
Since 2018, Chile's capital, Santiago, has led the world when it comes to reggaet n streams on Spotify. And in 2019, this inspired us to call it the streaming capital of reggaet n. Fast-forward to 2022, and Santiago is still on top.
Recently, however, there's been one big difference: While reggaet n was historically produced outside Chile, there's now a wave of local Chilean artists gaining prominence inside its borders and beyond.
Since we launched the Reggaet n Chileno playlist in 2019, we saw that Chile was a market with a lot of potential for the development of an urban scene. With so many millions of fans of the genre, it makes sense a new scene of young artists would develop, Rodrigo Decono, Spotify's Music Editorial Manager for the Southern Cone of South America, told For the Record. Today we see that the talent was always there-Spotify just needed to support it. Above all, the Chilean audience itself needed to accept them, just as it did with artists from Puerto Rico, Colombia, and the rest of Latin America.
The data backs this up. Almost 40% of Chile's Top 50 music chart is composed of local artists. As a result, the total streams of Spotify's Reggaet n Chileno playlist grew by 2,600% over the past year.
What characterizes the Chilean urban genre is that it portrays the realities and struggles that the artists face in their lives. Spotify has helped these artists bring their music to a wider audience-not only to fans domestically, but to listeners in Mexico, Argentina, and the United States who also love the Chilean sound.
Marcianeke
Pailita
Standly
Ak4:20
Polima
NEXT
This rise of Chilean reggaet n is due in large part to artists such as Marcianeke, Cris Mj, Pablo Chill-E, Pailita, and El Jordan 23, who have generated millions of streams and seen their stars grow within Chile's urban music industry. For example, in 2021, Marcianeke stood out as the most-streamed Chilean, with currently over 4 million monthly listeners.
On the whole, reggaet n streams in Chile have grown by 32% on Spotify, with Gen-Z representing 35% of all listeners. Twenty-eight percent of reggaet n streams in the country are composed of listeners between the ages of 25 and 29.
Reggaet n Chileno has also exposed audiences to a variety of different collaborations within the genre, including some that have captured the interest of international audiences. Some of the tracks that have the most streams include:
P same la botella Remix by Balbi El Chamako, Drakomafia, El Maniako The Boost, Jairo Vera, and Malito Malozo
Una Noche en Medell n by Cris MJ
Los Malvekes interpreted by Cris Mj, Marcianeke, Sim n la Letra, and Stars Music Chile
Mi Gata by El Barto and Standly
P gate by Standly
With the combo of fans' generating a massive number of streams and an influx of homegrown talent, the future is bright for reggaet n in Chile. And as the scene continues to evolve, Spotify will be here to spotlight the hottest new tracks.
Discover the sound of Chile's new wave by streaming Reggaet n Chileno below.
Europe Stories
04/11/2022
The best gamers know DTS Headphone:X technology ups their play. Now major magazines have caught on, too.
DTS Headphone:X technology creates immersive soundsc...
05/07/2022
Imagine Communications Cassidy Phillips argues that IP systems built on COTS hardware and SMPTE ST 2110 standard are not a science project
By Contributor
Publ...
05/07/2022
The combined FLEX/SMODE xR solution works as an additional server on top of the existing Unreal/nDisplay set-up
By Jenny Priestley
Published: July 5, 2022
...
05/07/2022
AE Lives Jodie Butcher reveals how she went from PE teacher to working on some of the biggest sporting events in the world, and why she would advise anyone look...
05/07/2022
The acquisition generates a broad solution portfolio combining MEDIAGENIXs WHATS'ON Media Business Management Platform with BeBanjo's Movida VoD-first s...
05/07/2022
Company has acquired 88 per cent of the Euronews shares after reaching an agreement with previous holder, MGN
By Jenny Priestley
Published: July 5, 2022
Co...
05/07/2022
Banijay Rights, the global distribution arm of Banijay, today announces the sale of new eight-part historical drama Marie Antoinette to BBC First in Australia.
...
05/07/2022
Arvato Systems Enters Partnership with the Smart Service Engineering Research Ar...
05/07/2022
Facebook
Twitter
LinkedIn
En tant qu'initiateur du Deuxi me concours national tudiant RISC-V co-organis avec le GDR SOC2 et le CNFM1, Thales a r com...
05/07/2022
European Parliament adopts the Digital Services Package, setting the bar high fo...
05/07/2022
Rohde & Schwarz supplies technology for network of compact remotely controlled m...
05/07/2022
Movicom delivers Robycam, Frecciarossa cam and other specialty cameras to Italia...
04/07/2022
Guy Parry-Williams, founder of Imedia8, takes a look at the value of video and immersive technology in helping companies reach a bigger audience
By Contributor...
04/07/2022
The series has been designed to drive high-power cine cameras such as the ARRI Alexa 35
By Jenny Priestley
Published: July 4, 2022 Updated: July 5, 2022
...
04/07/2022
Kaplan has previously worked at Technicolor and Company 3
By Jenny Priestley
Published: July 4, 2022
Kaplan has previously worked at Technicolor and Compan...
04/07/2022
The Assoication has also elected a new Steering Group, containing representatives from broadcasters and technology vendors
By Jenny Priestley
Published: July ...
04/07/2022
With public cloud ready to transform live sports distribution models right now, ...
04/07/2022
Facebook
Twitter
LinkedIn
After hiring 9,000 people worldwide in 2021, Tha...
04/07/2022
3 questions to Bernhard Hanneken, Programmer of the Rudolstadt Festival...
01/07/2022
Thomson Foundation is celebrating 60 years of promoting excellence in journalism and to mark the occasion, we're offering six rising stars the chance to con...
01/07/2022
iWedias J r me Vial takes a look at the OTT landscape
By Contributor
Published: July 1, 2022
iWedia's J r me Vial takes a look at the OTT landscape
t...
01/07/2022
Amazon has won the rights to Tuesday night games, with BT Sport airing Champions League matches on Wednesday
By Jenny Priestley
Published: June 30, 2022 Upd...
01/07/2022
Organisation also appoints two new members to its executive board
By Jenny Priestley
Published: July 1, 2022 Updated: July 4, 2022
Organisation also appo...
01/07/2022
Co-founders Peter Thum and Hanno Mahr will become advisors to the company, which will remain in Monheim an Rhein
By Jenny Priestley
Published: July 1, 2022
...
01/07/2022
Awards celebrate the innovation and craft of the industry's R&D teams by recognising some of the standout products and solutions on display in Amsterdam
By...
01/07/2022
Strong support from the broadcasting sector for the Revised Draft Text for the W...
01/07/2022
EBU Members primed for summer of top women's sport...
01/07/2022
HMS Industrial Networks AB, a wholly owned subsidiary of HMS Networks AB (publ), has today acquired all shares in Global M2M Pty Ltd, located in Melbourne, Aust...
01/07/2022
Fujifilm announces price increase for select Fujifilm-manufactured LTO Ultrium d...
01/07/2022
How EBU Members rallied to help keep Ukrainian broadcaster UA:PBC on air...
01/07/2022
The future is bright for the Revised Draft Text for the WIPO Broadcasting Organi...
01/07/2022
EBU President and Vice-President re-elected with two new members joining the Exe...
30/06/2022
30th June 2022 Golds comedy murder mystery Murder, They Hope led by Johnny Vegas...
30/06/2022
30th June 2022 DAVES EDINBURGH COMEDY AWARDS will return at the Edinburgh Festiv...
30/06/2022
New reports on Low- and High-band Spectrum Needs Deliver Complete 2030 5G Spectrum Vision for Governments and Regulators
30 June, London: The GSMA today releas...
30/06/2022
Verizon Consumer Group CEO Will Make Her Debut Keynote at the First MWC Las Vegas; Register Now For Early Bird Ticket Offer
30 June 2022, London: Get ready for...
30/06/2022
TVBEurope meets Gal Oz, co-founder and CTO of AI video technology company Pixellot, to learn how theyre transforming the way sport is produced
By Jenny Priestl...
30/06/2022
The two companies are reportedly planning to split the UK broadcast rights as part of a new deal with UEFA
By Jenny Priestley
Published: June 30, 2022
The ...
30/06/2022
Numerous companies are circling the broadcaster ahead of privatisation
By Jenny Priestley
Published: June 30, 2022 Updated: July 1, 2022
Numerous compani...
30/06/2022
Including Little Simz, It's A Sin, We Are Lady Parts, Cabaret, Boiling Point, Opera North's Rigoletto & Many More
30 June, London, UK. The South Bank ...
30/06/2022
Published On: June 23rd, 2022
--
--
--
--
data-orig-src=https://www.sg...
30/06/2022
Stockholm, Sweden - Mobile operator Three Sweden ( Three') has selected Net Insight for synchronizing its 5G network. The companies have worked in close coo...
30/06/2022
Channel 4 News is boosting its award-winning foreign coverage with the appointment of two new correspondents.
Secunder Kermani, the BBC's Pakistan and Afgh...
30/06/2022
Facebook
Twitter
LinkedIn
This technological project - in the new sec...
30/06/2022
Facebook
Twitter
LinkedIn
Thales announced today the creation of S3NS, a P...
30/06/2022
RT continues to champion Women's Sport with historic first ever broadcast o...
30/06/2022
The Main Stage is set for Friday nights in the summer on RT One.
The first programme features Lyra, Rejjie Snow, Villagers, Cormac Begley,Mark Feehily and DJ...
30/06/2022
Ikegami Europe Announces Unicam UHK-X750 4K-UHD HDR Studio Camera posted: 30/06/2022
Accompanying image shows a perspective view of the new Ikegami UHK-X7...
30/06/2022
European broadcasting and cultural industry call to Europe: Save our Spectrum...