Snell Advanced Media (SAM) selects Jump for bespoke global PR Services

Snell Advanced Media (SAM) selects Jump for bespoke global PR Services 01 December 2015

London UK, 1st December 2015 Jump, which provides global reach PR, marketing and creative agency services in the professional video services sector, is pleased to announce that SAM Snell Advanced Media - has selected it to provide bespoke global PR.

Formed from the fusion of Quantel and Snell, SAM is a new company with a unique mix of experience and energy. It has the vision to deliver business-transforming solutions across the media production ecosystem. Its future-ready systems enable broadcasters, content owners and service providers to evolve their business models to succeed in the consumer-driven era.

Jump has been selected to position SAM as a thought leader across the key market segments in which it plays. This includes positioning relative to key industry trends, the transition to IP on the production side being a case in point, which the broadcast and wider professional video markets are facing.

Kevin O'Meara, Head of Marketing Communications with SAM, said, SAM is growing in terms of year-on-year financial performance which, considering the tough trading conditions, is a validation that we are doing something our customers value. Key to this is our continued investment in R&D and we are recruiting engineers to help drive the development of our new product lines. What we were looking for was a partner that could provide the ability to concentrate on PR functions of real value rather than operate in a simple numbers game' way and to provide ideas and to truly shape our output. We knew about Jump and its very strong reputation across the sector and we're delighted to be working with them.

Joss Armitage, Managing Partner with Jump, said, We're obviously excited to be working with a client of SAM's scale and ambition. Through comprehensive discussions with them, we share a lot of beliefs about where the broadcast industry is heading. We are living in a time of very fractured and complex market conditions with an awful lot of noise' out there. We will help SAM cut through that with a bespoke PR program of substance, relevant for today but with a strong vision for tomorrow.

About Jump

Jump is a global reach PR, marketing, creative agency in the professional video services sector: broadcast, post production, OTT, cable, satellite and related suppliers. We work across the analogue and digital worlds. With the move to digital content creation and distribution, it's now very difficult to predict how a potential customer will find you: it could be anywhere along the digital path. Taking full advantage requires skill, time and knowledge. Here at Jump we know that to achieve an effective understanding of your brand we need to have a network that extends around the world. That's why we work with trusted local partners worldwide to deliver a strategy that's far-reaching. Whether you are based in EMEA or the US, we have it covered, whether that's purely to maximise press coverage or create a new strategy for your overall brand to include website build and management, exhibition design, video marketing and social media.

About SAM

Formed from the fusion of Quantel and Snell, SAM is a new company with a unique mix of experience and energy. We have the vision to deliver business-transforming solutions across the media production ecosystem. Our future-ready systems enable broadcasters, content owners and service providers to evolve their business models to succeed in the consumer-driven era. We understand that it's not only about the future to get there, today's needs are also paramount; our smart, agile technology maximizes efficiency and productivity in today's rapidly changing media landscape.

More information can be found at: https://s-a-m.com/

LINK:	http://www.theiabm.org/news/news_detail.snell-advanced-media-sam-selec...
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