
9 minute read
Share
Advance Artificial Intelligence Research
Advance
Advancing connectivity to accelerate the digital future
Advance means that Telenor is at the forefront of technological development, constantly innovating and exploring for the benefit of customers, businesses and society.
AI can play a pivotal part in shaping society for the better in the next five years, stresses Ieva Martinkenaite, urging more industries and businesses to open their eyes to arenas like the Norwegian Open AI Lab.
When faced with the question, Do you believe our society is utilising the full potential of AI? Ieva Martinkenaite, one of Europe's leading Artificial Intelligence (AI) advocates, wishes she could answer differently.
But the truth is, no. A big no. Although the use of AI varies across problem domains, industries, and continents, there is an overarching issue in lack of AI adoption, she says.
It's easy to understand the new Head of Telenor Research and Innovation's desire for a global acceleration in the AI uptake when hearing her speak about the technology's potential impact on society.
AI is a set of technologies that can help humans perform specific tasks, such as recognising objects from a myriad of pictures. This can, for instance, be used to detect cancer cells from X-rays instantly. For businesses, AI can improve customer offers, reduce costs, and create new revenue streams. The AI technology is already there. What's lacking is an overarching understanding among leaders and businesses of what AI actually can do.
Also read: Ieva Martinkenaite named new head of Telenor Research and Innovation
Problem solver: Ieva Martinkenaite (right) believes AI is set to solve fundamental challenges related to health and climate. Here together with (from left) Inga Str mke, researcher at the Norwegian Open AI Lab, Sigve Brekke, CEO and President of Telenor Group, and Terje Thorsen, EVP Technologies and Services of DNB, celebrating NAIL's 5-year anniversary at the lab facilities on NTNU's campus in Trondheim.
Need for a culture shiftAlthough acknowledging that culture shifts are difficult, Martinkenaite stresses that they are needed to pave the way for more AI experimentation in businesses.
A culture shift is hard because it touches on legacies and people's ability to change. But it's vital to capture value from new technologies and data. As businesses and industries, we need to focus on developing new skills and engage with peers and partners in arenas where we share and disseminate knowledge, like the Norwegian Open AI Lab, she says.
Telenor, the Norwegian University of Science and Technology (NTNU), and SINTEF established the Norwegian Open AI Lab (NAIL) in 2017. The lab, which is located at NTNU's campus in Trondheim, Norway, is a platform for cooperation on AI between Norwegian public and private companies, the government, and academia.
Read more: Knowledge powerhouse aims to stimulate green and profitable transformation
Sigve Brekke, President and CEO of Telenor Group, says Telenor joined NAIL as a funding partner to actively contribute to developing critical digital competencies.
AI represents a massive potential for improving lives and businesses for our customers and Telenors own business. We expect the impact of AI to accelerate with the increasing digitalisation of society and play a crucial role in combatting climate change, says Brekke, fully backing Martinkenaite's call for more skill development and partner focus.
To capture value from AI, companies need talents, software, and an experimentation culture that would enable them to systematically transform data into actionable insights, predictions, and choices, guiding better business decisions and automating processes.
A description that, in many ways, explains what NAIL has set out to provide its partners.
Check out: Did you know that Telenor uses AI to green mobile networks
Partners: NAIL has a total of 14 partners spanning across different industries, start-ups, and academia. As part of the 5-years anniversary celebration, Sigve Brekke, President and CEO of Telenor Group, discussed AI adoption with other industries, here in dialogue with Elisabeth Birkeland Kvalheim, EVP Technology, Digital and Innovation, Equinor, Remi Eriksen, Group President and CEO of DNV, and St le Gjersvold, CEO of Tr nderEnergi.
Access to the brightest minds At NAIL, we work with partners that have data and problems they want to solve. This provides the partners with opportunities to solve challenges by tapping into NAIL's resources, while we at NAIL build research on the work we do with the partners to develop our methods further, explains Ingrid Schj lberg, Professor and Dean of the Faculty of Information Technology and Electrical Engineering at NTNU.
Through Telenor's research and development activities in NAIL, Telenor has been able to dive into real and complex operational issues and challenges.
We are currently running large research projects on automatic speech recognition and detection of anomalous traffic in Radio Access Network (RAN). Given the fast pace of AI tech advancements, we are very happy to get help from the brightest minds at NTNU. This would not have been possible without investing our time, people, data, and problems in NAIL, explains Martinkenaite, who looks forward to the next chapter of the lab's story.
The first five years have been very exciting, and we have learned how to work with research partners on AI and bring value to our business. I believe the next five will bring even more cutting-edge knowledge and utilisation through high-impact research-industry collaborations for Telenor.
Learn more: By using AI, Telenor and partners help solve one of the globe's dirtiest' health issues
Connecting with students: NAIL par
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
06/09/2026
June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...
21/08/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Avid will unveil how it is transforming production to help media organizations unite content, agentic workflows, and business insights at IBC2026 (RAI Amsterda...
21/08/2026
New routing, modular processing, orchestration and monitoring capabilities bridge dedicated hardware and software-based processing as part of the Dynamic Media ...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/08/2026
When hundreds of thousands of people gather to hear a single voice, there is no room for compromise. Every word must be delivered clearly, every wireless transm...
21/08/2026
Telestream, a global leader in media workflow technologies, today announced a strategic partnership with ScorePlay, the AI-powered media infrastructure that spo...
21/08/2026
NUGEN Audio announces the launch of its new Post Plan and Producer Plan, two flexible subscription offerings designed to give audio professionals short term acc...
21/08/2026
Join the Screen Currency 2026 Ask Me Anything (AMA) Online 20 August 2026
(L-R): Adrian Coates, Grainne Brunsdon, Deirdre Brennan, Rachael Perkins
Got questio...
21/08/2026
Beat The Lotto dives into the plot behind the 1980s National Lottery scandal
24 August 2026 at 9:35pm on RT One and RT Player
Beat The Lotto is the story o...
21/08/2026
The countdown to the most wonderful night of the year has officially begun!
Host Patrick Kielty is gearing up for another unforgettable Late Late Toy Show nig...
21/08/2026
Meet puppet duo Bellie and Whizz, who are about to explore all the big feelings ...
20/08/2026
From host-broadcaster and rightsholder support in June and July to MLS, NWSL, US...
20/08/2026
In-venue and creative video staffers at the professional and collegiate level ha...
20/08/2026
At IBC this year, Veritone (14.A56) is bringing two connected themes to the booth: architectural independence in enterprise AI, and the automation of the media ...
20/08/2026
Telestream and ScorePlay have announced a partnership combining Telestream's...
20/08/2026
The Grand Slam of Curling and Rock League have announced a three-year agreement with ESPN, bringing more than 300 hours of live curling coverage to U.S. audienc...
20/08/2026
Nielsen has announced a series of enhancements to its Big Data + Panel currency measurement methodology, taking effect August 31. The updates were developed in ...
20/08/2026
Net Insight has been selected by service provider Big Blue Marble (formerly ORS Group) to provide its Nimbra platform as the core media transport solution for a...
20/08/2026
The 2026 US Open will bring a series of free fan activations across New York City ahead of and during the tournament, which runs August 23-September 13.
We...
20/08/2026
Bridge Technologies will announce a transport stream (TS) playout feature for its VB330 and VB220 compressed monitoring probes at IBC2026 (Booth 1.A71).
The fe...
20/08/2026
ENCO will demonstrate solutions across captioning, translation, AI production tools, automation, and virtual production at IBC2026 (Stand 7.A34, Amsterdam RAI, ...
20/08/2026
MultiDyne Video and Fiber Optic Systems will demonstrate camera robotics and mot...
20/08/2026
Chyron will demonstrate news workflow solutions at IBC2026 (Stand 7.A23), marking the company's 60th anniversary. Highlights include updates to PRIME HTML, ...
20/08/2026
Spectrum SportsNet LA, the exclusive television home of the Los Angeles Dodgers, is now available to Spectrum customers in former Cox markets following the clos...
20/08/2026
swXtch.io will unveil expanded Global SRT Distribution and native multicast tran...
20/08/2026
Riedel Communications has announced that Transformation Church in the United States has deployed a communications system built around the Artist intercom ecosys...
20/08/2026
The bestselling author and longtime Apple observer explores how product launches...
20/08/2026
The Orlando Magic entered last season with a dramatically upgraded in-venue prod...
20/08/2026
Pacers Sports and Entertainment has announced a partnership with DAZN, making it the exclusive streaming home of Indiana Pacers basketball. A team-branded strea...
20/08/2026
Ratings Roundup is a rundown of recent ratings news and is derived from press re...
20/08/2026
The NHL has announced two major developments tied to its Germany growth strategy...
20/08/2026
Set up your own private remote collaboration infrastructure
SoundBridge have recently put together a tutorial video that provides users with a step-by-step ...
20/08/2026
New V-Control Pro features restore basic functionality
Neyrinck's V-Control software has long been keeping older Avid control surfaces compatible with n...
20/08/2026
TV, BritBox and Mammoth Screen have announced that filming is now underway on th...
20/08/2026
New York August 19, 2026 Nielsen today shared a number of key enhancements t...
20/08/2026
New Gracenote Data Hub analysis finds sports program titles up 31.2% and individ...
20/08/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
20/08/2026
At IBC, Profuz Digital will showcase at stand 8.A88 the SubtitleNEXT platform delivering innovative AI transcription integrations and stunning new features boos...
20/08/2026
Riedel Communications today announced that Transformation Church, one of the fastest-growing and most influential digital ministries in the United States, has d...