Ross Video Makes it Real at NAB Show 2023
Brie Clayton March 28, 2023
0 Comments
Company Unlocks Video Production Innovation through Hyperconverged Platform, LED Displays, XR Graphics and Cloud Innovation
Ross Video announced today that its theme for the 2023 NAB Show, From idea to audience, let's make it real, will highlight the production possibilities unlocked by the range of solutions the company is bringing to this year's show. These product innovations enhance the capabilities and delivery of live video production workflows, spanning hyperconverged solutions, LED displays, XR graphics and cloud technology. Ross will showcase its complete end-to-end workflow solutions for live broadcast, worship, esports, stadium, studio and stage environments at Booth N2201 in Las Vegas, April 16-19, 2023.
Ultrix FR12 Router
Hyperconverged
Ultrix Hyperconverged platform dramatically shrinks the broadcast infrastructure footprint with massive savings in space, cabling and power consumption. The new Ultrix FR12 combines 288 288 12G Routing, Audio Processing, Audio Mixing, MultiViewers, Frame Syncs, Production Switchers and more into a configurable package. Solution Architects will be on hand at the booth and available to discuss applications and aid in putting together Ross technology solutions.
Production Switcher Game Changer
As part of NAB, Ross will demonstrate the latest advancements to its Carbonite and Acuity production switchers, plus something new: a game changing product set to be revealed during the show.
Production Graphics
The full suite of Ross graphics systems and workflows will be on display, offering live hands-on demos alongside new versions of XPression, XPression Tessera, XPression Maps and the Piero 3D Sports Analysis system. For those needing assistance with a new graphics or election package, stadium update, virtual set or DashBoard custom control panel, Ross' Creative Services team Rocket Surgery will be on hand to consult.
Integrated LED Experiences
In 2021 Ross acquired D3LED, adding core LED display technology to its portfolio. Building upon that technology, Ross will launch two new uncompromising families of LED display, processing engines and remote power at the show. Visitors to the booth can view displays in applications for Sports and Live Events, Extended Reality and Digital Signage.
Extended Reality (XR) Production
With LED displays, robotic camera systems, camera tracking and the latest in rendering performance, Ross now has the necessary pieces to complete its XR puzzle. Live demonstrations will showcase the benefits XR can deliver - flexible studio space, reduced set costs, faster production and higher quality output. Visitors to the Ross booth can also preview Voyager 5.1, which harnesses the latest Unreal Game Engine and new Nanite dynamic polygon and Lumen dynamic lighting technologies.
Ross Production Cloud
The Ross Production Cloud (RPC) suite of products provides users with the flexibility and rapid deployment speeds of a full video production solution deployable in public or private clouds. RPC is currently in active customer deployments and will be demonstrated live on the floor at NAB.
Related COW News
March 27, 2023Archiware Announces S3 Object Archive at NAB Show 2023Archiware GmbH, expert in data management software, presents the latest developments of
March 27, 2023New Matchpad Module in Chyron LIVE 1.3 Simplifies and Accelerates Graphics Playout for Live SoccerChyron today announced that version 1.3 of the Chyron LIVE cloud-native live
Production Workflow
From ingest to playout to newsroom automation, Ross will demonstrate how to turn an idea into reality using modern workflow tools.
Jeff Moore EVP CMO Ross
This year will be our biggest footprint ever at NAB, spanning a show floor of 10,000 square feet and our largest ever showcase of new products and complete end-to-end solutions, said Jeff Moore, executive vice president and chief marketing officer at Ross Video. From hyperconverged and cloud innovations to end-to-end LED solutions and XR graphics, our cutting-edge technology continues to shape the future of live production and transform the way content is created and shared around the world.
Ross Video will raise the curtain on NAB 2023 with its now-traditional evening keynote and reception at the Tuscany Suites & Casinos, Saturday, April 15, 5-7pm. Register to watch the Ross Video NAB 2023 virtually here.
To learn more about Ross Video's other significant advancements across numerous product lines featured at NAB 2023, click here.
###
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Grass Valley has entered into a three-year enterprise agreement with Phoenix Broadcast Solutions as the Singapore-based company expands its live production oper...
19/05/2026
Clear-Com supported Musikal Perahu Kertas, a large-scale musical theater production in Indonesia adapted from the acclaimed novel by Dee Lestari, through the d...
19/05/2026
Actus Digital, a LiveU company, and a leading provider of intelligent media monitoring and broadcast compliance platforms, announced today that METEO CONSULT ha...
19/05/2026
Globecast, a leading provider of managed services for the broadcast and media industry, today announced the completion of a major renovation of its Singapore fa...
19/05/2026
Following a major upgrade to its Connecticut remote production centre with the installation of three 60-fader Argo S consoles in 2023, RPS has switched one of t...
19/05/2026
PlayBox Technology today announced the launch of Celebro Play, a browser-based media orchestration platform designed specifically for broadcast facilities and p...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/05/2026
LYNX Technik, provider of modular signal processing solutions for broadcast, post, and professional AV will showcase its latest signal processing solutions at B...
19/05/2026
Media Links, a leading developer and manufacturer of IP media transport solutions, has announced the integration of its Xscend platform with Skyline Communicat...
19/05/2026
Collaboration expands regional partner ecosystem as Media Links showcases IP media transport solutions on stand 4M4-4 and alongside Clearcast Asia on stand
Me...
19/05/2026
Company Highlights Labor-Saving Control and Custom Branding Opportunities Designed to Increase Integrator Profitability
LynTec, a leading manufacturer of ele...
19/05/2026
Mago Studio Moves AI Video Beyond Prompts with New Production-Focused Tools
Brie Clayton May 18, 2026
0 Comments
New Capabilities Bring Controllable, ...
19/05/2026
It May be Time to Stop and Take an AI Breather
Brie Clayton May 19, 2026
0 Comments
If the rock you stay on starts to roll, jump clean. Or you'll...
18/05/2026
Despite a bumpy start to the year, the provider of event-production support and ...
18/05/2026
Daktronics has partnered with the University of North Carolina to manufacture and install 11 LED displays totaling more than 10,000 square feet and more than 14...
18/05/2026
CBS LA has announced a multi-year partnership with the Los Angeles Rams, covering exclusive local broadcasts of Rams preseason games, weekly year-round programm...
18/05/2026
Skyline Communications has announced an integration between its DataMiner xOps p...
18/05/2026
eCLUTCH, the hybrid esports platform powered by iKOMG, has announced an expansion of its distribution across Europe, MENA, Africa, and Asia, along with new cont...
18/05/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
18/05/2026
With 22 games this season, the production team looks forward to tweaking and enhancing the coverage
After 8,660 days off the air, the WNBA returned to NBC yest...
18/05/2026
(L-R) Midori Francis and Natalie Erika James attend the Saccharine premiere during the 2026 Sundance Film Festival at The Ray Theatre on January 22, 2026, in ...
18/05/2026
Last night, the Spotify Podcast Awards in Mexico returned to the country's capital. Now in its second year, the evening honors creators whose voices are hel...
18/05/2026
ZEN-Core synth goes mobile
Roland's powerful ZEN-Core software synthesizer has just been introduced to the iPad, offering a convenient entry point into ...
18/05/2026
Versatile new limiter plug-in announced
Based in Sheffield, UK, fedDSP offer a range of plug-ins that span the music production, live sound and high-end med...
18/05/2026
A new use for convolution?
Viiri Audio's debut plug-in aims to do something a little different with convolution processing, allowing users to adjust all...
18/05/2026
Delta Goodrem shines for SBS as more than 3.27 million Australians tune in for E...
18/05/2026
The Australian Defence Force uses L3Harris T4 and T7 robots for explosive ordnan...
18/05/2026
Continued investment across Europe and Germany is expanding local teams and improving access to stock, regional expertise, and specialist broadcast support.
CV...
18/05/2026
Agentic AI inference at one-tenth the cost per token with NVIDIA Vera Rubin NVL7...
18/05/2026
18 May 2026
Dubai and New York, May 18, 2026 - VEON Ltd. (NASDAQ: VEON), a glob...
18/05/2026
Monday 18 May 2026
Sky News offers ad-free podcasts and bonus episodes for just...
18/05/2026
Comscore March 2026 Consumer AI Chatbot Usage Rankings Show Claude Gaining Share OpenAI's ChatGPT maintains lead while Anthropic's Claude continues to c...
17/05/2026
Delta Goodrem's Eurovision Eclipse marks end of a stellar run
17 May, 2026
Media releases
Bulgaria wins Eurovision 2026
Relive every spellbinding mome...
17/05/2026
Back to All News
Oasis Premieres on Netflix June 19
Entertainment
17 May 2026
GlobalSpain
Link copied to clipboard
Summer, sunshine, the beach, parties. T...
16/05/2026
Helps to deliver a clean, balanced midrange
Developed alongside Newfangled Audio, the latest plug-in in Eventide's software collection has been designed...
16/05/2026
Brings onboard stem rendering to RANE System One
Engine DJ have just released Engine DJ 5.0, a free update for their Engine DJ OS embedded hardware and Engi...
16/05/2026
Boris FX Continuum Pairs AI Precision and Advanced Creative Controls
Jessie Electa Petrov May 16, 2026
0 Comments
The 2026.5 release adds automatic de...
16/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
16/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
Ross Video Makes it Real at NAB Show 2023 
