New GeForce RTX 5090 and RTX 5080 GPUs - built on the NVIDIA Blackwell architecture - are now available to power generative AI content creation and accelerate creative performance.
GeForce RTX 5090 and RTX 5080 GPUs feature fifth-generation Tensor Cores with support for FP4, reducing the VRAM requirements to run generative AI models while doubling performance. For example, Black Forest Labs' FLUX models - available on Hugging Face this week - at FP4 precision require less than 10GB of VRAM, compared with over 23GB at FP16. With a GeForce RTX 5090 GPU, the FLUX.1 [dev] model can generate images in just over five seconds, compared with 15 seconds on FP16 or 10 seconds on FP8 on a GeForce RTX 4090 GPU.
GeForce RTX 50 Series GPUs also come equipped with ninth-generation encoders and sixth-generation decoders that add support for 4:2:2 and increase encoding quality for HEVC and AV1. Fourth-generation RT Cores paired with DLSS 4 provide creators with super-smooth 3D rendering viewports.
The GeForce RTX 5090 is a content creation powerhouse. - PC World
The GeForce RTX 5090 GPU includes 32GB of ultra-fast GDDR7 memory and 1,792 GB/sec of total memory bandwidth - a 77% bandwidth increase over the GeForce RTX 4090 GPU. It also includes three encoders and two decoders, reducing export times by a third compared with the prior generation.
The GeForce RTX 5080 GPU features 16GB of GDDR7 memory, providing up to 960 GB/sec of total memory bandwidth - a 34% increase over the GeForce RTX 4080 GPU. And it includes two encoders and two decoders to boost video editing workloads.
The NVIDIA GeForce RTX 5080 FE is notable on its own as a viable powerhouse option for any creative pro - Creative Bloq
The latest version of the NVIDIA Broadcast app is now available, adding two new beta AI effects - Studio Voice and Virtual Key Light - and improvements to existing ones, along with an updated user interface for better usability.
In addition, the January NVIDIA Studio Driver with support for the GeForce RTX 5090 and 5080 GPUs is ready for installation today. For automatic Studio Driver notifications, download the NVIDIA app, including an update for RTX Video Super Resolution - expanding the lineup of GeForce RTX GPUs that can run RTX Video Super Resolution for higher-quality video.
Use the GeForce RTX graphics card product finder to pick up GeForce RTX 5090 and RTX 5080 GPUs or a prebuilt system today.
Lights, Camera, Broadcast The latest NVIDIA Broadcast app release features two new AI effects - Studio Voice and Virtual Key Light - both currently in beta.
Studio Voice enhances a user's microphone to match that of a high-quality microphone. Virtual Key Light relights subjects to deliver even lighting, as if a physical key light was defining the form and dimension of an individual. The new effects require a GeForce RTX 4080 or 5080 GPU or higher, and are designed for chatting streams and podcasts - these are not recommended for gaming.
The app update also improves voice quality with the Background Noise Removal feature, adds gaze stability and subtle random eye movements for a more natural appearance with Eye Contact, and improves foreground and background separation with Virtual Background.
The updated NVIDIA Broadcast app interface. There's also an updated user interface that allows users to apply more effects simultaneously and includes a side-by-side camera preview option, a GPU utilization meter and more.
Developers can integrate these effects directly into applications with NVIDIA Maxine Windows software development kits (SDKs) or by accessing them as an NVIDIA NIM microservice.
The updated NVIDIA Broadcast app is available for download today.
Accelerating Creative Workflows For video editors, all GeForce RTX 50 Series GPUs include 4:2:2 hardware support and can decode a single video source at up to 8K at 75 frames per second (fps) or nine video sources at 4K at 30 fps per decoder, enabling smooth multi-camera video editing.
The GeForce RTX 5090 is currently unmatched in the consumer GPU market - nothing can touch it in terms of performance, with virtually any workload - AI, content creation, gaming, you name it. - Hot Hardware
The GeForce RTX 5090 is equipped with three encoders and two decoders. These multi-encoder and -decoder setups enable the GeForce RTX 5090 GPU to export video 40% faster than the GeForce RTX 4090 GPU and at 4x speed compared with the GeForce RTX 3090 GPU.
GeForce RTX 50 Series GPUs also feature the ninth-generation NVIDIA Encoder (NVENC) with a 5% improvement in video quality on HEVC and AV1 encoding. The new AV1 Ultra Quality mode achieves 5% more compression at the same quality versus the previous generation, and the sixth-generation NVIDIA decoder achieves 2x decode speeds for H.264 over the prior version. The AV1 Ultra Quality mode will also be available to GeForce RTX 40 Series users.
Video editing applications Blackmagic Design's DaVinci Resolve and Wondershare Filmora have integrated these technologies.
Livestreamers also benefit from the ninth-generation NVENC with a 5% video quality improvement for HEVC and AV1 - meaning that video quality looks like it used 5% more bitrate - in Twitch with the Twitch Enhanced Broadcasting beta, YouTube or Discord. This improvement is measured using BD-BR PSNR, the standard for measuring video quality by comparing what bitrate matches the same video quality between two encoders.
3D artists benefit from the 32GB of memory in GeForce RTX 5090 GPUs, allowing them to work on massive 3D projects and across multiple platforms simultaneously with smooth viewport movement. GeForce RTX 50 Series GPUs with fourth-generation RT Cores run 3D applications 40% faster.
DLSS 4 is now available in D5 Render and is coming in February to Chaos Vantage, two popular professional-grade 3D apps for architects, animators and d
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
13/05/2026
New Adobe Premiere Color Grading Mode Accelerated on NVIDIA GPUs
Joel Pennington May 13, 2026
0 Comments
New NVIDIA RTX-accelerated features streamlin...
13/05/2026
Grass Valley announced that dB Broadcast has delivered new IP-based outside broadcast (OB) trucks for Cloudbass, featuring Grass Valley LDX 100 Series cameras a...
13/05/2026
Ikegami will exhibit the latest additions to its wide range of broadcast production cameras, control units, viewfinders and monitors on stand 5D3-1 at Broadcast...
13/05/2026
FISE, working with the founding members of the XR Sports Alliance (XRSA), Accedo, Qualcomm Technologies, Inc. and HBS, have collaborated to develop an immersive...
13/05/2026
Canon Unveils New EOS R6 V Full-Frame EOS Camera and RF20-50mm F4 L IS USM PZ Bu...
13/05/2026
Boston Conservatory at Berklee Honors Beth Morrison and Moses Pendleton at Comme...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
13/05/2026
Creative software developer Foundry today announced the latest developments on Nuke Stage. A purpose-built application for end-to-end virtual production and in-...
13/05/2026
A definitive portrait of one of Ireland's most influential musicians
New TV documentary airs Monday 18 May on RT One and RT Player at 9.35pm
Watch the...
13/05/2026
Agentic AI is changing the way users get work done. Following the success of OpenClaw, the community is embracing new open source agentic frameworks. The latest...
13/05/2026
Reinforcement-learning agents - AI systems that learn by trial and error - can c...
12/05/2026
Beyond the Hype: A Strategic Post-Hoc Analysis of NAB 2026 If NAB Show 2026 had an underlying theme, it was a quiet, industry-wide pivot from the high-energy sp...
12/05/2026
Guntermann and Drunck (G&D), a Panoptec Technologies Group company, and CT Square, led by Chandresh Shah, have announced a joint venture to distribute G&D and V...
12/05/2026
With 30 days until the start of the FIFA World Cup 2026, Telemundo, the exclusive Spanish-language home of the tournament in the United States, has announced th...
12/05/2026
The NHL has announced the return of Stanley Pup for its third consecutive year, a 90-minute special featuring adoptable rescue dogs competing on a miniature rin...
12/05/2026
NBCUniversal presented its 2026 Upfront to advertisers at Radio City Music Hall, detailing upcoming programming across NBC, Peacock, Bravo, and Versant properti...
12/05/2026
FOX Sports has announced funding for the Fandom and Social Connection Initiative at Harvard Kennedy School's Shorenstein Center on Media, Politics, and Publ...
12/05/2026
TNDV and Live Media, both divisions of Live Media Group, supported live broadcast coverage around NCAA Final Four weekend in Indianapolis, including the March M...
12/05/2026
The European Football Alliance (EFA) has announced a content distribution agreement with Fubo Sports Network, the free ad-supported streaming TV (FAST) channel ...
12/05/2026
For the first time, Spanish-speaking fans in the U.S. will have two separate tel...
12/05/2026
CP Communications led a comprehensive spectrum management initiative on behalf of Churchill Downs during Kentucky Derby week, coordinating RF assets across the ...
12/05/2026
LiveU has announced a strategic partnership with DRONERESPONDERS, a 501(c)3 non-...
12/05/2026
Open Broadcast Systems has announced that BMC TV, a specialist in IP transport of broadcast content, has selected the Open Broadcast Systems 5G Flyaway solution...
12/05/2026
NEP Europe, part of NEP Group, has announced it will deliver broadcast solutions...
12/05/2026
Grass Valley has announced continued collaboration with Ravensbourne University ...
12/05/2026
Stats Perform has announced the launch of Opta Pulse, an AI-assisted video creation and distribution platform for leagues, rights holders, and broadcasters. The...
12/05/2026
FOX Sports has announced a collaboration with Sesame Workshop to integrate Sesame Street characters into FOX Sports' FIFA World Cup 2026 programming. Conten...
12/05/2026
To date, NHL Productions has produced 19 broadcasts with commentary in American Sign Language
NHL in ASL (American Sign Language) may be just one show, but the...
12/05/2026
Google's Brian Albert: creators, athletes, highlights, nostalgia, second-scr...
12/05/2026
A still from Past Lives by Celine Song, an official selection of the Premieres program at the 2023 Sundance Film Festival. (Courtesy of Sundance Institute | p...
12/05/2026
Spotify is where fans and artists come together, turning discovery into somethin...
12/05/2026
Features patented Marco-MMC clocking technology
Black Lion Audio's latest release combines the company's expertise in clocking with their renowned p...
12/05/2026
New Track Panel, sequencer upgrades & more
Following their recent public beta release, Reason Studios have announced the full release of Reason 14. With the...
12/05/2026
One month to go! SBS reveals expansive FIFA World Cup 2026 lineup beyond the pi...
12/05/2026
Rohde & Schwarz presents its advanced solutions for power electronics testing at...
12/05/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, has developed a modified fund raising p...
12/05/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
12/05/2026
Tyrell Corporation, specialists in high-end live sports and entertainment broadcasts, was tasked with delivering compelling broadcast coverage of premier equest...
12/05/2026
Registration is now open for IBC2026 as the global media, entertainment and technology community prepares to converge on the RAI Amsterdam from 11 14 September ...
12/05/2026
Ross Video, a global leader in live video production technology, will present its latest innovations and integrated production workflows at BroadcastAsia 2026, ...
12/05/2026
500 selected leaders from around the world across start-ups, corporates, and venture capital. Over 50bn in assets under management among attending investors, a...
New GeForce RTX 5090 and RTX 5080 GPUs - built on the NVIDIA Blackwell architecture - are now available to power generative AI content creation and accelerate creative performance.
