Pixel Power presents virtualized automation and graphics for linear and non-linear services in Asia
Rohde & Schwarz Booth 4T3-01, BroadcastAsia 2019, Suntec Singapore, 18 - 20 June: Pixel Power is showcasing its two newest, virtualizable software products, alongside its full range of creation and playout automation systems, ideal for premium services on linear, OTT and VoD. Following its acquisition by Rohde & Schwarz in November 2018, Pixel Power, which retains its individual identity, is co-exhibiting with its parent company on stand 4T3-01.
The two new software products, being seen in Asia for the first time, are CREATE, an application for building graphics templates, and StreamMaster PRODUCE, which fulfils and delivers graphics in real time, supporting multiple channels and multiple operators.
These new products add to the solution set which is based on two technology platforms from Pixel Power: StreamMaster Media Processing and Gallium Workflow Orchestration. These platforms are constructed using a flexible function-block architecture, allowing solutions to be compiled which precisely meet the needs of each individual user, while providing the optimum use of processing power for maximum efficiency.
The architecture is completely virtualizable and can be implemented in dedicated appliances in the machine room, in a corporate data centre or in the cloud. This allows rich systems right up to full premium channel playout in the cloud to be created, that precisely suit the needs of the user. It also means that they can be easily reconfigured should those needs change, for instance to add 4k or HDR Ultra HD.
Consumers today expect to be able to see their favourite channels on air and online, in seamless quality, said James Gilbert, CEO of Pixel Power. That means media companies have to turn content around very quickly from linear playout to catch-up and video on demand services, adding the appropriate branding and messaging as they do so.
The only way to do this is with a singular approach that takes the building blocks of the channels and constructs each output perfectly, Gilbert explained. Our virtualizable platform is the simplest route to achieve this at any scale, allowing them to define their own workflows and deliverables, and modify and update those definitions at any time.
Pixel Power draws on a 30 year track record of broadcast specialization, delivering playout automation and graphics excellence to broadcast and media companies wordwide. Today's Pixel Power systems draw on modules from the two core platforms, StreamMaster and Gallium, to create solutions that are not only tailored to requirements, but available with new pricing models to suit the user's preferences for capital or operational expenditure, such as pay-as-you-use or pay-per-feature.
Gallium PLAYOUT is an integrated, sophisticated and scalable platform for scheduling, asset management and playout automation. In association with StreamMaster DELIVER, the integrated playout engine for linear and OTT channels, it provides a coherent, scalable and infinitely flexible solution for content delivery. The platform can be implemented in the machine room, in the data center or in the cloud - or in a hybrid of all three. This is achieved through the use of identical software virtual machines so the operator and consumer see no difference in quality, performance or functionality.
The same core platforms can deliver other rich functionality, including the new StreamMaster PRODUCE, the multi-channel, multi-operator virtualizable graphics creation and playout solution, and StreamMaster BRAND, a software-defined branding and graphics playout engine for 24/7 transmission. StreamMaster DELIVER is a software-defined integrated playout engine for 24/7 linear/OTT TV using dedicated COTS servers, or virtualized in a data centre or public cloud. It offers real-time master control of live feeds, real-time graphics and DVE over SDI and/or IP streams. Gallium PLAYOUT multi-channel automation is an integrated, sophisticated, scalable scheduling, asset management and automation system that provides the intelligence for complete channel playout, channel-in-a-box or enterprise-standard automated transmission. Gallium FACTORY is a file-based content packaging solution that automatically generates sophisticated clips, promos or trailers through the use of intelligent graphics templates, eliminating unrewarding and unproductive manual work.
Solving the technical challenges our customers face in the software defined world is one of the most interesting and most exciting things we do at Pixel Power, concluded James Gilbert. What is really important is doing so in a way which is operationally convenient and commercially affordable. By providing feature-rich, sophisticated technology purely in software, running on COTS hardware and which is virtualizable, Pixel Power delivers solid, proven solutions.
Europe Stories
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
02/12/2025
S an Nollaig
Hollywood blockbusters The Banshees of Inisherin, Barbie and Oppenheimer make their Irish TV debut
Tune into the classics such as Love Actual...
02/12/2025
Showcasing fresh Irish storytelling and emerging talent Storyland 2025 signals a fantastic time for Irish drama
RT and F s ireann/Screen Ireland are proud to...
01/12/2025
01 Dec 2025
Kyivstar and Ukrainian Ministry of Digital Transformation Select Go...
01/12/2025
The prequel to the global hit Sky Original mob crime saga, Gomorrah' is a s...
01/12/2025
Featuring Florence Welch, Red Hot Chilli Peppers' Flea, designer Bella Freud...
01/12/2025
Fox Corporation Chief Financial Officer Steve Tomsic to Participate in Upcoming ...
01/12/2025
Arvato Systems' Virtual Private Cloud (VPC) Receives BSI C5 Certification (T...
01/12/2025
Summary This short video gives you an summary of the changes in under two minutes.
--...
01/12/2025
As the festive season approaches, RT Supporting the Arts is proud to showcase a...
01/12/2025
Festive specials of Christmas in Kilmainham presented by Marty Whelan, High Road Low Road, Callan Kicks the Year and Keys to My Life
Ring in the New Year with ...
01/12/2025
Architect and television presenter Hugh Wallace, best known to RT audiences as a long-serving judge on Home of the Year, has died at the age of 68.
In a state...
28/11/2025
It's easy to ignore those little red update available badges. But when it ...
28/11/2025
Friday 28 November 2025
Sky Sports x Slawn drop limited-edition football jersey...
28/11/2025
Rohde & Schwarz shows resilience in a challenging environment, revenue exceeds t...
28/11/2025
Unwrapped: The Toy Show Appeal - airing this Sunday on RT One and RT Player- s...
27/11/2025
27 Nov 2025
GSMA brings M360 Eurasia 2026 to Samarkand in partnership with VEON...
27/11/2025
Tahar Rahim and Izuka Hoyle star in the gripping six-part Sky Original from Acad...
27/11/2025
Thursday 27 November 2025
Sky Arts Reveals the Nation's Greatest Basslines - and Queen Reign Supreme
The UK's most iconic basslines have been revealed...
27/11/2025
Rating reflects rating progress across areas including policies, diversity & inclusion, health & safety and Net Zero leadership
Winchester, UK, 27 November 202...
27/11/2025
What are the industry standards for Retail Media? Kathryn explains that certification is based on the IAB Europe Retail Media Measurement Standards and the IAB ...
27/11/2025
World champion boxer and Irish sporting icon Katie Taylor will be in studio this...
27/11/2025
Roblox, one of the world's most popular online gaming platforms for primary ...
26/11/2025
Book podcasts are booming. On Spotify, you'll find everything from celebrity book clubs to deep dives with bestselling authors. And in markets where audiobo...
26/11/2025
YouView Achieves Greenly Gold Certification for SustainabilityNov 26, 2025
YouView is proud to announce a Gold Certification award from Greenly for our perform...
25/11/2025
Tracy Bonareri Onchoke, an investigative journalist from Kenya is the winner of the Thomson Foundation's Young Journalist Award 2025.
The 26-year-old-sele...
25/11/2025
The best playlists, podcasts, and audiobooks bring a little extra magic to your daily routine. With new features and offerings, Spotify Premium delivers even mo...
25/11/2025
Comprehensive new research confirms what we already knew: Australian music fans love the quality, quantity, and access they have to new and local music on strea...
25/11/2025
Applicable Products
Objectives The purpose of this application note is to give a brief background on 5G (NR) wireless communication an explain the reason a SN...
25/11/2025
25. November 2025 Cecilia Pierron
Last week, we took part in OnDAM 2025, an educational conference fully dedicated to DAM, hosted by Activo Consulting. The ...
25/11/2025
25 Nov 2025
VEON's QazCode and MeetKai Sign Agreement to Power National LLM...
25/11/2025
UKTV has acquired a high-profile slate of US dramas from Paramount Global Conten...
25/11/2025
A symphony of genius, rivalry and vengeance, boldly reimagined from Peter Shaffe...
25/11/2025
Article courtesy of Cinematography World
Read the article
FilmLight has finalised the prestigious 2025 FilmLight Colour Awards jury and welcomed award-winning...
25/11/2025
Article courtesy of Prensario
Read the article
La serie fue dirigida por Juli n de Tavira, Rodrigo Santos, y David Leche Ruiz, con direcci n de fotograf a a...
25/11/2025
Article courtesy of The Hollywood Reporter
Read the article
The awards, celebr...
25/11/2025
Article courtesy of Televisual
Read the article
Already live in Los Angeles and rolling out in New York and London, Nara gives producers, colourists, conform ...
25/11/2025
Article courtesy of Digital Media World
Read the article
ARTONE post-house in Tokyo is the first facility in Japan to integrate Baselight M, choosing its prec...
25/11/2025
Article courtesy of The Hollywood Reporter
Read the article
Once hidden in post-production suites, the artists who make movies and TV shows look the way they ...
25/11/2025
Article courtesy of Deadline
Read the article
The Brutalist' & Bad Bunny's Nuevayol' Music Video Among 2025 FilmLight Colour Award Winners - Cam...
24/11/2025
Robyn made her long-awaited return to the stage this week, as Spotify and Acne Studios brought friends and top fans together for an unforgettable evening at the...
24/11/2025
After more than two years of redevelopment, FC Barcelona returned to its spiritual home on November 22, hosting Athletic Club in the first La Liga match at the ...
24/11/2025
24 Nov 2025
Kyivstar Launches Starlink Direct to Cell Satellite Connectivity in Ukraine Today's Launch Makes Ukraine the First Country in Europe Where Star...
24/11/2025
Ahead of the new ninth series of Dancing with the Stars, kicking off in January 2026, RT and Shinawil have announced the arrival of three new faces to the hit ...
21/11/2025
Fans have been counting down the days until the final theatrical chapter of Wicked is revealed. To celebrate the highly anticipated release of Wicked: For Good ...
21/11/2025
Last week, Spotify turned up the volume in Seoul with the return of Spotify Hous...
21/11/2025
Wiesbaden, November 21, 2025. The SGL Carbon site in Meitingen has reason to celebrate as one of its trainees received a special award. Elias Stemmer was honore...
21/11/2025
Sky Media's £2m award-winning sustainability initiative crowns its first charity as this year's standout changemakerFriday 21 November 2025
GoodGym nam...
21/11/2025
As COP30 draws to a close, the International Electrotechnical Commission (IEC), ...
Pixel Power presents virtualized automation and graphics for linear and non-linear services in Asia 
