Bitcentral, a leading pioneer in digital media workflows for broadcast and streaming video, today announced that Sky Link TV, the premier 24/7 Chinese satellite TV network in the United States, has adopted its award-winning ViewNexa streaming platform. This partnership elevates Sky Link's capabilities with a modern digital platform that combines flexibility, scalability, and robust monetization features, amplifying the value of Sky Link TV 's content by more efficiently reaching audiences and growing revenue.
With a US viewership of over 4.7 million Chinese Americans, Sky Link TV strategically invested in building digital capabilities to expand its reach. Known for delivering news, dramas, sports, and entertainment from China, Hong Kong, and Taiwan, Sky Link TV historically engaged viewers through YouTube and Facebook. By transitioning to ViewNexa, Sky Link TV's app Fresh Drama stepped up its capacity to deliver premium content to Chinese American audiences across leading platforms like iOS Android, Roku, mobile, web, and soon tvOS and FireTV.
ViewNexa gives Sky Link TV's the power to flexibly manage 1,000s of assets, and seamlessly distribute content across CTVs, mobile devices, and the Web. The platform's scalability allows Sky Link TV to deliver a previously unattainable lean-back digital viewing experience, and by using ViewNexa's advanced tools to manage content ingestion, distribution, and monetization, Sky Link TV can reach bigger audiences and grow revenue more efficiently than ever before.
ViewNexa is integral to driving Sky Link TV into a new and exciting digital era pivotal to our vision for long-term audience and revenue growth, said Terry Cheng, CEO of Sky Link TV. As a 24/7 station, we are committed to providing exceptional content from China, Hong Kong, Taiwan, and the US. ViewNexa will help us transform how we deliver our programming. Its flexibility and robust feature sets allow us to connect with audiences wherever they are and ensure that our platform evolves alongside their needs.
We welcome Sky Link TV's decision to partner with us - highlighting ViewNexa's unique and trusted value proposition, said Sam Kamel, CEO of Bitcentral. Our powerful platform provides the flexibility, scalability, and innovative capabilities required to ensure that partners like Sky Link TV can delight their audiences, efficiently deliver outstanding content, and drive long-term revenue growth. With ViewNexa, Sky Link TV is better positioned to navigate the complexities of digital video distribution while growing revenue to their fullest potential.
As Sky Link TV expands its digital footprint, the ViewNexa platform provides a path to sustainable growth, enabling the network to meet rising expectations for on-demand and live streaming content. With its ever-evolving content library and support for emerging devices, Sky Link TV is poised to solidify its position as a leader for Chinese news and entertainment in the United States.
viewnexa.com
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Bitcentral, a leading pioneer in digital media workflows for broadcast and streaming video, today announced that Sky Link TV, the premier 24/7 Chinese satellite TV network in the United States, has adopted its award-winning ViewNexa streaming platform. This partnership elevates Sky Link's capabilities with a modern digital platform that combines flexibility, scalability, and robust monetization features, amplifying the value of Sky Link TV 's content by more efficiently reaching audiences and growing revenue.
