Sony Pixel Power calrec Sony

Netflix Follows Dallas Cowboys Cheerleaders in New Series

18/04/2024

Back to All News

Netflix Follows Dallas Cowboys Cheerleaders in New SeriesPlay Video

Play Video

Entertainment

18 April 2024

GlobalUnited States

Link copied to clipboard

One Potato Productions and Boardwalk Pictures to Produce With Director Greg Whiteley, Team Behind Cheer and Last Chance U

Download Images HERE

Netflix today announced its latest series, AMERICA'S SWEETHEARTS: Dallas Cowboys Cheerleaders, which will premiere this summer.

Logline: This series follows the 2023-24 Dallas Cowboys Cheerleaders squad from start to finish - kicking off at auditions and training camp and continuing all the way through the NFL season. From Emmy Award-winning director Greg Whiteley and the team behind Cheer and Last Chance U, the seven-episode series will give viewers unfiltered access into this iconic team and franchise. Led by longtime director Kelli Finglass, the Dallas Cowboys Cheerleaders open their doors to document the personal stories behind the uniforms - revealing the drive, hustle, and drama among the cheerleaders and coaches. For many, it's a dream to make the team - but that's only just the beginning.

Production Company: One Potato Productions and Boardwalk Pictures in association with Campfire Studios

Format: 7 x 45 minute episodes

Executive Producers: Greg Whiteley and Adam Leibowitz of One Potato Productions; Andrew Fried and Dane Lillegard of Boardwalk Pictures; Ross M. Dinerstein and Rebecca Evans of Campfire Studios

Director: Greg Whiteley

The kind of access and creative freedom we need to make the kind of work we want to make is not easy to come by-especially when dealing with a brand as large as the Dallas Cowboys, said Greg Whiteley, director and executive producer. To their infinite credit, the Cowboys offered unfettered access for the year we filmed the DCC and left us alone. The result is an authentic portrait of one of the most storied and beloved institutions we have in American pop culture.

We're thrilled to see the results of a season spent with Greg Whiteley and a remarkable crew following every step of the way. The storytelling through this open access will captivate viewers episode after episode and Netflix's global stage is the perfect platform to showcase it, said Charlotte Jones, Dallas Cowboys Executive Vice President/Chief Brand Officer and Dallas Cowboys Cheerleaders President. We went into this understanding that the opportunity to transparently share the journey of our season, and the emotions, challenges and joy experienced along the way, is exactly what our fans and viewers would want. It's also part of the reason that, for decades, the Dallas Cowboys Cheerleaders have earned their place as being often imitated, but never equaled'.

About Netflix

Netflix is one of the worlds leading entertainment services with over 260 million paid memberships in over 190 countries enjoying TV series, films and games across a wide variety of genres and languages. Members can play, pause and resume watching as much as they want, anytime, anywhere, and can change their plans at any time.

About Dallas Cowboys

The Dallas Cowboys Cheerleaders, also known as America's Sweethearts, have been often imitated throughout sports, but never equaled in terms of beauty, style, athleticism, and worldwide popularity since their inception in 1961. As pioneers of their own powerful and dynamic style of dance in their iconic blue and white star-spangled uniform, they've become an iconic symbol in America and a global brand, as evidenced by inclusion in the Smithsonians National Museum of American History. The team has also been featured in two made-for-television movies and has a widespread presence in branded merchandise including a collector's edition Barbie, posters, and calendars.

The Dallas Cowboys Cheerleaders perform for more than 90,000 fans at all Cowboys home games in AT&T Stadium. They also perform around the world on USO Tours for American military personnel and their families, having now completed 85 tours spanning 44 years. They've received the USO's Spirit of Hope Award, the Veterans of Foreign Wars Hall of Fame Award, and The American Legion's Distinguished Service Medal. The team also makes countless community service appearances in support of worthy causes extending their impact well beyond entertainment.

About One Potato Productions

One Potato Productions is a film production company helmed by award-winning director Greg Whiteley and producing partner Adam Leibowitz. They have created some of the most beloved and critically acclaimed non-scripted programming of the last ten years, including Wrestlers, Cheer, Last Chance U, Mitt, Most Likely to Succeed, Resolved and New York Doll. The company has expanded since 1907 from its initial roots in Cassia County, Idaho as a cherished family-owned and operated agricultural enterprise by Greg's great grandfather, Joseph Earl Whiteley.

About Boardwalk Pictures

Boardwalk Pictures is an award-winning production company that creates non-fiction, character-driven entertainment for audiences across the globe. As producers of some of today's most recognizable television shows and feature films, Boardwalk Pictures continues to push the boundaries of unscripted entertainment. Their recent credits include Welcome to Wrexham, Pepsi, Where's My Jet?, Encounters and Chef's Table in addition to Last Chance U and Cheer.
LINK: https://about.netflix.com/en/news/netflix-follows-dallas-cowboys-cheer...
See more stories from netflix

Most recent headlines

05/01/2027

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be demoed at CES 2026

Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...

04/08/2026

Dalet Announces Commercial Availability of Dalia, Bringing Media-Aware Agentic AI to Enterprise Productions

Dalet, a leading technology and service provider for media-rich organizations, t...

04/07/2026

Detective Conan: Fallen Angel of the Highway Opens in Dolby Cinemas Across Japan, Presented in Dolby Atmos and Dolby ...

April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...

01/06/2026

Dolby Sets the New Standard for Premium Entertainment at CES 2026

January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026 Throughout the week, Dolby brings to life the latest innovatio...

21/05/2026

Sports content accounts for fastest-growing portion of top global SVOD catalogs

HBO Max, a new addition to Gracenote Data Hub, is home to the most sports programming among major streamers NEW YORK May 21, 2026 New analysis by Gracenote...

21/05/2026

Study: Nearly Half of U.S. Viewers Watch Video With Captions

Share Copy link Facebook X Linkedin Bluesky Email...

21/05/2026

Apple TV to Capture MLS Game Entirely on iPhone 17 Pro

Share Copy link Facebook X Linkedin Bluesky Email...

21/05/2026

MPTS 2026 Draws Record Numbers for Landmark 10th Annivers...

The UK's leading event for the creative industries united thousands of professionals for two days of networking, debate, industry insight and getting hands-...

21/05/2026

Recreating Doug Trumbull's Slitscan VFX - After Effects Mastery

Recreating Doug Trumbull's Slitscan VFX - After Effects Mastery Graham Quince May 21, 2026 0 Comments In this After Effects tutorial, I'm divi...

21/05/2026

Cavalry: An Array of Fun Stuff

Cavalry: An Array of Fun Stuff Simon Ubsdell May 21, 2026 0 Comments Arrays are a really powerful feature of Cavalry and here we'll go over some o...

21/05/2026

Chyron Launches PRIME Scorebug

Share Copy link Facebook X Linkedin Bluesky Email...

21/05/2026

Watch Brasil Selects Bitmovin to Improve Streaming Perfor...

Bitmovin, a leading provider of video streaming solutions, has announced that streaming service provider, Watch Brasil, has replaced its legacy systems with Bit...

21/05/2026

OWC Launches Dads and Grads Promotion with Exclusive Savings

OWC Launches Dads and Grads Promotion with Exclusive Savings Brie Clayton May 21, 2026 0 Comments The gifts they'll actually use - save on cutting...

21/05/2026

Spectrum Launches New California News Networks

Share Copy link Facebook X Linkedin Bluesky Email...

21/05/2026

Vivid Unease Ashley Barron ACS Lights Netflixs How to Get...

For cinematographer Ashley Barron ACS ( Rivals , Dangerous Liaisons , Disney's Doctor Who ), setting the look of Netflix's How to Get to Heaven from ...

21/05/2026

Hensgens Pairs Airglow and LiteMat on Cannes 2026 Premier...

Jean-Fran ois Hensgens, AFC, SBC, (Tueurs, Six Days in Spring, Le Fil) brings his signature visual approach to Cannes 2026 premiering biopic L'Affaire Marie...

21/05/2026

2026 delegation for Partner with Australia (UK) initiative announced

2026 delegation for Partner with Australia (UK) initiative announced 21 May 2026 Screen Australia and Ausfilm have today announced the delegation for the 2026 ...

21/05/2026

Beeble launches Canvas, a node-based AI compositor for VFX and Virtual Production pipelines

Beeble launches Canvas, a node-based AI compositor for VFX and Virtual Productio...

21/05/2026

Shelly Johnson Elected President of American Society of Cinematographers

Shelly Johnson Elected President of American Society of Cinematographers Brie Clayton May 20, 2026 0 Comments The American Society of Cinematographers...

21/05/2026

ARRI expands Management Board to accelerate next phase of growth and innovation

ARRI expands Management Board to accelerate next phase of growth and innovation Brie Clayton May 20, 2026 0 Comments ARRI expands its Management Board...

21/05/2026

RT 2FM announces winner of nationwide search for next superstar DJ

Dublin DJ RKM333 wins 2FM competition and a coveted slot at this year's Forbidden Fruit Festival 2FM's search for the next big Irish DJ concluded this ...

21/05/2026

License to Stream: 007 First Light' Coming to GeForce NOW With an Ultimate Bundle

The mission begins now. GeForce NOW is dialing up the action with a blockbuster...

20/05/2026

New Nissan Stadium Is First NFL Venue With Permanent Built-In Music Stage

True to the Music City theme, the Tennessee Titans plan to make live music a prominent fixture on game days at the new venue Reflecting the continuing converge...

20/05/2026

NHL Taps Honeywell To Make Arenas, Facilities More Energy-Efficient

The long-term goal is innovation for the next generation of hockey rinks at both the professional and the community level The National Hockey League (NHL) toda...

20/05/2026

A Look Into the Future: What It Takes To Power the Next Generation of Sports Stadiums

End-users and vendors alike work toward cost-effective yet high-quality solution...

20/05/2026

Nasvhvilles New Nissan Stadium To Host Super Bowl LXIV in 2030

The National Football League has announced that Nashville will host Super Bowl LXIV in 2030 at the new Nissan Stadium. The announcement was made at the NFL Spri...

20/05/2026

NFL Awards Minnesota as Host Site of 2028 NFL Draft

The NFL has announced that the 2028 NFL Draft presented by Bud Light will take place in Minnesota, uniting fans from around the world to celebrate one of the mo...

20/05/2026

Lawo Highlights Edge One at InfoComm 2026

As professional AV workflows continue to evolve, expectations around audio, video, networking, and control are rising rapidly. At InfoComm 2026 in Las Vegas, La...

20/05/2026

Haivision to Showcase Video Wall, IPTV, and Ultra-Low Latency Video Innovations at InfoComm 2026

Haivision will showcase its latest innovations at InfoComm 2026, taking place fr...

20/05/2026

Spotify House Returns to CMA Fest With 3 Days of Nonstop Country Music

For the seventh year, Spotify is returning to CMA Fest with Spotify House, the festival's premiere destination for fans. We're taking over downtown Nash...

20/05/2026

Aero 2 from Acustica Audio

Amp-simulation software expanded Acustica Audio's latest release greatly expands on their amp-simulation platform, turning it into a complete amplifica...

20/05/2026

Arturia update the KeyLab Mk3

MainStage integration, Analog Lab improvements & more Arturia have just announced the release of an update that brings an assortment of new features to thei...

20/05/2026

SGL Carbon holds successful Annual General Meeting with strong approval of proposed resolutions

At the Annual General Meeting held on May 20, 2026, the shareholders of SGL Carb...

20/05/2026

From Gulkula to the nation: Yothu Yindi Foundation and NITV deepen national access to Garma Festival

From Gulkula to the nation: Yothu Yindi Foundation and NITV deepen national acce...

20/05/2026

SBS appoints David Fernandez as National Manager, Digital & TV Sales

SBS appoints David Fernandez as National Manager, Digital & TV Sales 20 May, 2026 Media releases SBS has appointed David Fernandez as National Manager, Dig...

20/05/2026

Rohde & Schwarz and INFOZAHYST: A strategic alliance set to redefine modern defense

Rohde & Schwarz and INFOZAHYST: A strategic alliance set to redefine modern defe...

20/05/2026

L3Harris Achieves Major Milestones With Latest Series of Rotating Detonation Engine Tests

A Rotating Detonation Engine being hot fire tested at Purdue University's Zu...

20/05/2026

VAMPIRE Confirms Integrated Capability During Live Exercises

A U.S. Army VAMPIRE system, assigned to Bravo Battery, 1st Battalion, 51st Air Defense Artillery Regiment, 7th Infantry Division/Multi-Domain Command - Pacific ...

20/05/2026

NCAA Tournaments Spark March Madness for Paramount and Warner Bros. Discovery in Nielsen's The Gauge

Cable Captures Only Monthly Increase Among Viewing Categories in March, Earns it...

20/05/2026

The Gauge: Poland | April 2026

April brought a symbolic decrease in the overall time spent in front of television screens. On average, Poles watched video content for 3 hours and 51 minutes a...

20/05/2026

DirecTV Asks FCC to Block Scripps' INYO Acquisition

Share Copy link Facebook X Linkedin Bluesky Email...

20/05/2026

RTS Technology Centre Launches the RTS Technology Awards...

The Royal Television Society Technology Centre today announces the launch of the RTS Technology Awards 2026, celebrating excellence, innovation and achievement ...

20/05/2026

Lightware powers immersive video spectacle for The Hunger...

In the heart of London's financial district, the new purpose-built Troubadour Canary Wharf Theatre invites audiences to experience Suzanne Collins' inte...

20/05/2026

New LiveU LU900Q Powers Record Breaking Broadcast of the...

LiveU, the leader in live IP-video solutions, today announced that production powerhouse BCC Live successfully deployed the new LU900Q intelligent production un...

20/05/2026

Nella Mente di Narciso Docuseries Uses Blackmagic Design Workflow

Nella Mente di Narciso Docuseries Uses Blackmagic Design Workflow Brie Clayton May 19, 2026 0 Comments PYXIS 6K full frame camera and DaVinci Resolve ...

20/05/2026

Beeble launches Canvas, a node-based AI compositor for VFX and Virtual Production pipelinesx

Beeble launches Canvas, a node-based AI compositor for VFX and Virtual Productio...

20/05/2026

DSPolitical and FreeWheel Partner on Political CTV Ads

Share Copy link Facebook X Linkedin Bluesky Email...

20/05/2026

Amazon, Netflix and Google to Capture Half of CTV Ad Market by 2030

Share Copy link Facebook X Linkedin Bluesky Email...

20/05/2026

Roku Introduces 'Creator Hub

Share Copy link Facebook X Linkedin Bluesky Email...

20/05/2026

First Nations Factual Co-production Development Fund launched to elevate Indigenous storytelling in global markets

First Nations Factual Co-production Development Fund launched to elevate Indigen...