Sony Pixel Power calrec Sony

Sony Electronics Announces Custom Gridline License Available for Alpha Camera Bodies

30/11/2023

Sony Electronics Announces Custom Gridline License Available for Alpha Camera Bodies

Brie Clayton November 30, 2023

0 Comments

Various camera bodies starting with the Alpha 7 IV, etc.

Today, Sony Electronics announces a new custom gridline license planned for the Alpha 7 IVi in March 2024 onward, and more camera bodiesii in the future.

The new license offers the ability to import up to 4 customized original gridlines. The gridlines can be displayed on EVF (electronic viewfinder) and LCD (Monitor on the rear of the camera) when shooting which makes for easier, more consistent images. For example, staff at schools, photo studios, theme parks, cruise ships, malls, etc. will now have the ability to update their cameras with ease and utilize this tool for quick and precise, more professional shots. Imported customized gridlines are replaceable and color gridlines are available. Once gridlines are registered, it can be displayed with HDMI output as well. After shooting, users can check the images with the grid lines overlayed on EVF and LCD.

The ability to import customized gridlines into a mirrorless camera is an essential feature for all of our photographers to capture images consistently, says Frank Lombardo, National Photography Manager for Inter-State Studio and Publishing. These simple gridlines keep head sizes the same for all our products and improve our production time. They also allow us to know where the edge of print will be during capture.

With a focus to improve both the consistency and quality of school photography, this advancement is a great foundation to a platform geared for volume photographers across the globe. Sony's commitment to continually innovate along with their unparalleled support aligns perfectly with Strawbridge Studio's, Inc. mission to provide the best picture day experience for schools across the country, says Nic Davidson, Director of Photography of Strawbridge Studios, Inc.

Sony's commitment and support for this industry is unprecedented, from their support in student photography across the US to their training of future photographers and videographers and now, developing a camera system that will radically change the volume photography space for years to come, says David Crandall, the Executive Director of School Photographers of America (SPOA).

November 27, 2023Sony Electronics and The Associated Press Complete Testing of Advanced In-Camera Authenticity Technology to Address Growing Concerns Around Fake ImageryNew In-Camera Signature Solution Attaches Digital Certificate to Photos at the Point of

November 7, 2023Sony Electronics Releases the Alpha 9 III; the World's First Full-Frame Camera with a Global Shutter SystemThe next-generation Alpha 9 III captures all decisive moments with up to

Now anyone can make a pattern, import it, then change and improve it to their liking. The possibilities are endless simply rotate the four favorite patterns you need for the job at hand. Sony gives us real practical solutions, allowing the School, Sports and Volume Photography industry to produce better, more accurate compositions. The ability to import any four graphics, then scroll between them makes our jobs easier and results better than ever before, says John Rak, member of the School Photographers Association of California (SPAC).

Not only can this be utilized as gridlines, they can also be used as partially filled transparency masks. In addition to school and sports photography, Sony has positioned this to be used for businesses such as cruise lines, theme parks, nature photography, ID photography, dentistry, and CG photography. Sony hopes that this custom gridline feature will help improve the creativity and work efficiency of photographers in a variety of industries.

The license will be available at a suggested retail price of $149 USD through the Upgrade and License Management Suite at https://ulms.sony.net as of Spring 2024.

Exclusive stories and exciting new content about all of Sony's other imaging products can be found at www.alphauniverse.com, a site created to educate and inspire all fans and customers of Sony Alpha brand.

Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.

Enter your email address, and your first and last name below!

-- Sign up: * indicates required

Email Address *

Name

--
LINK: https://creativecow.net/sony-electronics-announces-custom-gridline-lic...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

17/01/2026

Lightware and Google enhance meeting room flexibility wit...

Lightware, an industry leader in signal management, is helping to elevate the Google Meet experience with the introduction of an integration with Taurus UCX. Th...

17/01/2026

Clear-Com Partners with NETGEAR to Deliver OEM Networking...

Clear-Com announced a strategic partnership with NETGEAR AV to offer four high-performance networking switches as original equipment manufacturer (OEM) solutio...

17/01/2026

QuickLink Expands US Reach With Midwich Distribution

QuickLink, a leading provider of award-winning video production and remote guest contribution solutions, today announced a new U.S. distribution partnership wit...

17/01/2026

NUGEN Audio Launches the Next Evolution of MasterCheck

NUGEN Audio announces the latest evolution of MasterCheck, its industry-trusted optimization plug-in for cross-platform mastering and loudness verification. Des...

17/01/2026

BHV Introduces Pro AV Market to SportsBox at ISE 2026

BHV has announced that it will highlight its new SportsBox remote vision mixer and picture processor at ISE in Booth #4H900 marking its official introduction in...

17/01/2026

Clear-Com Reveals New 4-Channel HelixNet Beltpack and Adv...

Clear-Com will return to ISE 2026 to demonstrate its latest intercom solutions for broadcast, live production, and AV professionals. Exhibiting at Stand #4P700...

17/01/2026

Grass Valley Brings Scalable Creative Freedom to Broadcas...

Grass Valley, a leading provider in live production solutions, will exhibit at ISE 2026 in Barcelona from February 3 6, presenting its vision for how modern Bro...

17/01/2026

Utelogy Advances AI and Cloud-First Innovation at ISE 202...

Utelogy Corporation, the global leader in connected workplace management, monitoring, control, automation and analytics closes out a record-breaking 2025. The c...

17/01/2026

FOR-A Europe to Demonstrate Broadcast and Pro-AV Converge...

FOR-A, a cutting-edge video broadcast technology company backed by more than 50 years experience, will showcase its innovative production solutions at ISE 2026 ...

17/01/2026

Tim Jackson Appointed Sr Director of Sales and Business D...

Techex, the UK-based expert in live video solutions over IP and cloud, today announced that Tim Jackson has joined the company as Senior Director of Sales and B...

17/01/2026

Redflag AI Joins Akamais New ISV Catalyst Program as the...

Redflag AI, an AI-powered content protection platform, and Akamai, the cybersecurity and cloud computing company that powers and protects business online, today...

17/01/2026

Encompass Digital Media Strengthens Global Operations wit...

Encompass Digital Media has today announced the appointment of David Hunter as Chief Operating Officer (COO). As a highly respected technology and operations le...

17/01/2026

Glensound highlights quality practicality and innovation...

Glensound is set to showcase its audio and intercom solutions supporting broadcast, live events and professional AV environments at ISE 2026 (stand 7H800, Fira ...

17/01/2026

Matrox Video Showcases New AV-over-IP Capabilities Drivin...

As Matrox Video marks its 50th year of innovation, the company will use ISE 2026 to showcase the latest advancements across its AV-over-IP ecosystem, highlighti...

17/01/2026

Hollywood Professional Association Unveils 2026 HPA Award...

The Hollywood Professional Association (HPA) today announced the nominees for the 2026 HPA Awards Innovation & Technology, marking an expanded evolution of the ...

17/01/2026

Sinclair Asks FCC to Approve Nexstar/Tegna Deal

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

16/01/2026

From Berlin to London: Amazon Prime Video Delivers NBA Europe Games to Global Audience

From Berlin to London: Amazon delivers NBA Europe games for an international aud...

16/01/2026

How Vizrt, TriCaster Helped Harvard Athletics Embrace Vertical Video and More to Serve Fans

How Vizrt, TriCaster Helped Harvard Athletics Embrace Vertical Video and More to...

16/01/2026

SVG GameDay, Ep. 1: PMY Group's Mike Bonner

SVG GameDay, Ep. 1: PMY Group's Mike BonnerThe longtime industry veteran provides insight into his approach to producing live eventsBy Kristian Hern ndez, S...

16/01/2026

Attacking the Pin: Inside the PGA TOUR's Replay Remodel With Hawk-Eye Innovations

Attacking the Pin: Inside the PGA TOUR's Replay Remodel With Hawk-Eye Innova...

16/01/2026

Back to Unrivaled: TNT Sports Reconnects With Mediapro for the League's Sophomore Season

Back to Unrivaled: TNT Sports Reconnects With Mediapro for the League's Soph...

16/01/2026

FloSports Orchestrates Mega Weekend Spotlighted by Chili Bowl Nationals, UCA & UDA College Nationals

FloSports Orchestrates Mega Weekend Spotlighted by Chili Bowl Nationals, UCA & U...

16/01/2026

Sundance Institute Names 2026 Screenwriters Lab and Screenwriters Intensive Fellows

Eleven Projects to Be Developed at Annual January Screenwriters Lab; Nine Projec...

16/01/2026

5 Audiobooks to Help You Level Up in 2026

The start of a new year brings fresh possibilities. Whether you're diving in with big goals or simply setting new intentions, audiobooks can bring inspirati...

16/01/2026

1 Year In: How Creators Are Growing Their Shows and Connecting With Audiences Through the Spotify Partner Program

In 2025 we launched the Spotify Partner Program to give creators more ways to tu...

16/01/2026

NAB Spokesman Alex Siciliano to Depart

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

16/01/2026

Marshall Electronics Showcases the VMV 402 3GSH Seamless...

Marshall Electronics is showcasing its VMV-402-3GSH Seamless 4X Switch at ISE 2026 (Booth 4N900). Designed for presentation systems, control rooms and remote pr...

16/01/2026

HPA Announces Innovation & Technology Award Nominees

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

16/01/2026

Graduate Spotlight: Nadia Castagna

Graduate Spotlight: Nadia Castagna The educator, who grew up in Rochester, New York, shares how she went from Berklee to collaborating on meaningful programs ...

16/01/2026

Culinary Class Wars' Returns for Season 3, Raising the Stakes With a Team-Based Showdown

Back to All News Culinary Class Wars' Returns for Season 3, Raising the St...

15/01/2026

Milano Cortina 2026: OBS CEO Yiannis Exarchos Previews Production Innovations

Milano Cortina 2026: OBS CEO Yiannis Exarchos Previews Production InnovationsFirst Person View drones, AI-based tech target greater fan engagement, efficiencyBy...

15/01/2026

Clever With Cameras: Bringing the Drama of the 2026 ISU European Figure Skating Championships to Viewers with Sunset+Vine

Clever with cameras: Bringing the drama of the 2026 ISU European Figure Skating ...

15/01/2026

No Stranger to Ice: Host Broadcaster Sunset+Vine on Pressure and Planning for the 2026 ISU European Figure Skating Championships

No stranger to ice: Host broadcaster Sunset Vine on pressure and planning for th...

15/01/2026

SVG Campus Shot Callers: Leah Gill, Associate Athletic Director, Digital Media, University of Tennessee at Chattanooga

SVG Campus Shot Callers: Leah Gill, Associate Athletic Director, Digital Media, ...

15/01/2026

National Sports Broadcaster Perspectives: What to Expect in Production in 2026

National Sports Broadcaster Perspectives: What to Expect in Production in 2026Leaders from ESPN, FOX Sports, Netflix, and Warner Bros. Discovery share their pro...

15/01/2026

From Berlin to London: Amazon Delivers NBA Europe Games for an International Audience

From Berlin to London: Amazon delivers NBA Europe games for an international aud...

15/01/2026

Sundance Institute Appoints David Linde as CEO

LOS ANGELES, CA, January 15, 2026 - The nonprofit Sundance Institute today announced the appointment of David Linde as Chief Executive Officer. Linde will assum...

15/01/2026

Excellent training at SGL Carbons Bonn site

The SGL Carbon site in Bonn has a long tradition of training. For many years, young talent has been successfully trained here, regularly achieving excellent exa...

15/01/2026

SGL Carbon and BMW Group receive JEC Innovation Award for Natural Fiber Composites Project

The JEC Composites Innovation Awards annually honor the most innovative and ambi...

15/01/2026

SGL Carbon signs long-term supply agreement with X-energy

X-energy Reactor Company, LLC ( X-energy ) and SGL Carbon LLC ( SGL ) have signed a 10-year framework agreement to provide graphite for the deployment of X-ener...

15/01/2026

Versant Completes Acquisition Of Free TV Networks

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

15/01/2026

House Oversight Hearing on FCC Puts Chair in Spotlight

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

15/01/2026

Radiant Media Player, Cloud DRM Partner on Integration

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

15/01/2026

Telycam to Showcase New Mix One Video Switcher at ISE 2026

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

15/01/2026

Pliant Names Adam Grede as Regional Sales Manager

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

15/01/2026

NFL Wild Card Games Score With Viewers

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...