Sony Pixel Power calrec Sony

March Madness Marks a New Era at CBS Sports as David Berson Oversees First Tourney as President/CEO, Ken Mack Takes Top Producer's Chair

20/03/2025

March Madness Marks a New Era at CBS Sports as David Berson Oversees First Tourney as President/CEO, Ken Mack Takes Top Producer's Chair It's the 14th NCAA Men's Basketball Tournament for CBS Sports/TNT Sports partnership By Brandon Costa, Director of Digital

Thursday, March 20, 2025 - 11:04 am

Print This Story | Subscribe

Story Highlights

It's one of the great sports days of the year: the first day of the First Round of the NCAA Men's Basketball Tournament.

This year, it marks the 14th time that CBS Sports and TNT Sports have collaborated on producing and distributing every game of the tourney - including the First Four, which took place on Tuesday and Wednesday evening.

CBS leads the way this year, carrying the Final Four and Championship Game on its air. All in all, CBS - in its 43rd year broadcasting the tournament - will televise 24 games, including Elite 8 and Sweet 16 games. TBS will televise 18, including Elite 8 and Sweet 16 games. truTV will air or simulcast 21 games, and TNT rounds out the lineup with 12 games in the opening few days.

This truly is a one of the most iconic few weeks of the annual sports calendar, says CBS Sports President/CEO David Berson. It captivates the country for a few weeks, and we can't wait to get it started.

David Berson became president and CEO of CBS Sports in April 2024.

The tourney marks a milestone for Berson, who took the mantle as head of CBS Sports last April when Sports Broadcasting Hall of Famer Sean McManus officially retired following last year's Championship Game and The Masters golf tournament.

Berson joined CBS Sports as EVP of CBS Sports and president of CBS Sports Network in January 2011, which means that he was at McManus's side essentially from the beginning of CBS Sports and then-Turner Sports' unique March Madness partnership.

[The transition] has been really, really seamless, Berson acknowledged on a media call. I give a tremendous amount of credit to Sean. He and I worked side by side, truly, for well over a decade. Every meeting, every trip, every meal, every negotiation - we were together. We're still in touch regularly. We're great friends. I give him a ton of credit for getting me prepared, but a ton of credit goes to our team. We've got an incredible team that cares so much about quality and likes working together.

Says TNT Sports Chairman/CEO Luis Silberwasser, [David] has been an instrumental part of the TNT Sports and CBS partnership for many, many years. David is a great friend to me. He's a great partner, and we have an incredibly strong foundation to build on together.

Veteran CBS Sports producer Ken Mack takes over as lead producer on this year's NCAA Men's Basketball Tournament.

Another key change behind the scenes occurs this year as 34-year CBS Sports veteran Ken Mack takes over as lead producer of the event. This follows last year's retirement of Mark Wolff, who had occupied the lead chair since 2011 and had been a producer for various CBS Sports properties since 1984.

Mack has a wealth of experience in this event, having served as a producer on NCAA tourney games for many years. In fact, he was lead producer on the very first First Four game, when the concept was introduced to the tournament in 2011. The year prior, he was the producer on CBS Sports' first 3D broadcast of the Final Four and Championship Game.

Ken's a very seasoned producer who has been with us for several decades, says Berson. He has been working on the tournament for a very long time. It's another example of our seamless succession planning. [Lead Director] Mark Grant took over for [Sports Broadcasting Hall of Famer] Bob Fishman just two years ago. [We are] really, really proud of this team.

Outside of college hoops, Mack has served as a producer on seven Super Bowls and has been in the producer's chair for the Nickelodeon NFL telecasts.
LINK: https://www.sportsvideo.org/2025/03/20/march-madness-marks-a-new-era-a...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

07/10/2026

Dalet Flex LTS Delivers Smarter Media Operations from Ingest to Distribution

Dalet, a leading technology and service provider for media-rich organizations, today announced the latest Long-Term Supported (LTS) release of Dalet Flex. Build...

06/09/2026

Dolby and MagentaTV Bring Fans Closer to the FIFA World Cup 2026 in Germany with Dolby Vision and Dolby Atmos

June 9 2026, 23:00 (PDT) Dolby and MagentaTV Bring Fans Closer to the FIFA Worl...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

15/07/2026

Inside DAZNs Multi-Market World Cup Effort With CTO Sandeep Tiku

The 2026 FIFA World Cup is a big deal for DAZN, which has distribution rights in three markets: Italy, Spain, and Japan. Each requires a different editorial app...

15/07/2026

SVG New Sponsor Spotlight: Qumulo's Chris Horn on Powering Global Media Workflows Across Edge, Core, and Cloud

As sports-media organizations manage rapidly growing content libraries and incre...

15/07/2026

FIFA World Cup 2026: Inside the HBS Non-Live London Production Hub

HBS director of digital Johannes Franken talks SVG Europe through the operation built to serve FIFA World Cup 2026 rights holders remotely from Stratford, east ...

15/07/2026

IBC2026 to Spotlight AI, Live Sports Production, Creator Economy, and Trust in Media

IBC has unveiled the conference program for IBC2026, with this year's event ...

15/07/2026

Vanessa Paradis Tour Adopts Sennheiser Spectera Wireless Ecosystem for 2026 Production

Software-defined wideband RF platform supports 96-kHz monitoring, streamlined fr...

15/07/2026

Telos Alliance Integrates AudioShake Source Separation Into Minnetonka AudioTools Server

New AI-powered module enables broadcasters and content owners to extract dialogu...

15/07/2026

AIMS Schedules Second IPMX Product Certification Event for August

Weeklong gathering at EBU headquarters will test new IPMX capabilities and expand certified product ecosystem...

15/07/2026

Force Tech Appoints Bryan Adams as Vice President of Integration

Force Tech has announced the appointment of Bryan Adams, CTS, as Vice President of Integration. Adams will oversee AV and broadcast integration project delivery...

15/07/2026

USA Sports and Bundesliga Announce Exclusive Multi-Year U.S. Media Rights Agreement

USA Sports has announced an exclusive English-language agreement with the Bundes...

15/07/2026

Inside ITV Sport's Stunning FIFA World Cup Studio in New York City With Paul McNamara

ITV Sport's FIFA World Cup 2026 coverage has been produced from one of the m...

15/07/2026

CatchLight, Sony Launch Equipment Initiative for Local Visual Journalists

Program will provide professional camera kits, training, and technical support to participating local newsrooms...

15/07/2026

CornerstoneSF Installs FOR-A HVS-Q12 Switcher in New UHD Production Facility

San Francisco church becomes first U.S. deployment of the 2 M/E production switcher...

15/07/2026

Steve Bornstein Joins Advisory Board of Scott Cokers New Global MMA Promotion

Former ESPN and NFL Network executive to advise startup league on media, distribution, technology, and fan engagement...

15/07/2026

Space City Home Network Executive Producer John Valek on Leaning Into Innovation, Access, and Opportunity

The Houston-based RSN is the live-game home of the Astros and Rockets...

15/07/2026

Freqport unveil the Dual FreqInOut FO1-2RK

Launched alongside new FreqSoft installer Designed to bridge the gap between hardware and software, Freqport's FreqInOut FO1 unit provides a simple way ...

15/07/2026

Expressive E's Summer Offers

Save up to 55% on software until 23 July 2026 Expressive E have just launched their Summer Offer sale, with discounts of up to 55% now applied across their ...

15/07/2026

Peel Stems 2 from zplane

Real-time stem-separation tool updated zplane have recently released a new and improved version of their real-time stem-separation plug-in which they say ma...

15/07/2026

Baby Audio SubCulture

A new benchmark in bass enhancement Described as a new benchmark in bass enhancement , Baby Audio's latest release has been designed to augment the lo...

15/07/2026

DMC Production Reimagines Live OB with Calrec

DMC Production's AR 1 and AR 2 units reverse the conventional OB workflow, keeping all production-critical processing at the venue while operators work remo...

15/07/2026

FCC to Vote on Replacing National Broadcast Ownership Cap

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

ATSC Updates Industry Audio Loudness Guidance

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

GigaCloud and Cubbit partner to deliver sovereign and res...

GigaCloud, a leading Ukrainian cloud service provider, and Cubbit, the first geo-distributed cloud storage enabler, today announced a new Business Alliance Part...

15/07/2026

SMPTE Launches 110th Anniversary Campaign to Advance Its...

SMPTE, the global society for media professionals, technologists, and engineers, has announced the launch of the SMPTE 110th Anniversary Campaign, a fundraising...

15/07/2026

STUDIO TECHNOLOGIES UNVEILS MODEL 762 STEREO LEVEL CONTRO...

Studio Technologies, a leading manufacturer of high-quality audio, video, and fiber-optic solutions, unveils the new StudioComm Model 762 Stereo Level Control, ...

15/07/2026

COW Jobs: Producer, Virtual Events - Hybrid, Full Time, Salaried

COW Jobs: Producer, Virtual Events - Hybrid, Full Time, Salaried Brie Clayton July 15, 2026 0 Comments Producer, Virtual Events (Hybrid | Full-time | ...

15/07/2026

SIMBA powers new streaming delivery network with Broadpea...

Brazilian media organization builds nationwide CDN with Broadpeak's high-performance software for low-latency streaming and new content distribution service...

15/07/2026

DHD Introduces Discovery Utility for Network-Connected Au...

DHD announces a new utility designed to increase the efficiency of its audio mixing systems during initial installation and subsequent configuration. Anyone w...

15/07/2026

BCNEXXT Brings Next-Generation Vipe to IBC2026 Breaking t...

BCNEXXT Brings Next-Generation Vipe to IBC2026, Breaking the 1:1 Channel-to-Server Ratio New innovations liberate broadcasters from legacy playout infrastructur...

15/07/2026

S&P Analysis: Three Quarters of Americans Watch Live Sports

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

Scripps Sports, Ion Score Women's Volleyball Rights

Share Copy link Facebook X Linkedin Bluesky Email...

15/07/2026

Screeners and press pack now available: Gomorrah: The Origins premieres on Sky and NOW on 28 July

Wednesday 15 July 2026 Screeners and press pack now available: Gomorrah: The Or...

15/07/2026

Audiences to get behind-the-scenes access to Trinity College Dublin's Old Library in new RT series

Trinity's Treasures features Ruth Negga, Eleanor McEvoy, and David Norris, a...

15/07/2026

Building Ireland explores the River Shannon region from Leitrim to Limerick in a new series

Join geographer Dr Susan Hegarty, Engineer Tim Joyce and Architect Orla Murphy a...

15/07/2026

NVIDIA and Japan Bring Full-Stack AI and Robotics to Every Industry

Home to leading manufacturers, robotics pioneers, infrastructure builders and gaming, of course, Japan is one of the world's centers of AI - building across...

14/07/2026

Bowling Green State Upgrades Doyt Perry Stadium With New Daktronics LED Display

South end zone videoboard, cloud-based control system will be ready for 2026 football season...

14/07/2026

Mizzou Athletics Launches Connected Digital Platform

Redesigned website, enhanced mobile app unify content, ticketing, and personalized fan engagement...

14/07/2026

DePaul Athletics, Playfly Sports Agree to Multimedia Rights Partnership

Agreement spans sponsorship sales, digital monetization, radio production, and new practice facility naming rights...

14/07/2026

American Association Expands Broadcast Reach Through FanDuel Sports Network Partnership

Independent league adds 14 regional sports network affiliates, growing distribut...

14/07/2026

Euroleague Basketball Introduces Euroleague Basketball+ Digital Ecosystem Initiative

New strategy aims to unify competitions, content, fan engagement, and commercial...

14/07/2026

Professional Fighters League, ESPN Reach Multi-Year Media Rights Deal for Brazil

ESPN and Disney+ become exclusive home of PFL events in key international MMA market...

14/07/2026

TEGNA Names Scott Gill VP of Technology and Operations

Gill will oversee engineering, technology, and sports operations across the company's 64 local television stations...

14/07/2026

Guest Post: Dynamic Media Facilities Could Reshape the Future of Broadcast Workflows

Submitted by North American Broadcasters Association (NABA) As broadcasters con...

14/07/2026

Bayerischer Rundfunk Debuts Fully Software-Defined SMPTE ST 2110 Radio OB Van Built Around Lawo Technology

Modernized mobile unit combines HOME Apps, mc 56 console, and IP infrastructure ...

14/07/2026

Scripps Sports, ION Secure U.S. Rights to 2027 FIVB Womens Volleyball World Cup

Every match of the 32-team tournament will air across ION and Scripps Sports platforms in English and Spanish...

14/07/2026

FloSports Lands Exclusive U.S. Rights to IIHF Mens World Championship Beginning in 2027

FloHockey to stream every game of the annual international tournament under four...