In fall 2012, the University of Colorado in Boulder installed five HD videoboards at Folsom Field, home of CU Buffs football, as well as a BuffVision HD control room inside the Coors Events Center, home to men's and women's basketball and volleyball, to power the displays at both venues. The Folsom Field boards replaced aging SD displays that dated to the mid 1990s and, along with the launch of Pac-12 Networks the same year, provided BuffVision with the technological firepower to take its in-stadium and live-streaming production operations to the next level.
More than three years later, BuffVision continues to raise the bar both in-venue and online, producing videoboard shows for every event at Folsom Field and Coors Events Center, live-streaming more on-campus events than ever, and creating loads of original content for CUBuffs.com, Pac-12 Digital Networks, and YouTube and social outlets. Staffed by just three full-timers - Director Deric Swanson, Assistant Director Eric Pelloni, and Specialist Max Benz - BuffVision is able to accomplish all this, thanks to a host of freelancers and student workers, shrewd technical-equipment decisions, and no shortage of ingenuity.
SVG sat down with Pelloni, now in his 10th year as BuffVision assistant director (although he has been involved for the better part of 15 years, previously as a freelancer), to discuss how the BuffVision program has evolved over the past decade, the impact of the Pac-12 Networks launch and facilities upgrade in 2012, BuffVision's sizable impact on recruiting, and the importance of adapting to the ever changing video-consumption habits of the CU Buffs fanbase.
Eric Pelloni: We're almost a newsgathering service at this point. We're telling our stories, and we're telling them as quickly as possible.
What has been the biggest change in BuffVision's role in CU Athletics over the past decade?
The biggest change has been producing more content for the Web. When I first started, we weren't cranking out videos all the time for the Web; it was more of a bonus. We started off just streaming basketball games and producing highlights for the Web, but there wasn't a whole lot of content for the Website. I think the biggest thing is just the type of content that we produce now and the volume of content that we're producing. We're almost a newsgathering service at this point. We're telling our stories, and we're telling them as quickly as possible.
We're covering every sport and trying to create content for every sport. Plus, we have board shows for all of our events. So, for the three of us to churn out that much volume, I think is pretty amazing. There is a good balance of really good quality for the amount of time that we have to spend on each individual thing. It's a lot of fun, but it's a full-throttle sprint from August until March. I think people are surprised when they see how much really good video we create.
What role do students play in BuffVision Production, and how do you recruit them?
We pay our students, and we end up with five to eight kids that rotate through and five or six freelancers. We usually have three or four students that are our go-to workers, and then we use them to recruit others who might be interested in working with us. We always tell the kids we bring in [that] we don't hire and we don't fire anybody and we're not going to teach you how to do it; we're just going to make you better. When we need you to go out and shoot tennis and put together a package, you learn how to edit and put things together on your own. We're going to bring you in, and we're going to give you an opportunity, give you access to an edit bay, a camera, and gear. If the kid kind of gets it and they're interested, then they become one of our core kids.
And then, we've got the journalism school, which has a production class that requires students to sign up and work a game for us. For example, if a student comes to work a slash camera or learn replay on volleyball and realizes they want to be a part of this, then we get students that way. You want somebody who's reliable, really wants to be there, and sees the opportunity to get better. You're not going to become a better camera operator because I taught you; you're going to become a better camera operator because I'm going to give you 40 opportunities to run camera. A handful of our student workers have moved on to [work professionally], so it's really nice that we're able to teach them a little bit and be more prepared when they go out there in the real world.
How has CU's move to the Pac-12 and the launch of Pac-12 Networks impacted your operation?
Our relationship with Pac-12 Networks is great. They've given us a lot of resources to extend our brand and our reach and our videos, and we get a lot more eyeballs. Our streaming product is awesome since they provided us with the tools to be able to do high-quality streaming. Our brand is out there on the networks with so many games being on TV constantly, so we get great exposure. [And] we now have a great facility that allows us to produce tons of content for CUBuffs.com and the Pac-12 Website. We've got multiple avenues to push out our content and tell our stories, and it's really changed the way we do things. There is no limit to what we want to do: we can just think it up, and we can do it.
What storage and asset-management infrastructure did you install when the new control room launched in 2012?
When we built this control room, the biggest priority was installing shared storage. So we got an EditShare server, and all of our games are live-ingested straight to that. Or, If it's on TV, we record it and make a melt of it; everything gets ingested live straight to our EditShare. And then
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
08/12/2025
DENVER MediaKind, a global provider of cloud-based video streaming technology announced today that it is acquiring the video business of Harmonic Inc. for appro...
08/12/2025
NEW YORK Nielsen has announced that its Audience Segments from Nielsen Marketing Cloud (NMC) are now available across the Amazon Ads marketplace, including the ...
08/12/2025
Marshall Electronics showcases the CV355-27X-ND3 Optical Zoom NDI (NDI HX2, NDI HX3) Camera at ISE 2026 (Booth 4N900). Designed for users seeking high-quality ...
08/12/2025
Cinnafilm today announced the immediate availability of IPx LIVE and Tachyon LIVE, delivering broadcast-grade, real-time IP video transcoding and motion-compens...
08/12/2025
Following a successful 45th anniversary year in 2024, Hiltron reports increasing demand for its wide range of satellite communication equipment manufacturing, p...
08/12/2025
Eurovision winner Niamh Kavanagh is the first celebrity to be revealed for the s...
08/12/2025
Changing children's lives for good: A staggering 4.6 million raised in the 2025 appeal
The people of Ireland and people all over the world have once again...
08/12/2025
It's murder on the dancefloor as The Traitors Ireland legend Paudie Moloney ...
06/12/2025
In a live broadcast from the Reagan National Defense Forum, L3Harris Chair and CEO Christopher Kubasik joined Morgan Brennan on CNBCs Closing Bell: Overtime. Ku...
06/12/2025
FORT LAUDERDALE, Fla. A new survey from Pixitmedia by Datacore revealed a major shift in the Media & Entertainment industry in media archiving, with 85% of resp...
06/12/2025
HACKENSACK, N.J. LiveU has announced that the national public broadcaster Czech Television has completed one of the largest LiveU live production deployments fo...
06/12/2025
NEW YORK The National Academy of Television Arts and Sciences (NATAS) presented the Excellence in Production Technology Emmy Award to NASA+ and Dr. Tom Leight...
05/12/2025
2025 Sports Broadcasting Hall of Fame: Curt Gowdy Jr. - Master Storyteller, Nati...
05/12/2025
SVG Sit-Down: Veritone's Sean King on the Power of Mining Video, Audio DataThe company's Data Refinery offers users total control and governance over da...
05/12/2025
Platinum White Paper: Inside the Nashville Predators' Unified, Flexible, Sca...
05/12/2025
Netflix Reaches Agreement To Acquire Warner Bros. Following Planned WBD SplitThe deal does not include WBDs sports assets like TNT Sports (US, UK, LatAm), Euros...
05/12/2025
FOX Sports Returns to Indianapolis for Primetime Broadcast of Big Ten Championsh...
05/12/2025
SVG Summit 2025 Preview: Digital Engagement & Monetization Workshop Tackles the ...
05/12/2025
Atlanta United Lights Up New Emory Healthcare Studio With First Live Broadcast f...
05/12/2025
As Messi Takes the Pitch, MLS, Apple, NEP Roll Out Largest MLS Cup Production Ev...
05/12/2025
ESPN Enters College Football's Most Intense Month With Elevated Workflows fo...
05/12/2025
It's about that time! Awards season is in full swing, and the Film Independe...
05/12/2025
Every year, Spotify Wrapped offers a personalized look back at the audio that defined your year. It's a snapshot of your listening habits, designed to tell ...
05/12/2025
In 2025, Spotify's EQUAL, GLOW, and RADAR programs celebrated women, LGBTQIA , and emerging artists who turned moments into milestones. From breaking record...
05/12/2025
In our latest blog, we explain how Wi-Fi 7 rollouts can drive consumer loyalty with value-add services such as consumer cybersecurity. We also explore how this ...
05/12/2025
LOS ANGELES Netflix announced it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Nielsens Gracenote has launched Gracenote Content Connect, a new ad platform that provides agencies, brands, supply-side platforms (SSPs) and demand-si...
05/12/2025
NEW YORK In an most important update to the workings of deal-based programmatic advertising, IAB Tech Lab has released version 1.0 of its Deals API for public c...
05/12/2025
NEW YORK Pass the turkey. Pass the stuffing. Pass the cranberry sauce. All are common requests of Americans celebrating Thanksgiving Day with family and f...
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
HOLLYWOOD, Calif. Netflix announced today that it has entered into an agreement to acquire the assets of Warner Bros. for $82.7 billion....
05/12/2025
NEW YORK Iris, the new cloud-connected camera control platform, has officially launched with features that turn virtually any PTZ camera into a software-connect...
05/12/2025
WASHINGTON The Federal Communications Commission has approved AT&T's $1.02 billion acquisition of spectrum from UScellular in a decision that was issued sho...
05/12/2025
The Best Coldplay Songs: 21 Tracks That Shoot for the Stars From Yellow to Viva La Vida, Fix You to Paradise, this playlist goes back to the start.
December ...
05/12/2025
Zafris Lecture Series Brings Nabil Ayers to Berklee The 32nd annual James G. Zafris Distinguished Lecture series was held on Thursday, November 13, with guest...
05/12/2025
Back to All News
Netflix Unveils the First Look for Land of Sin' - Premier...
05/12/2025
Introducing New Perks to Help You Get Even More from LinkedIn Premium Published on Dec 5, 2025 Categories: Company News, Product News
LinkedIn Corporate Co...
05/12/2025
Friday 5 December 2025
A new Game of Thrones Tale: Official trailer for Sky Exc...
05/12/2025
Back to All News
Don Lee, Lee Jin-uk, and Lalisa Manobal to Star in Netflix Act...
05/12/2025
Tis the season of giving once again and this year we've taken our Give Back Fridays' concept and turned it on its head.
In the autumn we were approach...
05/12/2025
Brayden Gogis doesn't remember a time when he wasn't completely fixated on games in all forms. In preschool, when they asked us to dress up as what we ...
05/12/2025
The Grinch steals the spotlight as the theme for The Late Late Toy Show 2025
Tune in tonight at 9:35pm on RT One and worldwide on RT Player
#LateLateToyShow...
05/12/2025
RT Announces New Presenters of Flagship News Programmes
New RT Six One News co-presenter Tommy Meskill
Sarah McInerney & Justin McCarthy join Morning Ir...
04/12/2025
ToolsOnAir Blackmagic Design HyperDeck Event Presets for just:in mac pro 2025 & ...
04/12/2025
ToolsOnAir AJA Ki Pro Event Presets for just:in mac pro 2025 & just:in linux
More Details:Starting with version 5.5, both just:in mac pro and just:in linux sol...
04/12/2025
Wangu Kanuri from Kenya and Godwin Asediba from Ghana are two of this years finalists for Thomsons Young Journalist of the Year Award. The pair are runners-up i...
04/12/2025
SVG Sit-Down: ProximaVision's Claudio Lisman on Why Tethered Drones Could Be...
04/12/2025
SVG Campus Shot Callers: Imry Halevi, Senior Associate Director of Athletics, Co...
In fall 2012, the University of Colorado in Boulder installed five HD videoboards at Folsom Field, home of CU Buffs football, as well as a BuffVision HD control room inside the Coors Events Center, home to men's and women's basketball and volleyball, to power the displays at both venues. The Folsom Field boards replaced aging SD displays that dated to the mid 1990s and, along with the launch of Pac-12 Networks the same year, provided BuffVision with the technological firepower to take its in-stadium and live-streaming production operations to the next level.
