
Figures from across the industry have been broadly supportive of the Chancellors announcement
By Matthew Corrigan
Published: October 30, 2024
Figures from across the industry have been broadly supportive of the Chancellor's announcement
target=_blank title=Share on LinkedIn class=share-linkedin> Figures from across the industry have been broadly supportive of the Chancellor's announcement
https://www.tvbeurope.com/business/creative-industries-react-to-budget-statement title=Share via Email class=share-email>
Figures from across the UK's media and entertainment sector have reacted to the new Chancellor's first budget.
In her speech, Chancellor of the Exchequer, Rachel Reeves MP, announced a forthcoming tax relief package aimed at reducing costs for visual effects (VFX) production for our world-beating creative industries.
From April 2025, film and high-end TV productions will be able to claim an enhanced 39 per cent rate of Audio-Visual Expenditure Credit on their UK VFX costs. Additionally, UK VFX costs will be exempt from the Audio-Visual Expenditure Credit's 80 per cent cap on qualifying expenditure. Costs incurred from 1st January 2025 will be eligible.
The budget announcement has been broadly welcomed by the UK's VFX industry, with UK Screen Alliance stating the country is set to attract an additional £175 million per year of film and TV VFX spending, creating 2,800 new jobs. The government had previously identified the creative sector as a growth driver in its Industrial Strategy, unveiled earlier this month at its International Investment Summit.
UK Screen Alliance had campaigned for the removal of the cap and a more competitive rate of credit. Following the Chancellor's speech, Neil Hatton, the organisation's CEO, said: The confirmation in the Budget that the VFX rebate will be available from the New Year is terrific news for the UK's visual effects companies. We know that productions are making decisions right now on where to place their VFX work for 2025 and beyond. Today's announcement means that these clients will be incentivised to place many millions of dollars of inward investment work with the UK's award-winning VFX community, creating considerable value for the UK economy.
His sentiments were echoed by figures representing a broad cross-section of the creative community:
Sir William Sargent, chairman, Framestore Company 3, said: The UK's place at the heart of the global visual effects industry has been hard-fought, and these changes represent a significant step forward. This is a highly skilled, highly creative and highly innovative sector with technology at its heart, and the strides we make across film, TV, advertising and immersive experiences have wide-ranging benefits for a wide range of industries. As the impact of emerging technologies continues to grow, it is more vital than ever that we future-proof the UK as a place where the best artists, technologists and creative thinkers can push the boundaries of what is possible these changes will help them do just that.
Sue Lyster, executive in charge, Industrial Light and Magic, London added: We're incredibly pleased to hear the announcement of improvements to the VFX tax incentive in the Chancellor's Budget statement. This important step will undoubtedly retain and attract more VFX work to the UK.
Stefano Salvini, general manager, DNEG London said: The Chancellor's statement is very welcome news for our industry, and recognises its delivery of considerable economic value and strong potential for further growth. This announcement will incentivise productions to place more highly creative VFX work in the UK, driving technological innovation and crucially creating a significant number of new jobs in our industry. We are grateful that the government has also agreed to bring the implementation date forward, allowing these changes to make an immediate and positive impact on the UK's VFX sector.
BECTU, the UK's media and entertainment union, issued a statement welcoming the promising signs in Reeves' announcement, adding that they need to be backed up with the aforementioned Industrial Strategy. The union's head, Philippa Childs, said, There are promising signs in today's Budget that the government understands the incredible cultural and economic value of the creative industries.
We welcome the minimum wage rise, which we hope will provide some welcome relief for many in the creative industries who continue to struggle due to low pay.
We're also pleased to see additional VFX tax reliefs, the boost for film and TV development in the North East and the wider commitment to driving growth and jobs across the nations and regions. We now want to see this localised funding translate into meaningful support for creative talent and jobs across the UK.
The commitment to investing in the BBC's World Service is also welcome news, and we will keep a keen eye on further details and continue to push for sustained and adequate funding for our world-leading public service broadcaster.
Many in the creative industries continue to face low pay, poor conditions and precarious employment and significant challenges remain for the workforce. We hope to see today's promising signs backed by a significant and sustained commitment to bolstering the sector via the government's Industrial Strategy.
Autumn Budget 2024
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
19/02/2026
The Canadian rightsholder deploys its most complex' Olympics setup an ever,...
19/02/2026
Suite Studios, a cloud-native platform that connects creative teams to their med...
19/02/2026
Guitar Center and the Tennessee Titans announce a first-of-its-kind partnership ...
19/02/2026
DAZN is reinforcing its leadership in global boxing through a new five-year deal with Matchroom Boxing in the United States and the United Kingdom. The deal ext...
19/02/2026
PTZOptics announces the launch of its visual reasoning initiative that makes vid...
19/02/2026
Influencer Positions, AI-driven vertical video, and platform-native creators res...
19/02/2026
Host broadcaster evolves from world-feed producer to global content orchestrator, unlocking hidden moments for every platform...
19/02/2026
Custom drones raise expectations for bringing viewers closer to the action in new ways
2026 is not the first time OBS has used drones or event First Person Vie...
19/02/2026
Comcast's Xfinity announces record-setting performance from its new RealTime4K technology during Super Bowl LX, delivering the game to customers' homes ...
19/02/2026
The Women's Monobob turned out to be a historic event: Team USA's Elana Meyers Taylor captured the gold at age 41, making her the oldest Bobsleigh gold ...
19/02/2026
The senior from Georgia has found his calling as a technical director and video engineer
In the live-sports-video industry, the future is bright. Our series SV...
19/02/2026
Cosm announces the appointment of two new leaders - Jeff Hughes (President, Sports and Entertainment) and Rob Laycock (Vice President, Head of Venues Marketing)...
19/02/2026
Two main sets feature Unreal Engine environment, LED architecture, camera-tracked virtual windows; a third, in the TV Tower,' overlooks the Duomo...
19/02/2026
Last November, Spotify hosted an unforgettable night with Robyn, where top fans ...
19/02/2026
WBD edges above Polsat in only change in the top 10 content distributor rankings...
19/02/2026
Airlines and cruise operators ramp up spend as New Zealanders plan, compare and book online
Auckland, February 19, 2026 - New Nielsen Ad Intel data shows adver...
19/02/2026
The beginning of the new year brought a clear revival in front of television screens. The winter aura meant that Poles spent an average of 5% more time watching...
19/02/2026
New data also shows news content on FAST channels up 58% as streaming catalogs c...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Berklee Awards Fenway Neighborhood Improvement Grants to Six Organizations A total of $25,000 will be distributed among the Boston-based nonprofits.
February...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
19/02/2026
Foundry, the leading developer of creative software for the Media and Entertainment industry, today announced the completion of its acquisition of Griptape, a p...
19/02/2026
Capturing the raw energy and emotional intensity of FX's hit series The Bear is no small feat, especially when the set itself is as hectic and unpredictab...
19/02/2026
Cobalt Digital Inc., a leading designer and manufacturer of award-winning video and audio conversion, processing, and distribution solutions, and a founder of o...
19/02/2026
DHD s complete range of digital audio mixers plus the latest-generation RM1 Pro broadcast-from-anywhere unit will be promoted at the upcoming Lokalradioforbunds...
19/02/2026
Operative, the preferred advertising management solution provider for the world's leading media brands, today announced a partnership with GraySwan to bring...
19/02/2026
Witbe today announced the launch of Agentic SDK, a new test automation framework designed to help video service providers build, operate, and scale agentic auto...
19/02/2026
Grass Valley today announced that Network18 Media & Investments Ltd., one of India's largest and most influential media conglomerates, is deploying Grass Va...
19/02/2026
Clear-Com is sponsoring and presenting the USITT Stage Management Award during the United States Institute for Theatre Technology (USITT) Annual Conference & S...
19/02/2026
Paramores Hayley Williams Praises Berklee Ensemble: Make Noise Williams acknowledged the Paramore Ensemble after their show at the Berklee Performance Center ...
19/02/2026
February 19th, 2026 TRIBECA ANNOUNCES NEW SLATE OF STAR-STUDDED MEMBERSHIP EVEN...
19/02/2026
News Corp Announces Match for U.S. Government's $1,000 Contribution to Child...
19/02/2026
Back to All News
Main Trailer for Boyfriend on Demand' Serves Up Virtual D...
19/02/2026
Back to All News
Meet the Singles of Love is Blind: Sweden Season 3
Entertainment
19 February 2026
GlobalSweden
Link copied to clipboard
Meet the singles ...
19/02/2026
Harmonic's cOS Virtualized Broadband Platform Is Simplifying Fiber Rollouts, Lowering Infrastructure Spend, and Delivering Exceptional Broadband Experiences...
19/02/2026
Fox Corporation Announces It Will Match U.S. Government's $1,000 Contributio...
19/02/2026
The GeForce NOW anniversary celebration keeps on rolling, and this week is all about the games that make it possible. With more than 4,500 titles supported in t...
19/02/2026
AI is accelerating the telecommunications industry's transformation, becomin...