Its all systems go for Pendorings 2017 gala event

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It s all systems go for Pendoring s 2017 gala event --

Mon, 16 Oct 2017 10:40

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For the past 21 years, the Pendoring Advertising Awards gala event has been a firm favourite on the advertising calendar. This year s awards ceremony on 27 October 2017 at Vodacom World, Midrand, promises to be yet another exceptional advertising extravaganza.

Besides honouring and celebrating the best marketing communication in South Africa s indigenous languages, home-grown entertainment by some of the country s top artists and groups, including Pietman die Skot, SAs Got Talent winner DJ Arch Jr, the rap/hip-hop-group Bittereinder and the SAMA-nominated rapper, Zubz, the guitar-and-violin duo DECA and The Voice star Sofaya, will set the scene for an unforgettable evening.

As is the custom, the Pendorings will once again be a show event, but guests can also prepare themselves for a few surprises. Pendoring remains the only event where colleagues and industry players can sit back and enjoy 100 per cent truly South African marketing talent and creative work, says Izelle Venter, chairperson of the Pendoring board and VIA TV channel head.

Waldimar Pelser, Pendoring board member and editor of Rapport, adds: For quite a number of years now, Pendoring has been the home of butt-kick advertising in South Africa s indigenous languages. In fact, all South Africans get a twinkle in the eye when they are addressed in their home language. We hope acknowledgment of the creators of home grown advertising will stimulate the industry and encourage top talent to continue creating in their home languages.

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