Sony Pixel Power calrec Sony

CES 2025: Kicking Off the Year by Diving Into The Latest Innovations

22/01/2025

In our latest blog, Tim Pearson reflects on CES 2025, the latest trends, and the key conversations held with visitors to the NAGRAVISION booth.

Connect the world, create the future was how one press organization heralded the arrival of this year's Consumer Electronics Show (CES). The annual consumer-tech jamboree held in Las Vegas immediately after the holiday season jump-starts the industry into another year of driving innovation directly into the hearts and minds of today's consumers. With 141,000 visitors recorded, 40% of which were international from over 150 countries, a global audience came to see what was new to the market and how it could be incorporated into propositions across any number of industry verticals.

For the second year in a row, AI dominated. Omnipresent across nearly all the stands it was featured for pragmatic uses such as optimizing business operations and content workflows through to the less obvious - AI-powered BBQ anyone?

NAGRAVISION was once again featured in the Smart Home area of the Venetian Expo, where innovations continue to evolve to meet consumer needs. With many Smart Home technologies now integral to everyday life, a standout area this year was digital health. Given the surging consumer interest in health and wellbeing, the area attracted a large crowd and some of the industry analysts I spoke to suggested these types of services could follow the smart home lead and become bundled as part of an operator's wider digital lifestyle proposition. However, with significant amounts of Personally Identifiable Information (PII) data being required to support this latest trend, consumers are understandably nervous about their digital footprints and the level of cyber threats they are exposed to.

Consumer Cybersecurity One of the most popular areas of discussion on the NAGRAVISION booth was around the future of consumer cybersecurity. As home connectivity evolves and the number of smart devices and apps increases, so does exposure to cyber threats. NAGRA Scout delivers comprehensive network-level protection against common cyber threats and provides continuous security for all smart home connected devices. Real-time threat detection and AI-driven troubleshooting designed to accelerate consumer issue resolution provides additional reassurance to consumers.

The discussions held at the NAGRAVISION booth explored how NAGRA Scout can generate new revenues for operators while bolstering online consumer confidence - critical as the adoption of smart lifestyles continues at pace in areas such as digital health. With sensitive information like medical data and Personally Identifiable Information (PII) being transmitted more frequently, ensuring robust protection both in home and on the go is paramount. NAGRA Scout enhances security by safeguarding residential households through customizable profiles that provide tailored protection for specific devices and individuals, as well as extending security to small businesses navigating these digital advancements.

By exploring the extensive reporting capabilities of NAGRA Scout, operators visiting the NAGRAVISION booth were also able to see the valuable data insights available to them that can be used to optimize networks and drive revenue growth through targeted upsell and advertising opportunities. In addition, discussions centered on how NAGRA Scout integrates with Airties to leverage Smart WiFi opportunities that will further enhance consumer connectivity.

Driving Consumer Engagement At CES, visitor focus is typically on how to drive consumer engagement by identifying from the wide range of new consumer tech, what is going to resonate with consumers in the short and mid-term. This was very much on the mind of the visitors to the NAGRAVISION booth who were looking to broaden their offers beyond media and entertainment and into a wider range of loyalty-driving digital lifestyle services.

To address their needs and provide a roadmap of innovation towards the consumer experience of tomorrow, our streaming platform, powered by OpenTV, demonstrated how aggregation has moved beyond video to now include gaming and other digital lifestyle services and how it is now more critical than ever to also understand consumer behavior and the economics behind it. This includes the use of new loyalty tools such as gamification and reward points that can be used to strengthen the relationship between operator and consumer. Ultimately, this also extends into a web3 world where wallets and crypto currencies are used to trade and reward loyalty - all while giving the consumer the multi-app services that equip them for today's mobile and connected lifestyles. With our visitors, we discussed how the future may be closer than we think and how advanced thinking and innovation from NAGRAVISION can equip operators with the strategy to realize their vision.

Securing Valuable Content Investments What's been interesting to see over the last 12 months is the convergence of the production and distribution worlds when it comes to streaming security technology. Today, we're seeing those involved in movie production distribute pre-release content through the same OTT technology as those in distribution have been doing for several years.

Consequently, the need to optimize operational processes and workflows so that effective streaming security can be deployed across all digital content touchpoints becomes key. As I've written before, streaming security should be approached as if it were a leaky dam with reinforcements applied where necessary to strengthen the dam wall. This requires several solutions and technologies working together to defend against pirate attacks.

At CES, we discussed with several visitors how the latest NAGRAVISION AI-powered streaming security analytics and reporting can identify streaming security thr
LINK: https://nagra.vision/ces-2025-kicking-off-the-year-by-diving-into-the-...
See more stories from nagra

Europe Stories

14/02/2025

Spotify's Partner Program Helps Creators Increase Revenue and Consumption of Video Podcasts

Last month, we officially launched the Spotify Partner Program, a powerful new m...

14/02/2025

ISE 2025: 5 Reasons to Join Calrec at ISE

Here are 5 reasons why you should attend ISE 2025 Discover more about Calrec: Learn more about Calrec's legacy of innovation in broadcast audio solutions ...

14/02/2025

World Radio Day: On the same wavelength

World Radio Day: On the same wavelength By Graham Murray, International Sales Manager at Calrec To mark World Radio Day, Calrec's International Sales Ma...

14/02/2025

Stop-motion triumph

Colourist Deidre (Dee) McClelland details how she helped shape the distinct look and feel of whimsical Oscar-nominated stop-motion film, Memoir of a Snail By C...

14/02/2025

BitFire appoints Jim Akimchuk as CEO

BitFire said it intends to introduce forward-looking services that simplify the launch of live production workflows, and enhance real-time collaboration By Jen...

14/02/2025

Arena TV liquidators dismiss banks' defence as unsustainable'

The claim by the liquidators is the latest twist in the ongoing saga of the companys collapse at the end of 2021 By Matthew Corrigan Published: February 14, ...

14/02/2025

VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2.6 Million for Demining in Ukraine

14 Feb 2025 VEON's Kyivstar and the Come Back Alive Foundation Raise USD 2....

14/02/2025

110 Years of Love in Every Frame: A Technicolor Celebration of Romance

This year, Technicolor proudly celebrates 110 years of shaping the magic of cinema pioneering color, visual effects, and innovation that bring unforgettable l...

14/02/2025

Bringing a year's worth of stories to life for Sunbelt Rentals

At ICG, we love helping brands tell their stories in meaningful and impactful ways. Towards the end of 2024 we worked with long-standing client Sunbelt Rental...

14/02/2025

Arvato Systems Named a Top Employer for the Twelfth Time

Arvato Systems Named a Top Employer for the Twelfth Time G tersloh - Arvato Systems has received the coveted Top Employer award for the twelfth year in a row....

14/02/2025

Thales introduces new FIDO Key Lifecycle Management solution to enable secure authentication at scale

Facebook Twitter LinkedIn New solution allows Enterprises to accelerate an...

14/02/2025

Thales Alenia Space and ESA sign contract for HydRON to demonstrate first multi-orbit optical communication network

Facebook Twitter LinkedIn Thales Alenia Space will develop the world's...

14/02/2025

RT UNVEILS CAST FOR NEW WALSH SISTERS COMEDY DRAMA BASED ON NOVELS BY MARIAN KEYES

RT in association with the BBC has announced the lead cast members for its new ...

14/02/2025

DNAL LUNNY TO RECEIVE LIFETIME ACHIEVEMENT AWARD AT THE RT RADIO 1 FOLK AWARDS 2025

D NAL LUNNY TO RECEIVE LIFETIME ACHIEVEMENT AWARD AT THE RT RADIO 1 FOLK AWARDS...

13/02/2025

WILLOW Lights Up London in First-Ever Spotify and Acne Studios Collaboration Event

In 2024, Spotify and Acne Studios announced a unique partnership: They were sett...

13/02/2025

Turn Up the Heat With These Spicy Romance Audiobooks

Looking for the perfect Valentine's Day escape? Uncover a world of passion with Spotify's selection of romance audiobooks. Our Spicy Audiobooks hub has ...

13/02/2025

Brightcove Appoints Takayuki Tadokoro As Country Manager of Brightcove Japan

TOKYO - February 13, 2025 - Brightcove, the world's most trusted intelligent video engagement company, today announced the appointment of Takayuki Tadokoro ...

13/02/2025

Opinion: what can OTT learn from social media?

Bleuenn Le Goffic, VP business transformation at Accedo, explores the opportunities available to video services through emulating social media models By Contri...

13/02/2025

Under pressure: How BT's MAUD is managing the distribution chain

The way content is consumed is changing, which means delivery infrastructures are being put under more and more pressure. BT's broadband engineering directo...

13/02/2025

Adobe releases beta version of Firefly Video Model

Generate Video, which is powered by the Firefly Video Model, can create video clips of up to five seconds in length from a text prompt or image By Jenny Priest...

13/02/2025

NEP Europe reorganises into three clusters to leverage strengths and share resources'

According to the company, the new structure will enable it to leverage its stren...

13/02/2025

Rohde & Schwarz showcases its advanced test solutions for embedded systems at embedded world 2025

Rohde & Schwarz showcases its advanced test solutions for embedded systems at em...

13/02/2025

Riedel Communications Appoints Anthony Zuyderhoff as Executive Director Global Sales for Product Division

Wuppertal February 13, 2025 Riedel Communications Appoints Anthony Zuyderhoff ...

13/02/2025

Renewed Leadership at DFT An Enduring Commitment!

13. February 2025 News Interview with Norbert Hinckers, new owner and CEO of DFT Darmstadt, 10th February 2025 With a diverse and accomplished background...

13/02/2025

First legally compliant, hallucination-free AI in the service center

Arvato Systems and Evocenta at Call Center World 2025 in Berlin First legally compliant, hallucination-free AI in the service center CCW 2025: Live demo & be...

13/02/2025

2025-02-12

The Apple TV app is now available to download from Google Play on Android mobile devices - including phones, tablets, and foldables - offering Android users acc...

13/02/2025

Love is in the Air on this week's Late Late Show

Love is in the Air on this week's Late Late Show Christina Hendricks, Chris O'Dowd, Steve Coogan and Katherine Ryan among the guests on Friday with mus...

13/02/2025

Thales, Amelia and Breakthrough Energy Contrails launch one of world's largest Contrail Avoidance campaigns

Facebook Twitter LinkedIn Thales, in collaboration with the airline Amelia...

12/02/2025

Spotify, The Black List, and The Jed Foundation Team Up To Champion Mental Health in Fiction

Stories have the power to change the way we see the world, and when it comes to ...

12/02/2025

Neural Performance Toolset, Robbie Williams as an ape, and The Penguin win at VES Awards

The annual awards celebrate global visual effects artists across a wide range of...

12/02/2025

Meet the VP international

Charlie Johnson, VP international at Digital Envoy, tells TVBEurope how early experience in sales was the perfect grounding for a role in media and entertainmen...

12/02/2025

Safeguard your network, enhance user experience: Rohde & Schwarz introduces comprehensive 5G solutions at MWC 2025

Safeguard your network, enhance user experience: Rohde & Schwarz introduces comp...

12/02/2025

VEON's JazzCash and Mobilink Bank Shortlisted for Prestigious GLOMO Awards

12 Feb 2025 VEON's JazzCash and Mobilink Bank Shortlisted for Prestigious GLOMO Awards Dubai and Islamabad, February 12 2025: VEON Ltd. (Nasdaq: VEON), a g...

12/02/2025

Super Bowl LIX on FOX and Tubi Generates More Than $800 Million in Gross Advertising Revenue

Super Bowl LIX on FOX and Tubi Generates More Than $800 Million in Gross Adverti...

12/02/2025

ATK Returns to RedNet for Super Bowl LIX at Caesars Superdome

ATK Returns to RedNet for Super Bowl LIX at Caesars Superdome For the tenth year in a row, ATK Audiotek, a Clair Global company, employed Focusrite RedNet for...

12/02/2025

Verimatrix DVB ReAccess completes Cartesian's Farncombe Security Audit

Verimatrix DVB ReAccess completes Cartesian's Farncombe Security Audit February 12, 2025 Video and Broadcasting News Verimatrix - January 14,...

12/02/2025

E-commerce services from A to Z

E-commerce Services from A to Z Bertelsmann subsidiaries present solution portfolio in Berlin Joint stand of Arvato, Arvato Systems, Bertelsmann Marketing Se...

12/02/2025

Make in India: BEL delivers 7,000th transmit/receive module to Thales for Rafale RBE2 Radar

Facebook Twitter LinkedIn Bengaluru, India, 12 February 2025: In line with...

12/02/2025

Thales to maintain Royal Navy ships and submarines communications

Facebook Twitter LinkedIn Defence Equipment & Support (DE&S) has awarded Thales in the UK a major contract to maintain the Royal Navy's internal and e...

11/02/2025

Spotify Studios LA Offers Support to Creators and Music Industry Professionals Impacted by the Wildfires

Spotify is committed to supporting the creative community, especially during cha...

11/02/2025

TV Tech Inc. Uses Gen-IC to Connect On-site studios with Remote teams for New...

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......

11/02/2025

Media Operations UX: Designing the Paramount Global Media Supply Chain

User experience (UX) isnt just about functionality its about making the entire journey enjoyable and intuitive. In media, both consumer-facing platforms and i...

11/02/2025

Live cloud broadcasting: the future of media workflows

In its latest ebook, M2A Media explains how cloud solutions empower organisations to scale dynamically, automate complex processes simultaneously, and deliver s...

11/02/2025

Japan's Legendary Manga Series Kingdom Debuts in English for the First Time

Japan's Legendary Manga Series Kingdom Debuts in English for the First Time SAN FRANCISCO, CA February 7, 2025 VIZ Media proudly announced today that...

11/02/2025

Introducing the new Sky Glass TV, now with an even brighter picture and bolder sound

Introducing the new Sky Glass TV, now with an even brighter picture and bolder s...

11/02/2025

Customized Digitization, Meaningful Networking, and Dynamic Development of Logistical Processes

Customized Digitization, Meaningful Networking, and Dynamic Development of Logis...

11/02/2025

Thales and Bharat Dynamics Ltd Agree on Initial Supply of Man Portable Air Defence systems to India

Facebook Twitter LinkedIn Thales and Bharat Dynamics Limited (BDL) will pr...

10/02/2025

Spice Up Your Valentine's Day Playlist Covers With Spotify's New Sticker Collection

With more than 1.6 million Valentine's Day playlists created globally on Spo...

10/02/2025

Meet the director of post production

Adam Downey, director of post production at Sky, tells TVBEurope how seeing a harmonious team working to deliver a project is like watching a ballet By Matthew...