Ross Video Makes it Real at NAB Show 2023
Brie Clayton March 28, 2023
0 Comments
Company Unlocks Video Production Innovation through Hyperconverged Platform, LED Displays, XR Graphics and Cloud Innovation
Ross Video announced today that its theme for the 2023 NAB Show, From idea to audience, let's make it real, will highlight the production possibilities unlocked by the range of solutions the company is bringing to this year's show. These product innovations enhance the capabilities and delivery of live video production workflows, spanning hyperconverged solutions, LED displays, XR graphics and cloud technology. Ross will showcase its complete end-to-end workflow solutions for live broadcast, worship, esports, stadium, studio and stage environments at Booth N2201 in Las Vegas, April 16-19, 2023.
Ultrix FR12 Router
Hyperconverged
Ultrix Hyperconverged platform dramatically shrinks the broadcast infrastructure footprint with massive savings in space, cabling and power consumption. The new Ultrix FR12 combines 288 288 12G Routing, Audio Processing, Audio Mixing, MultiViewers, Frame Syncs, Production Switchers and more into a configurable package. Solution Architects will be on hand at the booth and available to discuss applications and aid in putting together Ross technology solutions.
Production Switcher Game Changer
As part of NAB, Ross will demonstrate the latest advancements to its Carbonite and Acuity production switchers, plus something new: a game changing product set to be revealed during the show.
Production Graphics
The full suite of Ross graphics systems and workflows will be on display, offering live hands-on demos alongside new versions of XPression, XPression Tessera, XPression Maps and the Piero 3D Sports Analysis system. For those needing assistance with a new graphics or election package, stadium update, virtual set or DashBoard custom control panel, Ross' Creative Services team Rocket Surgery will be on hand to consult.
Integrated LED Experiences
In 2021 Ross acquired D3LED, adding core LED display technology to its portfolio. Building upon that technology, Ross will launch two new uncompromising families of LED display, processing engines and remote power at the show. Visitors to the booth can view displays in applications for Sports and Live Events, Extended Reality and Digital Signage.
Extended Reality (XR) Production
With LED displays, robotic camera systems, camera tracking and the latest in rendering performance, Ross now has the necessary pieces to complete its XR puzzle. Live demonstrations will showcase the benefits XR can deliver - flexible studio space, reduced set costs, faster production and higher quality output. Visitors to the Ross booth can also preview Voyager 5.1, which harnesses the latest Unreal Game Engine and new Nanite dynamic polygon and Lumen dynamic lighting technologies.
Ross Production Cloud
The Ross Production Cloud (RPC) suite of products provides users with the flexibility and rapid deployment speeds of a full video production solution deployable in public or private clouds. RPC is currently in active customer deployments and will be demonstrated live on the floor at NAB.
Related COW News
March 27, 2023Archiware Announces S3 Object Archive at NAB Show 2023Archiware GmbH, expert in data management software, presents the latest developments of
March 27, 2023New Matchpad Module in Chyron LIVE 1.3 Simplifies and Accelerates Graphics Playout for Live SoccerChyron today announced that version 1.3 of the Chyron LIVE cloud-native live
Production Workflow
From ingest to playout to newsroom automation, Ross will demonstrate how to turn an idea into reality using modern workflow tools.
Jeff Moore EVP CMO Ross
This year will be our biggest footprint ever at NAB, spanning a show floor of 10,000 square feet and our largest ever showcase of new products and complete end-to-end solutions, said Jeff Moore, executive vice president and chief marketing officer at Ross Video. From hyperconverged and cloud innovations to end-to-end LED solutions and XR graphics, our cutting-edge technology continues to shape the future of live production and transform the way content is created and shared around the world.
Ross Video will raise the curtain on NAB 2023 with its now-traditional evening keynote and reception at the Tuscany Suites & Casinos, Saturday, April 15, 5-7pm. Register to watch the Ross Video NAB 2023 virtually here.
To learn more about Ross Video's other significant advancements across numerous product lines featured at NAB 2023, click here.
###
Enjoying the news? Sign up for the Creative COW Newsletter! Sign up for the Creative COW newsletter and get weekly updates on industry news, forum highlights, jobs, inspirational tutorials, tips, burning questions, and more! Receive bulletins from the largest, longest-running community dedicated to supporting professionals working in film, video, and audio.
Enter your email address, and your first and last name below!
-- Sign up: * indicates required
Email Address *
Name
--
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
30/05/2026
Zero in on one that says yes (and no)
Andy Marken May 29, 2026
0 Comments
Hero image courtesy of Deposit Photos
For content creators the most difficu...
29/05/2026
With InfoComm 2026 just weeks away, NDI is giving attendees plenty of reasons to...
29/05/2026
Reaffirming a partnership that has defined Canadian sports broadcasting since 19...
29/05/2026
Mobile/tablet is No. 2 device for watching TV, suggesting that the sports-production industry needs to take another look at the format
Ring Digital's Sprin...
29/05/2026
Berliner Ensemble, one of Berlin's five major theater companies, has expande...
29/05/2026
Solid State Logic will showcase its new compact, fly-away TCA Tour audio product...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, passed away last month on April 12 ...
29/05/2026
Paramount+ will be the English-language U.S. home for Barclays Women's Super...
29/05/2026
Further strengthening its virtualisation strategy to fully support broadcasters ...
29/05/2026
Swiss broadcaster Canal Alpha has deployed Harmonic's award-winning, software-based XOS Advanced Media Processor to modernize playout operations across cant...
29/05/2026
PTZOptics will showcase a new generation of intelligent video workflows at InfoComm 2026, June 17-19, Las Vegas. Visitors to booth N8227 will see how PTZOptics ...
29/05/2026
Arizona's Family has launched the Arizona's Family Sports (AZFS) streaming app, a new direct-to-consumer destination for live, local sports. The app is ...
29/05/2026
Starting in 2027, DAZN will be the exclusive home of The Canadian Football Leagu...
29/05/2026
Comcast Business has detailed the advanced network infrastructure it has deploye...
29/05/2026
In two-day event, leaders from academia and industry explored solutions to chall...
29/05/2026
The Basketball Tournament (TBT), now entering their 13th year of competition, ha...
29/05/2026
Roku has launched FOX One as a Premium Subscription on The Roku Channel in the U.S. Roku customers can now subscribe to FOX One using their Roku account for liv...
29/05/2026
In its sixth year, the broadcaster's coverage has become a global brand and ...
29/05/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
29/05/2026
The days are getting longer, the temperatures are rising, and playlists are filling up for the season. With summer around the corner, Spotify's global edito...
29/05/2026
New retro-inspired MPC announced
There are few devices that have gained the status held by Akai Pro's MPC range, and in recent years, the company have s...
29/05/2026
Save up to 30 on acclaimed titles
Following a successful launch at Superbooth 2026, Bjooks have revealed that they will be continuing the Kickstarter campa...
29/05/2026
Binaural monitoring application improved
Genelec have just released an update that brings some powerful new features to their HRTF-based binaural headphone ...
29/05/2026
6 June 2026 at SAE Institute, London, UK
IMSTA FESTA 2026 is almost upon us, with some of the biggest names in pro-audio set to descend upon SAE Institute i...
29/05/2026
Gerald (Jerry) Pierce, a pioneering technologist who helped shape the digital transformation of the motion picture industry, died April 12, 2026, at his home in...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Comparing 5 AI Video Enhancers for Restoring Old Video Quality
Kate Luvis May 29, 2026
0 Comments
Digitizing VHS, MiniDV, and other legacy formats doe...
29/05/2026
Studio Hamburg Builds New Post Pipeline with DaVinci Resolve Studio
Brie Clayton May 29, 2026
0 Comments
Workflow replaces a patchwork of legacy tools...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
29/05/2026
At the Intersection of Music and Dance, an Epic Collaboration Boston Conservatory musicians and dancers found creative parallels in their recent performance o...
29/05/2026
Back to All News
Latino Film Institute Fellows Screen Their Short Films at the Egyptian Theatre
The Inclusion Fellowship and Spark Animation Grant uplifts 15 ...
29/05/2026
GLOOKAST LAUNCHES CINNAFILM TACHYON PLUGIN FOR MEDIA PRODUCER AND MEDIA SERVICES
This release first appeared here.
Visit our Tachyon product page or contact...
29/05/2026
May 29 2026, 09:00 (PDT) Dolby and rednote Bring More Immersive Storytelling to...
29/05/2026
Something fundamental has shifted in how people consume media. Audiences aren't abandoning television or radio content; they're just expanding how, wher...
29/05/2026
Youtube exclusive special drops today
Watch now
UKTV today announces another e...
29/05/2026
Back to All News
The Official Trailer of Physical 100 Italy, on Netflix From Se...
Ross Video Makes it Real at NAB Show 2023 
