
International Sales Team (IST), a worldwide network of highly experienced broadcast and media industry sales professionals for hire, has announced the addition of Charlie Day as IST Global Partner Manager.
IST is a new concept in global broadcast sales team hire, reimagined as outsourced, locally savvy sales representatives as an alternative to agents or hiring more staff. Day will lead development, nurturing, and provision of ongoing support for IST's growing portfolio of broadcast manufacturers who are recognising the benefits of outsourcing their sales functions.
Day will also manage suppliers and manufacturers anywhere in the world who are looking to energise their international sales and sales management campaigns without investing in costly, less agile in-house resources in an attempt to nurture and grow international sales revenue, which is IST's area of expertise.
IST Company Director Darren Frearson said, Charlie has been managing director of a successful broadcast system design, sales, and content delivery firm for more than 25 years. His success is highly complementary to what we're doing with IST, so our instincts told us that he would be an ideal fit, and we weren't wrong.
Day said, I have represented leading audio and video manufacturers worldwide for decades, always with an eye to ensuring that - as technology and industry requirements changed - my clients were able to navigate those changes and find the ideal solution for their business and budget. IST's Sales Team as a Service (STaaS) model is a contemporary adaption to changing circumstances and happens to be one with which I am entirely comfortable because I already know that it works.
The STaaS concept effectively eliminates the sometimes, risky overheads associated with directly employing international staff, such as the burdensome complexities of local employment laws as well as the financial implications of establishing and funding an ongoing local presence. Implementing STaaS can also, when appropriate, complement or provide an alternative to individual regional dealers or global dealer networks.
Day concluded, Day-to-day relationships with manufacturers and suppliers are crucial. Explaining and maintaining IST's approach over the alternative DIY headache is a task that I relish, equipped as I am with the tools and evidence of the exceptional range of business-critical benefits that can boost IST clients' bottom line. Its all about the success of our customers.
Day's appointment is effective immediately. He can be reached at charlie@internationalsalesteam.com
###
About International Sales Team
International Sales Team creates opportunities and provides results worldwide. With years of experience and success in front line sales, international barriers are easily overcome. There is no easier way to present your solution to valuable customers in foreign language situations. International tenders and face-to-face local language meetings are all part of your International Sales Team, wherever your customers may be.
For more information visit: International Sales Team
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
07/10/2026
Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
The Australian football team can turn match footage into tactical insights to improve performance and maximize fan engagement
Vizrt, the AI platform for visual...
01/10/2026
When Mesh Broadcast Services set out to fit the pro audio capability of a large TV truck into a small audio room for high-profile sports events, Calrecs Argo M ...
01/10/2026
Emergent, the browser-native broadcast graphics platform, today announced the appointment of Tom Shelburne as Head of Business Development, North America, effec...
01/10/2026
Melbourne, Australia 1 October 2026: Mediaproxy, the global standard for software-based IP compliance monitoring and multiviewing solutions, will showcase maj...
01/10/2026
Clear-Com is supporting the education and development of future audiovisual industry professionals in Poland through the deployment of its Arcadia Central Sta...
01/10/2026
Telef nica Servicios Audiovisuales (TSA), the audiovisual services arm of global telecommunications group Telef nica, has supplied and commissioned an LED wall ...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
01/10/2026
Eleven minutes between headliners. The sponsor loop needs to be on screen now, and the only operator on hand is the one running lights. With the Green Hippo Est...
01/10/2026
DigiBox has announced a new partnership with FOR-A to represent the innovative MixBoard product range in the UK market, further expanding its portfolio of broa...
01/10/2026
Screen Australia-funded documentaries bring Australian experiences and new persp...
01/10/2026
Mavis Camera 8.2 adds iPhone 18 Pro support with variable aperture control
Brie Clayton September 30, 2026
0 Comments
Latest release also introduces P...
01/10/2026
Ghosts of the Gold Rush Shot with PYXIS 6K
Brie Clayton September 30, 2026
0 Comments
Blackmagic Design cameras expertly capture documentary while del...
01/10/2026
RE:Vision Effects - RSMB V7 is here!
Lori Freitag September 30, 2026
0 Comments
ReelSmart Motion Blur 7 is here, the RSMB V7 cycle is open. ReelSmart ...
01/10/2026
VideoGen raises $3.3M seed as its AI video platform passes 5 million users
Brie Clayton September 30, 2026
0 Comments
VideoGen co-founders Anton Koeni...
01/10/2026
New taproom, restaurant, lounge and theater in the historic Power Plant add to ATC's growing social hub
Fullsteam Brewery and CBC Real Estate celebrate th...
01/10/2026
Berklee and APM Music Launch Global Catalog Bringing Student-Created Music to Fi...
01/10/2026
RT is proud to continue its commitment to supporting and celebrating the arts across Ireland this October, highlighting a vibrant programme of theatre, music, ...
01/10/2026
AI factories are built by the megawatt, even by the gigawatt. Each megawatt fact...
01/10/2026
Spooky season is streaming in. Alongside falling leaves, pumpkin spice and everything nice, 25 new games are joining GeForce NOW throughout October, including s...
30/09/2026
Drawn to the many moving pieces of a live broadcast, this Los Angeles native is building a path in production management and technical operations...
30/09/2026
TNT Sports goes big for its season opener in Philadelphia, and REMI workflows at Techwood will again anchor much of regular-season production...
30/09/2026
Qvest has appointed Katlyn Alexander as CEO of Qvest in North America, effective August 16, 2026. Alexander, who previously served as COO of Qvest US, succeeds ...
30/09/2026
The American Association of Professional Baseball (AAPB) has wrapped its 2026 season, with leaguewide attendance surpassing 1.4 million for the fifth consecutiv...
30/09/2026
Veritone has announced a multi-year content licensing agreement with ATP Media, the broadcast production and distribution arm of the ATP Tour, making ATP's ...
30/09/2026
Netflix has announced it will become the exclusive home for WWE programming in Japan beginning October 1, 2026. The lineup includes Raw, SmackDown, NXT, Premium...
30/09/2026
SES and Sky have announced a new multi-year agreement for direct-to-home satellite services across the United Kingdom and Republic of Ireland, running into the ...
30/09/2026
Big Blue Marble has announced the addition of live multiview channels to its Clo...
30/09/2026
The NHRA has announced multi-year media rights agreements with FOX Sports, The C...
30/09/2026
FOX 5 Atlanta (WAGA-TV) will carry Nashville Predators games during the 2026-27 season as part of Scripps Sports' regional broadcast network for the team. G...
30/09/2026
AI was a big buzz on the IBC show floor but there weren't a ton of companies...
30/09/2026
The PGA TOUR has announced the appointment ofRyan Holcomb as Senior Vice President and Head of Original Content, according to The Hollywood Reporter. Holcomb wi...
30/09/2026
The sound will be more immersive, with improved design and more mikes on the ice and the players
The National Hockey League's season opener on Tuesday nigh...
30/09/2026
TNT Sports is dropping the puck on the 2026-27 NHL season in a big way in Philad...
30/09/2026
The International Swimming League ( ISL ) today announced the appointment of Gravity Media, global leader in live production and content and media services and ...
30/09/2026
By Ramona Flume
One of the most exciting things about the Sundance Film Festiva...
30/09/2026
Add an envelope generator to any plug-in
Sync Audio's latest creation is a handy utility plug-in that can be used to combine and modulate other effects ...
30/09/2026
All-analogue tape-style drive joins Series A
Strymon's reputation was built on their digital knowhow, so many were surprised (and intrigued) when they a...
30/09/2026
Two new expansion packs released
Sonuscore have just introduced two new expansion packs for The Pulse, its production engine instrument for modern cinematic...
30/09/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({...