
Walk into a store. Grab your stuff. And walk right out again, without stopping to check out.
In just the past three months, California-based AiFi has helped Choice Market increase sales at one of its Denver stores by 20 percent among customers who opted to skip the checkout line.
It allowed appka, a Polish convenience store chain, to provide faster checkout for morning train commuters.
It helped pro-racing team Penske and Verizon run a dinky 200-square-foot store at the Indy500, so race fans could quickly get back to the action.
And on Wednesday AiFi announced an expanded partnership with Loop Neighborhood to introduce its computer vision, camera-only platform into stores in California, starting with two Bay Area locations.
AiFi, a member of the NVIDIA Inception accelerator for AI and deep learning startups, has moved out of the proof-of-concept stage and into stores across the world.
Its technology makes shopping more convenient and helps retailers better understand their customers.
AiFi has helped Choice Market increase sales at one of its Denver stores by 20 percent among customers who opted to skip the checkout line. Retailers can now get as much information about physical shopping habits as online stores are getting from ecommerce, said AiFi CEO and co-founder Steve Gu, a veteran of Apple and Google.
AiFi's ability to analyze shopper habits is even more impressive because its stores don't need to buy costly sensors and RFID tags.
Instead, the company uses real-time image recognition and edge AI powered by NVIDIA GPUs to recognize the items shoppers select and charge them, usually through an app linked to the customer's credit card.
It's not an easy task in busy stores stocked with many hundreds of items, but the five-year-old company's technology now achieves an accuracy rate of 99 percent.
To date, more than 15 stores worldwide are putting the company's technology to work. Those stores are already serving satisfied customers who return again and again.
At Choice Market, 60 percent of shoppers who tried the checkout-free option used it again within a month. Twenty percent came back three times.
The computer-vision-powered system works smoothly alongside the store's traditional checkout system, and is integrated with the Choice Now app, where customers can shop checkout-free, and place online orders and arrange pickups.
AiFi is revolutionizing retail operations with AI. At the Indy500 auto race earlier this year, Penske Entertainment's nano-store allowed fans to buy snacks, beverages and merchandise with an app. No need to stop and swipe a credit card.
This speed translates well to any kind of store where people need to slip in and out in a hurry. appka partnered with AiFi to open its first public autonomous store in Poznan, Poland, quickly drawing huge amounts of foot traffic from commuters going to and from a nearby train station.
With AiFi integrated with the appka App, which has over 5 million users, harried commuters could hustle out the door with a newspaper and a morning coffee.
appka partnered with AiFi to open its first public autonomous store in Poznan, Poland. More stores equipped with AiFi's technology are coming. In France, the company is working with Carrefour on what the retailer calls its Flash LabStore, a frictionless store at its headquarters in Massy.
And in the UK, Britain's fourth-largest supermarket, Morrisons, is working with AiFi to test out a store with no checkout.
These stores represent a growing number of collaborations with major retailers that see AiFi's combination of AI and computer vision as the key to a brick and mortar retail renaissance that will ultimately put more goods in front of more customers, in more places.
Learn more about NVIDIA's AI platform powering intelligent retail stores.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
01/04/2026
January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION
Douyin Users Can Now Create And Share Videos With Stun...
13/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
13/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
13/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
13/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
13/01/2026
Luxembourg, December 17, 2025 - SES S.A. ( SES or the Company ), a leading spa...
12/01/2026
Sports and Music Unite: A Look Back at the Operationally Ambitious FIFA Club Wor...
12/01/2026
Nielsen Panel Discussion Highlights World Cup Impact for FOX, Telemundo, MetLife...
12/01/2026
FIFA President Infantino Highlights How AI Will Impact 2026 FIFA World Cup and B...
12/01/2026
Baltimore Ravens' Jack Dana on Telling a Better Story With Media Management ...
12/01/2026
FOX Sports' Brad Cheney on Spectrum Debate's Impact on the Sports-Produc...
12/01/2026
Spotify's new co-CEOs, Alex Norstr m and Gustav S derstr m, start off the new year with a message of renewed leadership, creative responsibility, and what...
12/01/2026
At Spotify, we listen to a lot of music. And every year, our global editors and artist partnerships teams come together to spotlight the emerging voices we beli...
12/01/2026
Spotify's global editors and Songwriter & Publisher Partnerships team spend their days immersed in new music, tracking the writers behind the songs breaking...
12/01/2026
Nominations open for the fifth Australia for UNHCR - SBS Les Murray Award for Re...
12/01/2026
Australia and New Zealand VP Alan Clements shares L3Harris' leadership insig...
12/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
12/01/2026
Berklee International Folk Festival Celebrates 40 Years Featuring Grammy-winning alumna Arooj Aftab, the milestone concert and weeklong festival marks four de...
12/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
12/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
12/01/2026
X-Rite and Rhopoint Launch Rhopoint PANTORA Aesthetix to Streamline Creation of...
12/01/2026
12 Jan 2026
VEON's Kyivstar Launches 5G Pilot in Lviv Lviv, January 12, 2026 - VEON, a global digital operator (Nasdaq: VEON), today announces that Kyivsta...
12/01/2026
Monday 12 January 2026
The ultimate betrayal: Harry and Jamie Redknapp, Paul Me...
12/01/2026
Rohde & Schwarz opens larger office in Japan to increase its support for the Jap...
12/01/2026
Back to All News
WWE By the Numbers: Celebrating One Year on Netflix
From left to right: Rey Mysterio, Intercontinental Champion John Cena and Sheamus celebr...
12/01/2026
Welcome to the AVECO team: introducing new members of management
At AVECO, we are continuing to implement our #newAVECO strategy, which aims to build an even s...
12/01/2026
For the first time in the nine-year history of Dancing with the Stars, the first...
10/01/2026
By Bailey Pennick
One of the most exciting things about the Sundance Film Festi...
10/01/2026
This year, podcasts are making their Golden Globes debut with a new category honoring the medium's leading shows and creators. To mark the occasion, Spotify...
10/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
10/01/2026
Back to All News
Connection and Youth Defined: The Ramparts of Ice Brings a Hea...
09/01/2026
Rock-It Sports' Deron Brown & Laura Rowlands on Launching a New Brand, Suppl...
09/01/2026
Warner Bros. Discovery's Chris Brown on the Broadcaster's First French O...
09/01/2026
NFL Playoffs 2026: CBS Sports Travels to Jacksonville With Packed Arsenal of Pro...
09/01/2026
NFL Playoffs 2026: NBC Sports Is Set To Roll Out New Scorebar, Insert Graphics T...
09/01/2026
NFL Playoffs 2026: Prime Video Production Team Caps Historic Season With Iconic ...
09/01/2026
NFL Playoffs 2026: FOX Sports Kicks Off Postseason Slate With Two-Game Wild Card...
09/01/2026
NFL Playoffs 2026: ESPN's Run Brings Monday Night Football' Flagship Op...
09/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
09/01/2026
Share Share by:
Copy link
Facebook
X
Whatsapp
Pinterest
Flipboard...
09/01/2026
SMPTE , the home of media professionals, technologists, and engineers, today introduced the board officers and regional governors who will serve terms beginning...
09/01/2026
Globecast, the leading provider of broadcast, media and entertainment managed services, today announced the appointment of Chris Pulis as Group Chief Technology...
09/01/2026
The Hollywood Professional Association (HPA) today announced several updates to its board of directors. As part of HPA s annual governance cycle, new leadership...
09/01/2026
SDVI, the leading platform provider for cloud-native media supply chains, today announced that Simon Eldridge has been appointed chief operating officer. In thi...
09/01/2026
Cobalt Digital, the leading designer and manufacturer of award-winning ST 2110 and SDI signal processing products, and a founding partner in the openGear initi...
09/01/2026
iWedia, a global leader in connected TV software solutions, announces that its market-proven ATSC 3.0 software stack is powering the broadcast functionality of ...