
Walk into a store. Grab your stuff. And walk right out again, without stopping to check out.
In just the past three months, California-based AiFi has helped Choice Market increase sales at one of its Denver stores by 20 percent among customers who opted to skip the checkout line.
It allowed appka, a Polish convenience store chain, to provide faster checkout for morning train commuters.
It helped pro-racing team Penske and Verizon run a dinky 200-square-foot store at the Indy500, so race fans could quickly get back to the action.
And on Wednesday AiFi announced an expanded partnership with Loop Neighborhood to introduce its computer vision, camera-only platform into stores in California, starting with two Bay Area locations.
AiFi, a member of the NVIDIA Inception accelerator for AI and deep learning startups, has moved out of the proof-of-concept stage and into stores across the world.
Its technology makes shopping more convenient and helps retailers better understand their customers.
AiFi has helped Choice Market increase sales at one of its Denver stores by 20 percent among customers who opted to skip the checkout line. Retailers can now get as much information about physical shopping habits as online stores are getting from ecommerce, said AiFi CEO and co-founder Steve Gu, a veteran of Apple and Google.
AiFi's ability to analyze shopper habits is even more impressive because its stores don't need to buy costly sensors and RFID tags.
Instead, the company uses real-time image recognition and edge AI powered by NVIDIA GPUs to recognize the items shoppers select and charge them, usually through an app linked to the customer's credit card.
It's not an easy task in busy stores stocked with many hundreds of items, but the five-year-old company's technology now achieves an accuracy rate of 99 percent.
To date, more than 15 stores worldwide are putting the company's technology to work. Those stores are already serving satisfied customers who return again and again.
At Choice Market, 60 percent of shoppers who tried the checkout-free option used it again within a month. Twenty percent came back three times.
The computer-vision-powered system works smoothly alongside the store's traditional checkout system, and is integrated with the Choice Now app, where customers can shop checkout-free, and place online orders and arrange pickups.
AiFi is revolutionizing retail operations with AI. At the Indy500 auto race earlier this year, Penske Entertainment's nano-store allowed fans to buy snacks, beverages and merchandise with an app. No need to stop and swipe a credit card.
This speed translates well to any kind of store where people need to slip in and out in a hurry. appka partnered with AiFi to open its first public autonomous store in Poznan, Poland, quickly drawing huge amounts of foot traffic from commuters going to and from a nearby train station.
With AiFi integrated with the appka App, which has over 5 million users, harried commuters could hustle out the door with a newspaper and a morning coffee.
appka partnered with AiFi to open its first public autonomous store in Poznan, Poland. More stores equipped with AiFi's technology are coming. In France, the company is working with Carrefour on what the retailer calls its Flash LabStore, a frictionless store at its headquarters in Massy.
And in the UK, Britain's fourth-largest supermarket, Morrisons, is working with AiFi to test out a store with no checkout.
These stores represent a growing number of collaborations with major retailers that see AiFi's combination of AI and computer vision as the key to a brick and mortar retail renaissance that will ultimately put more goods in front of more customers, in more places.
Learn more about NVIDIA's AI platform powering intelligent retail stores.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
09/10/2026
September 10 2026, 06:00 (PDT) Dolby Expands Dolby OptiView Platform with New Capabilities at IBC 2026
New Sports Intelligence helps providers better unders...
08/10/2026
Modern venues have come a long way since the tinny, echoing audio of the mid 20t...
08/10/2026
ESPN's first Super Bowl production will stream in English and Spanish on Disney+, while the ESPN App carries the full slate of game, ManningCast, studio, an...
08/10/2026
From high-school videoboards to War Eagle Productions, the Opelika native is learning how to lead shows and capture big moments
The future of live sports produ...
08/10/2026
The Television Academy and Prime Video have announced a six-year agreement making Prime Video the exclusive global home of the Emmy Awards beginning with the 20...
08/10/2026
Techex will exhibit at NAB Show New York 2026 (Booth 623, Javits Center, October...
08/10/2026
X Games has announced the appointment of Steve Rogers as Chief Operating Officer. Rogers previously served as COO of World Supercross and spent nearly a decade ...
08/10/2026
Fonn Group has appointed Trevor Spielmann as Sales Director for Germany, Austria, and Switzerland. Spielmann joins from EVS, where he held sales and business de...
08/10/2026
The flagship program will originate from major PG events with a four-camera production, live distribution across PGTV, social platforms
Perfect Game is bringin...
08/10/2026
Innovation rarely happens in a vacuum. More often, it happens at the point of collision: when worlds that have run on separate tracks begin to converge. That is...
08/10/2026
For decades, the production and broadcast services business has run on a familia...
08/10/2026
Uplynk, Zixi, BroadView Software, and Grass Valley have published The IP Converg...
08/10/2026
The NFL has announced the return of the Big Data Bowl, the league's analytics competition, now in its ninth year and again powered by AWS. Registration is o...
08/10/2026
Eutelsat has renewed its partnership with T l diffusion d'Alg rie (TDA), Algeria's national broadcasting network operator, for continued distribution of...
08/10/2026
Disney will livestream Super Bowl LXI on February 14, 2027, alongside the game's broadcast on ESPN and ABC. All Disney subscribers in the United States wi...
08/10/2026
RHStv and Red House Streaming have announced an expansion of their partnership w...
08/10/2026
Gray Media has announced a distribution agreement with TEGNA and DAZN to simulca...
08/10/2026
SVG readers can save 10% on registration and receive a complimentary Solutions H...
08/10/2026
PROTON Camera Innovations GmbH has been named a recipient of a 2026 Technology a...
08/10/2026
Industry leaders discuss real-world cloud workflows for live game production, pl...
08/10/2026
The next-gen audio technology joins Dolby Vision as part of Apple TV's immersive F1 experience...
08/10/2026
David France, Jesse Short Bull, Mato Wayuhi, N. Bird Runningwater, Jodi Archambau, Jhane Myers, Paul McGuire, Amber Morning Star Byars, Holly Macarro, Nick Tils...
08/10/2026
Dynamic panning plug-ins get an upgrade
Sound Particles have just announced major updates for two of their popular dynamic panning plug-ins. Energy Panner 2...
08/10/2026
New expandable instrument boasts full DMNO engine
UDO Audio have just announced the upcoming release of a new, expandable synth that packs the power of the ...
08/10/2026
Two new subwoofers added to monitoring line-up
ADAM Audio's monitoring range has just been expanded with two new DSP-equipped subwoofers, the Sub8 PRO a...
08/10/2026
eds3_5_jq(document).ready(function($) { $(#eds_sliderM519).chameleonSlider_2_1({ content_source:......
08/10/2026
Calrec gives broadcasters freedom of choice at NAB Show New York We're looking forward to meeting up with you all at NAB New York on 21st-22nd October.
Cal...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Globecast, a leading provider of broadcast, media and entertainment managed services, will showcase its next generation of media orchestration services at NAB S...
08/10/2026
Clear-Com played a critical role in the production communications infrastructure for Rock in Rio 2026, one of the world's largest and most recognized music...
08/10/2026
Sohonet Launches ClearView Rush: A Leap Forward in Studio Review, Built for Crea...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Ikegami announces a major expansion to its range of broadcast-quality live production cameras. Scheduled for introduction on Ikegami booth 708 at NAB New York, ...
08/10/2026
Calrec will be located at Booth 444.
Freedom to choose
The media landscape is evolving quickly, and the broadcasters best placed for what comes next will be...
08/10/2026
LiveU has announced that CRD Audiovisuel relied on LiveUs LU900Q intelligent production unit, with built-in native LiveU IQ (LIQ ) connectivity, to deliver live...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
08/10/2026
Marshall Electronics, a globally recognized provider of high-performance video solutions for broadcast, streaming, AV and professional production, will exhibit ...
08/10/2026
14-hour package also includes A Remarkable Place to Die season 2 as well as libr...