
LONDON, UK, August 17, 2023 - Today, IBM (NYSE: IBM) is expanding its collaboration with Microsoft to help joint clients accelerate the deployment of generative AI - and deliver a new offering that will provide clients with the expertise and technology they need to innovate their business processes and scale generative AI effectively.
With today's news, IBM Consulting, in collaboration with Microsoft, will focus on helping clients to implement and scale Azure OpenAI Service. The new IBM Consulting Azure OpenAI Service offering, which is available on Azure Marketplace, is a fully managed AI service that allows developers and data scientists to apply powerful large language models, including their GPT and Codex series. It aims to help businesses define an adoption strategy and an initial set of specific and value-add generative AI use cases.
In addition to the new offering, IBM and Microsoft have been collaborating around AI, leveraging IBM Consulting skills and Azure OpenAI Service to create potential solutions and address specific use cases, including:
Procurement and source to pay: Together the companies are delivering a solution that combines Microsoft Power Platform and Azure OpenAI Service to help businesses automate the highly manual and fragmented sourcing and procurement process as well as drive new insights about their supply chain. The solution is designed to improve operational efficiency, save time, and generate new actionable insights for users.
Summarisation and content generation: Financial institutions and banks are exploring how generative AI can accelerate the development of personalised content for their customers through summarisation. For example, IBM Consulting and Microsoft worked on a use case in a hackathon with Julius Baer Group to efficiently process and summarise financial reports while automatically creating an audio version of the report.
Streamline healthcare processes: IBM Consulting is leveraging Azure OpenAI Service to offer a solution that is designed to automatically ingest and analyse complex medical records and policy documents to help automate the prior authorisation process. In addition, it is built to provide nurses and doctors with a virtual assistant to help collect information from patient records. The solution aims to help decrease the time needed to process prior authorisation requests, reducing administrative burdens and improving the clinician experience.
Enterprise search and knowledge base: For many organisations, the information employees need to do their jobs is dispersed and siloed. Working together, IBM Consulting and Microsoft helped Wintershall Dea implement a knowledge extraction tool designed for information retrieval within vast knowledge bases. By integrating OCR and Microsoft Azure OpenAI, a user-friendly tool is created that eliminates the need for manual browsing, allowing users to effortlessly search for valuable insights.
Businesses are looking for responsible ways to adopt and integrate multi-model generative AI solutions that augment the work their teams are doing in areas such as creative content and code creation, content summarisation and search, said Francesco Brenna, Global VP & Senior Partner, Microsoft Practice at IBM Consulting. Our work with Microsoft is another example of IBM's open ecosystem model designed to bring value to clients while helping them responsibly build and scale generative AI across their businesses.
As part of the new solution, enterprise customers will also have access to IBM Consulting experts, including 21,000 data, AI and experience consultants, who can help them effectively implement generative AI models to advance their business transformation.
An open ecosystem approach to AI
IBM Consulting takes an open and collaborative approach to plan, build, implement and operate generative AI solutions that embrace multiple models on multiple clouds from industry leaders. An open ecosystem approach helps clients define the right models and the right architecture to deliver the desired outcomes. As part of this open approach, IBM Consulting works with clients across industries to assess their generative AI readiness, define the right strategies for their business and help them implement and responsibly govern generative AI in production.
Getting to enterprise AI at scale requires a human-centric, principled approach, and IBM Consulting helps clients establish guardrails that align with the organisation's values and standards, mitigates bias and manages data security, lineage and provenance.
Proven work, expertise and partnership momentum
To help clients prepare data to fuel their generative AI models, select IBM AI technology is currently available on the Azure Marketplace and can be deployed on Azure. Together we're enabling clients to accelerate the impact of generative AI using their trusted data.
This work builds on recent momentum with IBM and Microsoft to help clients transform their businesses. IBM Consulting, which has a dedicated global practice focused on Azure Data and AI, has focused on training its consultants, who now have over 40,000 Azure certifications. Additionally, IBM Consulting brings expertise and capabilities to help Microsoft clients through its acquisition of Neudesic, which specialises primarily in Microsoft Azure.
IBM Consulting and Neudesic together were also recognised with Microsoft's 2023 Partner of the Year Award in 13 categories. IBM Consulting is this year's U.S. Partner of the Year Winner for GSI Growth Champion, which distinguishes IBM as the partner that's demonstrated the most significant growth a partner that best offers solutions aligned with Microsoft's in driving digital innovation and cloud transformation for our joint customers in the U.S.
Together, Microsoft and IBM are collaborating to deliver innovativ
Most recent headlines
06/10/2025
France T l visions, France's leading broadcaster, has received the 2025 EBU ...
04/09/2025
Monumental Sports & Entertainment (MSE), in collaboration with Dalet, has been a...
07/08/2025
July 8 2025, 22:30 (PDT) Tata Motors & Dolby Bring Dolby Atmos to Harrier.ev, R...
18/07/2025
Blanche Barton, Peter Gilmore, Scott Cummings, Sundance Institute Director of Programming Kim Yutani, and Peggy Nadramia throwing horns. (Stephen Lovekin/Shutte...
18/07/2025
By Jessica Herndon
One of the most exciting things about the Sundance Film Fest...
18/07/2025
BOSTON Sports network NESN today relaunched the NESN 360 app with a redesigned user experience and upgrades....
18/07/2025
Berklee Singers Wow the Competition on Netflixs Building the Band Netflixs new music competition show features two Berklee artists looking to make their pop b...
18/07/2025
As the House of Representatives voted early Friday morning to eliminate federal funding for public broadcasting, advocates warned that the elimination of $1 bil...
18/07/2025
DENVER Imagine Communications has announced that it is deepening its commitment to the North American sports and live events market with investments in its prod...
18/07/2025
LOS GATOS, Calif. Netflix once again reported strong financial growth, with revenue increasing 16% year-over-year to $11.079 billion in Q2 2025 as net income s...
18/07/2025
Live from the 153rd Open Championship: SMT Enhances Video Board Experience; Enab...
18/07/2025
ShotTracker's Davyeon Ross on Revolutionizing Basketball On the Court and ...
18/07/2025
Home Pitch: How the Danish League Brought Its Live Match Production In-House Matchday Production produced 800+ matches across Denmark in its first year By Geor...
18/07/2025
Live From the 153rd Open Championship: EMG Debuts Spidercam for Golf, Expands Su...
18/07/2025
Usyk vs Dubois II: Bringing the fight to life with state of the art cameras and ...
18/07/2025
Usyk vs Dubois II: DAZN's head of boxing Chris Glanville talks helicopters, ...
18/07/2025
Live From the 153rd Open Championship: NBC Expands Unilateral Effort; Shared Stu...
18/07/2025
Warner Bros. Discovery's Anne Graham on Training New Professionals to Ensure...
18/07/2025
Live From the 153rd Open Championship: How R&A Spidercam Became a Reality for Go...
18/07/2025
ESPN Bulks Up Onsite Studios, Cameras, Player Mics for WNBA All-Star Weekend Besides the game, four studio shows will be produced onsite By Jason Dachman, Edit...
18/07/2025
Friday 18 July 2025
Credit: Marc Sethi
The Sky Arts Awards will return on 16 September, once again taking place at the iconic Roundhouse in London. Produced b...
18/07/2025
This month, players can dive into special crossover events featuring SpongeBob SquarePants in Snake.io+ and Crossy Road Castle, available exclusively on Apple A...
18/07/2025
Up for the Match brings the fun, the passion-and a bit of Riverdance- tomorrow n...
17/07/2025
Blanche Barton, Peter Gilmore, Scott Cummings, Sundance Institute Director of Programming Kim Yutani, and Peggy Nadramia throwing horns. (Stephen Lovekin/Shutte...
17/07/2025
Spotify's goal with audiobooks is to help grow the publishing industry and create the best possible experience for booklovers, which is why we're launch...
17/07/2025
An advanced large solid rocket motor hot fire test conducted at L3Harris' Camden, Arkansas, site....
17/07/2025
L3Harris payloads and components have been on board every U.S. GPS satellite-more than 70 missions since the 1970s. Our technology is at the core of GPS availab...
17/07/2025
L3Harris' pack of launched effects is comprised of multi-role vehicles that ...
17/07/2025
NEW YORK - July 17, 2025 - Gracenote, the content data business unit of Nielsen, has announced the appointment of Ryan Moore to the new role of Chief Business O...
17/07/2025
READING, Pa. Network technology startup Miri Technologies has added David Cohen as vice president, business development. He'll be tasked with expanding the ...
17/07/2025
Berklee Wins CASE Award for Standout Digital Campaign The Alumni Affairs team's Variations Signature Series earned recognition for offering an authentic p...
17/07/2025
Early Thursday morning, the U.S. Senate voted to cut federal funding for PBS and NPR in a bill that also included cuts for foreign aid. In a 51-48 vote, the act...
17/07/2025
GREAT Britain and Northern Ireland Pavilions across IBC2025 (12 15 September, RAI Amsterdam) feature a remarkable 34 companies, each providing unique, innovativ...
17/07/2025
WHITE PLAINS, N.Y. The Society of Motion Picture and Television Engineers today introduced its Content Provenance and Authenticity (CPA) in Media Study Group (S...
17/07/2025
NEW YORK Despite widespread concerns about a soft advertising market, NBCUniversal said it closed its 2025-26 upfront negotiation cycle with a record ad sales v...
17/07/2025
NEW YORK Television advertising remains an effective means to market and influence younger baby boomer and Generation X consumers approaching retirement age, ac...
17/07/2025
ALLENTOWN, Pa. & JERSEY CITY, N.J. Service Electric Cable TV and OpenVault have announced that the operator is deploying the OpenVault Proactive Network Manage...
17/07/2025
WASHINGTON Following up on his first major policy speech just two ago, Federal Communications Commission Chair Brendan Carr is promising to buck the usual summ...
17/07/2025
Luxembourg, 14 July 2025 - SES received the final regulatory approvals for the SES-Intelsat transaction, including the US Federal Communications Commission.
O...
17/07/2025
Berklee Alumni Nominated for 2025 Emmy Awards Twenty-seven Berklee alumni received nominations across categories in sound mixing, sound editing, and compositi...
17/07/2025
Back to All News
What We Watched the First Half of 2025
Entertainment
17 July 2025
Global
Link copied to clipboard
Today, we're sharing our latest Eng...
17/07/2025
Cast your vote in 2 categories for Ivory 3 American Concert DIvory 3 American Concert D is in the 2025 MIDI Innovation Awards and we are honored to be nominated...
17/07/2025
SVG Sit-Down: OpenDrives' Sean Lee, Michael Wilsker, and Jason Matousek on E...
17/07/2025
Oracle's Geoff Tognetti on Staying Ahead of the AI Curve Through Further Ado...
17/07/2025
NBA's Summer League Is a Hot Bed of AI, Immersive Innovation Testing Audio mixing, intelligent camera framing are among AI-driven efforts By Ken Kerschbaum...
17/07/2025
SVG's TranSPORT Conference Returns to NYC on Oct. 21; Register Today! By SVG Staff
Thursday, July 17, 2025 - 8:29 am
Print This Story | Subscribe
St...
17/07/2025
Gravity Media chosen as group name for merged OB business By George Bevir
Wednesday, July 16, 2025 - 11:30
Print This Story
Gravity Media executive chairm...
17/07/2025
SES Closes Deal to Acquire Intelsat, Creating New Giant in Satellite Connectivit...
17/07/2025
How MLB Pulled Off That Unforgettable Hank Aaron Tribute at the All-Star Game Vintage content, state-of-the-art projection/processing combine in marvelous mile...
17/07/2025
Wuppertal July 17, 2025
Riedel Communications Powers Handa Opera on Sydney Har...