Sony Pixel Power calrec Sony

Dorna, Audio Technica Sound Ready for Another MotoGP in the Spanish Sun

11/05/2022

Live from Jerez: Dorna and Audio Technica sounding ready for another MotoGP in the Spanish sun By Michael Burns

Friday, April 29, 2022 - 09:47

Print This Story

Audio Technica Europe's CEO Robert Morgan-Males and MotoGP Project Manager Rodrigo Thomaz on the track at Jerez

It is a hot weekend in Jerez de la Frontera and the action is about to get hotter as the Spanish Grand Prix takes place in the sunshine of Andalusia.

The Circuito de Jerez - Angel Nieto was built in 1986 and has been a fixture on the MotoGP calendar since its first Grand Prix a year later. Capturing the action as ever is Dorna Sports, the exclusive commercial and television rights holder and organiser of the championship properly known as the FIM World Championship Grand Prix since 1991.

Back to normality

It's the first season to get back to anything like normality for the championship, which has travelled straight from Portim o in Portugal down to Jerez for round six of the 2022 season. It is also back to normal for Audio Technica, the official Microphone Services Solution Provider to MotoGP, which has just signed a second consecutive three-year relationship with Dorna.

Dorna is at the pinnacle of sports innovation. They will actually take a prototype live there and then, so we're getting instant feedback

This deal covers all the microphones and headphones in use across the MotoGP environment, not just for trackside sound, but also covering press conference rooms, interviews and ENG, as well as the microphones inside the broadcast truck.

More than 300 channels come into the audio control room (ACR), to be managed live on each race for the international feed by a team headed up by Pep Mendoza, the sound manager for MotoGP. The whole audio set up goes on a global tour with the rest of the MotoGP circus', travelling for nine months of the year covering around 22 back-to-back races.

The venerable city of Jerez is passionate about the sport taking place on its doorstep

Trusting partnership

The Spanish firm and the 60-year-old Japanese audio company have a unique relationship, which goes beyond a simple client-supplier setup. Dorna, known for its innovation in sports broadcasting, is constantly looking to enhance the immersive experience of the race, so Audio Technica is used to heavy (and novel,) demands being made on its transducder technology. For its part, Audio Technica gets to road-test concepts and prototypes in one of the most demanding environments in sports broadcasting.

Speaking to SVG Europe in the paddock at Circuito de Jerez, Audio-Technica Europe's CEO Robert Morgan-Males and MotoGP project manager, Rodrigo Thomaz were keenly anticipating how the race would put the company's microphones and headphones through their paces.

We have had experience in sports broadcasting for many years in terms of a microphone transducer technology with the world's largest sporting event since 1996, said Morgan-Males. But getting close to a regular event with Moto GP you're in a much different environment, because you're constantly on the move, the circus goes on for the whole year, and you're a team.

By being at the races we are able to work much more experimentally, continues Morgan-Males. The conversation has been really easy. They talk to us about problems, and we come up with solutions.

Morgan-Males says Dorna is open to taking prototypes into the MotoGP environment. Dorna is at the pinnacle of sports innovation. They will actually take a prototype live there and then, so we're getting instant feedback, he says. Also, being the exclusive microphone solutions provider helps us across the broadcast industry as a whole, as people know the premium quality that's coming out of Moto GP.

It's all self-contained, says Thomaz. So it's the best test environment that we could possibly have. We are here as a partner, and we can also take advantage of this partnership to road test our microphones. Our developers see how robust the microphones need to be for this brutal environment.

This is a safe place for Audio Technica, he continues. It's a safe place for Dorna as well. There is a massive trust relationship between our two companies; they allow us to bring new technology to test, and we are able to be open with them, show what we're planning in terms of application for these mics. We love to test drive them with Dorna.

Thomaz works alongside Mendoza, and Sergi Sendra i Vives, head of global technology at Dorna Sports. I'm here as a project manager to interface and glue this together, says Thomaz. Pep is a super capable, experienced sound engineer. He knows what he needs to achieve. My role is to allow him to achieve that, to come up with solutions and give him the right inspiration [from the Audio Technica range]. He might be looking for a product that he doesn't know exists. We have huge catalogue that can dig from, but we are also working with some products that we are modifying specifically for MotoGP.

One such product, which has undergone extensive testing over the past three MotoGP seasons is Audio-Technica's 8.0 Microphone Concept. Also known as the BP3600, this ultimately is forming part of the central sound source for a remote production workflow to be located in Dorna Sports' facility in Barcelona, which includes a custom-built 7.1.4 / 5.1.4 dedicated audio control room to mix immersive audio received from the track in real time.

We've used the BP3600 microphones at major winter and summer sporting events in the past four years, says Thomaz. However, MotoGP had a 3D-printed prototype two years prior to that. So they were beta testing it for us and helping us understand the microphone beforehand in a more brutal environment.

The paddock and track at Circuito de Jerez - Angel Nieto

Looking
LINK: https://www.svgeurope.org/blog/headlines/live-from-jerez-de-la-fronter...
See more stories from svg

More from Sports Video Group

12/08/2026

Op-Ed: The Versioning Playbook - How Rights Holders are Getting More From Live Events

Traditional live sports production has focused on creating the best possible pro...

12/08/2026

IBC 2026: FOR-A to Demonstrate Production and Processing Solutions

FOR-A will showcase a range of broadcast and production products at IBC2026 (Stand 2.B53, Amsterdam RAI, September 11-14), including software-based switching, A...

12/08/2026

IBC 2026: AMWA and EBU to Demo NMOS BCP-008 Multi-Vendor IP Status Reporting

The Advanced Media Workflow Association (AMWA) and EBU will host live demonstrations of NMOS BCP-008 Minimum Status Reporting at IBC2026 (September 11-14) on th...

12/08/2026

IBC 2026: Dalet Launches Solution Suites for Media Production and Archive Management

Dalet has announced Dalet Solution Suites, a portfolio of cloud-native solutions...

12/08/2026

Net Insight Enables Centralized Remote Production of Blinkfestivalen 2026 for NRK

Net Insight has announced that DMC Production Norway has selected its Open Live ...

12/08/2026

Zixi Appoints Alyson Stewart as Senior Director of Sales

Zixi has appointed Alyson Stewart as Senior Director of Sales. Stewart will be responsible for direct sales and partnerships, with a focus on broadcasters, medi...

12/08/2026

LiveU Powers Host Broadcast Operations at 2026 Glasgow Games

LiveU's LU900Q intelligent production unit was deployed as part of the host broadcast operation for the Games in Glasgow (July 23-August 2, 2026). Host broa...

12/08/2026

Disney+ and ESPN Acquire Multi-Year Formula E Rights Beginning 2026/27 Season

Disney , ESPN, and Formula E have announced a multi-year deal bringing all Formula E races to Disney and ESPN in the U.S. and to Disney in most international...

12/08/2026

PSSI Launches X-LIVE Managed Service for Live Event Transmission

PSSI has launched X-LIVE, a managed service offering dedicated engineering resources and Appear encoding infrastructure for live event signal processing and tra...

12/08/2026

MoonPay X Games League Draws 18.3 Million Viewers in Inaugural Summer Season

The inaugural MoonPay X Games League Summer Season reached 18.3 million unique live viewers across three stops on ABC and ESPN, a 78.5% increase compared to the...

12/08/2026

IBC 2026: BBright Adds RIST Support to IP-Gateway

BBright will showcase an expanded IP-Gateway at IBC2026, adding support for all RIST profiles to its existing support for MPEG Transport Stream over IP with SMP...

12/08/2026

IBC 2026: BBright Adds EBU OGraf Graphics Support to UHD and ST 2110 Playout Platform

BBright will demonstrate EBU OGraf animated graphics support in its software-bas...

12/08/2026

Interra Systems to Showcase QC and Monitoring Solutions at SET Expo 2026

Interra Systems will demonstrate its ORION, BATON, BATON Captions, and VEGA solutions at SET Expo 2026 (August 17-20, Distrito Anhembi, S o Paulo) at partner Li...

12/08/2026

DPA Microphones Appoints Raul Contreras as West Coast Regional Sales Manager

DPA Microphones has appointed Raul Contreras as West Coast Regional Sales Manager. In the role, Contreras will oversee sales and customer relationships througho...

12/08/2026

Save the Date: SVG LIVE! Returns to LA Nov. 10 to Spotlight Sports & Entertainment Production

Live spectacles ranging from the Super Bowl and FIFA World Cup to the Oscars and...

11/08/2026

Apple To Bring Friday Night Baseball Live to Apple Immersive on Vision Pro Beginning Aug. 28

Weekly immersive broadcasts will feature 8K 3D video, a 180-degree field of view...

11/08/2026

Looking for a New Cameraperson? ProductionHUB Guide Lays Out Considerations, Pitfalls

By Briana Brady, Social Media Manager, Production Hub Sports content is having ...

11/08/2026

SVG Sit-Down: Backlight CEO Kathleen Barrett on Building Media Infrastructure for a Global, AI-Driven Sports Landscape

She addresses why media organizations need more than asset storage, how sports t...

11/08/2026

FloSports Dennis LeMire on Implementing Cloud-Based Workflows on Lower Tier Sports

Remote commentary has improved significantly on these broadcasts At a clip of ...

11/08/2026

Miami HEAT's Revamped IP-Based Control Room Coordinates Workflows With Meinberg Intelligent Modular Synchronization System

A pair of LANTIME IMS M2000 PTP Grandmasters deliver resilient timing infrastruc...

11/08/2026

LTN Expands Live Event Master Control Capabilities for Sports Organizations

LTN has announced expanded capabilities for its Live Event Master Control offering, providing sports broadcasters, leagues, rights holders, and content owners w...

11/08/2026

WTA Ventures Appoints IMG as Managed Production Services Partner

WTA Ventures has appointed IMG as its managed production services partner in a multi-year agreement commencing with the 2027 season. The partnership is the late...

11/08/2026

New York Jets and CBS New York Extend Multi-Year Partnership

The New York Jets and CBS New York have agreed to a multi-year extension of their partnership, keeping CBS New York as the official broadcast home of the team. ...

11/08/2026

Nielsen Acquires DoubleVerify to Create New Combined Media Intelligence Platform

Nielsen Holdings and DoubleVerify have announced a definitive agreement under which Nielsen will acquire DoubleVerify in an all-cash transaction with an enterpr...

11/08/2026

AES Elects David v.R. Bowles as President-Elect for 2027, Unveils Other Election Results

The Audio Engineering Society has announced the results of its 2026 Board of Dir...

11/08/2026

SVG Sit-Down Creator Sports Network's Barrick Prince on Building the Next Layer of the Live-Sports Rights Stack

The CSN co-founder details its network and affiliate' model, how creator wi...

11/08/2026

Gravity Media Providing Host Broadcast Operations for Esports World Cup 2026

Gravity Media is providing host broadcast operations for the Esports World Cup (EWC) 2026, supporting ESL FACEIT Group (EFG) in delivering the tournament to glo...

11/08/2026

TAG Video Systems Reduces Memory Requirements for Compressed Workflows

TAG Video Systems has released a memory usage optimization for its MCM software that reduces the cost per channel by up to two-thirds for compressed workflows. ...

11/08/2026

SMT Expands LED Production and Scoring Services at 2026 Cincinnati Open

SMT is expanding its technology partnership with the Cincinnati Open this year, adding new LED displays, production capabilities, and fan-facing experiences at ...

11/08/2026

Pac-12 to Stream Fall Olympic Sports Home Events Free on YouTube

The Pac-12 has announced that home Olympic sports broadcasts throughout the fall season will be available free on the conference's YouTube channel at youtub...

11/08/2026

Case Study: Real Life Network Taps LiveU for Broadcast-Grade Streaming

Spreading a message of faith requires both widespread accessibility and uncompromising visual quality. Real Life Network (RLN), a free, faith-based digital stre...

11/08/2026

Tennessee Titans' New Nissan Stadium Will Live Up to Its Music City Location

Taking the synergy of sports and entertainment a step further, the NFL venue in Nashville will house iterations of two iconic music clubs The marriage of Taylo...

10/08/2026

Apple to Bring Friday Night Baseball' Live to Apple Immersive on Vision Pro Beginning Aug. 28

Weekly immersive broadcasts will feature 8K 3D video, a 180-degree field of view...

07/08/2026

Diversified Appoints Pete Emminger as Global Chief Technology Officer

Diversified has appointed industry veteran Pete Emminger as global chief technology officer. Emminger will lead the company's global go-to-market technology...

06/08/2026

USA Sports Rolls Into 2026 NASCAR Season With First Pace-Car Analyst on Selected Races

The broadcaster's 14-race schedule begins in Iowa and ends in November with ...

06/08/2026

SVG GameDay, Ep. 25: Chicago Bears Katlin Strange - Serving the Masses in the Windy City

In-venue and creative video staffers at the professional and collegiate level ha...

06/08/2026

Warner Bros Discovery's Anne Graham Details the Organization's Media-Ops and Metadata Consolidation Across Sports and Entertainment

As media organizations consolidate teams, technology platforms, and content libr...

06/08/2026

Dolby Vision 2 Begins Rollout on Selected 2026 Hisense TVs

Firmware updates introduce Dolby's next-generation picture engine, content-aware optimization, and new motion and ambient-light tools...

06/08/2026

TNT Sports Preps Wall-to-Wall Coverage of FIBA Women's Basketball World Cup 2026 from Sept. 4-13

TNT Sports will have wall-to-wall coverage of the upcoming FIBA Women's Bask...

06/08/2026

IBC 2026: swXtch.io Introduces groundSwXtch Software-Defined Multicast Overlay

swXtch.io (Stand 5.MR13) has unveiled groundSwXtch for Audio over IP (AoIP), a software application that lets broadcasters and media organizations move audio in...

06/08/2026

IBC 2026: Riedel Communications Showcases Integrated IP Production Workflows

At IBC2026, Riedel Communications (Stands: 10.A24, 10.A31, 10.A38) will bring modern media production to life with the Live Production Experience - a connected ...

06/08/2026

Sandy Grossman's Legacy as a Pioneering Director Earns Pro Football Hall of Fame's Pete Rozelle Award

The first live-sports director to receive the prestigious honor, eight-time Emmy...

06/08/2026

NBC Sports, Maryland Jockey Club Continue Partnership To Present Preakness Stakes Through 2032

NBC Sports will continue to present the Preakness Stakes on NBC and Peacock thro...

06/08/2026

IBC 2026: Cobalt Digital Brings New Practical Solutions to Evolving Broadcast Workflows

Cobalt Digital (Stand 8.F90) continues to reinforce its commitment to delivering...

06/08/2026

Wave Central Elevates Jeff Daubert to Director of Sales, Americas

Wave Central has promoted promotion Jeff Daubert to Director of Sales, Americas. In his expanded role, Daubert will lead Wave Central's sales strategy and ...

06/08/2026

KMH Integration Adds Architect Keith Hanadel to Expanding Full-Services Team

KMH Integration is expanding its ability to serve media, broadcast, and IT organizations by adding Keith Hanadel, an accomplished architect with decades of indu...

06/08/2026

Advanced Systems Group Promotes Michele Ferreira to Chief Business Officer

Advanced Systems Group (ASG) has promoted Michele Ferreira from Vice President of its Systems Integration team to the newly created position of Chief Business O...

06/08/2026

IBC2026: Appear Expands X, VX Platforms for Hybrid Live-Production Workflows

Demonstrations will include new JPEG XS, Dolby audio, cloud-gateway, stream-processing, and distribution capabilities...

06/08/2026

Live Media Group Acquires Gravity Media's U.S. Mobile-Production Assets, Adds Eight Units to Fleet

The deal includes three premium mobile units, engineering personnel, existing br...

06/08/2026

Broadcast Management Group, LiveU Power Vertical REMI Production for Amazon Prime's Obsessed Fest on TikTok

Broadcast Management Group produced Amazon Prime's inaugural Obsessed Fest a...