SGO introduces affordable, simplified and fully automated data-driven video creation with Mistika Workflows and Adobe After Effects

Published On: August 14th, 2024

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SGO announces a groundbreaking integration of Adobe After Effects and Eleven Labs with Mistika Workflows, unlocking totally automated creation of personalized and localized content with AI-generated voices.

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In advertising, broadcasting, event management, or virtually any industry, engaging your audience depends on customized, personalized, and localized messaging. Imagine preparing content in any language and elevating your campaigns or event invitations with personalized touches. Customize client names, messages, or even tailor recommendations based on individual profiles. And the best part? All of this being totally automated.

No-code Simplicity

You no longer need coding skills for personalized video production, said Miguel Angel Doncel, CEO at SGO and the visionary behind this integration. With just a few simple steps, users can now produce hundreds or thousands of data-driven videos in moments, not hours or days. Create templates in Adobe After Effects, connect your data to Mistika Workflows, and automatically generate and distribute content.

The users can change dynamic elements, such as text, images, logos, QR codes, or anything else based on data input from a CSV file. The possibilities of personalization are endless - if you can define the variable and have the data, then it is possible!

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Seamless AI Voice Integration with Eleven Labs

As a perfect complement to Adobe After Effects, SGO also introduced Eleven Labs integration. This new feature enables fully automated generation of natural-sounding AI voices from text input, streamlining the process of adding voiceovers and narration to video projects. With just a few clicks, creatives can now effortlessly produce professional-quality speech, eliminating the once time-consuming task of voice generation.

Perfect match for any industry

Video personalization is a major trend in advertising but can be applied across various industries, including event management, broadcasting, retail, and real estate. As a marketer, I am thrilled about this advancement. It gives creatives an affordable and accessible superpower to create truly engaging content, shared Eva Panjan, Digital Growth and Engagement Manager at SGO.

Affordable for ALL

Traditionally, producing large-scale personalized content has been labor-intensive and costly, reserved for those with substantial budgets. However, with SGO's new integration, even freelancers and boutique studios can now effortlessly create campaigns similar to Spotify Wrapped for just 99 per month. This allows creatives to significantly reduce campaign budgets, cut down long working hours, and focus on what they do best - the creative work.

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