A script you couldn t write - the world s first social media solution for prompting

02/04/2015

Autoscript continues to lead the global field in prompting innovation with new forward-thinking features incorporated into WinPlus prompting software. The brand new functionality, developed to meet the immediacy of today's news operations, includes Twitter integration, cloud storage and automated closed captioning.

WinPlus's Twitter functionality, the first of its kind in the industry, is ideal for the newsroom environment as it enables producers and prompting operators to automatically send tweets at specified points of the script. This allows broadcasters to distribute their news online and in sync with their television broadcast, allowing them to reach a wider audience than before. The tweets can be sent directly from the organisation's Twitter account, the news anchor or reporter, depending on the studio's requirements.

As a pioneer in the prompting industry, Autoscript is driven by innovation and this latest update sees us looking at teleprompting in a whole new way to harness the power and potential of social media, says Robin Brown, product manager, Autoscript.

The functionality has been developed in response to changing market needs, viewing patterns and the increasing use of handheld smart devices while consuming news content. Social media, and Twitter particularly, is changing the way people consume news. While news organisations already use these channels, this feature enables producers or operators to plan tweets in conjunction with the script and send them directly from the WinPlus software so that online messaging coincides with the broadcast report.

WinPlus prompting software now also includes a cloud storage feature whereby talent in the field can upload or download data and scripts wirelessly without using email or internet browsers. This is particularly useful when large files need to be accessed and ensures that users are always able to download or save scripts in the field.

In this way, the talent is always up to date and they can quickly access the data they need, ensuring that there are no delays or hiccups during shooting, says Brown.

WinPlus has also integrated with Adobe Premier Pro for automatic closed captioning support, which offers a substantial time, manpower, and cost savings to broadcasters.

Brown continues: Essentially, once the script is created it is loaded into WinPlus. As the prompter is scrolled, the WinPlus software automatically creates the closed caption file, which can then be exported into Adobe Premier Pro to overlay the captions. This eliminates the step in between where the subtitles are manually entered into the captioning engine.

These innovations are now included in the standard WinPlus software package.

WinPlus software will be showcased on our booth at NAB 2015 (C6025), alongside the E.P.I.C. 17 and 19 integrated prompting systems.

LINK:	http://www.autoscript.tv/news/first-social-media-solution-for-promptin...
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