# 0 is a year as the most watched channel Movistar +

# 0 is a year as the most watched channel Movistar Luis Miguel Gilp prez, chairman of Telefonica Spain, on the occasion of this anniversary, recognizes that "Movistar is a key business strategy of Telef nica as a differentiating elements."

El 1 de febrero de 2016 #0, el canal exclusivo de Movistar , naci con el compromiso de convertirse en un destino de entretenimiento diferente, con una programaci n hecha a fuego lento y a la medida del espectador, mimando cada detalle. Seg n datos internos hechos p blicos hoy, #0 ha cerrado su primer a o de vida como el canal de pago m s visto en Movistar y el sexto incluyendo los canales en abierto, tal y como ha desvelado en rueda de prensa Luis Miguel Gilp rez, presidente de Telef nica Espa a.

Los datos oficiales nos dicen que, en s lo un a o, #0 ocupa el top ten de canales m s vistos en el universo de la televisi n de pago. Pero, como muchos de vosotros sab is, estamos trabajando en un nuevo modelo de medici n y, por primera vez, vamos a hacerlo p blico. Nuestros datos internos recibidos a trav s de m s de 4,5 millones de dispositivos (descodificadores, tablets, smartphones, etc) nos dicen que #0 es el canal de pago m s visto de Movistar , el m s consumido de la plataforma , ha afirmado.

Gilp rez recalled how Movistar offers a unique and customized platform based entertainment connectivity, the best content, functionality and customer knowledge. Currently, Telefonicas network covers 60% of households. "We have the best network in Europe," he pointed out.

Content creators

During these twelve months, # 0 has opted for the creation producing more than 1,000 hours of own content, it has been recognized by the Academy of Television with Iris Critics Award, among other awards, and employs staff with great communicators.

Con un perfil de audiencia urbano, de clase alta y que se sit a entre los 25 y 54 a os, #0 est demostrando ser un canal de nueva generaci n, de futuro y para los nuevos tiempos, que ha visto c mo su consumo en diferido es ya m s del 40%, mientras que esta cifra de consumo no lineal se reduce a un 16% si hablamos del conjunto de la plataforma Movistar . Estos nuevos h bitos encuentran su reflejo en la audiencia social y el impacto medi tico que genera cada programa, que han logrado en un a o 200 millones de visualizaciones en Youtube y 100.000 menciones al mes en RRSS.

Fernando Jerez, director de #0 y de programas de Movistar , ha indicado que hoy celebramos que Movistar ha escrito una historia de xito. Un a o de televisi n es poqu simo, tenemos que mejorar pero hemos hecho un a o de sensaciones y buena onda. #0 es una televisi n que te hace sentir bien, que te aporta y que te interesa . Adem s, ha anunciado los nuevos proyectos de la cadena para 2017, que estar n englobados en cuatro l neas estrat gicas: el refuerzo de la comedia y del deporte as como la apuesta por las grandes producciones y el entretenimiento de calidad.

In this line, Jerez recalled that during the first year of life # 0 has worked with some of the most prestigious producers of our country as 7 and Action, Developing something new, El Terrat, Freemantle, Gestmusic, Reed Brothers, Magnolia TV , Paper Mills, Prisa Video, Shine Iberia, VICE or Zanskar Producciones, a list that is expanded in 2017 thanks to the additions of 93 meters, DLO Productions, Global TV Set or Zeppelin.

new productions

Looking to the immediate future, # 0 has confirmed the signings of Joaqu n Reyes, Silvia Abril, Raul Cimas, Cowboy and Sara Escudero for his new comedy Zero in History Aitana Sanchez Gijon while participating in the historical production Conquistadores: Adventum Paula Vazquez and present the Bridge. "We will try to do a different program. I daresay the Bridge is the natural next step in this type of format ", said Paula. Joaquin Reyes, meanwhile "I you opened the door and Ive Late Motiv cast. Lets nurture viewers anecdotes to be the king of the dinners. The intention is to have fun talking about history. "

Other major stakes # 0 will be The search, A program in which Diego Cortijo, a national police that has become his adventures in television stories showing that in the world there are still enigmas of civilization to discover; Street vi , A photograph of the soul of Spanish society through the streets of their cities and using the latest audiovisual technology as hyperlapse, which allows turning 360 degrees to show every detail; or POP, a history of music and television, A tour of popular music in Spain since its inception in the 50s and 60s to the present day, told through the artists who have shaped this story and musical television programs live forever in our memory.

# 0 will continue betting on the best sports information through Minute # 0, The Day After, The Football Day, Robinson Report and fever MaldiniPrograms where sport is counted differently. At this point, Carlos Martinez, director of sports Movistar , has also revealed the arrival to channel major sporting events like the Endesa League, Copa del Rey basketball, Euroleague, the Premier, the Super Bowl and the NBA.

Finally, Fernando Jerez has reaffirmed the commitment of the chain by programs like Late Motiv, Illustrious Ignorant, LocoMundo, Likes, Journal VICE o When it is no longer, Besides confirming the T2 Chaos FC, The Secret Life of Children and the talent show AcapelA, La T3 de Taboo and Marathon Man and exclusive emission T2 series Victoria.

LINK:	http://www.panoramaaudiovisual.com/en/2017/02/01/0-cumple-un-ano-como-...
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