MEPTIK Powers 4K Visual Experience for Beloved Benefit Event in Atlanta posted: 15/05/2019
Creative team leverages disguise vx 4 media server engine to drive projection mapping and high-resolution visual elements at Mercedes-Benz Stadium
MEPTIK, an Atlanta-based experience design agency specializing in dynamic live environments, leveraged the commercial AV industry's most powerful media playback technologies to deliver a dynamic audio-visual experience to attendees of the recent Beloved Benefit in Atlanta. Inspired by Dr. Martin Luther King Jr.'s Beloved Community, the inspirational event brought notable speakers and award-winning musicians - headlined by Bruno Mars - to Mercedes-Benz Stadium to celebrate and bring awareness to the work taking place in Atlanta's Westside neighborhoods.
A quickly growing creative force, MEPTIK aggressively adopts innovative technologies to power audio-visual creativity for temporary and permanent installations. This includes projection mapping, VR/AR, and interactive installations.
For the Beloved Benefit, MEPTIK predominantly leveraged disguise's new high-end vx 4 media server engine to drive the entire visual experience across two, 25-foot LED screens and multiple VER Revolution Blade LED strips. The large displays and strips ran the length of both sides of the field, with MEPTIK's creative team driving all projection mapping, screen control and technical AV design.
The vx 4 provided the generous capacity and bandwidth required to deliver a stunning, theatrical piece to tens of thousands of attendees, said Nick Rivero, CTO and co-founder, MEPTIK. We surrounded the audience four outputs of 4K content, along with two HD outputs, to create a singular, cohesive visual experience of enormous scale.
The MEPTIK team also used the vx 4's 3D pre-visualization tools to frame and test the visual content in a virtual reality (VR) environment in advance of the event. Leveraging a CAD model of the stadium, MEPTIK brought event planners into its office to experience the content in a VR setting that put the client in the middle of Mercedes-Benz Stadium. This allowed us to evaluate the experience together well in advance of the event and make adjustments to the size and scale and of the content that the vx 4 would ultimately drive to the displays, he said.
Rivero adds that the vx 4 took on the responsibility of screen control, an application traditionally handled through a separate component. This both simplified the technical workflows and reduced MEPTIK's production costs by as much as 40 percent.
We typically use separate screen control for production of immense scale to monitor what happens onscreen, said Rivero. The broad flexibility of the vx 4 allowed us to eliminate that link of the chain, and centralize the majority of our production workflow with disguise.
Ahead of the Curve
The first North American experience design firm to acquire the disguise vx 4 server, MEPTIK procured the system to elevate MEPTIK's project design parameters and meet evolving visualization requirements. Engineered to play back video at higher quality and resolution, the vx 4 allows MEPTIK's creative team to scale content effortlessly with projectors, displays, outputs and pixels.
The vx 4 plays up to four times uncompressed 4K60 using a high-performance NVME RAID drive array, with lossless 10-bit video. Additionally, it can capture either 16 3G-SDI sources or four 4K sources (2160p60). The vx 4 has dual 25 Gb/sec and dual 10 Gb/sec Ethernet ports, enabling faster media file transfer and high-resolution networked live video capture.
Rivero emphasizes that the disguise production toolkit elevates dynamic content visualization experiences for projects, and streamlines the integration of video, audio, lighting and other technologies. In addition, the 3D pre-visualization suite of tools included with vx 4 allows MEPTIK to demonstrate the entire show and content virtually to users so they know exactly what it will look like-a huge marketing and sales advantage. He adds that while vx 4 is built for video content, its power as a high bandwidth server allows MEPTIK to work with uncompressed video.
Most systems simply work with pre-rendered video content; you create a video and load it. The disguise vx 4 offers power, performance and pre-visualization tools, said Nick Rivero, CEO of MEPTIK. We can execute up to four 4K outputs or 16 HD outputs in one box. We can maximize time and budget for our customers-with one system and one operator versus multiple systems and multiple operators. The vx 4 has further opened the creative universe that exists at MEPTIK.
About MEPTIK
MEPTIK is an Atlanta-based production and design studio specialized in creating interactive environments that blend creativity, human interaction, and technology. We work in environments that combine video, lighting, audio, and touch, converging these concepts together to build experiences and events that leave lasting memories. Combining years of knowledge in live events, content creation, and design execution, we understand the workflow of bringing it all together. From interactive experiences and live events to content creation and art installations, we bring our unique creative perspective to every project.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Marshall Electronics, a globally recognized provider of high-performance video solutions for broadcast, streaming, AV and professional production, will exhibit ...
08/10/2026
14-hour package also includes A Remarkable Place to Die season 2 as well as libr...
MEPTIK Powers 4K Visual Experience for Beloved Benefit Event in Atlanta posted: 15/05/2019 
