Streaming Global Supplies Low Latency, High-Quality Content Delivery for Large-Scale Digital Productions

Streaming Global Supplies Low Latency, High-Quality Content Delivery for Large-Scale Digital Productions By Kristian Hernandez, Associate Editor

Monday, February 22, 2021 - 10:42 am

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The Sports Video Group is pleased to welcome Streaming Global as a new corporate sponsor. Founded in 2016, the company has invented and patented a reimagined media delivery pipeline to address the three major pain points of the industry: high cost of delivery, long glass-to-glass latency, and lack of reliability scale.

The Sports Video Group community will tackle the various challenges faced in delivering live sports with great performance and scale, says Brandon Farley, SVP & Chief Revenue Officer, Streaming Global. Our team looks forward to collaborating with SVG members to establish best practices and develop best-in-class technology solutions to help rights holders and their distribution partners.

Streaming Global's MDRN (Media Delivery Right Now) technology is ideal for 24/7 OTT channels, linear media transport, and live events with single and multi-stream content. SG MDRN turns any simple cloud storage server into an ultra-fast live streaming server. This enables live, linear, OTT, social, and VOD streaming with global scalability over existing cloud providers (Microsoft Azure, Amazon AWS, Oracle Cloud, etc.) and private/custom clouds.

The MDRN pipeline has helped productions of Super Bowl/World Cup Final-scale deliver content at near-zero latency for a fraction of the cost of conventional methods. Additional features like global stream, device synchronization, and hybrid ad-insertion also allow esports and sports betting stakeholders to enhance the fan experience and deliver high-performing streams across the globe.

LINK:	https://www.sportsvideo.org/2021/02/22/streaming-global-supplies-low-l...
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