Sony Pixel Power calrec Sony

Sony Electronics Announces Custom Gridline License Available for Alpha Camera Bodies

30/11/2023

Sony Electronics Announces Custom Gridline License Available for Alpha Camera Bodies

Brie Clayton November 30, 2023

0 Comments

Various camera bodies starting with the Alpha 7 IV, etc.

Today, Sony Electronics announces a new custom gridline license planned for the Alpha 7 IVi in March 2024 onward, and more camera bodiesii in the future.

The new license offers the ability to import up to 4 customized original gridlines. The gridlines can be displayed on EVF (electronic viewfinder) and LCD (Monitor on the rear of the camera) when shooting which makes for easier, more consistent images. For example, staff at schools, photo studios, theme parks, cruise ships, malls, etc. will now have the ability to update their cameras with ease and utilize this tool for quick and precise, more professional shots. Imported customized gridlines are replaceable and color gridlines are available. Once gridlines are registered, it can be displayed with HDMI output as well. After shooting, users can check the images with the grid lines overlayed on EVF and LCD.

The ability to import customized gridlines into a mirrorless camera is an essential feature for all of our photographers to capture images consistently, says Frank Lombardo, National Photography Manager for Inter-State Studio and Publishing. These simple gridlines keep head sizes the same for all our products and improve our production time. They also allow us to know where the edge of print will be during capture.

With a focus to improve both the consistency and quality of school photography, this advancement is a great foundation to a platform geared for volume photographers across the globe. Sony's commitment to continually innovate along with their unparalleled support aligns perfectly with Strawbridge Studio's, Inc. mission to provide the best picture day experience for schools across the country, says Nic Davidson, Director of Photography of Strawbridge Studios, Inc.

Sony's commitment and support for this industry is unprecedented, from their support in student photography across the US to their training of future photographers and videographers and now, developing a camera system that will radically change the volume photography space for years to come, says David Crandall, the Executive Director of School Photographers of America (SPOA).

November 27, 2023Sony Electronics and The Associated Press Complete Testing of Advanced In-Camera Authenticity Technology to Address Growing Concerns Around Fake ImageryNew In-Camera Signature Solution Attaches Digital Certificate to Photos at the Point of

November 7, 2023Sony Electronics Releases the Alpha 9 III; the World's First Full-Frame Camera with a Global Shutter SystemThe next-generation Alpha 9 III captures all decisive moments with up to

Now anyone can make a pattern, import it, then change and improve it to their liking. The possibilities are endless simply rotate the four favorite patterns you need for the job at hand. Sony gives us real practical solutions, allowing the School, Sports and Volume Photography industry to produce better, more accurate compositions. The ability to import any four graphics, then scroll between them makes our jobs easier and results better than ever before, says John Rak, member of the School Photographers Association of California (SPAC).

Not only can this be utilized as gridlines, they can also be used as partially filled transparency masks. In addition to school and sports photography, Sony has positioned this to be used for businesses such as cruise lines, theme parks, nature photography, ID photography, dentistry, and CG photography. Sony hopes that this custom gridline feature will help improve the creativity and work efficiency of photographers in a variety of industries.

The license will be available at a suggested retail price of $149 USD through the Upgrade and License Management Suite at https://ulms.sony.net as of Spring 2024.

Exclusive stories and exciting new content about all of Sony's other imaging products can be found at www.alphauniverse.com, a site created to educate and inspire all fans and customers of Sony Alpha brand.

Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.

Enter your email address, and your first and last name below!

-- Sign up: * indicates required

Email Address *

Name

--
LINK: https://creativecow.net/sony-electronics-announces-custom-gridline-lic...
See more stories from creativecow

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

13/04/2026

When Missiles Move at 5X the Speed of Sound, Timing Is Everything

L3Harris is accelerating the development of infrared payloads for Space Development Agency's Tranche 2 Tracking Layer, to help meet urgent national defense ...

13/04/2026

US Army Selects L3Harris for Next-Generation Night-Vision System

By leveraging cutting-edge unfilmed Gen III image intensifier technology, NOVA delivers unmatched clarity, range, and reliability in low-light environments - en...

13/04/2026

Harvey Arnold Represents the Best of Broadcast Engineering

Share Copy link Facebook X Linkedin Bluesky Email...

13/04/2026

Ross Video and HighField AI to Deliver AI-Assisted Graphics Creation

Share Copy link Facebook X Linkedin Bluesky Email...

13/04/2026

Disguise to Showcase Cutting-Edge Experience Tech for Bro...

Explore new Disguise plugins, including Sony's VP integration; Listen to panels across partner booths at Sony and B&H Disguise, the company powering everyt...

13/04/2026

TAG Video Systems Joins MXL Interoperability Initiative t...

TAG Video Systems, the leading IP-native Realtime Media Platform, has announced its participation in the Media Exchange Layer (MXL) interop initiative. TAG has ...

13/04/2026

Chaos Launches Free V-Ray for Blender Community Edition a...

Today, Chaos launched V-Ray for Blender Community Edition at BCON Austin 2026, making its production-proven 3D renderer free for all Blender users. The same Aca...

13/04/2026

LTN Appoints Mark Romano as Vice President Multichannel P...

Additions strengthen LTN's leadership as broadcasters scale satellite-to-IP transition LTN today announced the appointments of Mark Romano as Vice Presiden...

13/04/2026

NUGEN Audio Updates Halo Vision With New Precision Analys...

LEEDS, UK, APRIL 13, 2026 NUGEN Audio releases Halo Vision v1.2, a significant update to its real time, customizable audio analysis suite for 3D, surround and...

13/04/2026

Atomos to Acquire Flanders Scientific

Atomos today announced the acquisition of Flanders Scientific (FSI), one of the most respected names in professional reference monitoring. This strategic move r...

13/04/2026

How Mei Semones Built Her Sound from J-Pop, Jazz, and Bilingual Songwriting

How Mei Semones Built Her Sound from J-Pop, Jazz, and Bilingual Songwriting The indie-pop artist combines agile guitar lines, rhythmic shifts, and lyrics that...

13/04/2026

Cue the Change: Jonathon Heyward Is Making Classical Music More Relatable

Cue the Change: Jonathon Heyward Is Making Classical Music More Relatable Nicknamed the Converse Conductor, the Boston Conservatory alum holds top conductin...

13/04/2026

Heat Wave: Inside Miamis Sizzling, Boundary-Blurring Latin Music Scene

Heat Wave: Inside Miamis Sizzling, Boundary-Blurring Latin Music Scene In a city shaped by migration and exchange, Berklee alumni are helping drive a Latin mu...

13/04/2026

TikToK, Major Ad Groups Back Influencer Certification Program

Share Copy link Facebook X Linkedin Bluesky Email...

13/04/2026

DHD Marks 30th Anniversary with Brand Relaunch

DHD audio, developer and manufacturer of digital audio systems for professional broadcast, has launched a comprehensive brand update to mark its 30th anniversar...

13/04/2026

Stegawave Debuts Real-Time Forensic Watermarking to Tackl...

Stegawave, an Irish technology company specialising in forensic watermarking for video content, today announced the launch of its anti-piracy platform for live ...

13/04/2026

Synamedia PowerVu cuts broadcast distribution costs by up...

New version of Quortex PowerVu delivers a standards-based approach to satellite-to-IP transitions, eliminating the need for baseband workflows and complex infra...

13/04/2026

Studio Berlin Invests in Cinematic Live Production with G...

Grass Valley LDX camera systems enable leading German production company to support broadcast and cinematic live production within a single environment. Grass ...

13/04/2026

Techex and MediaKind partner to bring resilient IP transp...

London, UK, 13 April 2026 Techex and MediaKind today announced a partnership to integrate Techexs IP transport and orchestration technology, tx edge, directly...

13/04/2026

Transforming modern education environments with Lightware...

In today's hybrid education environments, there is no one-size-fits-all' AV solution. Lightware's extensive AV portfolio addresses this challenge, ...

13/04/2026

Mediaproxy adds AI toolset to LogServer for brand and adv...

Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, has developed a new suite of AI-powered tools designed t...

13/04/2026

Freelance Video Cameraman - Los Angeles

Freelance Video Cameraman - Los Angeles Brie Clayton April 13, 2026 0 Comments Freelance Video Cameraman April 8, 2026COW Jobs: Director Needed for ...

13/04/2026

Atomos to Acquire Flanders Scientific

Atomos to Acquire Flanders Scientific Brie Clayton April 13, 2026 0 Comments Strengthening commitment to precision monitoring, from camera to delivery...

13/04/2026

Digital Anarchy Announces ShotNotes, A Notepad and Task Tracking Panel for Premiere Pro

Digital Anarchy Announces ShotNotes, A Notepad and Task Tracking Panel for Premi...

13/04/2026

NAB 2026 Live Demo at HP Booth Highlights JALI Powered Interactive AI Character Experience

NAB 2026 Live Demo at HP Booth Highlights JALI Powered Interactive AI Character ...

13/04/2026

Manifold Introduces AT300 Multiviewer Support at NAB 2026

Manifold Introduces AT300 Multiviewer Support at NAB 2026 Brie Clayton April 13, 2026 0 Comments and adds HDR-SDR conversion to the recently announced...

13/04/2026

FOX Latin America Announces The Launch Of The FOX Channel In Central America And Strengthens Its Position In The Region

FOX Latin America Announces The Launch Of The FOX Channel In Central America And...

13/04/2026

Every mic on deck: recording "Sinners" for IMAX

No amps, no safety net The biggest challenge was the music itself. Everything in the film is acoustic and unamplified. The theme itself is kind of hard to expl...

13/04/2026

RT Radio 1 unveils new audio identity

RT Radio 1 has today launched a significant step in its ongoing strategic evolution. Following the launch of its brand-new schedule late last year, RT Radio 1...

13/04/2026

The Late Late Show offers a once-in-a-lifetime prize to the winner of next week's Opening Act compet

The Late Late Show Opening Act, the search for Ireland's newest country musi...

13/04/2026

RT appoints new Chief Financial Officer

RT has today announced the appointment of Annemarie Britz to the position of Chief Financial Officer, RT following a public competition. Annemarie Britz is c...

12/04/2026

Areal unveil the SR1

Headphone system designed for immersive monitoring With the demand for immersive audio showing no signs of slowing down, lots of companies are turning their...

12/04/2026

Beeble expands AI production workflow ahead of NAB 2026 with background remover

Beeble expands AI production workflow ahead of NAB 2026 with background remover Brie Clayton April 11, 2026 0 Comments Ahead of its upcoming participa...

12/04/2026

Like and Transcribe

Like and Transcribe Mei Semones BM '22 blends languages and techniques to create her singular style. April 10, 2026 By Bryan Parys Mei Semones BM '...

12/04/2026

Cue the Change

Cue the Change Nicknamed the Converse Conductor, Jonathon Heyward BM '14 is making classical music more relatable. April 10, 2026 By Sarah Godcher Murp...

12/04/2026

Heat Wave

Heat Wave Inside Miamis sizzling, boundary-blurring Latin music scene. April 13, 2026 By Ricardo Herrera Bandrich Image by Stella Levi Down there: Thats ...

11/04/2026

Infrasonic launch Infrasonic Berlin

Engineer collective welcome Freddy Knop Infrasonic, an award-winning collective of audio engineers operating out of Nashville and Los Angeles with credits r...

11/04/2026

L3Harris' Red Wolf and SKY RAIDER II INTERNATIONAL Showcase Adaptability for Evolving Missions

Combining launched effects with a proven mission aircraft, Red Wolf and SKY RAI...

11/04/2026

Accelerating Production of National Security Space Assets with Additive Manufacturing

3D printed RL10 rocket engine combustion chambers shown in the manufacturing are...

11/04/2026

Sachtler Highlights Comprehensive Camera Support Solutions at NAB 2026

Sachtler Highlights Comprehensive Camera Support Solutions at NAB 2026 Brie Clayton April 11, 2026 0 Comments Sachtler showcases advanced camera suppo...

11/04/2026

Sohonet Launches Media Fabric: A Unified Managed Infrastructure Suite for Film, Television and Post-Production

Sohonet Launches Media Fabric: A Unified Managed Infrastructure Suite for Film, ...

11/04/2026

AJA Unveils BRIDGE LIVE IP with SMPTE ST 2110 I/O

AJA Unveils BRIDGE LIVE IP with SMPTE ST 2110 I/O Brie Clayton April 11, 2026 0 Comments New IP video solution streamlines modern productions, providi...

11/04/2026

InSync Unveils Advanced Video Processing and Frame Rate Conversion Solutions at NAB 2026

InSync Unveils Advanced Video Processing and Frame Rate Conversion Solutions at ...

11/04/2026

Amagi Launches Newspulse: An Agentic AI Platform That Autonomously Turns Live Newscasts into Multi-Format Digital Content

Amagi Launches Newspulse: An Agentic AI Platform That Autonomously Turns Live Ne...