Sony Pixel Power calrec Sony

ESPN Embraces Automated Production for Coverage of America East on Digital Platforms

14/10/2019

ESPN Embraces Automated Production for Coverage of America East on Digital Platforms Systems from Automatic TV and Pixellot help the broadcaster cover smaller events By Ken Kerschbaumer, Editorial Director

Monday, October 14, 2019 - 9:41 am

Print This Story

Story Highlights

ESPN's ever-expanding coverage of sports events big and small has provided the company an opportunity to produce those events on every scale imaginable. There are, for example, the multiday efforts for US Open tennis, the megacasts for college football, and the robust NBA, MLB, and Monday Night Football productions.

But continuing expansion of coverage of smaller events - the kind that historically never would see any coverage, let alone coverage by ESPN - is giving the production team a chance to take advantage of automated production systems to deliver quality coverage as efficiently as possible.

America East schools like Stony Brook University, University of Vermont, and UMass have leveraged Pixellot's automated production.

According to Chris Calcinari, SVP, ESPN and ABC Sports Remote Productions, the team is now feeding a lot of different platforms, and, as ESPN+, ESPN3, and college-conference networks continue to grow their content offerings, there is a need to find new ways of working. The most recent advance is the use of two automated production systems from Automatic TV, a Mediapro company, and Pixellot to cover America East sports at seven venues on four university campuses: Massachusetts, Vermont, Stony Brook, and Hartford, CT. The sports covered initially will include soccer, field hockey, lacrosse, and volleyball.

We've been working with both companies over the past year to optimize the systems and get them to a 1080p level, where they could stitch the cameras together and output 1080p at 60 fps, says Calcinari. We also worked hard on the ball-follow algorithms, developing RTMP streaming for transmission, and then also having an HD-SDI output so that an IP encoder could transmit signals back to Bristol.

One interesting thing about the systems is that they can tie into the scoreboard operations, making it possible to insert an automated clock and scorebug. The data is input either directly as a feed or from a secondary camera shooting the scoreboard. Announcers are also onsite in a booth that will be a permanent addition to the venues.

Both systems are operating at a pretty high level, and their strengths are obvious, says Calcinari. They are very efficient because, with one system, [sports producers] can cover as many games as are taking place. [After installation], the extent of our involvement is an online user interface where we can schedule the system to turn on and off through our traffic department. The only overhead is the commentary positions, and we just need someone from each school to turn it on and test it.

The use of an automated production system can sometimes cause consternation among those who typically produce live sports events, but Calcinari notes that the systems are not replacing anyone because, without them, the events would not be covered.

It comes down to our trying to expand our audience and use innovative ways to cover things we never covered in the past, he explains. Without these tools, we would not be able to expand our coverage.

Mario Sousa, head of sales and marketing, Mediapro U.S., says that working with ESPN gave his company a chance to work with a valued partner and make the system suitable for higher-end production. The University of Hartford and Stony Brook University will each have two systems: one for an indoor venue and one for an outdoor venue.

Automated production tools help enable events that otherwise would not be produced to be delivered to fans.

The move to 1080p 60fps required new servers as well as new cameras. In addition, the rig that the cameras are mounted on also had to be redesigned: the two cameras sit next to each other, feeding separate signals into a single server. Those two signals are merged to create a single very high-resolution stitched panoramic image.

Automatic TV high-level algorithms adapted to each sport produce RTMP or HD-SDI outputs that also include automated graphics, with scoreboard real-time integration and commentaries, says Sousa.

Current developments for the system, he adds, include creating a true multicam system with, say, sideline cameras and tactical cameras. With improvements in artificial intelligence, he says, that system will be able to move beyond following the ball or object of interest and could also automatically switch from one camera to the other and also produce automatic replays.

Pixellot has been working with ESPN for two years, according to President, U.S., Dave Shapiro, with tests at UT Austin, UC Irvine, and, like Mediapro, the NBA Summer League. Pixellot Prime is the automated production system being used by America East, and Shapiro notes that, once the system is installed and setup, it can be supported remotely.

America East has people announcing, etc., but the video part is 100% automated, he says. And we have technology that hooks into the scoreboards so we can pull all the stats from the scoreboard and have the bottom line that you're used to seeing on ESPN that shows the logos of the schools, the score, and the clock. Then the audio feed is tied into the broadcast.

Pixellot Prime uses four cameras located at mid court, and one of the new features the company is working on is the ability to offer multiple angles via cameras placed at the baseline or end zone. Coming soon is the ability to use a GoPro or off-the-shelf camera for things like youth sports.

We are now up to 6,000 systems that we have installed on fields and courts around the world, adds Shapiro. In September, they produced 55,000 hours of live sports content. A lot of those hours are
LINK: https://www.sportsvideo.org/2019/10/14/espn-embraces-automated-product...
See more stories from svg

Most recent headlines

24/12/2025

AI in 2026: More Collaboration, Less Hype

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

24/12/2025

Carr Lays Out FCCs 'Key Wins in 2025'

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

24/12/2025

CES: Cineverse Unveils New Features for Cinesearch

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

24/12/2025

IES, AES Promote Graham Kirk, Brienne Willcock

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

24/12/2025

Ad Tech and CTV Experts Forecast 2026's Biggest Trends

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

24/12/2025

December 23, 2025

Scripps Research study links sleep variability with sleep apnea and hypertension How consumers' digital activity trackers could enable personalized health s...

23/12/2025

How guilas Cibaeas Dominican Winter League Games Are Locally Produced for Global Audience

How guilas Cibae as Dominican Winter League Games Are Locally Produced for Glob...

23/12/2025

CAMB.AI Enables European Athletics to Offer Multi-Language Support

CAMB.AI Enables European Athletics to Offer Multi-Language SupportPlan is to eventually offer translation into all languages spoken in EuropeBy Ken Kerschbaumer...

23/12/2025

Analysis: As Sports Media Values Trend Negative, Scarcity and Quality Are King

Analysis: As sports media values trend negative, scarcity and quality are king By Callum McCarthy, Editor-at-Large Monday, December 22, 2025 - 14:08 Print ...

23/12/2025

ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of Dunk the Halls'

ESPN, Disney, and NBA Return to the Animated Altcast Fray With Second Edition of...

23/12/2025

End the Year on a High Note and Donate to the Sports Broadcasting Fund Today!

End the Year on a High Note and Donate to the Sports Broadcasting Fund Today! By Ken Kerschbaumer, Editorial Director Tuesday, December 23, 2025 - 12:25 pm ...

23/12/2025

Find Your Perfect Holiday Romance Listen With These Swoon-Worthy Audiobooks

The year is winding down, the weather outside is frightful, and it's the perfect time to escape into a story that warms the heart. For listeners looking for...

23/12/2025

L3Harris Receives Letter of Intent from Kratos Defense for Production of Large Hypersonic Solid Rocket Motors

A Zeus motor is hot fire tested at L3Harris' Camden, Arkansas, solid rocket ...

23/12/2025

FCC Bans All New Foreign-Made Drones

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

23/12/2025

Gray Media Renews Its NBC Affiliation Agreements

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

23/12/2025

Lightware to showcase breakthrough Google Meet and TPN MM...

Lightware will exhibit several major product innovations at ISE 2026, including the new USB-C BOOSTER-V1, Google Meet. integration for various Taurus UCX models...

23/12/2025

Nielsen, Roku Expand Measurement Partnership

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

23/12/2025

PwC: Streaming Market Shifting to 'Scale and Sustainability'

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

23/12/2025

Inside the Gray Innovation Lab

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

23/12/2025

ESPN Renews Deal for Heisman Trophy Coverage

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

23/12/2025

Gray Media to Acquire WBBJ from Bahakel Communications

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

23/12/2025

Taking the Stage at Carnegie Hall-On a Global Scale

Taking the Stage at Carnegie Hall-On a Global Scale Boston Conservatory Orchestra students reflect on their epic concert marking the 80th session of the UN Gene...

23/12/2025

Boost Performance with a System Effectiveness Review

Experience the power of WO Automation for Radio's newest service, the System Effectiveness Review. Designed to help you achieve more, a System Effectiveness...

23/12/2025

VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to Advance Next-Generation Connectivity and Digital Infrastructure

23 Dec 2025 VEON's Beeline Kazakhstan and Rakuten Symphony Collaborate to A...

23/12/2025

How Steamy Can It Get? Single's Inferno' Season 5 Premieres January 20, Previews All-Out Flirting War in Sizzling Teaser

Back to All News How Steamy Can It Get? Single's Inferno' Season 5 Pre...

23/12/2025

33 Million Global Viewers on Netflix Watched Jake Paul vs. Anthony Joshua's Epic Six-Round Battle

Back to All News 33 Million Global Viewers on Netflix Watched Jake Paul vs. Ant...

23/12/2025

December 22, 2025

New technique lights up where drugs go in the body, cell by cell Scripps Research scientists developed a technique that maps drug binding in individual cells th...

22/12/2025

SVG New Sponsor Spotlight: Presidio's Neerav Shah on the Role of Its Captivate and Resonate Platforms in Sports Production

SVG New Sponsor Spotlight: Presidio's Neerav Shah on the Role of Its Captiva...

22/12/2025

Hitting the Bullseye: Sky Sports Readies Itself for the Biggest PDC World Darts Championship to Hit Ally Pally Yet

Hitting the bullseye: Sky Sports readies itself for the biggest PDC World Darts ...

22/12/2025

Unique Skillset: Bringing New Directors to the World of Darts at The Worlds with Sky Sports

Unique skillset: Bringing new directors to the world of darts at The Worlds with...

22/12/2025

Gravity Media Prepares for a Flight of Fancy With the PDC World Darts Championship 2025 for Sky Sports

Gravity Media prepares for a flight of fancy with the PDC World Darts Championsh...

22/12/2025

One Hundred and Eighty: Gravity Media on Hitting the Production Bullseye at the World Darts Championship 2025

One hundred and eighty: Gravity Media on hitting the production bullseye at the ...

22/12/2025

The Famous Group's Jon Slusser on Fascinating Fans Through Immersive Content Experiences

The Famous Group's Jon Slusser on Fascinating Fans Through Immersive Content...

22/12/2025

ESPN's Meg Aronowitz on Continuing High-Quality Broadcasts of Collegiate Sports, Expanding Growth of Internal Production Team

ESPN's Meg Aronowitz on Continuing High-Quality Broadcasts of Collegiate Spo...

22/12/2025

ESPN Takes Data-Driven Storytelling to New Heights with MNF Playbook with Next Gen Stats' NFL Altcasts

ESPN Takes Data-Driven Storytelling to New Heights with MNF Playbook with Next ...

22/12/2025

A Decade of Giving: Fest & Flauschig' Christmas Circus Celebrates Record Turnout and Generosity

For a decade, popular German podcast Fest & Flauschig has hosted an annual Chris...

22/12/2025

Paramount and Netflix Boast Double-Digit Gains in Nielsen's November Media Distributor Gauge

Paramount Scores Largest Share Increase Among Distributors as Paramount and CBS...

22/12/2025

Nielsen and Roku Expand Strategic Measurement Partnership

New multi-year deal integrates Roku's data to fuel Nielsen's measurement suite Roku gains access to Nielsen's streaming ratings, showing The Roku C...

22/12/2025

Allen Media Group to Deploy Infillion TrueX for Streaming Services

Share Share by: Copy link Facebook X Whatsapp Pinterest Flipboard...

22/12/2025

Berklee Wrapped 2025: Our Top News and Stories

Berklee Wrapped 2025: Our Top News and Stories A look back at a year highlighted by faculty milestones, major film and television projects, Bob Dylan's ho...

22/12/2025

Marine Biological Laboratory Explores Human Memory With AI and Virtual Reality

The works of Plato state that when humans have an experience, some level of change occurs in their brain, which is powered by memory - specifically long-term me...

22/12/2025

Space42 and LatConnect 60 Expand Access to Advanced Geospatial Intelligence

Partnership integrates complementary satellite data and AI analytics to enhance security, infrastructure, and environmental monitoring solutions for global cust...

22/12/2025

Simplify Playlist Management with Workflows in WO Automation for Radio

Workflows allow you to create a sequence of planned events which may be added to your template(s) or inserted directly into your sequential or background playli...

22/12/2025

Sky extends PGA TOUR partnership until 2029, as Sky Sports remains the unrivalled home for golf fans in the UK and Ireland

Monday 22 December 2025 Sky extends PGA TOUR partnership until 2029, as Sky Spo...

22/12/2025

Global Anime Hits and New Releases Take Center Stage at Jump Festa 2026

Back to All News Global Anime Hits and New Releases Take Center Stage at Jump Festa 2026 Entertainment 22 December 2025 GlobalJapan Link copied to clipboar...

22/12/2025

Christmas with Oliver Callan on RT

Siobh n McSweeney, Rory McIlroy, Elon Musk, Catherine Connolly, Jim Gavin, Ivan Yates and Traitor Paudie Moloney lead new characters for Callan Kicks the Year 2...

22/12/2025

Monaghan's McKenna family crowned Ireland's Fittest Family 2025

Winner announced in the picturesque surroundings of Wicklow's Avondale Tower and Treetop Walk Andrew Trimble wins the show in his first series as coach Th...

22/12/2025

RT lyric fm Choirs for Christmas 2025 Winners Announced

The 2025 winners have been announced today, Sunday 21 December, for Ireland's largest choral competition Choirs for Christmas hosted by RT lyric fm. Ove...