As we unveil 2024 Spotify Wrapped, a celebration of the fans, artists, and creators that defined the year, we're thrilled to spotlight two global initiatives: EQUAL and GLOW. These programs amplify the voices of talented women and LGBTQIA+ artists through local and global playlists, partnerships, activations, and more. With EQUAL, we've continued our mission to foster equity for women in the music industry, while GLOW has shined as a beacon for inclusivity, celebrating the diverse contributions of queer artists and creators.
In 2024, we supported more than 200 ambassadors with increased editorial and on- and off-platform support, and generated more than 51 million discoveries through EQUAL and GLOW playlists. We also hosted more than 20 activations worldwide-from launching South Africa's GLOW playlist during Pride Month to honoring the pioneering U.K. artist SOPHIE in her hometown; from running EQUAL networking and educational events in Mexico and Japan to planning charity galas in Italy and Spain.
These programs are very special because of the immense global network and opportunities they represent, said Bel Aztiria, Lead, Social and Equity Music Programs at Spotify. At Spotify, a large team of us work on the programs as part of our core responsibilities, supporting the mission globally while honoring each market's culture and needs. We maintain a constant pulse because we believe these communities are to be supported and celebrated year-round. This mission is ongoing, and while there's still much to achieve, we're proud to continue showing up globally to drive meaningful change.
So without further ado, check out our top EQUAL and GLOW ambassadors of 2024 and hear from some of them about their standout year and the impact of women and queer artists.
Most-streamed artists within our EQUAL global playlist
C line Dion
ILLIT
DANNA
LISA
CLARA
Sevdaliza
Elsa y Elmar
Yseult
DOROFEEVA
Jana Kirschner
Having just debuted this year, South Korean girl group ILLIT has already captured the hearts of fans.
We have had the privilege of spending a truly joyful year connecting with our fans, they said. One of the most fulfilling and memorable aspects of this year has been the overwhelming love that Magnetic' has received from fans worldwide. We were also deeply honored to receive several prestigious awards for the song.
ILLIT
As for Mexican pop star DANNA, her happiest moment of 2024 was the release of CHILDSTAR.
This album changed my life and has transformed me as a person and as a human being, she said. It was very special that [my fans] received it so beautifully and loved it as much as I do. Thank you for giving me this moment-I love you. You've made this the best year so far, and I can't wait for everything that's coming!
DANNA
Turn up the volume on women artists with our EQUAL global playlist.
Most-streamed artists within our GLOW global playlist
Karin Ann
Giol & Assia
Mustii
V C t T ng
Benedict Cork
BATHSHEBA
Rina Sawayama
Zamilska
Gianna Nannini
Luisa Almaguer
For the Record had the opportunity to catch up with Slovakian alt-pop sensation Karin Ann, Italian electronic dance music duo Giol & Assia, and Belgian electro-pop artist Mustii about their whirlwind 2024, the importance of representation, and more.
What were some of your 2024 highlights? Karin Ann
Karin Ann: Putting out my debut album, through the telescope, was a big one. I also played SXSW for the first time, I shot my first indie movie, I had a cameo in Suki Waterhouse's music video, and I got to do an incredible European tour with mehro. I played a show in Turkey and I also played in Canada for the first time while opening for renforshort. And obviously I became a Spotify GLOW ambassador. It was a crazy year full of amazing things.
I also just released a surprise cover of one of my all-time favorite songs, Wicked Game, to end the year. I decided to include a cover of that song on my set list while touring and the response has been absolutely insane. So many people came up to me after the show and asked me if I was going to release it, and even after the tour people continued to message me about it, so I decided to do it as a little treat for everyone who's shown me so much love and support.
Giol & Assia: Our live tour all around the world with special sold-out shows in cities like New York, Toronto, and more, but also our first back-to-back set with the legend Black Coffee in Ibiza.
Mustii
Mustii: The music video release of BEFORE THE PARTY'S OVER, which was the first single from my upcoming album, THE MAZE, and also my Eurovision entry for Belgium. People's reactions were so touching and amazing! THE MAZE is a new era for me-this album is so personal and queer, and I'm really proud of it.
Which queer artists have you listened to the most this year? Karin Ann: Rene Rapp, Chappell Roan, and The Last Dinner Party.
What do you wish for queer artists in the years to come? Karin Ann: It's so important, now more than ever, to have representation in media and to continue being brave and proud and show other queer people that there are safe spaces for us. I hope we never stop creating safe communities for people and that more amazing new queer artists will arise.
Giol & Assia
Giol & Assia: To see them headlining all major festivals in the world, but also to keep being so unapologetically queer and authentic-more and more!
Mustii: That we can hear their voices louder and louder, that they continue to spread freedom, self-love, to create some new doors and new ways against obscurantism and narrow-minded souls. Now more than ever, we need them so much.
What do you have planned for 2025? Karin Ann: Where would be the fun in revealing my secrets like that! I love to be a little mysterious. I do have some very exc
Europe Stories
19/12/2025
With Playout Release 2025.4, ToolsOnAir continues to push professional playout w...
19/12/2025
19 Dec 2025
VEON's Mobilink Microfinance Bank Launches Islamic Banking Oper...
19/12/2025
The six-part drama, set in a close-knit Welsh town fractured by an unspeakable c...
19/12/2025
Rohde & Schwarz drives the future of mobility at CES 2026 At the 2026 Consumer Electronics Show in Las Vegas, Rohde & Schwarz will present a powerful lineup o...
19/12/2025
RT is proud to return to the RDS to support the 2026 Stripe Young Scientist & T...
18/12/2025
Canada's largest indoor arena has transformed its live production capabilities with a full ST 2110 infrastructure and Calrec's compact Argo S console. S...
18/12/2025
Long-term agreement includes the SES SCORE platform and hybrid distribution worldwide to deliver more than 5,000 hours of golf tournaments annually featuring th...
18/12/2025
18 Dec 2025
VEON Upgraded to Nasdaq Global Select Market, Enhancing Investor Visibility Dubai, December 18, 2025 - VEON Ltd. (Nasdaq: VEON), a global digital o...
18/12/2025
Thursday 18 December 2025
Sky Sports remains the exclusive home of the Masters ...
18/12/2025
Using the additive process of 3D printing, layer after layer gets printed until an object is as close to the final shape needed as possible. Historically, machi...
18/12/2025
In 2025, RT proudly supported 185 arts and cultural events across the island of Ireland, reflecting significant growth since the scheme was re-launched in 2014...
18/12/2025
RT Sports Awards 2025 live on RT One and RT Player at 8:05pm on Saturday 20 December
On Saturday 20 December live on RT One and RT Player at the earlier t...
18/12/2025
RT lyric fm presents a very special Winter Solstice edition of Ambient Orbit, l...
18/12/2025
At 7.45pm on 1st January 1926, the precursor to RT , then 2RN, delivered the fledgling new Irish state's first public radio transmission. From those first c...
18/12/2025
December 18 2025, 05:30 (PST) The Movie Experience SLO Becomes First U.S. Exhib...
17/12/2025
Investigative journalists across the Western Balkans and T rkiye continue to con...
17/12/2025
The right playlist is essential on New Year's Eve, building the energy as you get ready and keeping it high as you count down to midnight. This year, Spotif...
17/12/2025
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...
17/12/2025
Wuppertal December 17, 2025
Riedel Builds Global Communication and Commentary ...
17/12/2025
December 17 2025, 17:00 (PST) Dolby and LG Unveil a New Era of Home Audio With ...
17/12/2025
Wednesday 17 December 2025
Heated Rivalry will be coming to Sky and streaming service NOW on 10 JanuaryTurn on cookies to view this content. Go to Privacy opti...
17/12/2025
RT has announced that Kathy Fox has been appointed Commissioning Editor with re...
17/12/2025
With the new season of Dancing with the Stars shimmering in the not-too-distant future this New Year, the celebrity and dancer pairings of the twelve couples ha...
16/12/2025
Hawkins has landed on Spotify, just in time for Stranger Things Season 5, Volume...
16/12/2025
Wherever you are, your favorite music and audio content should go seamlessly with you. That's why Spotify has partnered with NAVER Corp, Korea's leading...
16/12/2025
2025 Wrapped arrived bigger and bolder than ever. This year's experience is designed to be ultra personal and shareable, with new features like Wrapped Part...
16/12/2025
16 Dec 2025
VEON Announces Release Date for Full Year and Fourth Quarter 2025 R...
16/12/2025
16 Dec 2025
VEON's Kyivstar Invests in Renewable Energy in Ukraine with Acq...
16/12/2025
Harmonic's XOS Advanced Media Processor Improves Streaming Video Quality and Boosts Viewer Engagement SAN JOSE, Calif. - Dec. 16, 2025 - Harmonic (NASDAQ: ...
16/12/2025
RT Sport Awards 2025 live on RT One and RT Player at 8:05pm on Saturday 20 December.
On Saturday 20 December live on RT One and RT Player at the earlier t...
16/12/2025
Singer -songwriter Brian Kennedy has been announced as the final celebrity dance...
15/12/2025
Cape Town, November 13, 2025 - SES and International artist and humanitarian, Fo...
15/12/2025
Luxembourg, December 15, 2025 - SES, a leading space solutions company, and Abra Group launched fast and reliable multi-orbit inflight connectivity service on t...
15/12/2025
15 Dec 2025
VEON's Beeline Kazakhstan Delivers First Starlink Direct to Cel...
15/12/2025
Andrew Mountbatten-Windsor finds himself the topic of year's cracker jokes
Oasis, David Harbour, Celebrity Traitors and Angela Rayner all feature in this y...
15/12/2025
Comscore Expands Cross-Platform Campaign Measurement to Include Audio and Social New capabilities strengthen cross-platform campaign reporting suite; CCR rebran...
15/12/2025
RT .ie has reached one billion page views this year and is on track to finish 2025 2% ahead of last year. Average time spent on the site is up 3% on 2024, with ...
12/12/2025
Last month, Spotify announced a new collaboration with the ATP Tour, the global governing body of men's professional tennis, aimed at bringing the next gene...
12/12/2025
Friday 12 December 2025
Ted is back! Seth MacFarlane's live-action comedic ...
12/12/2025
Uachtar n na h ireann, Catherine Connolly visited RT Raidi na Gaeltachta's...
12/12/2025
Ireland AM host Eric Roberts has been revealed as the sixth contestant taking to...
11/12/2025
Thomson and the Center for News, Technology and Innovation (CNTI) convened a two-day workshop in Sarajevo bringing together more than 35 journalists, editors, p...
11/12/2025
Having the right song soundtrack your moves can make all the difference when gam...
11/12/2025
It's been a big year for Taylor Swift. Her highly anticipated album The Life...
11/12/2025
11 Dec 2025
VEON's Banglalink Receives Regulatory Approval to Launch Digita...
11/12/2025
Thursday 11 December 2025
Sky Arts paints a picture of Britain's beauty as ...
11/12/2025
It's not every day we're asked to create a website for a classical musician!
So, we were delighted to help pianist Georgina Duncan as she embarks on he...
11/12/2025
It's beginning to look a lot like Christmas!
Irish golfing hero Shane Lowry...
11/12/2025
RT Sport Awards 2025 live on RT One and RT Player at 8:05pm on Saturday 20 December
On Saturday 20 December live on RT One and RT Player at the earlier ti...
As we unveil 2024 Spotify Wrapped, a celebration of the fans, artists, and creators that defined the year, we're thrilled to spotlight two global initiatives: EQUAL and GLOW. These programs amplify the voices of talented women and LGBTQIA+ artists through local and global playlists, partnerships, activations, and more. With EQUAL, we've continued our mission to foster equity for women in the music industry, while GLOW has shined as a beacon for inclusivity, celebrating the diverse contributions of queer artists and creators.
