
New Study Points to Strong Subscriber and Mobile Broadband Growth in West Africa
Abidjan, C te d'Ivoire: The mobile industry in West Africa is forecast to contribute more than $50 billion annually to the region's economy by 2022, according to a new GSMA study published today at the Mobile 360 - West Africa' event being held in Abidjan, C te d'Ivoire. The new report, The Mobile Economy: West Africa 2018, calculates that the region's mobile ecosystem contributed $37 billion in value last year, equivalent to 6.5 per cent of GDP1, and will grow to $51 billion (7.7 per cent of GDP) within five years. The economic contribution over this period will be spurred by strong subscriber growth and the move to mobile broadband networks and services.
Today's report demonstrates the vital role West Africa's mobile ecosystem is playing in driving economic growth and empowering citizens across the region, as well as in delivering against many of the targets of the UN's Sustainable Development Goals, said John Giusti, Chief Regulatory Officer at the GSMA. However, further work is required as more than half of West Africa's citizens are not yet connected to a mobile service, excluding them from the socio-economic benefits that mobile delivers.
Large Youth Populations Driving Subscriber Growth
At the end of 2017, there were 176 million unique mobile subscribers2 across the West Africa sub-region, which comprises the 15 members of the Economic Community of West African States (ECOWAS)3. This is equivalent to a penetration rate of 47 per cent of the region's population, up from just 28 per cent at the start of the decade. Strong subscriber growth is forecast to continue over the coming years; 72 million additional mobile subscribers are expected to be added in West Africa by 2025, lifting subscriber penetration to 54 per cent. Much of this growth is attributable to the demographic situation across the region, as large youth populations are expected to take out mobile subscriptions as they reach adulthood. According to the report, more than 40 per cent of the population in many countries across Sub-Saharan Africa are below the age of 16.
Meanwhile, the transition to mobile broadband in West Africa is being driven by the expansion of 3G and 4G networks, lower data tariffs and the increasing affordability of smartphones. 3G networks now cover two-thirds of the regional population and 4G adoption is also rising rapidly. As of March 2018, there were 29 live 4G (LTE) networks in nine countries across West Africa, six of which have launched in the last year. 3G and 4G together accounted for 36 per cent of West African mobile connections in 2017 and are forecast to rise to 94 per cent of the total by 2025. Local operators are expected to spend $8 billion (capex) over the next two years building out and upgrading their networks.
Mobile Powering Economic Growth and Jobs
The expected increase in the mobile ecosystem's contribution to the West Africa economy over the next five years will be due primarily to productivity gains. The greater availability of mobile broadband networks, for example, will enable improved access to information and services, which in turn drives efficiencies in business processes across many industries, including finance and health.
Alongside the economic contribution, the mobile ecosystem also supports jobs and contributes to public funding. Last year, the mobile industry in West Africa provided employment to more than 200,000 people, predominantly in the retailing and distribution of services and handsets, and made an annual tax contribution to the public finances of governments of $4 billion.
Connecting a new generation of mobile subscribers across West Africa requires a new era of collaboration between industry and governments in order to implement policies that encourage network expansion, innovation and affordability, added Giusti. In addition to the work of operators to expand and improve networks, significant effort from governments at all levels is needed to create the right conditions for continued investment.
The new report The Mobile Economy: West Africa 2018 is authored by GSMA Intelligence, the research arm of the GSMA, and is available in English and French language versions. To access the full report and related infographics, please visit: https://www.gsma.com/mobileeconomy/west-africa/.
-ENDS-
Translation
French
About the GSMA
The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 300 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences.
For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA.
Media Contacts:
For the GSMA
Beau Bass
+44 79 7662 4962
beau.bass@webershandwick.com
David Ntwampe Maila
+ 27 72 015 4702
dmaila@webershandwick.com
GSMA Press Office
pressoffice@gsma.com
1 The GDP contribution in 2017 comprised direct mobile ecosystem contribution (2.5% of GDP); indirect contribution (0.5%); and productivity improvements (3.5%).
2 A unique mobile subscriber represents an individual that can account for multiple SIM connections.
3 The 15 countries comprising the ECOWAS are Benin, Burkina Faso, Cape Verde, C te d'Ivoire, Gambia, Ghana, Guinea, Guinea-Bissau, Liberia, Mali, Niger, Nigeria, Senegal, Sierra Leone and Togo.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
09/07/2026
With 50+ cameras, three trucks, 60+ EVS channels, RFID hole-card workflows, and ...
09/07/2026
A recent graduate from Westchester, NY, this experienced technician has already started her first gig in the industry, as a REMI A2 Comms Specialist at ESPN
In...
09/07/2026
Live sports production is a fast-paced industry with no signs of slowing down. W...
09/07/2026
From a rooftop studio in Manhattan, multiple Germany-based companies share respo...
09/07/2026
Overtime has announced a content partnership with FOX One to produce Race to Glo...
09/07/2026
Clear-Com has announced that Ross Production Services (RPS) has standardized on ...
09/07/2026
The NFL has announced that NetApp will return as Presenting Partner of the NFL Madrid Game, featuring the Atlanta Falcons against the Cincinnati Bengals at the ...
09/07/2026
The R&A and Cisco have announced a multi-year partnership making Cisco the Official Network Supplier of The R&A and its Championships. Cisco will deploy AI-read...
09/07/2026
Fox Television Stations, Extreme Reach (XR), and LTN have announced the completi...
09/07/2026
Kiswe has announced a partnership with Wynn Records to launch the Wynn Records Network streaming platform, debuting Saturday, July 11 with a Salita Promotions b...
09/07/2026
NEP Europe has announced a new multi-year agreement with Wimbledon Broadcast Ser...
09/07/2026
Thropic Games, a company offering casual mobile games tied to fan fundraising for sports programs, has announced a pre-seed funding round led by The Famous Grou...
09/07/2026
Game Creek Video has reached an agreement with Grass Valley to purchase 10 K-Frame production switchers as part of a two-year fleet expansion. Two systems have ...
09/07/2026
Gravity Media is delivering a three-hub remote production workflow for ITV's...
09/07/2026
A new report from Quickplay and Caretta Research, The Broadcaster Revolution Wi...
09/07/2026
DAZN, the world's leading sports entertainment platform, has announced a long-term strategic partnership with the Esports World Cup Foundation to serve as t...
09/07/2026
The regional sports network is staying busy this summer with broadcasts of the N...
09/07/2026
Latest analogue-emulation plug-ins revealed
Universal Audio have just added two new analogue-emulation plug-ins to their DSP-powered UAD line-up. Developed ...
09/07/2026
Limited-edition mic celebrates rock icon
Neumann have partnered with the Bon Scott Estate to create a limited-edition version of the U 47 FET that honours b...
09/07/2026
Handles organisation, updates, troubleshooting & more
Created by pro-audio software developer Julian Worden, Plugin Station from Julian Michael Technologies...
09/07/2026
Introduces new $1 million advance programme
LANDR have just announced the next phase of their Fair Trade AI programme, a pioneering opt-in music-licensing p...
09/07/2026
Four new titles now available
Spitfire Audio have just introduced four new titles in their Originals range, bringing the total count of libraries in the low...
09/07/2026
SBS statement Royal Commission on Antisemitism and Social Cohesion
9 July, 2026
Media releases
SBS acknowledges the gravity of the matters before the Roy...
09/07/2026
08 July 2026, Johannesburg - The National Film and Video Foundation (NFVF), an a...
09/07/2026
Blackmagic Design Announces New UltraStudio Express 3G
Brie Clayton July 9, 2026
0 Comments
New extremely portable capture and playback models with 3G...
09/07/2026
Miri Introduces Self-Service Cellular Data and SIM Card Management Platform for ...
09/07/2026
Riedel Communications today announced that the Hong Kong Jockey Club (HKJC), one of Asia's most prestigious horse racing organizations, has significantly up...
09/07/2026
Leading North American mobile production facility provider standardizes on Grass Valley's fully IP-native K-Frame production switchers for its fleet of next...
09/07/2026
Miri Technologies Inc. is rolling out a new online portal that provides customers and resellers with self-serve management tools and usage analytics for the com...
09/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/07/2026
Cinematographer Aakash Subramaniam, WICA faced a conceptual challenge: how could he make a film about dying that doesn't feel like one? The film, Our Weird...
09/07/2026
Thursday 9 July 2026
Enjoy Gigafast speeds and Ultimate TV pack for less
The latest deals have dropped from Sky TV and Sky Broadband, the award-winning provid...
09/07/2026
Hands up who would like to dress up as a giant crisp packet?
The call that went out across the agency as our anti-litter campaign, Wish you weren't here fo...
09/07/2026
This GFN Thursday brings more games, more power and more ways to play on GeForce NOW.
The cloud gaming service is expanding with a new GeForce RTX 5080-powere...
08/07/2026
The end of the Big A' marks the demise of one more iconic sports venue and its signature sound
After 132 years as one of the preeminent horse-racing track...
08/07/2026
Memphis Athletics and Learfield have signed a long-term renewal to their 25-year relationship, which sees Learfield's Tiger Sports Properties continue repre...
08/07/2026
MLB All-Star Week returns to Philadelphia for the first time in 30 years as Amer...
08/07/2026
Former Wall Street Video event expanded to include all Enterprise sectors
SVG Enterprise has announced the inaugural Enterprise Video Summit, taking place Oct....
08/07/2026
An offseason project enhanced eight video displays around the venue in time for ...
08/07/2026
Kaseya Center has a ton of new features that weren't available to the indust...
08/07/2026
The International Federation of Film Critics (FIPRESCI) and the Sundance Film Festival are pleased to announce the establishment of a FIPRESCI jury beginning wi...
08/07/2026
Latest analogue-emulation plug-ins revealed
Universal Audio have just added two new analogue-emulation plug-ins to their DSP-powered UAD line-up. Developed ...
08/07/2026
Turn any audio loop into a playable kit
Pitch Innovations have recently introduced an interesting new tool that's capable of creating playable kits from...
08/07/2026
Adds new keyboard-split function
MonkeyC have recently launched an update that overhauls their powerful software sampler. Described as the sampler that mad...
08/07/2026
Four new delay algorithms & dual-engine functionality
Strymon have just announced that the much-anticipated MX version of their hugely popular delay pedal i...
08/07/2026
Well over half of Australia have tuned in to watch the FIFA World Cup on SBS
7 July, 2026
Media releases
Australia's Round of 32 match against Egypt a...
08/07/2026
SBS and Koorie Heritage Trust announce three-year partnership to celebrate First...