10 March 2023, 05:30 (PST) Dolby Invites the Public and SXSW Guests to Dolby House to Experience the Future of Entertainment
Dolby's first-ever SXSW experiential takeover features a lineup of free panels, events, and food throughout the week.
jpg
AUSTIN, March 10, 2023 - Dolby Laboratories is bringing the future of immersive entertainment experiences to the heart of Austin through its first-ever experiential takeover at SXSW - Dolby House. Free to the public and SXSW attendees, Dolby House features eight installations highlighting Dolby innovations across music, movies and streaming, gaming, sports, and podcasts. Dolby House will also host 20 free panels, events, and industry creator meet-ups throughout the week.
At Dolby House, guests will experience how Dolby innovations like Dolby Atmos, Dolby Vision, and the Dolby.io developer platform transform ordinary experiences to extraordinary ones, said Todd Pendleton, Senior Vice President and Chief Marketing Officer, Dolby Laboratories. Like SXSW, Dolby sits at the convergence of entertainment, music, technology, and culture. We invite the city of Austin to come experience what the future of entertainment looks like in Dolby.
Dolby House is open daily from 9:00am - 9:00pm CT starting Friday, March 10 through Sunday, March 19. Free food and drinks will be served, including daily food truck appearances (March 10 - March 18) from Waffle Love - a local Austin favorite. Members of the press that are interested in visiting can submit requests to media@dolby.com.
At Dolby House, guests will enjoy a variety of installations celebrating the world's leading entertainers and creatives who are using Dolby technologies - like Dolby Vision HDR and Dolby Atmos immersive audio - to push the boundaries of entertainment. Guests will also have a chance to experience one of Dolby's latest innovations, Dolby Atmos for cars, in a Mercedes-Benz top-of-the-line Maybach S-Class sedan, and get a first listen of Sonos Era 300, the brand's newest Dolby Atmos-enabled smart speaker, which was announced earlier this week.
Dolby.io, Dolby's developer platform, will show off its latest suite of real-time streaming, communication, and media APIs. This will include a tech preview of new live performance streaming technology capabilities designed to simplify in-venue media capture and transport, as well as enable cloud-based Dolby Atmos mixing and video production to allow low latency off-site production. Developers can sign up to see and learn about how Dolby.io is revolutionizing the future of immersive, interactive, and social virtual experiences at this link.
For more information on upcoming panels, events, and meets ups, visit: https://www.events.dolby.com/sxsw-2023/programs
Schedule of events
Friday, March 10
Waffle Love Food Truck (3-6pm CT)
Saturday, March 11
Sound of Siloes: Audio in the future (1-2pm CT)
Dolby Atmos for Gaming (3-5pm CT)
Waffle Love Food Truck (3-6pm CT)
Sunday, March 12
The Future of Film Festivals (12-1pm CT)
The Sound of Pi with Sound Supervisor Craig Henighan (2-3pm CT)
Waffle Love Food Truck (3-6pm CT)
Building Brands by Leveraging Culture, Creators, and Celebrities (4-5pm CT)
Monday, March 13
Creative Storytelling: Making an Independent Film with director Emma Westenberg, (You Sing Loud, I Sing Louder) and director Hannah Pearl Utt, (Cora Bora) (2:30 - 3:30pm CT)
Waffle Love Food Truck (3-6pm CT)
Free the Work Meet-Up: Affirmation for Storytellers (4-6pm CT)
Tuesday, March 14
Artist-Preneurship: Navigating the Modern Music Business (1-2pm CT)
On Deck Live Performances (3-5pm CT)
Waffle Love Food Truck (3-6pm CT)
The Digilogue: SXSW Kickoff Party (6-9pm CT)
Wednesday, March 15
Can we tell you a story? Storytime with XR Creators (12-1pm CT)
Creating Immersive Fan Experiences with XR Technologies ft. The Koko Project (1:30-2:30pm CT)
Waffle Love Food Truck (3-6pm CT)
Thursday, March 16
The Sound of Evil Dead Rise with Lee Cronin (director) and sound designer Peter Albrechtsen (12-1pm CT)
Creative Empowerment & Dolby Atmos Music with Jason Kpana, SVP, Artist & Label Relations, TIDAL and Ken Duro Ifill, SVP A&R, Republic Records (2-3pm CT)
Waffle Love Food Truck (3-6pm CT)
1:1 with Artist, Producer, and Rapper SwaVay (Def Jam) (4:30-5:30pm CT)
Friday, March 17
Waffle Love Food Truck (12-3:00pm CT)
Dolby Atmos Music Accelerator Wrap Up Party (4-7pm CT)
Saturday, March 18
Waffle Love Food Truck (3-6pm CT)
Copy link
Copy text
Download PDF
Download
About Dolby Dolby Laboratories (NYSE: DLB) is based in San Francisco with offices around the globe. From movies and TV shows, to apps, music, sports, and gaming, Dolby transforms the science of sight and sound into spectacular experiences for billions of people worldwide. We partner with artists, storytellers, developers, and businesses to revolutionize entertainment and communications with Dolby Atmos, Dolby Vision, Dolby Cinema, and Dolby.io.
Contact details
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Download vCard
Share news release
Copy link https://news.dolby.com/en-WW/223914-dolby-invites-the-public-and-sxsw-guests-to-dolby-house-to-experience-the-future-of-entertainment
Related topics
Technology
Download & Copy
Download PDF
Copy text
Copy link
Contact us
General Press Inquiries
Headquarters:
1275 Market Street
San Francisco, CA 94103-1410 USA
media@dolby.com
Share
Related news
2 December 2024
Dolby Institute
Antigravity Academy and Dolby Creator Lab Launch Short Film Studio for Next-Generation Filmmakers The initiative is designed to empower emerging filmmakers to create bold, exceptional short films. Applications are open from December 2, 2024 - Januar
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
COW Jobs: Visual Storyteller - Emeryville, CA
Brie Clayton October 9, 2026
0 Comments
Visual Storyteller
October 7, 2026 COW Jobs: Cinematographer...
09/10/2026
Master 3-Point Lighting in After Effects With an Orbiting Light Rig
Graham Quince October 9, 2026
0 Comments
Ever wondered why your 3D renders in Afte...
09/10/2026
nxtedition will exhibit for the first time at Asias Broadcasting & Infotainment Show (A.B.I.S) in Mumbai, bringing its integrated production platform and latest...
09/10/2026
Today's AI Isn't the Answer
Andy Marken October 8, 2026
0 Comments
Let's say you're telling the truth, and this is all a dream. - Do...
09/10/2026
Ikegami to Introduce New UHK-X700VN Camera at NAB New York, Offering Advanced Cr...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/10/2026
Witness world firsts, new arrivals and the work that goes on behind the scenes a...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
10 March 2023, 05:30 (PST) Dolby Invites the Public and SXSW Guests to Dolby House to Experience the Future of Entertainment 
