
Mipcom, Cannes, stand R36.04, Tuesday 1st October 2013 Content owners seeking a more effective way to monetize television and film can now go straight to their audience, without long, costly infrastructure set ups, or concerns over DRM or content security. The Perception platform from media technology and content distribution specialist Vision247 is a proven way to bring branded IPTV services and on demand video content to channel partners and direct to the consumer.
Eight years in development, and fully operational with more than 300,000 live users, the Perception platform delivers the most complete out-of-the-box service for content owners wishing to quickly, securely and cost effectively deliver their video content, advertising and promotions
Perception is a complete and fully scalable multiscreen IPTV platform which integrates with a wide range of devices such as set top boxes, Smart TVs, PCs, tablets and smartphones. Operating systems include iOS, Android and Windows Phone 8.
A pre-built modular approach enables simple setup and rapid deployment, making Perception the one stop answer to over-the-top (OTT) internet delivered content. Automating the ingestion, encoding and storage process, Perception is able to handle multiple DRM requirements with industry leading encryption, securing and protecting content owners rights.
Available as a white label platform, content owners can brand the consumer interface and apps. The heart of the users experience is the electronic program guide (EPG), where subscribers choose to watch a scheduled channel, a specific programme or access pay per view video on demand (VoD) content, from single episodes, to the latest movies.
As all content is managed in the Cloud, viewers can watch live, pause, scroll back, or restart any content. They can even record a programme to Perceptions Cloud to keep and watch again at a later date
John Mills, CEO, Vision247, says: Perception represents a coming of age for internet delivered television. The technology and high speed fixed and mobile networks are finally mature enough to deliver the best and most pleasing viewing experience to a global audience that has a hunger to consume quality content. For the content owner this marks a new opportunity to engage directly and build deeper brand loyalty.
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