
As personal transportation becomes electrified and automated, time in the vehicle has begun to resemble that of a living space rather than a mind-numbing commute.
Companies are creating innovative ways for drivers and passengers to make the most of this experience, using the flexibility and modularity of NVIDIA DRIVE IX. In-vehicle technology companies Cerence, Smart Eye, Rightware and DSP Concepts are now using the platform to deliver intelligent features for every vehicle occupant.
These partners are joining a diverse ecosystem of companies developing on DRIVE IX, including Soundhound, Jungo and VisionLabs, providing cutting-edge solutions for any in-vehicle need.
DRIVE IX provides an open software stack for cockpit solution providers to build and deploy features that will turn personal vehicles into interactive environments, enabling intelligent assistants, graphic user interfaces and immersive media and entertainment.
Intelligent Assistants AI isn't just transforming the way people drive, but also how they interact with cars.
Using speech, gestures and advanced graphical user interfaces, passengers can communicate with the vehicle through an AI assistant as naturally as they would with a human.
An intelligent assistant will help to operate vehicle functions more intuitively, warn passengers in critical situations and provide services such as giving local updates like the weather forecast, making reservations and phone calls, and managing calendars.
Conversational AI Interaction Software partner Cerence is enabling AI-powered, voice-based interaction with the Cerence Assistant, its intelligent in-car assistant platform.
Cerence Assistant uses sensor data to serve drivers throughout their daily journeys, notifying them, for example, when fuel or battery levels are low and navigating to the nearest gas or charging station.
It features robust speech recognition, natural language understanding and text-to-speech capabilities, enhancing the driver experience.
Courtesy of Cerence Using DRIVE IX, it can empower both embedded and cloud-based natural language processing on the same architecture, ensuring drivers have access to important capabilities regardless of connectivity.
Cerence Assistant also supports major global markets and related languages, and is customizable for brand-specific speech recognition and personalization.
Gesture Recognition In addition to speech, passengers can interact with AI assistants via gesture, which relies on interior sensing technologies.
Smart Eye is a global leader in AI-based driver monitoring and interior sensing solutions. Its production driver-monitoring system is already in 1 million vehicles on the roads around the world, and will be incorporated in the upcoming Polestar 3, set to be revealed in October.
Working with DRIVE IX, Smart Eye's technology makes it possible to detect eye movements, facial expressions, body posture and gestures, bringing insight into people's behavior, activities and mood.
Courtesy of Smart Eye Using NVIDIA GPU technology, Smart Eye has been able to speed up its cabin-monitoring system - which consists of 10 deep neural networks running in parallel - by more than 10x.
This interior sensing is critical for safety - ensuring driver attention is on the road when it should be and detecting left-behind children or pets - and it customizes and enhances the entire mobility experience for comfort, wellness and entertainment.
Graphical User Interface AI assistants can communicate relevant information easily and clearly with high-resolution graphical interfaces. Using DRIVE IX, Rightware is creating a seamless visual experience across all cockpit and infotainment domains.
Caption: Courtesy of Rightware Rightware's automotive human-machine interface tool Kanzi One helps designers bring amazing real-time 3D graphical user interfaces into the car and hides the underlying operating system and framework complexity. Automakers can completely customize the vehicle's user interface with Kanzi One, providing a brand-specific signature UI.
Enhancing visual user interfaces by audio features is equally important for interacting with the vehicle. The Audio Weaver development platform from DSP Concepts can be integrated into the DRIVE IX advanced sound engine. It provides a sound design toolchain and audio framework to graphically design features.
Courtesy of DSP Concepts. Creators and sound artists can design a car- and brand-specific sound experience without the hassle of writing complex code for low-level audio features from scratch.
Designing in Simulation With NVIDIA DRIVE Sim on Omniverse, developers can integrate, refine and test all these new features in the virtual world before implementing them in vehicles.
Interior sensing companies can build driver- or occupant-monitoring models in the cockpit using the DRIVE Replicator synthetic-data generation tool on DRIVE Sim. Partners providing content for vehicle displays can first develop on a rich, simulated screen configuration.
Access to this virtual vehicle platform can significantly accelerate end-to-end development of intelligent in-vehicle technology.
By combining the flexibility of DRIVE IX with leading in-cabin solutions providers, spending time in the car can become a luxury rather than a chore.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
25/09/2026
In-venue and creative video staffers at the professional and collegiate level ha...
25/09/2026
Infront has named Ronald den Hollander as CEO of its Host Broadcast Services (HBS) subsidiary, effective 1 October 2026. The appointment follows the previously ...
25/09/2026
The North American Broadcasters Association (NABA) will hold Cyber University 2.0, a full-day cybersecurity summit for the broadcast and media industries, on Tu...
25/09/2026
Alpha Networks and Ateme have delivered a joint video platform for the digital d...
25/09/2026
Encompass Digital Media has announced the migration of multiple Viaplay free-to-air channels - TV3, TV6, TV8, and TV10 - to its Altitude Scheduling platform. Al...
25/09/2026
NAB Show New York 2026 will take place October 21-22 at the Jacob K. Javits Convention Center in New York City. Registration is open at nabshow.com/newyork.
Th...
25/09/2026
NHL Network has announced its studio programming lineup for the 2026-27 regular ...
25/09/2026
Clear-Com has announced that First Baptist Nashville has upgraded its production communications with a Clear-Com intercom system as part of a sanctuary technolo...
25/09/2026
Broadcast Management Group (BMG) has deployed EVS XT-VIA live video production s...
25/09/2026
BBright, a Hexaglobe Group company, has announced that dotCentral has joined as a sales and support partner in the United States.
BBright's portfolio cover...
25/09/2026
MeyerPro delivered audio, video, broadcast, and LED production for the Acumatica Summit 2026 at the Seattle Convention Center's Summit Building, January 25-...
25/09/2026
The Professional Women's Hockey League has announced its inaugural All-Star Weekend, to be held Saturday, March 7, 2026, at Scotiabank Arena in Toronto. The...
25/09/2026
The 2026 Presidents Cup is underway at Medinah Country Club outside of Chicago with Team USA and an International Team of men's golfers facing off for four ...
25/09/2026
Warner Bros. Discovery's Atlanta hub hosted a day of discussion on REMI prod...
25/09/2026
Algorithm update & new DVA vibrato-detection engine
A new flagship version of Antares' iconic pitch-correction software has arrived, and along with a co...
25/09/2026
New flagship unit to arrive in early 2027
Two notes Audio Engineering have revealed that a new and improved version of their hugely popular reactive load bo...
25/09/2026
AI-free mixing tool gets an upgrade
Launched in October 2025, Tim Exiles Finalist is an algorithmic mixing tool that's been designed for those who don...
25/09/2026
Rohde & Schwarz Mobile Test Summit 2026 puts the spotlight on 6G - registrations...
25/09/2026
In our latest blog, Tim Pearson reflects on IBC 2026 and considers the main learnings against an industry that saw AI finally coming out of the labs and into pr...
25/09/2026
Digital Anarchy Releases Newest Version of its Real-Time Skin Retouching Tool fo...
25/09/2026
Blackmagic Design Used on More Than 50 Summer Films in 2026
Brie Clayton September 25, 2026
0 Comments
Hero image: Disclosure Day
Blackmagic Design p...
25/09/2026
How I Automated Social Media Resizing in After Effects - Free Script
Graham Quince September 25, 2026
0 Comments
If your text keeps getting cut off on...
25/09/2026
IBC has unveiled the winners of the prestigious IBC2026 Innovation Awards at an event held at the RAI Amsterdam on Sunday 13 September, honouring collaborative ...
25/09/2026
IBC2026 brought the global media, entertainment and technology community together for four days of business, innovation and collaboration at the RAI Amsterdam. ...
25/09/2026
Lightware testing has revealed that each USB-C port on Apple's new MacBook Neo consumes three of the seven USB tiers available under the USB specification, ...
25/09/2026
Lightware is supporting educational institutions in building modern learning environments by combining professional training with education-focused AV technolog...
25/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/09/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
25/09/2026
Long-Standing Customer Renews Multiyear Contract for VO's Secure Video Player, Content Security, and Device Monitoring Solutions
Viaccess-Orca (VO), a glob...
25/09/2026
Automate Video Progress Bars in After Effects - No Keyframes!
Graham Quince September 24, 2026
0 Comments
Learn how to create an automated video playb...
25/09/2026
Friday 25 September 2026
How to watch an unmissable weekend of women's football on Sky Sports and NOW
Sky Sports and NOW will broadcast seven live games f...
25/09/2026
Friday 25 September 2026
YAGA trailer released, coming exclusively to Sky and N...
25/09/2026
Watch this space: a new strategic direction for UK media. Arqiva has submitted its response to the Governments Green Paper on the future of television distribut...
25/09/2026
Want to be part of this year's Late Late Toy Show?
Final call for applications in search for this year's stars
The most wonderful night of the year is...
24/09/2026
Broadcast Management Group (BMG) is supporting Virginia Public Media (VPM), the ...
24/09/2026
RED Digital Cinema's RED V-RAPTOR [X] and RED V-RAPTOR XL [X] cameras with the Phantom Track feature are the first cameras to receive GhostFrame Pro Certifi...
24/09/2026
Bringing together the full family of networks, FOX Sports is also adding Tubi, F...
24/09/2026
Virginia Polytechnic Institute and State University (Virginia Tech) has unveiled...
24/09/2026
The blog collects SVG's reporting on AI across U.S. and European sports broadcasting
Since SVG launched the AI Innovation Lab in April to advance the devel...
24/09/2026
SVG's annual TranSPORT conference, which will be held on Tuesday, Oct. 20 in...
24/09/2026
The self-built Master Control Room has cut streaming operations incident-respo...
24/09/2026
Ortana Media Group, the software systems integrator behind the Cubix workflow platform, has connected AudioShake's audio separation models to ScorePlay thro...
24/09/2026
AudioShake has released Multi-Speaker 2.0, the company's newest Multi-Speaker model, which removes 75% more noise and offers 32% better separation of overla...
24/09/2026
By Jon Morgan, Founder and Executive Producer, Ryval Studios
For Major League B...