Grass Valley will Showcase Innovative Live Production Solutions at NAB Show 2024 with Breakthrough Camera and Switcher Enhancements

MONTREAL, CANADA - March 12, 2024 - Grass Valley , a leading innovator for live production solutions, will unveil its latest advancements at NAB Show 2024, to be held from April 14th to 17th at the Las Vegas exhibition and conference center. Celebrating 65 years of innovation in production switchers and broadcast cameras, Grass Valley continues to set industry standards with its comprehensive range of products designed to meet the evolving needs of Media & Entertainment professionals.

For over six decades, Grass Valley has led the way in broadcasting technology, providing a wide range of innovative solutions that have transformed the creation, processing, and distribution of live content. The companys commitment to innovation and excellence has established its products as the go-to choice for Media Production companies worldwide.

Highlighting Innovations at NAB Show 2024

At NAB Show 2024, Grass Valley will showcase significant enhancements to the LDX 100 Series broadcast camera platform and the K-Frame video production switchers. These improvements underscore Grass Valleys dedication to continuous product evolution and its commitment to addressing the complex demands of live production environments.

LDX 100 Series: Elevating Broadcast Camera Technology

The LDX 100 Series

has set a new benchmark for broadcast camera systems, offering unparalleled flexibility and performance. The latest updates include:

Advanced HDR/SDR Operations: Integrated LUT processing in all LDX 100 series cameras ensures optimal HDR/SDR signal quality directly from the camera head and base station, reducing the need for external converters.

Improved Design for Enhanced Usability: Modifications to the shoulder pad, handgrip, and housing materials have made the camera lighter and more ergonomic, airflow optimizations have resolved previous heat generation issues.

Innovative High-Speed Shooting: New capabilities allow for 6x 1080p shooting with native UHD resolution of the live signal output, supported in both NativeIP and XCU base station operations.

Wireless Camera Version: A new camera model optimized for wireless operation paves the way for seamless integration with wireless transmission technologies and cloud-based production solutions.

K-Frame XP: Redefining Production Switching

The K-Frame XP series continues to be the first choice for high-profile live productions, thanks to its exceptional signal processing capabilities and versatility. The latest enhancements include:

Advanced IP I/O boards: New generation IP I/O boards with JPEG XS encoding/decoding capability without loss of I/O count, 100GbE QSFP and 25GbE SFP ports, plus extended buffers in 2160p.

Color Mapping HDR<>SDR / 3D LUT Translation: Internal mapping and translation within the video processing frame to support the most demanding event coverage assisting productions in handling the ever increasing variety of program outputs required.

ClipStore II: A new generation of ClipStore offering up to 4-channels of playback and record in all formats including UHD 4K 2160p with both SDI and IP connections.

Grass Valley invites all NAB Show 2024 attendees to visit stand C2308 to experience these innovations firsthand and discuss how Grass Valleys solutions can elevate their live production capabilities. Join us to explore our complete portfolio of cameras, production switchers, multiviewers, routers, processing, asset management, and live playout systems.

About Grass Valley

Grass Valley is the leading media technology provider for the media and entertainment industry.Trusted by the world's top media brands, Grass Valley is empowering content producers to deliver great live experiences through best-in-class hardware and software solutions that improve efficiency and reduce costsn

Supporting customers across the globe, Grass Valley is at the forefront of groundbreaking live media innovation and continues to create the future of live media production.

Headquartered in Montreal, Grass Valley has been engaged in the media technology business for over 60 years. For more information about Grass Valley, go to grassvalley.com.

LINK:	https://www.grassvalley.com/press-releases/2024/grass-valley-will-show...
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