Sky Sports has today launched a new partnership with the Women's Sport Collective that will see the broadcaster support the network's ambition of providing a range of opportunities for women in sport, at any stage of their career, to connect, learn, share and support each other.
The partnership and investment from Sky Sports will ensure the Women's Sport Collective remains free to all members as an integral part of the sports industry.
Since launching in September 2019, the network has already reached over 2,000 members and includes women working in all areas of sport from governing bodies, teams and agencies through to charities, media and brands. All members are committed to driving change within the industry to allow for a more inclusive pathway for women in sport.
The Women's Sport Collective was co-founded by Sue Anstiss MBE and Kate Hannon, Directors of Fearless Women - a company with a history of working alongside some of the biggest names in sport with the shared powerful ambition to drive positive change for women's sport. Both have served as trustees of The Women's Sport Trust charity.
The Women's Sport Collective will remain a not-for-profit organisation. Any profit generated by the partnership will be reinvested in the Collective, allowing Sky Sports to be at the heart of initiatives that will impact the future of women in sport.
Commenting on the announcement, Sue Anstiss MBE said: We are beyond excited about the opportunity to work with Sky Sports to grow the Women's Sport Collective. Even from our earliest conversations, it's been clear that the ambitions of Sky Sports and Sky as a wider business completely align with ours. They too want to ensure that every woman in sport has the chance to fulfil her potential.
Kate and I have loved building the Collective over the past six months and the level of engagement we've seen across the membership has been extraordinary, a clear demonstration of the will in the industry to collaborate in the interest of the future of sport. This incredible support from Sky Sports means that we can keep offering free membership.
Rob Webster, Managing Director of Sky Sports said: Sky Sports is delighted to partner with the Women's Sport Collective. Sky Sports has been a long-term partner of women's sport and strives to give women both on screen and off the opportunity to realise their ambitions. We're proud to support this initiative and be at the heart of positive change for the future.
The partnership with the Women's Sport Collective is a step forward in Sky's overall ambition to bring about positive change in sport.
About Sky
Sky is Europe's leading media and entertainment company and is proud to be part of the Comcast group. Across six countries, we connect our 24 million customers to the best entertainment, sports, news, arts and to our own award-winning original content.
Our technology, including the market leading Sky Q, connects people to everything they love - TV, music, games, online video, fitness and educational content, all in one place, easy. Our streaming service, NOW TV, brings viewers all the enjoyment of Sky with the flexibility of a contract-free service.
Building on the success of Sky Originals like Chernobyl, I Hate Suzie and Brassic, we are doubling our investment in original content by 2024 through Sky Studios. Sky News provides impartial and trustworthy journalism for free, while Sky Arts, the UK's only dedicated free-to-air arts channel, makes the arts accessible for everyone. Our new TV and movie studio, Sky Studios Elstree, is expected to create over 2,000 new jobs and generate an additional £3 billion of production investment in the UK over the first five years alone.
We believe that we can be a force for good in the communities in which we operate. We're committed to being Europe's first net zero carbon entertainment company by 2030. We take pride in our approach to diversity and inclusion: we've been recognised by The Times and Stonewall for our commitment to diversity and we've put in place a new programme to invest £30million across our markets over the next three years to tackle racial injustice.
Sky Sports partner with the Women's Sport Collective
08/03/2021
| LINK: | https://www.skygroup.sky/en-gb/article/sky-sports-partner-with-the-wom... |
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