Review of 2015 and Predictions for 2016 To sign off 2015 with style, we hope, I wanted to share some great things that have happened in this our most successful year to date. I also wanted to look forward to 2016 with a few predictions for our industry.
First some highlights from 2015 starting with some great, and recent, news out of Paris:
Orange adds a Petabyte for Video on Demand
http://www.matrixstore.net/2015/11/16/orange-takes-a-petabyte-of-matrixstore-object-storage/
Eliote to offer EVS nearline services to the broadcast market using MatrixStore Object Storage
http://www.matrixstore.net/2015/12/07/eliote-to-offer-managed-evs-services-with-matrixstore/
France T l visions takes 10th MatrixStore Cluster
http://www.matrixstore.net/2015/10/20/france-televisions-takes-matrixstore-to-the-indian-ocean/
Disaster Recovery at the Guardian News and Media Group (Video Case Study)
http://www.matrixstore.net/2015/10/21/object-matrix-case-study-the-guardian-video//
We have also secured orders and installed MatrixStore in Disaster Recovery Workflows at one of the world's largest broadcasters. There are many more examples to share so please do get in touch to learn how we may be able to help your organisation.
2016 Predictions
Whilst both the storage and video industries are constantly evolving some challenges remain constant:
Protect, Curate, Process and Distribute. MAMs, DAMs and PAMs will continue to dominate discussions regardless if the format is SD or 8K. The need to find content, share it and generate revenue or a following requires an asset management strategy. Its super having 4K footage of that try' or that touchdown' but if you cannot find it you do not have it.
If you don't have two copies. Business continuity planning and research into integrated disaster recovery platforms will continue a pace. DR is not just for large organisations, it is essential for all orgainsations who handle content to generate revenue. See our article on Linkedin for more information.
Cards and random names. The ability to protect card content from journalists in the field will continue to challenge the largest of organisations. Most use elaborate naming mechanisms and folder structures to manage this content but it is not automated nor integrated as not all asset management tools cover this important workflow. Expect to see innovation in workflow automation in 2016.
Integration, Automation and Consolidation. Managing 4K content on and SD budget requires smarter workflows. Organisations do not want several workflow or storage silos. They do however require appropriate platforms for that task in hand that are integrated into the way they need to work and make commercial sense. I believe 2016 will be the year of the API and a year in which customers drive more technical collaboration between their suppliers.
Hybrid and Integrated Services. This is possibly the biggest prediction to make.
Integrated. Whilst a number of organisations are looking to the cloud their options are somewhat limited. The race to the bottom means Amazon and Microsoft are focusing on price alone, it puts them in the Asda or Walmart bracket in terms of service. A new breed of service provider is emerging that will offer equally scalable offerings but that are more tightly integrated and offer a level of support at both integrator and manufacturer level that Amazon and Microsoft cannot match. If you want to put your data in the cloud and think you might actually want it back at some point then the economics, performance and workflow integration all need to be considered.
Hybrid. Don't put all your eggs in one basket. Never a truer truism! Using a managed offsite service for your +1 copy of treasured assets makes more long term commercial sense than putting both your copies there. Having a hybrid model of on-premises infrastructure for immediate, un-hindered access to content whilst putting safety copies offsite will bring more ROI in the long term. Expect to see more organisations offering this service in 2016.
For all the challenges above Object Matrix can help with tightly integrated solutions we have developed for the broadcast market or via one of our many excellent technical partners. I would also be very interested to hear your predictions for 2016 so please do get in touch.
Thank you for taking the time to read this email and we hope you have a fabulous holiday period and a prosperous, safe and happy 2016.
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
28/11/2025
Nadia Fall attends the 2025 Sundance Film Festival premiere of Brides at the Egyptian Theatre on January 24, 2025, in Park City, Utah. (Photo by Donyale West/...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
WASHINGTON Federal Communications Commission has released a tentative agenda for the December Open Commission Meeting scheduled for Thursday, December 18, 2025 ...
28/11/2025
The Professional Fighters League is looking to super-serve fans of mixed martial...
28/11/2025
Fubo has released in beta on select Roku devices a new feature that lets users display up to four simultaneous streams at once....
28/11/2025
The WNBA playoffs and Week 4 of the NFL regular season highlight the list of live sports events airing on television this weekend....
28/11/2025
The 32nd class of honorees to the B+C Hall of Fame took to the stage at New York's Ziegfeld Ballroom on September 26 for a gala induction event. Click below...
28/11/2025
We hold in our hands the very last Next Text for Next TV, the weekly back-and-fo...
28/11/2025
DirecTV said it made a deal with EchoStar to buy EchoStar's video businesses, including satellite-TV provider Dish TV and virtual MVPD Sling TV, for $1 plus...
28/11/2025
The Broadcasting+Cable Hall of Fame, the premier industry event paying tribute to the influencers, innovators and shining lights of broadcast, cable and streami...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
LONDON Vizrt has added several AI-driven advanced features offering improved speed, intelligence and accuracy in the newest version of its media asset managemen...
27/11/2025
Prime Video has launched AI-powered video season recaps in a beta version for select English-language Prime Original series in the U.S., a move Amazon is callin...
27/11/2025
Back to All News
Netflix's Raat Akeli Hai: The Bansal Murders Marks a Grand...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Back to All News
Stranger Things 5': Prepare for One Last Adventure With O...
27/11/2025
The media industry has a paradox at its core. It's an industry built on light, color and imagination, yet behind the scenes, it's powered by one of the ...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
27/11/2025
Black Friday is leveling up. Get ready to score one of the biggest deals of the season - 50% off the first three months of a new GeForce NOW Ultimate membership...
26/11/2025
SVG Sit-Down: Prime Video EP Mike Muriano Previews Massive Black Friday Slate Fe...
26/11/2025
A cinematic snow sculpture at the 1995 Sundance Film Festival. Photo by Randall Michelson...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
Mumbai, November 24, 2025: In a first-of-its-kind initiative, JioStar, in collab...
26/11/2025
LONDON Factual content producer ITN Productions has launched a new low-latency IP gallery for news bulletins....
26/11/2025
MIAMI TelevisaUnivision said it struck a new multiyear distribution agreement with YouTube TV that includes distribution of TelevisaUnivision's U.S. network...
26/11/2025
OpenDrives, Inc., a leader in software-defined data storage and data services, today announced the launch of the Atlas Corporate Creative Solution. This new Atl...
26/11/2025
Disguise, the industry-leading company powering the world's biggest live performances, is partnering with pioneering LED wall manufacturer DVS to give atten...
26/11/2025
HighField AI, the pioneer in agentic and multimodal automation for broadcast and media production, today announced the expansion of its global channel partner n...
26/11/2025
As high-stakes Premier League fixtures approach and additional premium content launches, with MONO positioning themselves to dominate Thailand's sports stre...
26/11/2025
Hosting a wide variety of events from high-intensity NHL games to complex live music concerts and major entertainment productions, Montreal's 21,000 capacit...
26/11/2025
Vizrt, the leader in live production technology revolutionizing viewer engagement and experience, releases AI-driven advances focusing on speed, intelligence, a...
26/11/2025
ITN Productions, an award-winning factual content producer, today launched a new low-latency IP gallery for news bulletins. Responsible for delivering a leading...
26/11/2025
Ikegami reports ongoing advances throughout 2025 in developing and delivering coordinated television production solutions that maximize quality, versatility and...
26/11/2025
Following the Nov. 21 blackout of NBCUniversal channels on Fubo, the two sides have traded barbs about their inability to reach a new carriage deal....
26/11/2025
LONDON As TV sports rights become increasingly important for both broadcasters and streamers, Ampere Analysis predicts global investment in the genre will surpa...
26/11/2025
LOS ANGELES Vubiquity said it has achieved the Amazon Web Services (AWS) Media & Entertainment Competency as part of the AWS Partner Network (APN). This designa...
26/11/2025
WASHINGTON The Federal Communications Commission's Enforcement Bureau said it has entered into a consent decree with Comcast calling for the cable company t...
26/11/2025
Berklee Named to the Hollywood Reporters Top Music Schools List The publication highlights the college's screen scoring program, industry partnerships, and ...
26/11/2025
Back to All News
Animated Series Love Through a Prism' Casts New Light on ...
26/11/2025
Back to All News
NALIP Unveils Fifth Cohort of Director Incubator
Social Impact
26 November 2025
United States
Link copied to clipboard
The National Assoc...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
Review of 2015 and Predictions for 2016 To sign off 2015 with style, we hope, I wanted to share some great things that have happened in this our most successful year to date. I also wanted to look forward to 2016 with a few predictions for our industry.
