
Florida orange juice is getting a taste of AI.
With the Sunshine State's $9 billion annual citrus crops plagued by a fruit-souring disease, researchers and businesses are tapping AI to help rescue the nation's largest producer of orange juice.
University of Florida researchers are developing AI applications for agriculture. And the technology - computer vision for smart sprayers - is now being licensed and deployed in pilot tests by CCI, an agricultural equipment company.
The efforts promise to help farmers combat what's known as citrus greening, the disease brought on by bacteria from the Asian citrus psyllid insect hitting farms worldwide.
Citrus greening causes patchy leaves and green fruit and can quickly decimate orchards.
The agricultural equipment supplier has seen farmers lose one-third of the orchard acreage in Florida from the onslaught of citrus greening.
It's having a huge impact on the state of Florida, California, Brazil, China, Mexico - the entire world is battling a citrus crisis, said Yiannis Ampatzidis, assistant professor at UF's Department of Agricultural and Biological Engineering.
Fertilizing Precision Agriculture Ampatzidis works with a team of researchers focused on automation in agriculture. They develop AI applications to forecast crop yields and reduce pesticide use. The team's image recognition models are run on the Jetson AI platform in the field for inference.
The goal is to use Jetson Xavier to detect the size of the tree and the leaf density to instantly optimize the flow of the nozzles on sprayers for farming, said Ampatzidis. It also allows us to count fruit density, predict yield, and study water usage and pH levels.
The growing popularity of organic produce and the adoption of more sustainable farming practices have drawn a field of startups plowing AI for benefits to businesses and the planet. John Deere-owned Blue River, FarmWise, SeeTree and Smart Ag are just some of the agriculture companies adopting NVIDIA GPUs for training and inference.
Like many, UF and CCI are developing applications for deployment on the NVIDIA Jetson edge AI platform. And UF has wider ambitions for fostering AI development that benefits the state
Last July, UF and NVIDIA hatched plans to build one of the world's fastest AI supercomputers in academia, delivering 700 petaflops of processing power. Built with NVIDIA DGX systems and NVIDIA Mellanox networking, HiPerGator AI is now online to power UF's precision agriculture research. The new supercomputer was made possible by a $25 million donation from alumnus and NVIDIA founder Chris Malachowsky and $25 million in hardware, software, training and services from NVIDIA.
UF is a member of the NVIDIA Applied Research Accelerator Program, which supports applied research in coordination with businesses relying on NVIDIA platforms for GPU-accelerated application deployments.
Deploying Robotic Sprayers Citrus greening has required farmers to act quickly to remove diseased trees to prevent its advances. Many orchards now have gaps in their rows of trees. As a result, conventional sprayers that apply agrochemicals uniformly along entire rows will often overspray, wasting resources and creating unnecessary environmental contamination.
UF researchers developed a sensor system of lidar and cameras for sprayers used in orchards. These sensors feed into the NVIDIA Jetson AGX Xavier, which can process split-second inference on whether the sprayer is facing a tree to spray or not, enabling autonomous spraying.
The system can adjust in real time to turn off or on the application of crop protection products or fertilizers as well as adjust the amount sprayed based on the plant's size, said Kieth Hollingsworth, a CCI sales specialist.
It cuts down on spraying waste overspray and on wasted material that ultimately gets washed into the groundwater. We can also predict yield based on the oranges we see on the tree, said Hollingsworth.
Commercializing AgTech AI CCI began working with UF eight years ago. In the past couple of years, the company has been working with the university to upgrade its infrared laser-based spraying system to one with AI.
And customers are coming to CCI for novel ways to attack the problem, said Hollingsworth.
Working with NVIDIA's Applied Research Accelerator Program, CCI has gotten a boost with technical guidance on Jetson Xavier that has sped its development.
Citrus industry veteran Hollingsworth says AI is a useful tool in the field to wield against the crop disease that has taken some of the sweetness out of orange juice over the years.
People have no idea how complex of a crop oranges are to grow and what it takes to produce and squeeze the juice that goes into a glass of orange juice, said Hollingsworth.
Academic researchers can apply now for the Applied Research Accelerator Program.
Photo credit: Samuel Branch on Unsplash
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
02/10/2026
Design reflects feedback on graphics introduced for MLB Red Sox and Pirates games
Boston Bruins games on NESN and Pittsburgh Penguins games on SportsNet Pittsb...
02/10/2026
NEP SS7/ST7 anchors Big Ten Saturday Night; nine Peacock games are produced from...
02/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
02/10/2026
GameTime Productions provided national broadcast production services for the Athletes Unlimited Softball League (AUSL) 2026 season, with coverage distributed ac...
02/10/2026
Audio-Technica has introduced the HP-HBM50x, a genuine replacement headband for the ATH-M50x professional studio monitor headphones. The HP-HBM50x is compatible...
02/10/2026
Advanced Systems Group (ASG) has helped audio professional Steve Schatz design and build Black Lava Studios, a 9.1.6 Dolby Atmos mixing and mastering facility i...
02/10/2026
Cobalt Digital has received Best of Show awards from TV Tech and TVB Europe at IBC2026 for solutions from its PACIFIC compression line.
TV Tech recognized the ...
02/10/2026
ESPN and TMRW Sports have announced a multi-year extension of their U.S. media rights agreement for TGL presented by SoFi. The 2027 TGL season will open Sunday,...
02/10/2026
Devlin Design Group (DDG) and Clickspring Design (CSD) have announced a strategic alliance combining their design capabilities for broadcast, media, workplace, ...
02/10/2026
The National Collegiate Hockey Conference has announced a partnership with CSMG (Collegiate Sports Management Group) making the firm the exclusive representativ...
02/10/2026
Mediaproxy will exhibit at NAB Show New York (Booth 561, Javits Center, October 21-22), demonstrating new AI capabilities in its LogServer compliance platform a...
02/10/2026
Mesh Broadcast Services has installed a Calrec Argo M console in the production area of its Eclipse 40-foot mobile unit, recently moved onto a 2025 Freightliner...
02/10/2026
Vizrt has announced that Richmond AFL has signed on to use Viz Libero Teams for coaching analysis and content creation. The platform provides 3D match analysis ...
02/10/2026
Oak View Group (OVG) has announced Cisco as an Official Technology Partner. Thro...
02/10/2026
Clear-Com has announced that the Audiovisual Training Centre in d , Poland, has installed an Arcadia Central Station as the communications hub for its broadca...
02/10/2026
A major figure in international football, three-time French champion and three-time Ligue 1 top scorer, Sonny Anderson will chair the SPORTEL Awards 2026 Jury. ...
02/10/2026
California-based Bantaray Mobile Sports Production has built its mobile producti...
02/10/2026
Overtime has announced a new strategic investment led by Eldridge Capital Management. Eldridge has investments across sports and media including the Los Angeles...
02/10/2026
The Milwaukee Bucks have launched Bucks , a direct-to-consumer streaming service that expands access to Bucks games during the 2026-27 season for fans statewide...
02/10/2026
v1.9.3 introduces AUv3 support
Roland have just released an update that kits their free iPad-based software synth out with AUv3 support, meaning it can now ...
02/10/2026
Dolby Atmos support, AI-powered stem separation & more
The latest version of MOTU's DAW software is now available, and marks a major step forward with t...
02/10/2026
Portable DAC created in collaboration with Steve Levine
British hi-fi experts iFi audio have unveiled a new Master Tuned variant of their praised iDSD GR2 p...
02/10/2026
New SBS podcast How Australia Works helps migrants to navigate Australia's d...
02/10/2026
01 October 2026 | Johannesburg, South Africa - The National Film and Video Foundation (NFVF), an entity of the Department of Sport, Arts and Culture (DSAC), is ...
02/10/2026
In our latest blog, Tim Pearson looks at streaming piracy from a different lens, focusing on digital trust, consumer risk, and the future of subscriber protecti...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Haymaker VFX acquires SWISS
Brie Clayton October 2, 2026
0 Comments
Stockholm-based, globally recognized creative team becomes part of Haymaker VFX in...
02/10/2026
Treasure & Dirt Shot with URSA Cine 17K 65
Brie Clayton October 2, 2026
0 Comments
DP Edward Goldner, ACS, relied on 65mm sensor to capture vast deser...
02/10/2026
Sonnet Announces Industry's Only Bus-Powered 10 Gigabit Ethernet Thunderbolt...
02/10/2026
Mediaproxy brings AI driven monitoring and browser based multiviewing to NAB Sho...
02/10/2026
Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC
Brie Clayton October 1, 2026
0 Comments
Manufacturer receives honors from...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
02/10/2026
Cinematographer Andres Arochi was on his way back from filming in Spain when he got the call that Tim Burton would be directing a music video for Lady Gaga and ...
02/10/2026
Cobalt Digital's Pacific Line Wins Two Future Best of Show Awards at IBC
Manufacturer receives honors from both TV Tech and TVB Europe for advancements in...
02/10/2026
Maxon, maker of powerful, approachable software solutions for creators working in 2D and 3D design, motion graphics, visual effects and visualization, today ann...
02/10/2026
The strengthened TriCaster portfolio increases accessibility to leading media technology, drives more creative experiences, and scales with every production wit...
02/10/2026
LA JOLLA, CA-To sense their environment and respond accordingly, cells enlist me...
02/10/2026
Friday 2 October 2026
Crystal Lake, a Friday the 13th' prequel series, com...
02/10/2026
Friday 2 October 2026
Sky VIP helps families celebrate the Christmas season wit...