
New Study Points to Strong Subscriber and Mobile Broadband Growth in West Africa
Abidjan, C te d'Ivoire: The mobile industry in West Africa is forecast to contribute more than $50 billion annually to the region's economy by 2022, according to a new GSMA study published today at the Mobile 360 - West Africa' event being held in Abidjan, C te d'Ivoire. The new report, The Mobile Economy: West Africa 2018, calculates that the region's mobile ecosystem contributed $37 billion in value last year, equivalent to 6.5 per cent of GDP1, and will grow to $51 billion (7.7 per cent of GDP) within five years. The economic contribution over this period will be spurred by strong subscriber growth and the move to mobile broadband networks and services.
Today's report demonstrates the vital role West Africa's mobile ecosystem is playing in driving economic growth and empowering citizens across the region, as well as in delivering against many of the targets of the UN's Sustainable Development Goals, said John Giusti, Chief Regulatory Officer at the GSMA. However, further work is required as more than half of West Africa's citizens are not yet connected to a mobile service, excluding them from the socio-economic benefits that mobile delivers.
Large Youth Populations Driving Subscriber Growth
At the end of 2017, there were 176 million unique mobile subscribers2 across the West Africa sub-region, which comprises the 15 members of the Economic Community of West African States (ECOWAS)3. This is equivalent to a penetration rate of 47 per cent of the region's population, up from just 28 per cent at the start of the decade. Strong subscriber growth is forecast to continue over the coming years; 72 million additional mobile subscribers are expected to be added in West Africa by 2025, lifting subscriber penetration to 54 per cent. Much of this growth is attributable to the demographic situation across the region, as large youth populations are expected to take out mobile subscriptions as they reach adulthood. According to the report, more than 40 per cent of the population in many countries across Sub-Saharan Africa are below the age of 16.
Meanwhile, the transition to mobile broadband in West Africa is being driven by the expansion of 3G and 4G networks, lower data tariffs and the increasing affordability of smartphones. 3G networks now cover two-thirds of the regional population and 4G adoption is also rising rapidly. As of March 2018, there were 29 live 4G (LTE) networks in nine countries across West Africa, six of which have launched in the last year. 3G and 4G together accounted for 36 per cent of West African mobile connections in 2017 and are forecast to rise to 94 per cent of the total by 2025. Local operators are expected to spend $8 billion (capex) over the next two years building out and upgrading their networks.
Mobile Powering Economic Growth and Jobs
The expected increase in the mobile ecosystem's contribution to the West Africa economy over the next five years will be due primarily to productivity gains. The greater availability of mobile broadband networks, for example, will enable improved access to information and services, which in turn drives efficiencies in business processes across many industries, including finance and health.
Alongside the economic contribution, the mobile ecosystem also supports jobs and contributes to public funding. Last year, the mobile industry in West Africa provided employment to more than 200,000 people, predominantly in the retailing and distribution of services and handsets, and made an annual tax contribution to the public finances of governments of $4 billion.
Connecting a new generation of mobile subscribers across West Africa requires a new era of collaboration between industry and governments in order to implement policies that encourage network expansion, innovation and affordability, added Giusti. In addition to the work of operators to expand and improve networks, significant effort from governments at all levels is needed to create the right conditions for continued investment.
The new report The Mobile Economy: West Africa 2018 is authored by GSMA Intelligence, the research arm of the GSMA, and is available in English and French language versions. To access the full report and related infographics, please visit: https://www.gsma.com/mobileeconomy/west-africa/.
-ENDS-
Translation
French
About the GSMA
The GSMA represents the interests of mobile operators worldwide, uniting nearly 800 operators with more than 300 companies in the broader mobile ecosystem, including handset and device makers, software companies, equipment providers and internet companies, as well as organisations in adjacent industry sectors. The GSMA also produces industry-leading events such as Mobile World Congress, Mobile World Congress Shanghai, Mobile World Congress Americas and the Mobile 360 Series of conferences.
For more information, please visit the GSMA corporate website at www.gsma.com. Follow the GSMA on Twitter: @GSMA.
Media Contacts:
For the GSMA
Beau Bass
+44 79 7662 4962
beau.bass@webershandwick.com
David Ntwampe Maila
+ 27 72 015 4702
dmaila@webershandwick.com
GSMA Press Office
pressoffice@gsma.com
1 The GDP contribution in 2017 comprised direct mobile ecosystem contribution (2.5% of GDP); indirect contribution (0.5%); and productivity improvements (3.5%).
2 A unique mobile subscriber represents an individual that can account for multiple SIM connections.
3 The 15 countries comprising the ECOWAS are Benin, Burkina Faso, Cape Verde, C te d'Ivoire, Gambia, Ghana, Guinea, Guinea-Bissau, Liberia, Mali, Niger, Nigeria, Senegal, Sierra Leone and Togo.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
11/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
11/07/2026
Boston Conservatory at Berklee Awards Grants to Five Alumni, Supporting Work in ...
11/07/2026
Berklee Alumni and Faculty Recognized with 2026 Emmy Nominations The 27 nominees include Trey Parker (South Park) and seven-time Emmy winner Pablo Mungu a of ...
10/07/2026
In-venue and creative video staffers at the professional and collegiate level ha...
10/07/2026
FUJIFILM North America Corporation has announced the FUJINON GF19-35mmT3.5 PZ OIS WR, a cinema power zoom lens for the GFX System with native G Mount. The lens ...
10/07/2026
Dalet has announced a new Long-Term Supported (LTS) release of Dalet Flex, expanding AI capabilities, workflow automation, and integration with Dalia, Dalet'...
10/07/2026
Blackmagic Design has released Fairlight Live, a free software-based broadcast audio mixer for Mac and Windows, available for download now. Simultaneously, the ...
10/07/2026
FloSports and the USA South Athletic Conference have announced an exclusive medi...
10/07/2026
Daktronics has manufactured and installed an LED video display at Field of Dream...
10/07/2026
Registration is now open for NAB Show New York 2026, taking place October 21-22 ...
10/07/2026
Sphere Entertainment Co. and the Formula 1 Heineken Las Vegas Grand Prix have an...
10/07/2026
CBS Sports and the Asian Football Confederation (AFC) have announced a media rights partnership covering the AFC Asian Cup Saudi Arabia 2027 and the AFC U23 Asi...
10/07/2026
Sony Electronics has announced the RX10 V, the fifth generation of its RX10 all-in-one camera series. The camera will be available in August 2026 at a suggested...
10/07/2026
Chyron has announced PRIME 5.4, an update to its unified graphics, playout, and ...
10/07/2026
The nine-time Emmy Award-winning video engineer was a pioneer of NASCAR in-car cameras and a longtime fixture in FOX Sports' video-control operation...
10/07/2026
FuboTV Inc. has announced the appointment of Alisa Bowen as Chief Executive Officer, effective July 10. Bowen succeeds David Gandler, who co-founded the company...
10/07/2026
Every entry on Nielsen's Top 25 Live Sports Events Telecasts for the week of...
10/07/2026
The Braves opted to keep production in-house rather than hand it off to MLB...
10/07/2026
Drones, jibs, robos are part of the expanded camera complement for the Professional Bull Riders series
PBR Teams' 2026 season, with a 10-team field competi...
10/07/2026
(L-R) Michael Arndt, Paul Dano, Toni Collette, Valerie Faris, Abigail Breslin, Jonathan Dayton, and Greg Kinnear attend the Park City Legacy program screening o...
10/07/2026
Discounted rates available through 27 August 2026
The Audio Engineering Society (AES) have announced that Early Bird registration is now open for the AES Sh...
10/07/2026
New in-ear monitors to launch in August 2026
Sony have announced the upcoming launch of a new pair of in-ear monitors that promise to deliver a secure, stab...
10/07/2026
Why CRAS Upgraded to Symphony I/O MK II When an audio school runs studios all day, every day, gear doesn't just need to sound good , it needs to survive rea...
10/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/07/2026
Hey Man, Cheech & Chong's Last Movie Rolls With SNS EVO
Melanie Ciotti July 10, 2026
0 Comments
Richard Cheech Marin and Tommy Chong have long b...
10/07/2026
Alex Zarfati's Fail Safe Shot with Blackmagic PYXIS 12K
Brie Clayton July 10, 2026
0 Comments
Camera's full frame sensor supports anamorphic s...
10/07/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
10/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10/07/2026
Data has always been central to media operations. Every ad that airs, every campaign that delivers, and every audience that's measured- all of it generates ...
10/07/2026
New RT documentary explores Irish-led efforts to build bridges in divided Cyprus
More than a Game: From D1 to Pyla airs Monday 13 July
More Than a Game: Fro...
09/07/2026
With 50+ cameras, three trucks, 60+ EVS channels, RFID hole-card workflows, and ...
09/07/2026
A recent graduate from Westchester, NY, this experienced technician has already started her first gig in the industry, as a REMI A2 Comms Specialist at ESPN
In...
09/07/2026
Live sports production is a fast-paced industry with no signs of slowing down. W...
09/07/2026
From a rooftop studio in Manhattan, multiple Germany-based companies share respo...
09/07/2026
Overtime has announced a content partnership with FOX One to produce Race to Glo...
09/07/2026
Clear-Com has announced that Ross Production Services (RPS) has standardized on ...
09/07/2026
The NFL has announced that NetApp will return as Presenting Partner of the NFL Madrid Game, featuring the Atlanta Falcons against the Cincinnati Bengals at the ...
09/07/2026
The R&A and Cisco have announced a multi-year partnership making Cisco the Official Network Supplier of The R&A and its Championships. Cisco will deploy AI-read...
09/07/2026
Fox Television Stations, Extreme Reach (XR), and LTN have announced the completi...