Sony Pixel Power calrec Sony

From 4EVER to 4EVER-

28/06/2015

(28/06/2015) Thanks to the successful 4EVER project that focused on the improvement of the video quality of experience, the work continues with 4EVER-2. The 4EVER-2 project aims to define and validate the television of the future, thanks to the success of innovations emerging from 4EVER, for High-Fidelity Television .

Summary ofthe 4EVERproject

The 4EVER project was a consortium of nine industrial and academic French partners (Orange, ATEME, Technicolor, France T l visions, Globecast, TeamCast, Highlands Technologies Solutions, INSA-IETR and T l com ParisTech), running from June 2012 to May 2015. It was supported by funding from the French government and the Conseil R gional de Bretagne , and supported by poles Images&R seaux , Cap Digital and Solutions Communicantes S curis es . 4EVER introduced the validation of the new coding standard MPEG-HEVC (High Efficiency Video Coding). 4EVER partners also worked on the definition of the future format Ultra High Definition Television (UHD-TV).

All this work had a single aim: offer the end-user a real improvement in the video Quality of Experience. It has been proved successful, in particular through an HEVC HD live chain in a real-world environment, in June 2013 at the French Open Roland-Garros tennis tournament: this event was then the world's first operational end-to-end HEVC chain.

The studies conducted by the partners on the UHD-TV format (recording UHD-TV sequences, subjective perception tests, ...) have also allowed 4EVER to quickly gain a position on the international stage: active contributions to international standardization efforts such as DVB (Digital Video Broadcast), ITU (International Telecommunication Union) and MPEG (Motion Picture Expert Group), with results disseminated in multiple exhibitions and conferences (NAB, IBC, SMPTE, ..).

Develop a truly innovative and sustainable TV standard

Today, the nine project partners of 4EVER-2 wish to continue and complete the UHD-TV work initiated in the original 4EVER. The main issue is to develop technologies that will enable the distribution of audiovisual content improving the video quality of experience. It will contribute to define, via international standardization committees, a UHD-TV format Phase 2 High Fidelity adapted to the specificities of digital television services and their evolution.

To achieve this objective, the 4EVER-2 project partners will study the gain in perceived video quality with Ultra High Definition future formats such as HDR (High Dynamic Range), HFR (High Frame Rate), and WCG (Wide Color Gamut). They will evaluate the various technologies proposed to encode and distribute these formats. The multichannel audio and 3D will be integrated into joint assessments of audio and video in order to achieve a real increase in audiovisual quality. Regularly throughout the two years of the project (June 2015 - May 2017), the 4EVER-2 partners will work to implement end to end solutions with sports or premium cultural events.

The ultimate goal of this project is to develop technologies to validate a complete live production chain: distribution and reception of UHD-TV format Phase 2 content.
LINK: http://www.live-production.tv/news/4k-8k-arising/4ever%E2%80%A6-4ever-...
See more stories from liveproduction

Most recent headlines

04/08/2024

Dalet Appoints Santiago Solanas as CEO to Lead Next Era of Growth and Innovation

Dalet, a leading technology and service provider for media-rich organizations, is excited to announce Santiago Solanas as its new Chief Executive Officer (CEO)....

03/06/2024

Dalet and Veritone Reach Agreement to Distribute, Transact and Monetize Media Archives

Dalet, a leading technology and service provider for media-rich organizations, a...

02/05/2024

Samba TV Launches New Generative AI Ad Solution

NEW YORK Samba TV is debuting new capabilities for Samba AI, the company's suite of generative AI technologies. Samba AI's new capabilities provide a re...

02/05/2024

Television Academy Foundation Names Anne Vasquez Executive Director

LOS ANGELES The Television Academy Foundation has announced the appointment of Anne Vasquez as its executive director effective May 13....

02/05/2024

SAG-AFTRA to License Nielsen Streaming Data

NEW YORK SAG-AFTRA has inked a deal with Nielsen to become its third-party provider of streaming content measurement and has announced that it will use the Niel...

02/05/2024

Cineverse Unveils Public Beta of AI-Powered cineSearch

LOS ANGELES Cineverse has debuted cineSearch, its previously announced new content search and discovery service in public Beta....

02/05/2024

Can AI find a way to reduce the broadcast industry's energy consumption?

OpenDrives Trevor Morgan asks if AI has the answer to making data centres for the media and entertainment industry more sustainable By Contributor Published:...

02/05/2024

Bill Baggelaar Asks the Questions: An Unfiltered Look at Media Supply Chain Transformation

Bill Baggelaar Asks the Questions: An Unfiltered Look at Media Supply Chain Tran...

02/05/2024

Two Boston Conservatory at Berklee Alums Nominated for Tony Awards

Two Boston Conservatory at Berklee Alums Nominated for Tony Awards An additional eight alums and two current students performed in nominated productions. By...

02/05/2024

Viewers Call Finding New TV Content Frustrating' in Comcast Advertising Report

A majority of viewers 51% said the difficulty in finding new content on TV c...

02/05/2024

Programming Legend Art Moore Retiring After 53 Years With ABC Stations

Art Moore, who headed production of long-running syndicated series, including Live, said he plans to retire in September as VP of programming for WABC New York....

02/05/2024

Nexstar Will Move The CW Affiliation to WGN Chicago

Nexstar Media Group, which owns The CW, said the network's affiliation will be moving to Nexstar-owned WGN Chicago....

02/05/2024

Future Today Puts First Original Shows on Fawesome Channel (NewFronts)

Future Today said that it plans to launch the first original shows on its Fawesome streaming channel....

02/05/2024

Behind the Music' Returns on Paramount Plus

Behind the Music is back on Paramount Plus with new episodes May 1. Those profiled in the season two episodes are Bell Biv DeVoe, Trace Adkins and Wolfgang Van ...

02/05/2024

All American: Homecoming' Returns on The CW July 8

All American: Homecoming starts season three on The CW Monday, July 8, while season two of 61st Street kicks off Monday, July 22....

02/05/2024

Jerry Seinfeld's Pop-Tart Movie Starts on Netflix May 3

Unfrosted, a movie about the race to create a game-changing breakfast pastry, such as, say, the Pop-Tart, debuts on Netflix May 3. Jerry Seinfeld directs, his f...

02/05/2024

Former BT Sport COO Jamie Hindhaugh joins EMG / Gravity Media

Charlie Cubbon has also been appointed chief operating officer By Matthew Corrigan Published: May 2, 2024 Charlie Cubbon has also been appointed chief ope...

02/05/2024

Durable Goods Signs Lionel Coleman

Durable Goods Signs Lionel Coleman Brie Clayton May 2, 2024 0 Comments Durable Goods has signed multi-hyphenate director Lionel Coleman for commercial...

02/05/2024

Hitsujibungaku's Music Video GO!!! Shot by Kyotaro Hayashi with Blackmagic Cinema Camera 6K

Hitsujibungaku's Music Video GO!!! Shot by Kyotaro Hayashi with Blackmagic C...

02/05/2024

Diamond Sports RSNs Go Dark On Comcast Systems

Bally Sports Regional Networks were taken off Comcast's systems on April 30 when their existing distribution agreement expired and Diamond Sports Group was ...

02/05/2024

Diamond Sports Group, DirecTV Renew Distribution Deal

SOUTHPORT, Conn. and EL SEGUNDO, Calif. Diamond Sports Group ( Diamond or the Company ) and DirecTV have announced that they have reached a multi-year renewal...

02/05/2024

Three Nexstar Stations to Become CW Affiliates

IRVING, Texas Nexstar Media Group has announced that its owned and operated television stations in Chicago, Illinois (DMA #3), Norfolk, Virginia (DMA #43), and ...

02/05/2024

FCC, FTC Ink Agreement to Cooperate on Net Neutrality Enforcement

WASHINGTON, D.C. The Federal Communications Commission and Federal Trade Commission have signed a Memorandum of Understanding to coordinate consumer protection ...

02/05/2024

Haivision Celebrates 20th Anniversary

MONTREAL Haivision Systems Inc. is marking its 20th anniversary by detailing some of the accomplishments and developments that have helped the company become a ...

02/05/2024

Agora Introduces Adaptive Video Optimization Technology

SANTA CLARA, Calif. Agora today unveiled its Adaptive Video Optimization (AVO) technology that uses machine learning to adjust parameters dynamically at every s...

02/05/2024

Study: Streaming Market Is Saturated But Subscriptions Continue to Grow

NEW YORK Kantar has released a new study showing the U.S. streaming market has hit a saturation point, with the household penetration rate stagnating and at nea...

02/05/2024

Samba TV To Spotlight New Capabilities For Generative AI Ad Solution

NEW YORK Samba TV is debuting new capabilities for Samba AI, the company's suite of generative AI technologies, at the 2024 IAB (Interactive Advertising Bur...

02/05/2024

GSTV Pumps Up Research, Programming at NewFront

GSTV, the network that programs screens at gas stations, will be talking about new research and new programming at its NewFront presentation Wednesday....

02/05/2024

Baselight training. Paris. Les Lapins Bleus. 27-31 May 2024

Baselight accredited training partner, Les Lapins Bleus, is conducting a five day Baselight training course in Paris in May. Location: Paris Dates: 27-31 May ...

02/05/2024

Skeem Saam: Wednesday's episode, 1 May 2024 [video]

Skeem Saam: Wednesday's episode, 1 May 2024 [video]Missed an episode of Skeem Saam? No problem! Watch the latest episode of your favourite South African soa...

02/05/2024

Prison Journalism: It's alright not to have

Prison Journalism: It's alright not to haveWesley Leong was incarcerated at the age of 15 in 1996 at Pollsmoor Prison. He is currently part of Restore's...

02/05/2024

Tonight on Smoke and Mirrors: Thandiswa's quest to reclaim Caesar's house intensifies

Tonight on Smoke and Mirrors: Lulu navigates the complexities of her relationshi...

02/05/2024

GeForce NOW Delivers 24 A-May-zing Games This Month

GeForce NOW brings 24 new games for members this month. Ninja Theory's highly anticipated Senua's Saga: Hellblade II will be coming to the cloud soon -...

02/05/2024

NVIDIA AI Microservices for Drug Discovery, Digital Health Now Integrated With AWS

Harnessing optimized AI models for healthcare is easier than ever as NVIDIA NIM,...

02/05/2024

ARRI announces the ALEXA 35 Live - Multicam System

ARRI announces the ALEXA 35 Live - Multicam System posted: 02/05/2024 Arri Alexa 35 Live - Multicam System ARRI announces the ALEXA 35 Live - Multicam Sy...

02/05/2024

The Women': Author shines light on forgotten women in war

The Women': Author shines light on forgotten women in warThe bestselling author of The Nightingale', Kristin Hannah, has outdone herself with her new h...

02/05/2024

May 01, 2024

New technique improves T cell-based immunotherapies for solid tumors Scripps Research scientists help T cells more effectively kill solid tumors cells in vitro ...

01/05/2024

Release Rundown: What to Watch in May, From I Saw the TV Glow to Power

Owen (Justice Smith) and Maddy (Brigette Lundy-Paine) develop an eerie connection to a supernatural TV show in Jane Schoebrun's I Saw the TV Glow....

01/05/2024

Celebrate May the 4th With Special Star Wars' Playlists, Audiobooks, and More

Spotify's Star Wars celebrations are in full Force starting today, and this ...

01/05/2024

Spotify's New Hardcore Gardening Playlist and Brain Dead Collab Will Rattle Greenhouses Everywhere

All around the world, millions of Spotify fans love listening to hardcore punk m...

01/05/2024

THE CALL FOR THE FIFTH PRESIDENTIAL EMPLOYMENT STIMULUS PROGRAMME (PESP5) FOCUSED ON THE AUDIO-VISUAL INDUSTRY, IS OPEN.

THE CALL FOR THE FIFTH PRESIDENTIAL EMPLOYMENT STIMULUS PROGRAMME (PESP5) FOCUSE...

01/05/2024

QTAKE Pioneers Live 3D Stream to Apple Vision Pro

QTAKE, the leading video assist and on-set collaboration software trusted by professional filmmakers worldwide, launched a new cutting-edge feature at NAB 2024....

01/05/2024

LA County Opens Entertainment Business Interruption Fund Grant Program for Small Business, LAEDC Offers Updates

In HPA's ongoing focus on providing input and insight from city and county g...

01/05/2024

Trailblazing AI Storytelling by Empowering Storytellers: Curious Refuge

HPA Newsline had the opportunity to speak with Caleb and Shelby Ward, founders of Curious Refuge. Caleb and Shelby were participants in the 2024 HPA Tech Retrea...

01/05/2024

Supporting Global Air Traffic Modernization through Managed Services Infrastructure

L3Harris works with air navigation service providers who efficiently manage air ...

01/05/2024

Q&A with Scott Alexander, Aerojet Rocketdyne's new Missile Solutions President

Scott Alexander, Missile Solutions President, Aerojet Rocketdyne...

01/05/2024

Comcast: More Than Half of Viewers Frustrated About Finding Content

NEW YORK Just over half of U.S. viewers are frustrated over their ability to be able to find content to watch on TV according to Comcast....

01/05/2024

Bally RSNs Go Dark On Comcast Systems

Bally Sports Regional Networks were taken off Comcast's systems on April 30 when their existing distribution agreement expired and Diamond Sports Group was ...

01/05/2024

NXTGENbps powers Molinare's Notorious DIT

NXTGENbps battery solutions are designed to replace diesel generators and offer silent, emission-free power for various applications in film, TV, outside broadc...

01/05/2024

Elodie Ichter Joins Light Iron as Senior Colorist

Light Iron, the post-production creative-services division of Panavision, is excited to announce that lodie Ichter has joined the company's artist roster a...