Sony Pixel Power calrec Sony

Texas A&M's 12th Man Productions Makes Move to IP with Cisco, Imagine Communications

22/05/2020

Texas A&M's 12th Man Productions Makes Move to IP with Cisco, Imagine Communications By Ken Kerschbaumer, Editorial Director

Thursday, May 21, 2020 - 2:48 pm

Print This Story | Subscribe

Story Highlights

Texas A&M University's (TAMU) 12th Man Productions has made the transition from legacy standard digital interface routing technology (SDI) to an IP-based infrastructure with the help of Cisco's IP Fabric for Media in alignment with SMPTE's ST 2110 suite of standards. Imagine Communications Selenio Network Processors sit at the four heaviest load venues and are networked back to two Cisco Nexus 9000 C9336C-FX2 spines and three Nexus 9000 C93180YC-FX leafs, allowing for more content, rich media experiences, and 4K and 8K video.

Texas A&M's 12th Man Production is using Cisco and Imagine ST 2110 gear to make the move to IP.

12th Man Productions is the broadcast, in-stadium, and post-production house for the TAMU Athletics Department. It provides post-production coverage for every NCAA athletic team the university hosts, as well as in-stadium productions for seven different sports across five different venues. The team also produces a majority of the TAMU athletics' broadcasts for ESPN and more than 100 live events every year.

In an IP-based infrastructure, a single cable has the capacity to carry multiple bi-directional traffic flows and can support different flow sizes without requiring changes to the physical infrastructure. In 2018, SMPTE announced a new suite of standards, ST 2110, to define how video, audio, and ancillary data are carried over IP. In order to move its live production to IP within this new set of standards, 12th Man Productions needed a workflow that would offer reliability, flexibility, and control over all aspects of its network and signals.

We knew that we only had one chance to get this transition right, and Cisco was the obvious choice for us to make it happen, says Zack Bacon, Chief Broadcast Engineer, 12th Man Productions, Texas A&M University Athletics. After researching the ST 2110 standard and its protocols and prerequisites, the hardware requirements were clear. Cisco easily met our requirements, while also giving us a path for growth and insight to prepare for real-time situations.

The 12th Man Productions team at Texas A&M sought after a networked media fabric that offers reliability, flexibility and control of its network with signals that could be expanded as facilities moved to a native ST 2110 workflow, said Sunil Gudurvalmiki, Product Marketing Director, Data Center Switching, Cisco. Cisco's IP Fabric for Media offers a highly reliable, scalable and secure network to transport ST 2110 signals, giving the broadcast team peace of mind to trust that the network will be able to scale and deliver richer media experiences with low latency to its viewers.
LINK: https://www.sportsvideo.org/2020/05/21/texas-ams-12th-man-productions-...
See more stories from svg

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

02/05/2026

Dalet Flex LTS Delivers Smarter Search, Faster Editing, and an AI-Ready Foundation for Modern Media

Dalet, a leading technology and service provider for media-rich organizations, t...

01/05/2026

NBCUniversal's Peacock to Be First Streamer to Integrate Dolby's Full Suite of Premium Picture and Sound Innovations

January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...

01/04/2026

DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION

January 4 2026, 18:00 (PST) DOLBY AND DOUYIN EMPOWER THE NEXT GENERATON OF CREATORS WITH DOLBY VISION Douyin Users Can Now Create And Share Videos With Stun...

28/02/2026

Berklee Presents Mambo Mania: Eguie Castrillo and the Berklee All-Stars Big Band's Tribute to Eddie Palmieri

Berklee Presents Mambo Mania: Eguie Castrillo and the Berklee All-Stars Big Band...

28/02/2026

Berklee Announces Two New Summer Programs in Los Angeles

Berklee Announces Two New Summer Programs in Los Angeles The Berklee Music Business Program and Electronic Music Production and Sound Design Workshop bring imme...

28/02/2026

February 27, 2026

New way to intentionally discover molecular glues could expand drug discovery Scripps Research scientists and colleagues show how drugs that eliminate certain d...

27/02/2026

Scripps Appoints Oliver Gray as Vice President, Network Sports and Client Partnerships

The E.W. Scripps Company names Oliver Gray as Vice President, Network Sports and...

27/02/2026

Gotham Sports App Now Available for Purchase Through Prime Video

The Gotham Sports App, the exclusive direct-to-consumer streaming home of MSG Networks and the YES Network, is now available for purchase through Prime Video fo...

27/02/2026

ESPN, Horizon League Extend Long-Standing Rights Agreement

ESPN and the Horizon League announce a new multi-year, multi-platform media rights agreement, continuing a 38-year collaboration that began with the 1988 Midwes...

27/02/2026

NETGEAR to Showcase Expanded Broadcast Portfolio at 2026 NAB Show

At the 2026 NAB Show in Las Vegas, NETGEAR will highlight its new switch models and major updates to its Engage Controller software. The company's network d...

27/02/2026

Teatro alla Scala Elevates Backstage Communication with Riedel's Bolero Wireless Intercom System

Riedel Communications announces that Fondazione Teatro alla Scala has deployed a...

27/02/2026

Lyuno Leverages Dante AV for Synchronization of Audio and Video Content

Lyuno specializes in media localization, including translation, dubbing, subtitling, and voice-over services for a wide array of entertainment content. The comp...

27/02/2026

Chyron Releases Weather 2.3 with New Data and Automation Features

Chyron Weather 2.3, the latest edition of Chyron's weather visualization suite for broadcasters and meteorologists, recently launched. The release includes...

27/02/2026

Telestream Advances Production-Ready AI Across its Product Portfolio

Telestream, which concentrates in media workflow technologies, announces expanded practical AI enhancements across its Vantage, Vantage Cloud, EDC, Stanza, and ...

27/02/2026

Horizon Sports & Experiences, TOGETHXR Launch Joint Venture to Power Future of Women's Sports

Horizon Sports & Experiences (HS&E), a global sports marketing, media, and live ...

27/02/2026

NBC Reunites Bob Costas, Doug Collins and 1990s NBA Legends for Spurs-Sixers on March 3

Legendary sports broadcasters Bob Costas, Doug Collins, Mike Czar of the Telest...

27/02/2026

IndyCar Season Opener: A Look into the Productions' Fast-Track IP Transformation

Beginning on March 1st, IndyCar will be kicking off their 31st season on the str...

27/02/2026

SVG GameDay, Ep. 5: Philadelphia Eagles' Alessandra Lane Behind the Birds in South Philly

In-venue and creative video staffers at the professional and collegiate level ha...

27/02/2026

Ratings Roundup: NBC Sports Takes Gold With Milano Cortina 2026 Viewership Hitting All Time Highs

Ratings Roundup is a rundown of recent rating news and is derived from press rel...

27/02/2026

SMX League Partners with Owl AI as Official AI Trailblazer to Revolutionize Action Sports Technology

Owl AI a pioneer in artificial intelligence for professional sports, announces a...

27/02/2026

Formula 1 Re-Ups Broadcast Deals With beIN SPORTS in Asia, ESPN in Latin America/Caribbean,

With over 447 million fans in APAC, Formula 1 and beIN will continue to innovate...

27/02/2026

YES Network Spotlights Brooklyn Youth With Kid Reporter' Broadcast Initiative

12-year-old Noelle Taylor will be the Kid Reporter when the Brooklyn Nets host t...

27/02/2026

ESPN Explores New POVs With CapCam, EarCam for NBA All-Star Celebrity Game, College Softball

Entire CapCam system - including camera unit, RF transmitter, and battery - is h...

27/02/2026

Gorillaz Invites Fans Into Its World With Exclusive Spotify Experience and London Mural Quest

Since its inception, Gorillaz has been known for blending art with genre-bending...

27/02/2026

Find Your Next Great Listen With Spotify's New Audiobook Charts

This week, Spotify introduced Audiobook Charts for the U.S. and U.K. The charts make it easy to discover your next favorite book by showing what's popular a...

27/02/2026

Rohde & Schwarz and Viasat to collaborate on NB-NTN IoT test plan for connectivity via satellite

Rohde & Schwarz and Viasat to collaborate on NB-NTN IoT test plan for connectivi...

27/02/2026

Designing AI based features in the MSC

In media technology, big features often steal the spotlight - AI integrations, cloud transformations, automation frameworks. But for the people who use these to...

27/02/2026

Has Video outgrown your DAM?

Digital Asset Management systems sit at the heart of most marcoms operations. They centralise content, organise it, and make it discoverable. Integrated with th...

27/02/2026

NAB

The AI Wild West comes to NAB 2026 and Blue Lucy is bringing the Sheriff The AI Wild West is here, and media organisations are feeling the heat. On Booth W23...

27/02/2026

32.6 Million Watch 2026 State of the Union Address

NEW YORK - February 26, 2026 - An estimated 32.6 million people watched President Donald J. Trump deliver the 2026 State of the Union address on Tuesday, Februa...

27/02/2026

Atomos Introduces Ninja RAW HDR Monitor-Recorder At CP+ Trade Show

Share Copy link Facebook X Linkedin Bluesky Email...

27/02/2026

Scripps to Reacquire 23 ION Stations

Share Copy link Facebook X Linkedin Bluesky Email...

27/02/2026

Survey: 88% of Sports Execs Bullish on Industry's Prospects

Share Copy link Facebook X Linkedin Bluesky Email...

27/02/2026

Chyron Releases Weather 2.3 With New Data and Automation Features

Share Copy link Facebook X Linkedin Bluesky Email...

27/02/2026

Samba: Essentials, Utilities Tally Most Ad Impressions in 2nd-Half 2025

Share Copy link Facebook X Linkedin Bluesky Email...

27/02/2026

TVB: Linear TV Still King

Share Copy link Facebook X Linkedin Bluesky Email...

27/02/2026

AJA U-TAP Helps Stary Technologies with Courtroom Evidenc...

Video is one of the lawyer's most powerful storytelling tools in civil litigation today, whether used to transport jurors to an incident scene or challenge ...

27/02/2026

Foundry releases Nuke 17-0

Creative software developer Foundry today released Nuke 17.0, the latest version of its powerful compositing tool for visual effects and animation. Marking one ...

27/02/2026

KRK helps Kryz Reid Keep Third Eye Blind Sounding Sharp O...

In a sun-drenched Los Angeles studio filled with guitars, laughter, and the low thrum of KRK monitors, Third Eye Blind's Kryz Reid balances rockstar energy ...

27/02/2026

Atomos Announces Ninja RAW Monitor-Recorder

Atomos announces the launch of Ninja RAW, a 5-inch HDR monitor-recorder designed to give filmmakers, content creators, and broadcasters an uncompromising and af...

27/02/2026

Marshall Electronics CV228 Lipstick Cameras Capture Criti...

FM, leaders in commercial property insurance, is utilizing Marshall Electronics CV228 Weatherproof Lipstick Cameras to capture critical fire testing data inside...

27/02/2026

Telestream Advances Production-Ready AI Across Its Produc...

Telestream, global leader in media workflow technologies, today announced expanded practical AI enhancements across its Vantage, Vantage Cloud, EDC, Stanza, and...

27/02/2026

Teatro alla Scala Elevates Backstage Communication with R...

Riedel Communications today announced that Fondazione Teatro alla Scala has deployed a comprehensive wireless intercom solution, leveraging Riedel's Bolero,...

27/02/2026

Screen Australia announces Rachel Perkins as Director of First Nations Strategy

27 02 2026 - Media release Screen Australia announces Rachel Perkins as Director of First Nations Strategy Rachel Perkins. Photo credit: John Platt. Screen ...

27/02/2026

Live Sports on TV: Premium Moments at Scale in a Broadcast + Streaming World

From the Milan Winter Olympics to the FIFA World Cup 2026 and the next Super Bowl, live sports continue to command global attention. Broadcast and streaming com...

27/02/2026

Telos Alliance Partners with College Radio Foundation to Show Love to College Broadcasters

Telos Alliance Partners with College Radio Foundation to Show Love to College B...

27/02/2026

No-holds-barred feature documentary Billy Idol Should Be Dead coming to Sky Arts on 26 March

A deeply personal, uncompromising portrait of the legendary punk rock iconFriday...

27/02/2026

Dandelion': Netflix Adapts Gintama' Creator Hideaki Sorachi's Debut Work into New Anime Series

Back to All News Dandelion': Netflix Adapts Gintama' Creator Hideaki ...