Sony Pixel Power calrec Sony

Avid Debuts New Products at 2020 NAMM Show that Boost the Creative Powers of Music and Audio Pros from Studio to Stage

17/01/2020

Today at The 2020 NAMM Show, Avid (Nasdaq: AVID) debuts a wide range of powerful tools and solutions in music, composing, audio post and live sound for creatives at every stage of their career. Highlights in Avids booth (#15502, North Hall) will include major updates of its flagship Pro Tools and Sibelius creative tools, control surfaces for any size venue or studio, and enhanced apps and services for creative collaboration and music distribution to streaming services.

Our NAMM debuts show how Avid is delivering powerful and professional capabilities of its high-end solutions in smaller, more affordable form factors that advance the creativity and opportunity of all users from musicians, producers, engineers to composers, teachers or students, said Dana Ruzicka, Chief Product Officer and Senior Vice President at Avid.

Pro Tools Advancements The first release of Pro Tools 2020, which provides support for macOS Catalina, delivers Folder Tracks for more flexible and creative session organization. Tracks can be grouped in up to nine folder levels, a top level folder and eight nested folders, that can be collapsed and color-coded for easier navigation. Users can bring better focus to large productions and free their mind to work more productively by reducing the on-screen complexity attributed to sessions or projects with higher track counts.

Pro Tools | MTRX Studio delivers high-quality I/O, extensive routing possibilities and premium monitoring in one audio interface, enabling users to save money and eliminate configuration complexities by replacing multiple devices in the signal chain. From recording and monitoring, to routing audio across multiple rooms and devices, tuning speakers with built-in advanced calibration, creating monitor profiles and folding down mixes, its the ideal centerpiece for professional music and audio post facilities of all sizes.

With the introduction of Avids new Pro Tools | HDX Thunderbolt 3 Chassis built in partnership with Sonnet Technologies Avid is bringing Pro Tools | HDX, the industrys most powerful, lowest-latency DSP-accelerated audio production system to an easily connected, Thunderbolt 3 desktop or rack solution. Also, with the addition of the new Thunderbolt 3 chassis there are pre-configured bundles, featuring Pro Tools | Ultimate , Pro Tools | HDX, and Pro Tools hardware I/O at significant savings. Users can complete their studio with a pre-configured Pro Tools | Ultimate solution that provides the cutting-edge DSP hardware and high-quality I/O pairing they need.

Control Surface Innovation Avid S1 delivers the unparalleled speed, rich visual feedback and software integration of Avids high-end consoles in a portable, slimline surface thats an easy fit for any space or budget. Avid S4 brings the power and workflows of Avids industry-leading Avid S6 control surface to budget-conscious audio professionals and small- to mid-size music and audio post facilities in an ergonomic and more compact package.

Like the S6, the S4 and S1 are powered by EUCON to offer deep integration with Pro Tools and Media Composer , plus native support for third-party applications such as Logic Pro, Cubase, Premiere Pro and more.

The latest Avid Control app offers expanded functionality and views, enabling users to take control of their favorite audio and video software from their iOS or Android tablet or smartphone. Users can wirelessly control the recording, editing, mixing and monitoring functions of their software, faster than working with a mouse and keyboard alone, and get great visual feedback and one-tap access to hundreds of commands. When used with Avid S1, Avid S3, Avid Dock or other Avid controllers, users gain extensive touch workflows and custom control.

Sibelius 2020 Sibelius 2020 introduces new auto-optimizing features that ensure scores always look perfect, even while users are still composing, so they can spend more time on their music rather than editing and formatting a score. It also comes with a fully refreshed set of House Styles to give scores a more modern or classical look. In addition and in partnership with Berklee School of Music Sibelius includes many new accessibility enhancements that enable visually impaired users to manipulate every aspect of their score.

Live Sound Avid VENUE | S6L delivers the unmatched processing power and sound clarity that artists and engineers rely on to present the best show possible. And now, mixing the largest live productions is easier than ever before with the 48-fader Avid VENUE | S6L-48D control surface. In addition, together with the recent Avid VENUE 6.2 software release, S6L now supports dual operator workflows, making it ideal for programming theater sound, mixing live broadcast events and other complex productions.

Enhanced Apps and Services For artists, musicians, and creators wanting to stream and sell their music while keeping 100 percent of their earnings and rights, AvidPlay offers a one-stop service to distribute music to Spotify, Pandora, Amazon Prime Music and other major streaming services around the world. And now it offers unlimited plans starting at $24.99 per year, distribution to Apple Music and TikTok, and social links for users to easily share their latest release. Users also now can promote featured artists and collaborators on their tracks.

Free to all Avid creative tools users, the mobile and desktop Avid Link app allows users to manage their products and add-ons with ease, endorse others talents and skills, as well as share work from their portfolio directly in Lounges. Since launching at NAMM last year, Avid Link has grown as a convenient and powerful career resource for more than 500,000 individual creators.

The 2020 NAMM Show will be held Jan. 16-19 at the Anaheim Convention Center in Anaheim, Calif.
LINK: https://www.avid.com/press-room/2020/01/new-products-at-2020-namm-show...
See more stories from avid

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

09/10/2026

Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026

September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026 New Sports Intelligence helps providers better unders...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

30/09/2026

SGO Unveils Workflows Slate To Enable Automated Burn-ins, Slates

Share Copy link Facebook X Linkedin Bluesky Email...

30/09/2026

Public Advocacy Group Urges Broadcasters to Stop Airing Trump Taxpayer Funded Ad

Share Copy link Facebook X Linkedin Bluesky Email...

30/09/2026

Qvest Promotes Katlyn Alexander to CEO, North America

Share Copy link Facebook X Linkedin Bluesky Email...

30/09/2026

Mavis Camera 8-2 adds iPhone 18 Pro Support with Variable...

Mavis has launched Mavis Camera 8.2, the latest release of its professional camera app for the iPhone and iPad. This update brings support for iPhone 18 Pro and...

29/09/2026

Oak View Group Names Cisco as Official Technology Partner

Oak View Group (OVG) has announced Cisco as an Official Technology Partner, with plans to standardize infrastructure across its venue network on Cisco solutions...

29/09/2026

SportsNet Pittsburgh Wins Three Mid-Atlantic Emmy Awards

SportsNet Pittsburgh (SNP) won three honors at the 2026 Mid-Atlantic Emmy Awards. Program awards went to Bucs BP in the Sports Program Live category (produced ...

29/09/2026

CBC, PWHL Revive Hockey Night in Canada' on Saturdays

The Professional Women's Hockey League has announced home openers for all 12 teams for the 2026-27 season, along with a broadcast partnership with CBC under...

29/09/2026

Manifold Technologies Recognized as MXL Contributor Following IBC Innovation Award

Manifold technologies has been recognized as a contributor to the Media eXchange...

29/09/2026

Fubo Launches My Local Sports RSN Add-On Package

FuboTV has announced My Local Sports, allowing subscribers in select markets to add their local regional sports network (RSN) as an add-on to a Fubo Sports subs...

29/09/2026

ANI Deploys Grass Valley AMPP and Framelight X for News Operations

Asian News International (ANI), a wire agency and video news provider based in India, has deployed Grass Valley's AMPP Media Operating System and Framelight...

29/09/2026

SABC Deploys Ikegami UHK-X600 Cameras for IP-Based Production

South African Broadcasting Corporation (SABC) has deployed Ikegami UHK-X600 cameras as part of an upgrade to IP-based production infrastructure. The deployment ...

29/09/2026

Busy in Bristol: ESPN Headquarters Come Alive With New Studio W, Remote-Production Workflows

REMI, REMCO models will drive the bulk of the broadcaster's NHL productions ...

29/09/2026

NASCAR Productions' Keith D'Alessandro on the Continued Evolution of Its Centralized Production Hub

Three years in, the facility is supporting more centralized race production, com...

29/09/2026

NBC Sports Brings Robust Sunday Night Baseball Production Playbook to MLB Wild Card Round

NBC, Peacock, and NBSN are carrying all four Wild Card series with a production ...

29/09/2026

Sundance Institute Announces 2026 Doc Fund Grantees

19 Nonfiction Projects Across All Stages of Production to Receive More Than $1 million in Support as Documentary Film Program Approaches 25th Anniversary LOS ...

29/09/2026

Zynaptiq introduce Loud & Wide

Two new plug-ins launch alongside updated bundles Zynaptiq have just announced the launch of two new plug-ins, alongside new and improved versions of two of...

29/09/2026

Wes Audio unveil the ngOmniBox

All-in-one bus processor revealed Wes Audio's ng product range has come a long way since it was first introduced, and now includes a tasty selection of ...

29/09/2026

First Baptist Nashville Drastically Upgrades Production Communications with...

eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......

29/09/2026

Fubo TV Launches My Local Sports'

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

ARRI Targets Content Creators with New HONOR Smartphone

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

Asian News International Enhances Workflow with Grass Valley AMPP, FramelightX

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

SABC Chooses Ikegami UHK-X600 Cameras to Support IP Studio Transition

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

SABC Upgrades to IP-Based Production with Ikegami UHK-X60...

Ikegami announces that the South African Broadcasting Corporation, SABC, has chosen Ikegami UHK-X600 camera systems as part of an advance to IP-based operation ...

29/09/2026

Blendkit Offers 20% Discount to Celebrate Crossing 150K Asset Milestone

Blendkit Offers 20% Discount to Celebrate Crossing 150K Asset Milestone Brie Clayton September 29, 2026 0 Comments Blendkit, the largest 3D asset libr...

29/09/2026

Ease Live Reports over 75 Million Interactive Sessions Du...

Interactive streaming specialist Ease Live supported more than 76.5 million fan sessions across three major European media operators during this summers FIFA Wo...

29/09/2026

Ease Live to monetise key moments in live sports

Ease Live has added support for VAST (Video Ad Serving Template) to its graphical overlay technology, opening up new ways for broadcasters, streamers and rights...

29/09/2026

Rise AV launches awards celebrating the women advocates a...

Rise AV has announced the launch of the inaugural Rise AV Awards, a new global awards programme celebrating the women, advocates and organisations across the AV...

29/09/2026

Netflix Deploys Advanced Sony PTZ Cameras For Wonka's The Golden Ticket' Production

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

Massachusetts Broadcasters Association Names Gene Lavanchy 2026 Broadcaster of the Year

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

ESPN Reports Its Most-Watched WNBA Regular Season

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

Scripps Taps Digital News Veteran Sean McGarvy to Lead News Strategy

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

Gray Raises Political Ad Revenue Estimates

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

Edward Czarnecki Uses Game Theory to Assess ATSC 3.0 Transition Policies

Share Copy link Facebook X Linkedin Bluesky Email...

29/09/2026

First Baptist Nashville Drastically Upgrades Production C...

Clear-Com announced that First Baptist Nashville has upgraded its production communications with a Clear-Com intercom solution as part of a comprehensive sanct...

29/09/2026

Blackmagic Cinema Camera 6K Captured Action Shots for Sketch

Blackmagic Cinema Camera 6K Captured Action Shots for Sketch Brie Clayton September 28, 2026 0 Comments Camera's portable design and dynamic range...

29/09/2026

Kean Production Services Deploys AJA ColorBox to Deliver Consistent, Accurate Color Across In-venue Displays at Live Events

Kean Production Services Deploys AJA ColorBox to Deliver Consistent, Accurate Co...

29/09/2026

Berklee Alumni and Faculty Nominated for the 2026 Latin Grammy Awards

Berklee Alumni and Faculty Nominated for the 2026 Latin Grammy Awards A total of 28 Berklee alumni and faculty earned nominations across 20 categories this ye...

29/09/2026

Berklee's K-Pop & Beyond Explores Connections Between K-Pop and Hip-Hop

Berklee's K-Pop & Beyond Explores Connections Between K-Pop and Hip-Hop Now in its fifth year, the series brings together artists, industry leaders, and s...

29/09/2026

The energy transition will only succeed if it lasts

We tend to think we live in a digital world, with hopes and fears around artificial intelligence (AI), quantum computing, data centres and the next big technolo...

29/09/2026

Apple releases new guide to help families build healthy digital habits - UPDATE - Posted on 29 September 2026

Today, in partnership with the American Academy of Pediatrics (AAP), Apple relea...

29/09/2026

Final Cut Camera now supports variable aperture on iPhone\u00A018\u00A0Pro - UPDATE - Posted on 29 September 2026

Final Cut Camera, the professional filming app for iPhone, receives a major upda...

29/09/2026

RT lyric fm launch the hunt for Choirs for Christmas

RT lyric fm is proud to announce the annual Choirs for Christmas competition callout. Warm up those vocal chords and join us on RT lyric fm for a celebration ...

28/09/2026

NHL Names Adobe as an Official Creative, Marketing and AI Partner

The NHL has announced Adobe as an Official Creative, Marketing and AI Partner beginning with the 2026-27 season. The partnership will provide the league and its...

28/09/2026

MultiDyne to Showcase Expanded Portfolio Including MRMC Robotics at CABSAT 2026

MultiDyne will exhibit at CABSAT 2026 (October 5-7, Dubai Exhibition Centre), showcasing an expanded technology portfolio following its June 2026 acquisition of...

28/09/2026

ARRI and HONOR Launch Co-Branded HONOR Magic9 Pro Max

ARRI and HONOR have announced the HONOR Magic9 Pro Max, a flagship smartphone carrying ARRI branding on the device and packaging as the first product-level expr...