
Florida orange juice is getting a taste of AI.
With the Sunshine State's $9 billion annual citrus crops plagued by a fruit-souring disease, researchers and businesses are tapping AI to help rescue the nation's largest producer of orange juice.
University of Florida researchers are developing AI applications for agriculture. And the technology - computer vision for smart sprayers - is now being licensed and deployed in pilot tests by CCI, an agricultural equipment company.
The efforts promise to help farmers combat what's known as citrus greening, the disease brought on by bacteria from the Asian citrus psyllid insect hitting farms worldwide.
Citrus greening causes patchy leaves and green fruit and can quickly decimate orchards.
The agricultural equipment supplier has seen farmers lose one-third of the orchard acreage in Florida from the onslaught of citrus greening.
It's having a huge impact on the state of Florida, California, Brazil, China, Mexico - the entire world is battling a citrus crisis, said Yiannis Ampatzidis, assistant professor at UF's Department of Agricultural and Biological Engineering.
Fertilizing Precision Agriculture Ampatzidis works with a team of researchers focused on automation in agriculture. They develop AI applications to forecast crop yields and reduce pesticide use. The team's image recognition models are run on the Jetson AI platform in the field for inference.
The goal is to use Jetson Xavier to detect the size of the tree and the leaf density to instantly optimize the flow of the nozzles on sprayers for farming, said Ampatzidis. It also allows us to count fruit density, predict yield, and study water usage and pH levels.
The growing popularity of organic produce and the adoption of more sustainable farming practices have drawn a field of startups plowing AI for benefits to businesses and the planet. John Deere-owned Blue River, FarmWise, SeeTree and Smart Ag are just some of the agriculture companies adopting NVIDIA GPUs for training and inference.
Like many, UF and CCI are developing applications for deployment on the NVIDIA Jetson edge AI platform. And UF has wider ambitions for fostering AI development that benefits the state
Last July, UF and NVIDIA hatched plans to build one of the world's fastest AI supercomputers in academia, delivering 700 petaflops of processing power. Built with NVIDIA DGX systems and NVIDIA Mellanox networking, HiPerGator AI is now online to power UF's precision agriculture research. The new supercomputer was made possible by a $25 million donation from alumnus and NVIDIA founder Chris Malachowsky and $25 million in hardware, software, training and services from NVIDIA.
UF is a member of the NVIDIA Applied Research Accelerator Program, which supports applied research in coordination with businesses relying on NVIDIA platforms for GPU-accelerated application deployments.
Deploying Robotic Sprayers Citrus greening has required farmers to act quickly to remove diseased trees to prevent its advances. Many orchards now have gaps in their rows of trees. As a result, conventional sprayers that apply agrochemicals uniformly along entire rows will often overspray, wasting resources and creating unnecessary environmental contamination.
UF researchers developed a sensor system of lidar and cameras for sprayers used in orchards. These sensors feed into the NVIDIA Jetson AGX Xavier, which can process split-second inference on whether the sprayer is facing a tree to spray or not, enabling autonomous spraying.
The system can adjust in real time to turn off or on the application of crop protection products or fertilizers as well as adjust the amount sprayed based on the plant's size, said Kieth Hollingsworth, a CCI sales specialist.
It cuts down on spraying waste overspray and on wasted material that ultimately gets washed into the groundwater. We can also predict yield based on the oranges we see on the tree, said Hollingsworth.
Commercializing AgTech AI CCI began working with UF eight years ago. In the past couple of years, the company has been working with the university to upgrade its infrared laser-based spraying system to one with AI.
And customers are coming to CCI for novel ways to attack the problem, said Hollingsworth.
Working with NVIDIA's Applied Research Accelerator Program, CCI has gotten a boost with technical guidance on Jetson Xavier that has sped its development.
Citrus industry veteran Hollingsworth says AI is a useful tool in the field to wield against the crop disease that has taken some of the sweetness out of orange juice over the years.
People have no idea how complex of a crop oranges are to grow and what it takes to produce and squeeze the juice that goes into a glass of orange juice, said Hollingsworth.
Academic researchers can apply now for the Applied Research Accelerator Program.
Photo credit: Samuel Branch on Unsplash
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
14/07/2026
South end zone videoboard, cloud-based control system will be ready for 2026 football season...
14/07/2026
Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...
14/07/2026
Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...
14/07/2026
Independent league adds 14 regional sports network affiliates, growing distribut...
14/07/2026
New strategy aims to unify competitions, content, fan engagement, and commercial...
14/07/2026
ESPN and Disney+ become exclusive home of PFL events in key international MMA market...
14/07/2026
Gill will oversee engineering, technology, and sports operations across the company's 64 local television stations...
14/07/2026
Submitted by North American Broadcasters Association (NABA)
As broadcasters con...
14/07/2026
Modernized mobile unit combines HOME Apps, mc 56 console, and IP infrastructure ...
14/07/2026
Every match of the 32-team tournament will air across ION and Scripps Sports platforms in English and Spanish...
14/07/2026
FloHockey to stream every game of the annual international tournament under four...
14/07/2026
Victory+ telecasts to be simulcast on TEGNA-owned station, expanding free local distribution...
14/07/2026
Plug-ins for heavy music
Avalanche Tones is the brainchild of Ava Toton, a 17-year-old musician and developer who says her goal is to make the lives of gui...
14/07/2026
Launched alongside new Singer Showcase purchase model
IK Multimedia's innovative vocal-synthesis software has just gained its latest voice add-on, the R...
14/07/2026
Registration open until 1 September 2026
The MIDI Association have revealed that the registration deadline for this year's MIDI Innovation Awards has no...
14/07/2026
88-note model completes MK4 range
Novation have just introduced the final model in their flagship MIDI controller keyboard range, the Launchkey MK4 88. Roun...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
IBC2026 has unveiled a powerful Conference programme bringing together global media leaders, technology innovators, creators, sports organisations, broadcasters...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Broadcast Solutions, a leading systems integrator and provider of innovative solutions for the broadcast media industry, has delivered two highly capable outsid...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/07/2026
Techtel Successfully Relocates AICD Broadcast Studio to New Sydney Headquarters
BroadcastBroadcast EquipmentLive StreamingBroadcast Studio2026
14 July Writ...
14/07/2026
Tuesday 14 July 2026
First look revealed for Friday the 13th prequel, Crystal ...
14/07/2026
When immersive audio dominates industry headlines, it's easy to assume that every broadcaster is preparing for an Atmos future. The reality is quite differ...
14/07/2026
Emma and Sophie from ICG's marketing team joined thousands of fellow marketers, brands and agencies at MAD//Fest London 2026, one of the UK's biggest ma...
14/07/2026
Why Trusted and Secure Media Operations Matter In this series, we explore the technologies, architectures and operational realities shaping modern media operati...
14/07/2026
Pilot Project Shows How Retailers Are Prepared for the Next Step in the Evolution of Digital Commerce
Arvato Systems Drives Agentic Commerce Forward
G terslo...
14/07/2026
As part of this commitment, weve joined the SME Climate Hub, publicly pledging to:
measure our greenhouse gas emissions
reduce them in line with a net zero p...
14/07/2026
Power is AI infrastructure's inescapable constraint. How many tokens an AI factory can generate within a fixed power budget determines its revenue and profi...
13/07/2026
The Braves opted to keep production in-house rather than hand it off to MLB...
13/07/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, including new deals, departures, and assignments compiled from press releases and repo...
13/07/2026
Eurovision Sport is making live athletics more accessible to fans than ever befo...
13/07/2026
The Milwaukee Bucks will return to full-season over-the-air television for the 2...
13/07/2026
SMPTE has announced an expanded education pathway for media technology professio...
13/07/2026
Vizrt has announced that its graphics technology was used by broadcast design agency Girraphic for Netflix's debut MVP MMA event, broadcast live from the In...
13/07/2026
ARRI has announced an agreement to sell its global rental activities in Europe, the United Kingdom, and North America to H2 Equity Partners through a management...
13/07/2026
DAZN has announced a partnership with Premier Boxing Champions (PBC) to bring PBC fight nights to DAZN subscribers globally. The partnership begins Saturday, Ju...
13/07/2026
TikTok and WSC Sports have announced a strategic partnership that gives sports r...
13/07/2026
Two new Ross products -Brushback: Full Count and CapGo - are debuting at Citizens Bank Park All-Star festivities...
13/07/2026
MSG Networks' was given exclusive access during the Knicks' unforgettabl...
13/07/2026
LOS ANGELES, July 13, 2026 - Sundance Institute today announced the 10 producers selected to participate in its annual Producers Labs taking place July 13-18 fo...