Pixel Power presents virtualized automation and graphics for linear and non-linear services in Asia
Rohde & Schwarz Booth 4T3-01, BroadcastAsia 2019, Suntec Singapore, 18 - 20 June: Pixel Power is showcasing its two newest, virtualizable software products, alongside its full range of creation and playout automation systems, ideal for premium services on linear, OTT and VoD. Following its acquisition by Rohde & Schwarz in November 2018, Pixel Power, which retains its individual identity, is co-exhibiting with its parent company on stand 4T3-01.
The two new software products, being seen in Asia for the first time, are CREATE, an application for building graphics templates, and StreamMaster PRODUCE, which fulfils and delivers graphics in real time, supporting multiple channels and multiple operators.
These new products add to the solution set which is based on two technology platforms from Pixel Power: StreamMaster Media Processing and Gallium Workflow Orchestration. These platforms are constructed using a flexible function-block architecture, allowing solutions to be compiled which precisely meet the needs of each individual user, while providing the optimum use of processing power for maximum efficiency.
The architecture is completely virtualizable and can be implemented in dedicated appliances in the machine room, in a corporate data centre or in the cloud. This allows rich systems right up to full premium channel playout in the cloud to be created, that precisely suit the needs of the user. It also means that they can be easily reconfigured should those needs change, for instance to add 4k or HDR Ultra HD.
Consumers today expect to be able to see their favourite channels on air and online, in seamless quality, said James Gilbert, CEO of Pixel Power. That means media companies have to turn content around very quickly from linear playout to catch-up and video on demand services, adding the appropriate branding and messaging as they do so.
The only way to do this is with a singular approach that takes the building blocks of the channels and constructs each output perfectly, Gilbert explained. Our virtualizable platform is the simplest route to achieve this at any scale, allowing them to define their own workflows and deliverables, and modify and update those definitions at any time.
Pixel Power draws on a 30 year track record of broadcast specialization, delivering playout automation and graphics excellence to broadcast and media companies wordwide. Today's Pixel Power systems draw on modules from the two core platforms, StreamMaster and Gallium, to create solutions that are not only tailored to requirements, but available with new pricing models to suit the user's preferences for capital or operational expenditure, such as pay-as-you-use or pay-per-feature.
Gallium PLAYOUT is an integrated, sophisticated and scalable platform for scheduling, asset management and playout automation. In association with StreamMaster DELIVER, the integrated playout engine for linear and OTT channels, it provides a coherent, scalable and infinitely flexible solution for content delivery. The platform can be implemented in the machine room, in the data center or in the cloud - or in a hybrid of all three. This is achieved through the use of identical software virtual machines so the operator and consumer see no difference in quality, performance or functionality.
The same core platforms can deliver other rich functionality, including the new StreamMaster PRODUCE, the multi-channel, multi-operator virtualizable graphics creation and playout solution, and StreamMaster BRAND, a software-defined branding and graphics playout engine for 24/7 transmission. StreamMaster DELIVER is a software-defined integrated playout engine for 24/7 linear/OTT TV using dedicated COTS servers, or virtualized in a data centre or public cloud. It offers real-time master control of live feeds, real-time graphics and DVE over SDI and/or IP streams. Gallium PLAYOUT multi-channel automation is an integrated, sophisticated, scalable scheduling, asset management and automation system that provides the intelligence for complete channel playout, channel-in-a-box or enterprise-standard automated transmission. Gallium FACTORY is a file-based content packaging solution that automatically generates sophisticated clips, promos or trailers through the use of intelligent graphics templates, eliminating unrewarding and unproductive manual work.
Solving the technical challenges our customers face in the software defined world is one of the most interesting and most exciting things we do at Pixel Power, concluded James Gilbert. What is really important is doing so in a way which is operationally convenient and commercially affordable. By providing feature-rich, sophisticated technology purely in software, running on COTS hardware and which is virtualizable, Pixel Power delivers solid, proven solutions.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
05/06/2026
MRI-Simmons and S&P Global Mobility are expanding advanced audience capabilities...
05/06/2026
New Nielsen data shows insurance ad spend grew 11%, while consumers remain highl...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
ASG Promotes Joe Marchitto to Western Regional CTO
Brie Clayton June 5, 2026
0 Comments
Appointment to Support Engineering Alignment and Client Experi...
05/06/2026
Stargate Studios Colombia Uses DaVinci Resolve Studio for Vertical Microdramas
Brie Clayton June 5, 2026
0 Comments
End to end post in one platform al...
05/06/2026
People Need to Come First When We Use AI
Andy Marken June 5, 2026
0 Comments
It's just surviving. Life's very existence requires destruction....
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
05/06/2026
Frequency, the engine powering many of the world's leading streaming television channels, today announced the launch of In-Scene Advertising, a new monetiza...
05/06/2026
Berklee Study Reveals Video Has Become Essential to Music Careers Survey findings show social platforms have become the primary source of music for video cont...
05/06/2026
RT Radio 1 Folk Awards to take place on Tuesday 10th November 2026, Vicar Street, Dublin
Moya Brennan, D nal Lunny, Mary Black and Christy Moore among previou...
04/06/2026
Sony Electronics is introducing the SRG-AS10, a 4K 60p-compatible PTZ auto-frami...
04/06/2026
This recent grad from Spring, TX, led creative-video output for the Aggies' men's basketball team last season and has been producing video and creating ...
04/06/2026
For the first time at a women's golf major, every player in the field will r...
04/06/2026
Three Panasonic PT-RQ45 40,000-lumen 3-Chip DLP projectors made their first live...
04/06/2026
Bitmovin and Akamai have announced a collaboration with NRJ Group, a French mult...
04/06/2026
Telestream will exhibit at InfoComm 2026 (Booth N7952), demonstrating media work...
04/06/2026
Sony has announced the development of RIALTO 65, a 65mm format image sensor block for the VENICE 2 digital cinema camera, targeting release in the first half of...
04/06/2026
KOKUSAI DENKI Electric America will exhibit at InfoComm 2026 (Booth N8025, June ...
04/06/2026
Bell Media's TSN and RDS are the exclusive Canadian broadcasters of FIFA Wor...
04/06/2026
The Challenge: Receiving Heavy Media Files From Road Games Quickly and ReliablyT...
04/06/2026
MASV, a managed file transfer platform used in broadcast and live sports product...
04/06/2026
NESN has announced the appointment of Fahad Haider as Vice President of Operations and Engineering. Haider returns to NESN, where he previously served as Vice P...
04/06/2026
David J. Halberstam, who spent almost 50 years in sports as a broadcaster and an executive, died June 2 after a years-long battle with brain cancer.
Over his l...
04/06/2026
Although collegiate production programs are tasked with delivering high-quality ...
04/06/2026
California studio, two production trucks, global distribution system are combine...
04/06/2026
New global program empowers and supports storytellers through scriptwriting course and access to industry experts
TikTok and Sundance Institute today announce...
04/06/2026
Steinberg DAWs now boast in-depth Tonalic integration
Celemony's innovative virtual session musician plug-in has just received an update that brings ARA...
04/06/2026
Get Hands-On With Over 20 Mic Brands
GearExpo UK is fast approaching, and if you've been looking for a chance to check out some new mics, then you'r...
04/06/2026
Combos feature new Amplifier Intelligence engine
Positive Grid's latest release sees the company introduce two new combo amplifiers that promise to offe...
04/06/2026
Is Your Job Making You Work this June?
4 June, 2026
Media releases
SBS Launches the World Cup Watchers' Rights Association to Stand Up For Australians&...
04/06/2026
Statement regarding unauthorised use of SBS logos on third party social content
4 June, 2026
Media releases
SBS has become aware of social media posts in c...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Bitmovin, a leading provider of video streaming infrastructure, and Akamai, the cybersecurity and cloud computing company that powers and protects business onli...
04/06/2026
American Underground (AU), the Startup Hub of the South and a community of mor...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/06/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
Pixel Power presents virtualized automation and graphics for linear and non-linear services in Asia 
