
Paris 2024: NBC Sports Team Is Excited for a Return to Normalcy at These Summer Olympics After the challenges of geography and COVID, Paris 2024 appears primed for a breakout By Brandon Costa, Director of Digital
Thursday, July 25, 2024 - 4:28 pm
Print This Story
The Paris 2024 Summer Olympics are yet to officially begin with the Opening Ceremony on the Seine on Friday, but this experience already feels wildly different from recent Games for the team at NBC Olympics.
Well, I can go walk for a cup of coffee, NBC Olympics Primetime in Paris host Mike Tirico laughed during a press call on Wednesday. I couldn't do that in Beijing.
NBC Olympics' Molly Solomon: I just can't wait for the audience to experience what NBC Olympics has planned.
Two Olympic Games have been held since the COVID-19 outbreak in March 2020: the postponed Tokyo 2020 Summer Olympics (which were held in 2021) and the Beijing 2022 Winter Olympics. Both Games were held with few to no fans in the stands and with strict lockdowns in each host city.
Throw in a far more manageable time-zone difference than those past two Games, and one can imagine how much the folks at NBC Sports and NBC Olympics are chomping at the bit to get going on one of the most anticipated Olympic Games in some time.
I couldn't be more excited about Paris, says Molly Solomon, executive producer/president, NBC Olympics Production. What I love about working on the Olympics is, every time you begin on a new city and a new four-year cycle, it's a blank slate. When we realized we had Paris 2024, the first thing we thought was, How can we take advantage of the time zone and show all the most popular sports live on NBC in the daytime?
Full stands add to the atmosphere of events on television, and the return of athletes' families adds a wealth of storytelling opportunities. Tirico expects more energy from the live coverage this time around.
It is so different. I can't tell you how different it is, he says. It's a shame, because I think Tokyo could have been an incredible Olympic experience [the way] Beijing was [in 2008]. American athletes, athletes from around the world [will] feel the energy of the fans; they'll feel the passion of Paris. I think it will lead us to a Games that may rival London in 2012 for excitement and enthusiasm. People still talk about those Games and how great they were. Everything is in position for that to happen here this time around. I hope it does.
Additionally, Tirico makes the point that you might need to trace back as far as those 2012 Summer Olympics in London to find a Games where a sizable contingency of U.S. fans could travel to attend. The 2014 Games were held in Russia. The 2016 Rio Olympics were marred by the Zika virus. The 2018 Winter Games were in the remote South Korean resort town of Pyeongchang. And then came COVID.
Now, in 2024, a return to normal conditions coupled with the allure of one of the world's most beloved cities, Paris, is hard to deny. The NBC Olympics team expects the city to play a key co-starring role in its coverage of the entire two-week event.
I think you're going to see Paris interwoven in everything we do, says Solomon. You hark back to some Games of old, and what I remember - particularly in Beijing, London; I could go all the way back to Barcelona, when I started - is that the host city was the co-star. That's where we're elevating Paris, and we just can't wait.
Tirico notes, Paris is one of two things: either you've been here and can't wait to come back, or you've never been here and are dying to get here. As someone who's in the category of having been here a few times, especially in the lead-up, there's nothing like walking around Paris. And they've made the choice to put the venues right next to some of the iconic spots, things you'll probably see in the Opening Ceremony on Friday. Paris is just a massive co-star in these Games. Nothing is bigger than the athletes and the competition, but Paris is pretty darn close second to that, I'll tell you.
This is also a significant Olympics for Solomon, a respected veteran of the sports-television industry, who was named executive producer and president of NBC Olympics Production in November 2019. Just four months later, the world was stood on its head by the pandemic, and her first Summer Olympics in the position were postponed. Paris is already beginning to feel more like the experience she originally signed up for.
This job is everything I hoped for in 2019, she says. I just can't wait for the audience to experience what NBC Olympics has planned.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
03/10/2026
The broadcaster's capability as an internal production house continues with ...
03/10/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
03/10/2026
Olivia Colman stars in Wicker, which premiered at the 2026 Sundance Film Festi...
03/10/2026
Nielsen is evolving its cross-platform content measurement solutions to give every corner of the media industry studios, distributors, content creators, right...
03/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/10/2026
Bantaray Mobile Sports Production Delivers Niche Sports to Growing Audiences wit...
02/10/2026
Design reflects feedback on graphics introduced for MLB Red Sox and Pirates games
Boston Bruins games on NESN and Pittsburgh Penguins games on SportsNet Pittsb...
02/10/2026
NEP SS7/ST7 anchors Big Ten Saturday Night; nine Peacock games are produced from...
02/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/10/2026
GameTime Productions provided national broadcast production services for the Athletes Unlimited Softball League (AUSL) 2026 season, with coverage distributed ac...
02/10/2026
Audio-Technica has introduced the HP-HBM50x, a genuine replacement headband for the ATH-M50x professional studio monitor headphones. The HP-HBM50x is compatible...
02/10/2026
Advanced Systems Group (ASG) has helped audio professional Steve Schatz design and build Black Lava Studios, a 9.1.6 Dolby Atmos mixing and mastering facility i...
02/10/2026
Cobalt Digital has received Best of Show awards from TV Tech and TVB Europe at IBC2026 for solutions from its PACIFIC compression line.
TV Tech recognized the ...
02/10/2026
ESPN and TMRW Sports have announced a multi-year extension of their U.S. media rights agreement for TGL presented by SoFi. The 2027 TGL season will open Sunday,...
02/10/2026
Devlin Design Group (DDG) and Clickspring Design (CSD) have announced a strategic alliance combining their design capabilities for broadcast, media, workplace, ...
02/10/2026
The National Collegiate Hockey Conference has announced a partnership with CSMG (Collegiate Sports Management Group) making the firm the exclusive representativ...
02/10/2026
Mediaproxy will exhibit at NAB Show New York (Booth 561, Javits Center, October 21-22), demonstrating new AI capabilities in its LogServer compliance platform a...
02/10/2026
Mesh Broadcast Services has installed a Calrec Argo M console in the production area of its Eclipse 40-foot mobile unit, recently moved onto a 2025 Freightliner...
02/10/2026
Vizrt has announced that Richmond AFL has signed on to use Viz Libero Teams for coaching analysis and content creation. The platform provides 3D match analysis ...
02/10/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner. Thro...
02/10/2026
Clear-Com has announced that the Audiovisual Training Centre in d , Poland, has installed an Arcadia Central Station as the communications hub for its broadca...
02/10/2026
A major figure in international football, three-time French champion and three-time Ligue 1 top scorer, Sonny Anderson will chair the SPORTEL Awards 2026 Jury. ...
02/10/2026
California-based Bantaray Mobile Sports Production has built its mobile producti...
02/10/2026
Overtime has announced a new strategic investment led by Eldridge Capital Management. Eldridge has investments across sports and media including the Los Angeles...
02/10/2026
The Milwaukee Bucks have launched Bucks , a direct-to-consumer streaming service that expands access to Bucks games during the 2026-27 season for fans statewide...
02/10/2026
v1.9.3 introduces AUv3 support
Roland have just released an update that kits their free iPad-based software synth out with AUv3 support, meaning it can now ...
02/10/2026
Dolby Atmos support, AI-powered stem separation & more
The latest version of MOTU's DAW software is now available, and marks a major step forward with t...
02/10/2026
Portable DAC created in collaboration with Steve Levine
British hi-fi experts iFi audio have unveiled a new Master Tuned variant of their praised iDSD GR2 p...
02/10/2026
New SBS podcast How Australia Works helps migrants to navigate Australia's d...
02/10/2026
01 October 2026 | Johannesburg, South Africa - The National Film and Video Foundation (NFVF), an entity of the Department of Sport, Arts and Culture (DSAC), is ...
02/10/2026
In our latest blog, Tim Pearson looks at streaming piracy from a different lens, focusing on digital trust, consumer risk, and the future of subscriber protecti...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Haymaker VFX acquires SWISS
Brie Clayton October 2, 2026
0 Comments
Stockholm-based, globally recognized creative team becomes part of Haymaker VFX in...
02/10/2026
Treasure & Dirt Shot with URSA Cine 17K 65
Brie Clayton October 2, 2026
0 Comments
DP Edward Goldner, ACS, relied on 65mm sensor to capture vast deser...
02/10/2026
Sonnet Announces Industry's Only Bus-Powered 10 Gigabit Ethernet Thunderbolt...
02/10/2026
Mediaproxy brings AI driven monitoring and browser based multiviewing to NAB Sho...
02/10/2026
Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC
Brie Clayton October 1, 2026
0 Comments
Manufacturer receives honors from...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...