Sony Pixel Power calrec Sony

Sony Electronics Announces Custom Gridline License Available for Alpha Camera Bodies

30/11/2023

Sony Electronics Announces Custom Gridline License Available for Alpha Camera Bodies

Brie Clayton November 30, 2023

0 Comments

Various camera bodies starting with the Alpha 7 IV, etc.

Today, Sony Electronics announces a new custom gridline license planned for the Alpha 7 IVi in March 2024 onward, and more camera bodiesii in the future.

The new license offers the ability to import up to 4 customized original gridlines. The gridlines can be displayed on EVF (electronic viewfinder) and LCD (Monitor on the rear of the camera) when shooting which makes for easier, more consistent images. For example, staff at schools, photo studios, theme parks, cruise ships, malls, etc. will now have the ability to update their cameras with ease and utilize this tool for quick and precise, more professional shots. Imported customized gridlines are replaceable and color gridlines are available. Once gridlines are registered, it can be displayed with HDMI output as well. After shooting, users can check the images with the grid lines overlayed on EVF and LCD.

The ability to import customized gridlines into a mirrorless camera is an essential feature for all of our photographers to capture images consistently, says Frank Lombardo, National Photography Manager for Inter-State Studio and Publishing. These simple gridlines keep head sizes the same for all our products and improve our production time. They also allow us to know where the edge of print will be during capture.

With a focus to improve both the consistency and quality of school photography, this advancement is a great foundation to a platform geared for volume photographers across the globe. Sony's commitment to continually innovate along with their unparalleled support aligns perfectly with Strawbridge Studio's, Inc. mission to provide the best picture day experience for schools across the country, says Nic Davidson, Director of Photography of Strawbridge Studios, Inc.

Sony's commitment and support for this industry is unprecedented, from their support in student photography across the US to their training of future photographers and videographers and now, developing a camera system that will radically change the volume photography space for years to come, says David Crandall, the Executive Director of School Photographers of America (SPOA).

November 27, 2023Sony Electronics and The Associated Press Complete Testing of Advanced In-Camera Authenticity Technology to Address Growing Concerns Around Fake ImageryNew In-Camera Signature Solution Attaches Digital Certificate to Photos at the Point of

November 7, 2023Sony Electronics Releases the Alpha 9 III; the World's First Full-Frame Camera with a Global Shutter SystemThe next-generation Alpha 9 III captures all decisive moments with up to

Now anyone can make a pattern, import it, then change and improve it to their liking. The possibilities are endless simply rotate the four favorite patterns you need for the job at hand. Sony gives us real practical solutions, allowing the School, Sports and Volume Photography industry to produce better, more accurate compositions. The ability to import any four graphics, then scroll between them makes our jobs easier and results better than ever before, says John Rak, member of the School Photographers Association of California (SPAC).

Not only can this be utilized as gridlines, they can also be used as partially filled transparency masks. In addition to school and sports photography, Sony has positioned this to be used for businesses such as cruise lines, theme parks, nature photography, ID photography, dentistry, and CG photography. Sony hopes that this custom gridline feature will help improve the creativity and work efficiency of photographers in a variety of industries.

The license will be available at a suggested retail price of $149 USD through the Upgrade and License Management Suite at https://ulms.sony.net as of Spring 2024.

Exclusive stories and exciting new content about all of Sony's other imaging products can be found at www.alphauniverse.com, a site created to educate and inspire all fans and customers of Sony Alpha brand.

Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.

Enter your email address, and your first and last name below!

-- Sign up: * indicates required

Email Address *

Name

--
LINK: https://creativecow.net/sony-electronics-announces-custom-gridline-lic...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

02/11/2026

Just Women's Sports' Haley Rosen on the Need To Keep Fans Connected as Momentum Grows

The founder/CEO says new app combines JWS content and scoreboard with real-time ...

02/11/2026

US College Basketball Season Kicks Off in Rome with Villanova v Notre Dame Doubleheader

The men's and women's Villanova and Notre Dame basketball teams will get...

02/11/2026

CONMEBOL Renews GRUP MEDIAPRO Deal Through 2030

CONMEBOL has renewed its trust in GRUP MEDIAPRO, which will continue at the helm of the CONMEBOL Hub's end-to-end operation through 2030, producing and dist...

02/11/2026

WTA, TikTok Expand Global Effort With Dedicated GamePlan Experience

Building on the growth in women's sports, the dedicated sports-content initiative aims to enhance fan engagement and content creation The WTA (Women's ...

02/11/2026

UNA Sports Group Leads Investment in The Curling Group

UNA Sports Group has led an eight-figure investment round in The Curling Group (TCG), with participation from Relay Ventures. TCG is the company behind the Gran...

02/11/2026

Sony To Launch RIALTO 65 Camera Extension System for VENICE 2

Sony Electronics will launch the RIALTO 65 Camera Extension System (CBK-6510XS) for the VENICE 2 CineAlta camera. It is expected to be available in the first ha...

02/11/2026

ESL One Heads to Munich for April 2027 Dota 2 Tournament

ESL FACEIT Group (EFG) has announced that ESL One, its Dota 2 tournament series, is coming to Munich, Germany, from April 4-11, 2027. ESL One Munich 2027 will b...

02/11/2026

X Games Names Paul Asencio Chief Revenue Officer

X Games has appointed Paul Asencio Chief Revenue Officer, effective Nov. 9. He will lead global partnerships, sponsorship sales and commercial revenue strategy ...

02/11/2026

Cloudbass Tests Software-Defined Remote Production With SSL System T Virtual Tempest Engine

UK outside broadcast specialist Cloudbass has completed a proof of concept for s...

02/11/2026

Tubi to Simulcast Two MLS Decision Day Matches on Nov. 7

Tubi and Major League Soccer will stream two Decision Day matches live and free on Saturday, Nov. 7, in the U.S. The games are Inter Miami CF vs. Charlotte FC a...

02/11/2026

Grand Slam of Curling Adds DAZN for International Coverage

The Grand Slam of Curling (GSOC) has signed a multi-year media agreement with DAZN. DAZN will carry live and on-demand GSOC and Rock League action free outside ...

02/11/2026

WTA and TikTok Announce Global Content Partnership

The WTA and TikTok announced a global content partnership to expand how fans discover and follow women's tennis through player-led storytelling, creator con...

02/11/2026

RTL News Upgrades Cologne Audio Control Room With Lawo mc96 and IP Infrastructure

RTL News has rebuilt Audio Control Room TR 1 at its Cologne headquarters around ...

02/11/2026

Behind the Mic: Ernie Johnson To Leave Inside the NBA After 2026-27 NBA Season; Golf Channel Shares 2026 Optum Golf Channel Games Roster

Behind The Mic provides a roundup of recent news regarding on-air talent, includ...

02/11/2026

Pliant Technologies Returns as SVG Sponsor With New Production-Oriented Tech

VP, Global Sales, Gary Rosen describes an expanded product line that enhances the company's sports focus The pain of parting is nothing to the joy of meet...

02/11/2026

Celemony add Arianna Powell to Tonalic library

Latest virtual session musician announced The latest expansion for Celemony's Tonalic library centres around Arianna Powell, a session guitarist whose p...

02/11/2026

VEMIA's 63rd auction

7-14 November 2026 VEMIA's latest vintage gear auction is set to take place between 7-14 November 2026, and will be followed by their Second Chance Sund...

02/11/2026

Blox Rack from Pine DSP

Combines six processors with LFOs, envelope follower & macros Pine DSP's latest offering brings together a set of six virtual processors, houses them in...

02/11/2026

Rohde & Schwarz presents a new generation of DC power supplies with five interconnectable channels

Rohde & Schwarz presents a new generation of DC power supplies with five interco...

02/11/2026

Rohde & Schwarz at Euronaval 2026: Turning platforms into tomorrow's networked fleet

Rohde & Schwarz at Euronaval 2026: Turning platforms into tomorrow's network...

02/11/2026

Rohde & Schwarz welcomes the publication of the ITUs Spectrum Monitoring Handbook, 2026 edition

Rohde & Schwarz welcomes the publication of the ITUs Spectrum Monitoring Handboo...

02/11/2026

Dakar 2026 First Olympics Event to Deploy Fully Virtualized MCR

Share Copy link Facebook X Linkedin Bluesky Email...

02/11/2026

France Tlvisions Deploys Grass Valley-Based ST 2110 IP Franceinfo Facility

Share Copy link Facebook X Linkedin Bluesky Email...

02/11/2026

NAB Opens Nominations for 2027 Technology Awards

Share Copy link Facebook X Linkedin Bluesky Email...

02/11/2026

Is Your Facility AI-Ready? Rethinking 24/7 Resiliency and Infrastructure

Share Copy link Facebook X Linkedin Bluesky Email...

02/11/2026

MOQ Standard Promises More Efficient Streaming, Less Latency

Share Copy link Facebook X Linkedin Bluesky Email...

02/11/2026

Who's Really Watching?

Share Copy link Facebook X Linkedin Bluesky Email...

02/11/2026

Blackmagic Design Launches UltraStudio Express HD

Share Copy link Facebook X Linkedin Bluesky Email...

02/11/2026

Lightware Strengthens Small Meeting Room USB-C Connecti...

Lightware is highlighting two practical, value-focused solutions for organisations equipping smaller meeting and collaboration rooms: the Taurus SCX-2x1-HC60 st...

02/11/2026

Sky News expands Arc XP partnership for a next-generation app and website

UK's biggest commercial news app to put video and personalisation at its heart as part of Sky News 2030Monday 2 November 2026 Sky News expands Arc XP partn...

02/11/2026

Keeley Hawes joins Izuka Hoyle in second series of Sky Original action thriller Prisoner

Production begins with Solly McLeod and David Dawson also joining the cast, with...

02/11/2026

Fox Corporation Reports First Quarter Fiscal 2027 Financial Results

Fox Corporation Reports First Quarter Fiscal 2027 Financial Results NEW YORK, NY, November 2, 2026 - Fox Corporation (Nasdaq: FOXA, FOX; FOX or the Company...

02/11/2026

WELT TV and SES Extend Multi-Year Satellite Distribution Agreement

SES and WELT TV have renewed their partnership in a new multi-year agreement for satellite distribution in Germany. Running into the next decade, the agreement ...

02/11/2026

BUSTED: New RT three-part documentary series goes inside Ireland's biggest drugs busts

Monday, 2 November at 9:35pm on RT One and RT Player BUSTED is a new three-pa...

01/11/2026

Waldorf announce the Crema

Latest compact instrument revealed Another compact instrument has just been added to the Waldorf line-up, and this time around the focus is on string ensemb...

01/11/2026

Park Street Post Software updates AAF Player and AAF Look

Park Street Post Software has updated its two macOS utilities for picture-to-sound AAF turnovers. AAF Player 1.2.0 lets sound teams audition a turnover and expo...

31/10/2026

Rapid Flow launch drumGRID

Combines powerful sequencer with classic drum machine samples Rapid Flow's latest release puts their sequencing expertise to work in a powerful new virt...

31/10/2026

Audioscenic: Binaural technology update

Reproducing spatial binaural audio over speakers In April 2025, we ran some news on Audioscenic, a UK-based company who specialise in delivering binaural au...

31/10/2026

Sonnet Announces Compact Three-Slot Thunderbolt 5 to PCIe Card Expansion System

Sonnet Announces Compact Three-Slot Thunderbolt 5 to PCIe Card Expansion System Brie Clayton October 31, 2026 0 Comments Echo SE III T5 Connects Three...

31/10/2026

ITU Updates Handbook on Precise Frequency, Time Systems

Share Copy link Facebook X Linkedin Bluesky Email...

31/10/2026

House Members Push for Anna Gomez's FCC Renomination

Share Copy link Facebook X Linkedin Bluesky Email...

31/10/2026

FOH Productions Deploys Riedel MediorNet Artist and Boler...

Riedel Communications today announced that live event production company FOH Productions has built a portable camera switching and control flypack that uses Rie...

30/10/2026

The Approval Click: What Live-Production Review Really Catches

A highlight clip goes to air after a person says yes. What would it take to say how often that yes had to be earned? Andreas EhstandA common design for automat...

30/10/2026

Ratings Roundup: Brewers' Clincher, Record NBA Tip-Off, Chiefs-Seahawks Hits Primetime Season-High

SNF's Chiefs-Seahawks leads the week with 26.3 million, Prime Video's Pa...

30/10/2026

GRUP MEDIAPRO To Rebrand as Imagina in 2027

The company aims to be more horizontal and not vertical' in managing sports rights and producing events GRUP MEDIAPRO has begun charting a new course that...

30/10/2026

USA Sports To Crown WNBA Champion in Historic Game 7, Capping Inaugural Season With Expanded Production

Player mics, an in-arena drone, enhanced replay operations, and a full onsite pr...

30/10/2026

What to Watch: 9 Sundance Institute-Supported Documentaries About Farming the Land and Fighting for a Sustainable Future

By Ramona Flume Each harvest season brings a sense of renewal and possibility. ...

30/10/2026

Wicker Spins Social Norms and Marriage Tropes Into a Charming, Comedic Fable

(L-R) Peter Dinklage, Alexander Skarsg rd, and Olivia Colman attend the Q&A for Wicker by Eleanor Wilson and Alex Huston Fischer, an official selection of the...

30/10/2026

BangZilla release Wave Theory

Creates melodies from wavetables BangZilla is the new plug-in division of The Audio Programmer, and their debut offering comes in the form of Wave Theory, a...