Sony Pixel Power calrec Sony

Synergetic offers professional studio for corporate and music clients complete with full Elation rig

23/10/2020

Synergetic offers professional studio for corporate and music clients complete with full Elation rig posted: 22/10/2020

Pennsylvania-based production house takes advantage of a growing demand for a professional setting to create video content or host live virtual events

Production and rental houses across the entertainment technology industry have had to think creatively in order to continue to serve the industry and stay in business. One of the more successful has been Synergetic of Bensalem, Pennsylvania, who has converted a portion of their warehouse to a professional TV studio for live streaming complete with a full Elation Professional lighting system.

President and CEO at Synergetic, Jason Weldon, says that opening the studio has allowed them to pivot from their usual business of supplying entertainment technology gear for live events in the Mid-Atlantic region. We've been able to offer customers the ability to hold a virtual event in a professional setting, he says while acknowledging that the redirection to a live streaming and professional recording space has also been an economic lifesaver. While we're not 100% or anywhere close to it, it has allowed us to stay in business and offer something unique, easy and useful for our customer base.

Last spring, it took the team at Synergetic a month to solve how they were going to make the pivot to a TV studio space and another few weeks to educate and train themselves on the setup. It's a TV studio so it's a different ballgame compared to our usual touring setup, Weldon states. Once it got out and people saw what could be done, our customers got excited. We've been able to give them a nice solution at an affordable price to hold a professional online event and importantly we were able to keep some jobs and pay some bills.

The Synergetic studio setup went through three revisions before Weldon and his team were satisfied with the result. Beginning in mid-April, an initial setup was deemed too small after a few in-house events. Setup number two was larger but not the right dimensions so after tearing it down and rebuilding they finally got a space they were proud to offer their clientele. By Memorial Day, the studio space was ready, just in time to offer customers a nice presentation space for the summer.

The final space is 55 feet wide by 200 long with plenty of room for cameras and control. Weldon describes it as a space that looks good, is professional, sounds and looks great, is mixed well, and at an affordable cost. The extra room we added lengthwise opened it up for putting more people on the stage set and it gives us much better camera angles where we can do sweeping shots and layered looks with depth. The 5,000 square foot studio has everything a client needs: lighting, audio, video, cameras, teleprompters, mics, mixers, staging and more. Synergetic technicians, including lighting design assistance, are also available.

The lighting setup is made up of 12 Artiste Picasso , 6 Artiste DaVinci and 12 Rayzor 760 LED moving heads along with 12 Platinum Beam 5R movers and 14 Seven Batten strip lights to uplight a backdrop drape. We don't need ellipsoidals because the Picassos with framing shutters act as a Leko, and we can control the LED refresh rate so they work well with the cameras. The DaVinci's give us color and graphics possibilities and the Rayzors we use as eye candy, which works great for the bands that come in. The 5Rs create great beam effects. Weldon adds, It's been a workhorse rig and makes the stage look great.

Bands and musical artists hold virtual concerts, create music videos, or even use the studio as a professional rehearsal space, while corporations and non-profits use it as a professional setting to deliver messages and updates, or to raise funds, instead of broadcasting from a modest living room or inadequate home office. Businesses also use it as a backdrop for social media content or as a product launch setting.

The fixtures work well in both environments, corporate and band, Weldon says, and the positioning was thought out with both a corporate and a concert client in mind. For corporate clients the look is clean with not a lot of fixtures in the shot while for musical clients they can move cameras back far enough to see more of the rig. Although clients do have the possibility of adjusting or adding to the rig, Weldon says most have been very happy with the setup the way it is.

With an eye to the future, another motivation for opening the studio was to stay in front of people who can potentially use Synergetic when the industry gets back working again. Whether or not that means the studio will remain open long term, like so many, Weldon says who knows what the future holds. He does anticipate though keeping the studio operational through 2021.

Synergetic

776 Haunted Ln

Bensalem, PA 19020

Tel: (215) 633-1200

info@sslproductions.com

www.sslproductions.com

About Elation Professional

Based in California with facilities in Florida and Mexico City, as well as European offices in The Netherlands, Elation designs and manufactures a comprehensive range of innovative lighting and video products known for its superior performance, excellent efficiency, and outstanding price:value ratio, all backed by a hard-earned reputation for Total Support. Through nearly three decades of intelligent lighting development, our mission has always been simple: to provide best-in-class products and service while offering the best value:performance ratio in the industry, helping show designers and producers achieve their vision. From discharge to LED, intelligent to conventional, Elation products continue to be a part of the industry's most exciting projects across the globe and our list of references is always growing.
LINK: https://www.live-production.tv/news/shows/synergetic-offers-profession...
See more stories from liveproduction

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

03/07/2026

VSL reveal Synchron Brass (muted)

New bundle & three Single Packs Continuing to expand their already sizeable orchestral collection, VSL's latest release introduces three new Single Pack...

03/07/2026

London Symphony Orchestra upgrade LSO St Luke's

Venue installs new ATC-equipped control room LSO St Luke's, a unique music venue that also serves as the home of the London Symphony Orchestra, have rec...

03/07/2026

Caden Pearson appointed new Commissioning Editor for NITV

Caden Pearson appointed new Commissioning Editor for NITV 3 July, 2026 Media releases National Indigenous Television (NITV) has strengthened its commitment...

03/07/2026

2023

1 February 2023 SHARE Facebook Twitter Linkedin Email Munich, Germany, 1st February 2023: Cinegy GmbH, the premier provider of software technology for digit...

03/07/2026

Broadcast Solutions Acquires BFE

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

AdClarity Expands CTV Offering to 20 Countries

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

Mountain West Conference Launches SVOD Service With New Revenue Model

Share Copy link Facebook X Linkedin Bluesky Email...

03/07/2026

Death Star

Death Star Andy Marken July 2, 2026 0 Comments Look, I can't get involved. I've got work to do. It's not that I like the Empire; I hate i...

03/07/2026

Berklee's New Visual Identity: Honoring Our History, Building for What's Next

Berklee's New Visual Identity: Honoring Our History, Building for What's...

03/07/2026

July 01, 2026

Scripps Research scientists awarded $2M to advance global disease surveillance Two Gates Foundation grants will expand wastewater surveillance and AI-driven dis...

03/07/2026

July 02, 2026

Joan Pulupa joins Scripps Research faculty to study the organization of DNA in brain cells and its links to neurodegeneration Using smell-sensing neurons and ad...

02/07/2026

SVG Students To Watch: Abby Finke, University of Dayton

Entering her senior year, this hometown girl is paving a career in live sports production gaining experience in replay and audio and as a TD In the live-sports...

02/07/2026

SVG GameDay, Ep. 22: Winnipeg Jets Kyle Balharry - Going to Work in the Great White North

In-venue and creative video staffers at the professional and collegiate level ha...

02/07/2026

BLAST Reports $133 Million in 2025 Revenue, Opens New York Headquarters

BLAST, a competitive entertainment company focused on esports, has announced more than $133 million in revenue for 2025, representing more than 40% year-over-ye...

02/07/2026

Riedel and SKAARHOJ Expand Collaboration with SimplyLive Integration

Riedel Communications has announced official SKAARHOJ panel support for SimplyLive production workflows, enabled through the SimplyLive 2.1 release. The integra...

02/07/2026

Czech Fire Rescue Service Deploys LiveU Video Transmission for Emergency Operations

The Fire Rescue Service of the Czech Republic has deployed LiveU video-over-bond...

02/07/2026

Gravity Media USA Appoints Brittney Boston as Head of Business Development

Gravity Media USA has announced the appointment of Brittney Boston as Head of Business Development, effective July 1, 2026. Based in Nashville, Tennessee, Bosto...

02/07/2026

TwelveLabs Raises $100 Million in Series B Funding

TwelveLabs, a video intelligence company, has announced $100 million in Series B funding co-led by NEA and NAVER Ventures, with participation from Amazon, Radic...

02/07/2026

Pro Padel League Announces Broadcast Partnership With USA Sports for 2026 Season

The Pro Padel League (PPL) has announced a broadcast partnership with USA Sports that will air five PPL championship matches on CNBC during the 2026 season, the...

02/07/2026

LiveLike Powers Eight FIFA World Cup 2026 Fan Engagement Activations Across Five Continents

LiveLike, a digital fan engagement platform, has announced eight confirmed FIFA ...

02/07/2026

InfoComm 2026: Cobalt Digitals blueCORE Wins Futures Best of Show Award

Cobalt Digital has received Future's Best of Show Award, presented by AV Technology at InfoComm 2026, for its blueCORE family of standalone signal processor...

02/07/2026

Synamedia Appoints Dr. Tzvi Gerstl as CEO

Synamedia has announced the appointment of Dr. Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transition...

02/07/2026

Esports World Cup 2026 Announces Expanded Sony Partnership for Paris Event

The Esports Foundation (EF) and Sony Group Corporation have announced an expanded collaboration for the Esports World Cup 2026 (EWC), taking place in Paris, Fra...

02/07/2026

Zee Entertainment Secures Exclusive Bundesliga Rights in India for Five Years

Zee Entertainment Enterprises Ltd. ( Z') has announced exclusive broadcast and digital rights for the Bundesliga in India for five years, beginning with the...

02/07/2026

All Hands on Deck: NBCU Comes Together to Produce Ultra-Complex Sail4th 250 Broadcast on July 4

An effort uniting News, Sports, Local, and Telemundo, the 50+-camera live produc...

02/07/2026

Release Rundown: What to Watch in July, From Gail Daughtry and the Celebrity Sex Pass to Murder 101

Zoey Deutch, John Slattery, Ken Marino, Miles Gutierrez-Riley, and Ben Wang appe...

02/07/2026

The Crow Hill Company introduce Brackish Pads

Stammering, stuttering, strangulated tones The Crow Hill Company's latest creation promises to be the most original sound set they've produced to d...

02/07/2026

Steinberg SpectraLayers 13 now available

A new era in unmixing and spectral editing The latest version of Steinberg's spectral audio-editing software has just arrived, building on the strength...

02/07/2026

Sine Machine from Melatonin

Aims to simplify additive synthesis Sine Machine is the debut launch from Melatonin, a Vienna-based developer who have spent the past six years creating wha...

02/07/2026

iZotope acquired by Boris FX

Products to remain fully active & supported Following the news of Native Instruments joining the inMusic brand line-up, Academy and Emmy Award-winning visua...

02/07/2026

GearExpo UK 2026

What you missed! Last weekend, Saturday 27 June 2026, saw the debut of Sound On Sounds new GearExpo UK event, the largest dedicated pro-audio event to take ...

02/07/2026

Imagine Communications Acquired by Lumine Group

Share Copy link Facebook X Linkedin Bluesky Email...

02/07/2026

Rise AV APAC Brings Mentoring Conversation to InfoComm As...

Following the successful launch of its inaugural APAC Mentoring Programme last month, the Rise AV APAC Regional Council will bring the conversation around mento...

02/07/2026

Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out

Blackmagic PYXIS 6K Used to Shoot Director Takahisa Zeze's Cry Out Brie Clayton July 2, 2026 0 Comments Highly mobile camera supports tense and de...

02/07/2026

Broadcast Solutions acquires BFE, expanding its lead in European broadcast, media and communications infrastructure

Broadcast Solutions acquires BFE, expanding its lead in European broadcast, medi...

02/07/2026

Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversary Celebration of the Declaration of Independence

Berklee Alum and Faculty Perform at Boston Public Library's 250th Anniversar...

02/07/2026

Broadcast Solutions acquires BFE

Broadcast Solutions GmbH, a leading systems integrator and provider of innovative solutions for the broadcast media industry, is acquiring BFE Studio und Medien...

02/07/2026

LiveMode builds agile content ingest with Cinegy

Cinegy GmbH, the premier provider of software-defined television technology, has extended the ingest facility at leading Brazilian sports company LiveMode, work...

02/07/2026

Synamedia Appoints Dr Tzvi Gerstl CEO

Share Copy link Facebook X Linkedin Bluesky Email...

02/07/2026

Cobalt Digitals blueCORE Wins Futures Best of Show Award...

Standalone processors acknowledged for the innovation and value they bring to Pro AV Cobalt Digital, a leading designer and manufacturer of signal processing ...

02/07/2026

Synamedia Appoints Dr Tzvi Gerstl as CEO as Company Enter...

Synamedia announced today the appointment of Dr Tzvi Gerstl as Chief Executive Officer. Paul Segre, who has served as CEO for the past six years, will transitio...

02/07/2026

Screen Australia backs audience-led filmmaking with new insight-driven initiatives

Screen Australia backs audience-led filmmaking with new insight-driven initiativ...

02/07/2026

Screen Australia refines guidelines for Narrative Content Development and Documentary Development

Screen Australia refines guidelines for Narrative Content Development and Docume...

02/07/2026

Maxon Autograph: Introduction to working with Tables

Maxon Autograph: Introduction to working with Tables Simon Ubsdell July 1, 2026 0 Comments An overview of Autograph's ridiculously powerful tables...

02/07/2026

Boston Conservatory's Soire Breaks Records to Fund Student Scholarships

Boston Conservatory's Soir e Breaks Records to Fund Student Scholarships The event achieved 127 percent of its fundraising goal in an evening celebrating ...