
MAC 2016 closes its 17th Edition with more than one thousand of registered El MAC se abri en esta edici n a nuevos p blicos con numerosas sesiones y un rea de exhibici n en el que participaron 34 empresas.
El Mercat Audiovisual de Catalunya, MAC 2016, celebr el pasado mi rcoles, 1 de junio, su d cimo s ptima edici n.
Un total de 1.093 participantes asistieron a una edici n llena de novedades, con nuevos p blicos, un amplio programa con m s de 30 ponencias, actividades y demostraciones y la asistencia de 59 profesionales de referencia.
Entre los inscritos en el MAC se encontraban 201 profesionales del sector de la comunicaci n; 126 de industrias creativas; 113 representantes de empresas tecnol gicas y 147 estudiantes.
El MAC se abri en esta edici n a nuevos p blicos con sesiones como la mesa redonda de influencers, la sesi n del youtuber Ismael Prego y los fundadores de YouPlanet y el espect culo incluido en el ciclo Open MAC There is a Wismichu in me.
En la zona de exhibici n tecnol gica presentaron sus soluciones 34 empresas representadas, triplicando as la presencia del a o pasado.
Con m s de 600 metros cuadrados, MAC 2016 estren el espacio Tecno MAC, dinamizado por Xnergic de Tecnocampus Matar , un proyecto creado en un entorno universitario que pretende despertar vocaciones tecnol gicas entre los j venes de 13 a 18 a os. En total pasaron por el espacio Tecno MAC 120 personas, que experimentaron con proyectos realizados por los estudiantes vinculados a la rob tica y el audiovisual, as como tambi n asistieron a demostraciones con impresoras y esc neres 3D. La feria incluy el espacio Speech Corner, dedicado a las presentaciones de las empresas participantes. En este sentido, 140 personas asistieron a las sesiones de VSN, Lavinia, Dfly Vision, A Vista de Drone, Disefoto, Enacast, Nov25Studio, Tecnocampus Matar , y la Universitat de Vic i l'EMAD de la Garriga.
A lo largo de la jornada, destacaron ponencias como la de Elena Neira, profesora colaboradora de Nuevos Modelos de Distribuci n Audiovisual, sobre la Televisi n por IP; la sesi n a cargo de miembros de La Xarxa sobre la nueva plataforma de intercambio de contenidos y la sesi n sobre la Ley de Comunicaci n Audiovisual Catalana en el nuevo contexto tecnol gico y cultural a cargo de Rosa Franquet, catedr tica de la UAB; Roger Loppacher, presidente del CAC; Joan Manuel Tresserras, profesor de la UAB y Jordi del R o, director general de Mitjans de Comunicaci de la Generalitat de Catalunya.
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