
Linear Acoustic has been selected to provide the UPMAX v4 to NBC Olympics, a division of the NBC Sports Group, during its production of the 2014 Olympic Winter Games in Sochi, Russia, from February 6-February 23. The announcement was made today by David Mazza, Senior Vice President, Engineering, NBC Olympics, and Tim Carroll, Chief Technology Officer, The Telos Alliance, and founder of Linear Acoustic.
Over 40 UPMAX v4 units, along with remote controls, have been delivered for the Sochi Games. Linear Acoustic is also providing multiple instances of the award winning UPMAX II technology as a special plug-in for use in the NLE systems by NBC Olympics.
We are honored to provide the new UPMAX v4 to NBC Olympics for their coverage of the Sochi Winter Games, says Carroll. Linear Acoustic has been a part of delivering compelling 5.1-channel audio to NBCs viewers of the Olympics since the Beijing Games in 2008, and we are excited to be a part of that experience again in Sochi.
Karl Malone, Director of Sound Design, NBC Olympics said, We are pleased to be working once again with Linear Acoustic. The new UPMAX v4 is an integral component in our effort to maximize 5.1 content for the viewer. Its low latency in combination with its small rack footprint makes the v4 an invaluable tool in our NBC Olympics venue remote trucks as well as the International Broadcast Center.
Drawing upon the success of its predecessors in the UPMAX line, the compact, lightweight, and rugged UPMAX v4 produces stunning 5.1-channel audio from two-channel sources. With its very low latency, it is perfectly suited for OB trucks and post production facilities.
Offering AES and auto-sensing HD/SD-SDI I/O, the UPMAX v4 combines the renowned UPMAX upmixing/downmixing algorithm with AutoMAX auto-detection for seamless transitions between stereo and native surround input sources, and produces an upmix that is completely downmix compatible.
The UPMAX v4 comes standard with a built-in ITU loudness meter, dual redundant power supplies, internal relay bypass, SNMP monitoring, and 8 channels of analog outputs for monitoring purposes.
Linear Acoustic Director of Technology, Larry Schindel, will be attending the games as the on-site technical support and consultant for Linear Acoustic products and technologies.
About NBC Olympics
A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversals Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.
For more information on NBC Olympics coverage of the Sochi Olympics, please visit: http://nbcsportsgrouppressbox.com/.
About Linear Acoustic
Linear Acoustic continues to lead the industry towards high quality DTV audio that is naturally compliant. Its patented technologies and proven products are trusted by content creators, networks, and broadcasters throughout the world. A member of the Telos Alliance , the company designs and manufactures the AERO range of real-time and file-based loudness managers, UPMAX upmixing and downmixing solutions, and the LQ series of loudness metering products. It also licenses and OEMs key technologies to premier manufacturers.
The company is actively involved in standards and practices creation as a member of the ATSC (Advanced Television Systems Committee), as a sustaining member of SMPTE (Society of Motion Picture and Television Engineers), and as a founding member of SVGs (Sports Video Group) DTV Audio Group.
Linear Acoustic has provided upmixing, loudness metering, encoding products and technical services for NBCs coverage of the 2008 Beijing Summer Games, the 2010 Vancouver Winter Games, and the London 2012 Summer Games, and is the recipient of a 62nd Annual Technology and Engineering Emmy Award.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
17/02/2026
As the FCC explores a potential clawback of Upper C-Band spectrum currently used for broadcast distribution, BCNEXXT is working with broadcasters and operators ...
17/02/2026
Celebrating 21 Years of the RT Choice Music Prize
RT Choice Music Prize
In association with IMRO and IRMA
Classic Irish Album
And the winning album is
T...
17/02/2026
RT has today announced that as part of its public-service remit, it will expand...
16/02/2026
The production infrastructure scaled seamlessly from regular-season games to the...
16/02/2026
The operations team reimagined traditional workflows were reimagined and built a...
16/02/2026
Once again an in-house operation, the league's network is producing shows fr...
16/02/2026
The league is producing its first All-Star with NBC, Intuit Dome, and, once agai...
16/02/2026
When a customer in London needed a 4K video wall that could take 12G input, the media company found no video wall suppliers that could meet their specs and time...
16/02/2026
Grass Valley, a media and entertainment technology innovator, has won a competitive NATO-wide tender to provide the new camera system for NATO's main broadc...
16/02/2026
Comcast Business announces it is again partnering with NBCUniversal to architect and manage critical components of the linear and digital broadcast for three of...
16/02/2026
Week two of the 2026 Milano Cortina Winter Olympics are underway and crucial to the NBC Sports efforts has been the NEP Group which is providing a full range of...
16/02/2026
The Film Independent Spirit Awards have officially switched things up. This Sund...
16/02/2026
SBS's Powerhouse Current Affairs Line-up is Back with the Conversations and ...
16/02/2026
A THAAD interceptor is launched during a successful Missile Defense Agency intercept test (Photo Credit: Missile Defense Agency)...
16/02/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, is increasing capacity and ramping up p...
16/02/2026
Content Vault, the patent-pending content security platform originally developed for the film, television and entertainment industries, has today announced a ma...
16/02/2026
Back to All News
Netflix Releases the Second Season of Gangs of Galicia on April 3
Entertainment
16 February 2026
GlobalSpain
Link copied to clipboard
Wat...
16/02/2026
Back to All News
"Unscripted" Producer MEGUMI Signs Exclusive Partnership with Netflix
Entertainment
16 February 2026
GlobalJapan
Link copied to clipboard
...
16/02/2026
RT News & Current Affairs has today announced the new appointments of journalis...
16/02/2026
The NVIDIA Blackwell platform has been widely adopted by leading inference provi...
15/02/2026
With new partnership between the league and NBC, workflows distinguish more between live, broadcast sound
There'll be a lot new for the 75th NBA All-Star W...
15/02/2026
After 24-year absence, NBC Sports returns to NBA All-Star Weekend with unique ca...
15/02/2026
New to NBA coverage, the viewer experience offers several angles in addition to ...
15/02/2026
Coverage features 4X-slo-mo Supracam and Steadicam, Nucleus 4K cameras, closer play-by-play angle, 10 player mics
NBC Sports is in the midst of its first NBA A...
14/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
14/02/2026
Boston Conservatory Orchestra Helps Peter and Leonardo Dugan Complete Their Dre...
13/02/2026
Olympic Broadcasting Services (OBS) has provided an update on its adoption of the cloud as it continues on its journey to fully migrate to IT-based systems by 2...
13/02/2026
France T l visions has successfully launched France 2 UHD featuring Dolby Vision...
13/02/2026
Partnering with Worldwide Olympic Partner TCL, OBS deploys connected Athlete Mom...
13/02/2026
The men's figure skating long-form program is tonight, and it promises to be an exciting night for fans in the stands, fans at home, and even the production...
13/02/2026
With new partnership between the league and NBC, workflows distinguish more between live, broadcast sound
There'll be a lot new for the 75th NBA All-Star W...
13/02/2026
In-venue and creative video staffers at the professional and collegiate level have one major thing in common: the intensity and attention to detail ramps up dur...
13/02/2026
Teradek announces the launch of RF-X Auto Switcher, a revolutionary appliance designed to deliver flawless, uncompromised signal integrity for the world's m...
13/02/2026
Globecast and Synamedia announces that Pitch International (Pitch), the leading London-based sports marketing agency, has gone live with cloud-based distributi...
13/02/2026
Ratings Roundup is a rundown of recent rating news and is derived from press rel...
13/02/2026
Far from the action in the snow and on the ice, the team controls the production...
13/02/2026
The Daytona 500 is called The Super Bowl of Racing for a reason. Whether it's the culmination to five days of action on the track, the sheer size and scop...
13/02/2026
For the Milano Cortina Games, Olympic Broadcasting Services (OBS) is delivering more than 6,500 hours of content, with more than 900 hours of live action, sprea...
13/02/2026
After 24-year absence, NBC Sports returns to NBA All-Star Weekend with unique ca...
13/02/2026
By Jessica Herndon
We may have just wrapped an unforgettable 2026 Sundance Film...
13/02/2026
By Jessica Herndon
One of the most exciting things about the Sundance Film Fest...
13/02/2026
This Wednesday in Los Angeles, Spotify brought together a group of podcast creat...
13/02/2026
Yesterday, Spotify and LoveShackFancy hosted a Galentine's and Gents Lunch a...