
The Start of Something: Seattle Kraken's Ryan Schaber and Patrick Brown Break Down the Launch of Kraken Hockey Network Take an in-depth look at how the NHL franchise has taken the production and distribution of its live games in-house By Brandon Costa, Director of Digital
Monday, November 11, 2024 - 7:28 am
Print This Story | Subscribe
Story Highlights
This has been the fall of several professional franchises taking their regional live game productions and distribution in-house. Among them is the NHL's Seattle Kraken which, in September, launched the Kraken Hockey Network.
Seattle Kraken VP, Broadcast, and game producer Ryan Schaber and game director Patrick Brown sit at the front bench of a live game for the Kraken Hockey Network. (Photo Courtesy Seattle Kraken)
Through this new division, the team can now deliver live games to a massive chunk of potential viewers on over-the-air television and streaming in Washington, Oregon, and Alaska. The franchise turned to familiar faces to produce this robust lineup of games, bringing on the same producer and director from the team's days on ROOT Sports Northwest: Ryan Schaber and Patrick Brown.
What has also remained consistent is that the Kraken deliver one of the biggest regional game productions in the league. For home games, the crew deploys 13 operated cameras and boasts a whopping five robotics and five super slo-mo-capable cameras.
In this exclusive interview, Schaber and Brown offer in-depth breakdown of the production resources and storytelling strategies that go into a Kraken live game broadcast, what it took to establish the Kraken Hockey Network and get all of the pieces in place over just one offseason, and offer a look ahead at what's to come.
Watch Now on SVG PLAY:
NOTE: In the Greater Seattle area, Kraken games are broadcast on over-the-air television (KING 5, KONG, and select TEGNA, Gray, Cox and Morgan Murphy TV stations) while also available to stream on Amazon Prime Video. For fans outside of the Seattle region, Kraken partner TEGNA, which owns and operates the local stations, will air games on KGW in Portland and KREM in Spokane, totaling nearly 4 million households in Seattle/Portland/Spokane. KHN has added affiliates in Juneau (KYEX) and Anchorage (KAUU) along with one in Yakima (KAPP-KVEW, ABC affiliate) and another in Eugene (KEVU-KLSR).
For more longform video interviews, as well as access to all SVG live event panels, case studies, keynotes, and more, visit SVG PLAY.
North America Stories
15/10/2025
NEW YORK The NBA is making major changes to the NBA App and NBA TV as it takes control of them from TNT Sports, which has long managed the league's digital ...
15/10/2025
SAN MATEO, Calif. In what promises to be a major expansion of interactive features and personalized content on the DirecTV platform, the operator and Glance hav...
15/10/2025
SAN JOSE, Calif. Roku has launched changes to its user interface (UI) that the streaming platform says will better showcase original programming on the platform...
15/10/2025
LOS ANGELES Software-defined data storage and data services provider OpenDrives has elevated Alex Dunfey to chief technology officer, responsible for driving th...
14/10/2025
SVG Europe Summit 2025: All Sessions Now Available to Watch on SVG PLAYNetworking event that preceded IBC2025 shone a light on elite live sports innovation acro...
14/10/2025
SVG Sit-Down: Author Rich Podolsky on Writing Madden & Summerall: How They Revo...
14/10/2025
SVG All-Stars: Michael Reiners, Coordinating Producer, FloRacingThe Illinois State grad steers a vast schedule of motorsports events at tracks across the countr...
14/10/2025
Content protection: Getting the right management for your DRM By Neal Romanek
Friday, October 10, 2025 - 10:11
Print This Story
Eluvio power the EPCR'...
14/10/2025
As League Takes Over Ops, NBA TV and NBA App Add 60 Games, Weekday Studio Show, ...
14/10/2025
Time and effort: World's largest student-led broadcast prepares to go On Air...
14/10/2025
(L-R) Guest, Kimberly Robinson Jones, Geeta Gandbhir, Pamela Dias, and Takema Ro...
14/10/2025
From bowser to basket, 9 in 10 Aussies are feeling the impact of rising prices
26% of households earn over $160k, but are still concerned about rising prices...
14/10/2025
New players take a bite out of big bank share as consumers increasingly value tr...
14/10/2025
56% of Aussies are looking for a coastal holiday, while 40% are planning a road ...
14/10/2025
51% of Aussies want a hybrid car and 36% want a full EV
Toyota leads the market
75% research online before a new car purchase
Sydney - October 14, 2025 - Aus...
14/10/2025
Unilever leads the market
Beverages, smartphones, and food dominate category sp...
14/10/2025
Top insurance advertisers
Biggest growth categories
Sector ad spend up 4.7...
14/10/2025
WAYNE, Pa. Private-equity firm Saothair Capital Partners said it has completed the acquisition of GatesAir through a newly-formed affiliate....
14/10/2025
Media Excel, a leading provider of encoding and transcoding solutions, today announced that Space Norway, a leading provider of satellite services and operator ...
14/10/2025
Jason Tyler has joined ZTransform, a leader in media environment innovation, as Inside Sales and Procurement Manager bringing commercial and operational focus t...
14/10/2025
October 14th, 2025 ANNA SARGENT, VICTOR SLEZAK, ALI AHN, MARCELINE HUGOT, AND S...
14/10/2025
The Hollywood Professional Association (HPA) today unveiled key highlights of the 2026 HPA Tech Retreat, scheduled for Feb. 15-19 at the Westin Rancho Mirage Go...
14/10/2025
AI is transforming the way enterprises build, deploy and scale intelligent applications. As demand surges for enterprise-grade AI applications that offer speed,...
14/10/2025
At Oracle AI World, NVIDIA and Oracle announced they are deepening their collabo...
13/10/2025
Spectrum Brings Selected L.A. Lakers Games to Apple Vision Pro With New Immersiv...
13/10/2025
Media Climate Accord aims to offer united approach to M&E industry sustainabilit...
13/10/2025
Riot Games streamlines production of Valorant Champions Paris with ST 2110 flypa...
13/10/2025
Feeling the NRG: Riot Games puts on a show for Valorant Champions Paris final By Jo Ruddock
Monday, October 13, 2025 - 09:17
Print This Story
After more t...
13/10/2025
FOX Sports MLB Postseason Audio Aims To Make Officials' Calls More AccurateA1 Joe Carpenter hopes to bring some baseball CSI' to the ABS ump-cam system...
13/10/2025
By Katie Arthurs
Whether told through dance, ceremony, spoken word, or visual a...
13/10/2025
Regional sports network moves from satellite to IP to cut distribution costs by more than half and streamline broadcast and direct-to-consumer delivery
Mid-Atl...
13/10/2025
Delta Live, the award-winning audio supplier, has underlined its position at the forefront of live sound with significant investments in cutting edge audio syst...
13/10/2025
Back to All News
Feel the Excitement With the Trailer for the Documentary Serie...
13/10/2025
The next AI revolution starts where rockets launch. NVIDIA DGX Spark's first...
13/10/2025
Back to All News
Grand Galaxy Hotel' Open for Business: Netflix Confirms Production and Cast
Entertainment
13 October 2025
GlobalSouth Korea
Link copi...
13/10/2025
Back to All News
Netflix Partners with GOBELINS Paris and Guillermo del Toro to...
13/10/2025
Back to All News
Stories Set to Thrill, Move, and Entertain: Netflix Announces ...
13/10/2025
At the OCP Global Summit, NVIDIA is offering a glimpse into the future of gigawa...
11/10/2025
SVG New Sponsor Spotlight: TAB M Solutions' Joe Wire, Kevin Tucker on Guidin...
11/10/2025
By Jessica Herndon
One of the most exciting things about the Sundance Film Fest...
11/10/2025
STAMFORD, Conn. In a move that highlights the growing importance of streaming apps on pay TV platforms, Charter Communications' Spectrum operating brand has...
11/10/2025
Netflix is expanding its video game offerings from mobile into TV by launching party games that its subscribers can play on smart TVs....
11/10/2025
STAMFORD, Conn. Charter Communications' Spectrum News has reached a deal with Comcast to expand distribution of its local news channels to Xfinity TV custo...
11/10/2025
Professional podcasts are booming. They're an effective way to establish company executives as industry leaders, humanize a large organization, drill down o...
11/10/2025
PlayBox Neo, a leading provider of media playout and channel branding solutions, will present its PlayBox Neo Suite media platform for the first time in the U.S...
11/10/2025
As a testament to its commitment to the broadcast market, FOR-A America will bring several popular and future-facing technologies to the NAB Show New York, runn...
11/10/2025
European technology developer Profuz Digital reflects on another successful IBC Show in Amsterdam from 12 15 September after showcasing the latest version of ...
11/10/2025
Cobalt Digital, the leading designer and manufacturer of award-winning signal processing products, and a founding partner in the openGear initiative, is headin...
11/10/2025
Lightware, an industry leader in signal management, is at the center of a growing range of high-profile integrations with its UBEX platform. Built to deliver un...
11/10/2025
FOR-A Latin America and the Caribbean (LAC) will bring its industry-leading signal processing, frame rate conversion and graphics playout software to CAPER 2025...