Linear Acoustic has been selected to provide the UPMAX v4 to NBC Olympics, a division of the NBC Sports Group, during its production of the 2014 Olympic Winter Games in Sochi, Russia, from February 6-February 23. The announcement was made today by David Mazza, Senior Vice President, Engineering, NBC Olympics, and Tim Carroll, Chief Technology Officer, The Telos Alliance, and founder of Linear Acoustic.
Over 40 UPMAX v4 units, along with remote controls, have been delivered for the Sochi Games. Linear Acoustic is also providing multiple instances of the award winning UPMAX II technology as a special plug-in for use in the NLE systems by NBC Olympics.
We are honored to provide the new UPMAX v4 to NBC Olympics for their coverage of the Sochi Winter Games, says Carroll. Linear Acoustic has been a part of delivering compelling 5.1-channel audio to NBCs viewers of the Olympics since the Beijing Games in 2008, and we are excited to be a part of that experience again in Sochi.
Karl Malone, Director of Sound Design, NBC Olympics said, We are pleased to be working once again with Linear Acoustic. The new UPMAX v4 is an integral component in our effort to maximize 5.1 content for the viewer. Its low latency in combination with its small rack footprint makes the v4 an invaluable tool in our NBC Olympics venue remote trucks as well as the International Broadcast Center.
Drawing upon the success of its predecessors in the UPMAX line, the compact, lightweight, and rugged UPMAX v4 produces stunning 5.1-channel audio from two-channel sources. With its very low latency, it is perfectly suited for OB trucks and post production facilities.
Offering AES and auto-sensing HD/SD-SDI I/O, the UPMAX v4 combines the renowned UPMAX upmixing/downmixing algorithm with AutoMAX auto-detection for seamless transitions between stereo and native surround input sources, and produces an upmix that is completely downmix compatible.
The UPMAX v4 comes standard with a built-in ITU loudness meter, dual redundant power supplies, internal relay bypass, SNMP monitoring, and 8 channels of analog outputs for monitoring purposes.
Linear Acoustic Director of Technology, Larry Schindel, will be attending the games as the on-site technical support and consultant for Linear Acoustic products and technologies.
About NBC Olympics
A division of the NBC Sports Group, NBC Olympics is responsible for producing, programming and promoting NBCUniversals Olympic coverage. It is renowned for its unsurpassed Olympic heritage, award-winning production, and ability to aggregate the largest audiences in U.S. television history.
For more information on NBC Olympics coverage of the Sochi Olympics, please visit: http://nbcsportsgrouppressbox.com/.
About Linear Acoustic
Linear Acoustic continues to lead the industry towards high quality DTV audio that is naturally compliant. Its patented technologies and proven products are trusted by content creators, networks, and broadcasters throughout the world. A member of the Telos Alliance , the company designs and manufactures the AERO range of real-time and file-based loudness managers, UPMAX upmixing and downmixing solutions, and the LQ series of loudness metering products. It also licenses and OEMs key technologies to premier manufacturers.
The company is actively involved in standards and practices creation as a member of the ATSC (Advanced Television Systems Committee), as a sustaining member of SMPTE (Society of Motion Picture and Television Engineers), and as a founding member of SVGs (Sports Video Group) DTV Audio Group.
Linear Acoustic has provided upmixing, loudness metering, encoding products and technical services for NBCs coverage of the 2008 Beijing Summer Games, the 2010 Vancouver Winter Games, and the London 2012 Summer Games, and is the recipient of a 62nd Annual Technology and Engineering Emmy Award.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
06/04/2026
Michigan legends bring a new voice to the broadcast as TNT Sports and CBS Sports...
06/04/2026
From high school sports all the way up to the major leagues, building high-quali...
06/04/2026
Quickplay, an AI company for the media and entertainment industry, has been accepted into the Advanced tier of the TwelveLabs Ecosystem Partner Program. Quickpl...
06/04/2026
Grass Valley has announced the Future Playmakers Program, a global initiative to...
06/04/2026
El l der de operaciones impulsa la producci n en estudio mientras encuentra insp...
06/04/2026
The ops leader helps lead the charge in studio for the Spanish-language broadcas...
06/04/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
06/04/2026
The National Hockey League (NHL), in partnership with Verizon and the New Jersey Devils, today announced the opening of the NHL Innovation Lab powered by Verizo...
06/04/2026
Rock League, a new professional curling league, has announced that ESPN+ will stream its inaugural 2026 season for fans in the United States. The first Rock Lea...
06/04/2026
Advanced Systems Group has announced the appointment of Andrea (Andy) Cummis as Vice President of Systems Design and Engineering. In this role, she will lead de...
06/04/2026
Backed by Bolt Ventures, the venture brings Bryson DeChambeau, Grant Horvat, and...
06/04/2026
With this environment we can start that collaboration even earlier because we ca...
06/04/2026
Like the immortal lives of vampires, some stories never really end. That's t...
06/04/2026
As podcasting continues to evolve, growth increasingly means building beyond aud...
06/04/2026
Multiband dynamics plug-in enhanced
California-based developer FSK Audio have released a significant update for their innovative multiband dynamics processo...
06/04/2026
Share official & user-created full-rig presets
IK Multimedia's latest TONEX update makes it possible for users of the popular amp and effects modelling ...
06/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
06/04/2026
Dalet Showcases Dalia Agentic AI and End-to-End Media Workflows at NAB Show 2026
Brie Clayton April 6, 2026
0 Comments
Dalet, a leading technology and...
06/04/2026
OpenDrives Shows Off Sports Expertise in Sports Business Hub located in NAB Show...
06/04/2026
Proton to Demonstrate 3D Application at NAB 2026
Brie Clayton April 6, 2026
0 Comments
Yet further creative potential unleashed through innovation in ...
06/04/2026
Autoscript Highlights Voice-Driven Prompting and PTZ Solutions at NAB 2026
Brie Clayton April 6, 2026
0 Comments
Experience Autoscript Voice, PTZ prom...
06/04/2026
Mediaproxy Highlights Significant Enhancements to its LogServer suite at NAB Sho...
06/04/2026
Wayne, N.J., April 6th, 2026 Phantom High-Speed announces the release of PCC 4...
06/04/2026
April 6th, 2026
TRIBECA STUDIOS AND LILLY ANNOUNCE WINNERS OF INAUGURAL VITAL...
06/04/2026
Back to All News
Netflix Expands Kids Entertainment Lineup With Playground App ...
05/04/2026
Tackles all reported bugs!
SoundBridge have just announced the launch of a new update that introduces a couple of minor changes to their remote collaboratio...
04/04/2026
The University of Arizona's Men's Basketball team has only loss twice th...
04/04/2026
1080p HDR arrives, a new generation of storytelling tools takes center stage, an...
04/04/2026
Michigan legends bring a new voice to the broadcast as TNT Sports and CBS Sports...
04/04/2026
Faster, cleaner and more intuitive than ever
The control software for Flock Audio's digitally controlled patchbay systems has just been treated to an up...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
04/04/2026
DHD Introduces AI-Based Audio Noise Reduction to XD3 IP Core
Brie Clayton April 3, 2026
0 Comments
The accompanying image shows the rear panel of the ...
04/04/2026
Macnica Redefines ST 2110 Flexibility with Two Speeds on One Card
Brie Clayton April 3, 2026
0 Comments
New for NAB Show 2026, MEP100 SmartNIC now sup...
04/04/2026
Unified Media Workflows for Story-Centric Production
Brie Clayton April 3, 2026
0 Comments
Framelight X unifies field capture, editing and publishing ...
03/04/2026
Michigan's Fab Five will reunite for an alternate presentation of the Mich...
03/04/2026
Avid will exhibit at NAB Show 2026 (April 18-22, Booth N2226, Las Vegas Convention Center), demonstrating its Content Core platform and new AI-driven workflow c...
03/04/2026
Mark Roberts Motion Control (MRMC) has announced the appointment of Nick Barthee as Chief Operating Officer.
The announcement follows MRMC's transition fro...
03/04/2026
Interra Systems has announced that Elite Media Technologies has selected its BATON file-based QC solution for media workflows. Elite Media Technologies speciali...
03/04/2026
Ateme has announced that Moldtelecom has deployed Ateme technologies across its streaming workflow, covering encoding, delivery, operations, and analytics.
Mol...
03/04/2026
Grass Valley will demonstrate Framelight X, its content management platform, at NAB Show 2026. The platform connects capture, ingest, editing, and publishing in...
03/04/2026
Encompass Digital Media and Techex have announced a cloud-native Master Control ...
Linear Acoustic has been selected to provide the UPMAX v4 to NBC Olympics, a division of the NBC Sports Group, during its production of the 2014 Olympic Winter Games in Sochi, Russia, from February 6-February 23. The announcement was made today by David Mazza, Senior Vice President, Engineering, NBC Olympics, and Tim Carroll, Chief Technology Officer, The Telos Alliance, and founder of Linear Acoustic.
