
RefCam delivers game-changing perspective in Austrian Football Bundesliga debut By Michael Burns
Tuesday, December 3, 2024 - 09:20
Print This Story
The first trial of RefCam by Sky sterreich in the Austrian Football Bundesliga saw the innovative technology from Riedel Communications provide live coverage from referee Stefan Ebner's perspective during the SK Rapid vs. Austria Klagenfurt match. Pre-match, half-time and post-match events were successfully covered using the head mounted camera/mic combo, boosting the possibility of a bigger rollout of the technology in major fixtures next year. The referee camera system also provided recorded live footage with on-site and onscreen approval from referee authorities to ensure there was no reputational damage.
According to Emil Drexler, head of sports operations at Sky, the biggest challenge was getting permission from the International Football Association Board (IFAB). The league, clubs and referees agreed to use this innovation from the start. It helps that Sky sterreich is a long-time partner to the Austrian Bundesliga. We have a very positive working relationship, Drexler says. We all want to push this product forward and improve it.
We've been very lucky in getting permission from them to broadcast [some RefCam footage] live, he adds. So we were able to use this camera on the live broadcast during the pre-match, right until the kick-off, during half time, and post-match from right after the final whistle. We were able to cover the coin toss, the running out of the players, and some other really nice insights in the beginning and during half time through this camera.
In addition, Sky Austria had permission to use RefCam recordings from the game for post-match coverage and analysis, with an editor and EVS operator dedicated to the RefCam feed in the OB van.
We were able to show images from the first half during half-time, and we could use clips from the second half after the game, Drexler explains. We also had access to all the audio: the communication of the referee with the linesman, with the players, with the manager, with the video assistant referee. That was really an important extra to have. It helped to understand why certain decisions were made.
Sky sterreich also used the recorded footage in a 15-minute documentary on the project.
Such intimate access into the action on the pitch runs the risk of exposing more than just rules and regulations being laid down, especially during heated moments. It was important that nobody should be afraid to lose their reputation, Drexler explains. So we decided to also have Ali Hofmann (head of referee department, FB), stationed in our OB van, so that he could approve every clip before we showed it live. Nothing was shown that shouldn't be shown, and the club managers were happy with that.
We really got the pictures we were looking for. During the match, we saw the referee discussing several decisions with the players. You could see that they're under a lot of stress, and that it's a really a tough job. It was a new perspective for the fans, helping them to understand why the referee is making his decisions. Stefan Ebner was very good, very open to this kind of innovation; it was important to have somebody like him for the first time.
Technical path
RefCam offers two models. They have a non-live unit with a memory card inside, but it was important for us to have the live unit, so that the signal is transmitted continuously, and we have everything on board, says Drexler. The technical path isn't very sophisticated; you just have one small camera and a few transmitters, but it works very well, with very low latency. You just have to make sure that everything is synced with the other [broadcast] cameras, as well as syncing it with the audio, the comms and the video system referee. That introduces some delays, and so it needs a lot of work from the technical department. But when everything was set up, it worked out very well.
During the match, we saw the referee discussing several decisions with the players. You could see that they're under a lot of stress, and that it's a really a tough job. It was a new perspective for the fans
Monika Coupkova, director of sports production at Sky sterreich, highlights the unique position of being both the host and rights-holding broadcaster for the Austrian League. It's a small market. There's a lot of trust, and we have a close relationship with the clubs, she notes, adding it was thus easier to trial innovations compared to larger leagues such as the German Bundesliga or the Premier League.
Coupkova also highlights Austria's openness to innovation, noting success testing advanced technology such as drones and special cameras during live games. Clubs like Red Bull Salzburg are particularly innovative, she says, but stresses that trust is key to collaborating on these initiatives: it's about working together and building trust to create something new.
Involving referees and their leadership early is also essential. This takes place in a live situation; you can't cut it out. It was crucial to build trust, so they'd see we'd never broadcast anything politically incorrect or harmful to their reputation, Coupkova says, adding that Sky sterreich's dual role simplifies collaboration: Our close connection to the clubs, league and referees makes navigating relationships much easier.
Drexler also contrasts the Austrian Bundesliga with other leagues, suggesting clubs elsewhere can often be critical or fearful of technology like RefCam revealing sensitive moments.
We were surprised by how open the clubs here were, he reveals. In the end, all went well, proving there's no need to be afraid. It really helped showcase how tough the referee's job is and
Most recent headlines
11/12/2025
Dalet, a leading provider of cloud-native, end-to-end media workflow solutions, ...
21/11/2025
Platinum White Paper: Appear Shares Why Media Exchange Is the Missing Link in So...
21/11/2025
NWSL Championship 2025: CBS Sports To Deploy Two-Point FlyCam for Match Coverage...
21/11/2025
NWSL Caps 2025 Season With Awards Show, Skills Challenge ProductionsA team of 70 is on the ground in California to produce both eventsBy Mark J Burns, SVG Contr...
21/11/2025
USL and NEP Ready for Largest USL Championship Final Production EverThe broadcast from Tulsa, OK, will air CBS and TUDN on Saturday at 12 p.m. ETBy Jason Dachma...
21/11/2025
With Two New Teams, PWHL Boosts Production Workforce and Central Review for Seas...
21/11/2025
Jared Lank and his mother in the '90s...
21/11/2025
Fans have been counting down the days until the final theatrical chapter of Wicked is revealed. To celebrate the highly anticipated release of Wicked: For Good ...
21/11/2025
Last week, Spotify turned up the volume in Seoul with the return of Spotify Hous...
21/11/2025
Wiesbaden, November 21, 2025. The SGL Carbon site in Meitingen has reason to celebrate as one of its trainees received a special award. Elias Stemmer was honore...
21/11/2025
MELBOURNE, Fla., Nov. 21, 2025 - L3Harris Technologies (NYSE: LHX) has announced this year's LHX Excellence Awards, the company's most prestigious recog...
21/11/2025
WASHINGTON The Federal Communications Commission by a 3-0 vote opened a notice of proposed rulemaking (NPRM) to advance Congress's mandate to clear a minimu...
21/11/2025
WASHINGTON The Federal Communications Commission by a 3-0 vote adopted a Notice of Proposed Rulemaking (NPRM) to advance Congress's mandate to clear a minim...
21/11/2025
STAMFORD, Conn. Charter's Spectrum has expanded the devices that can offer 4K content on the Spectrum TV app to compatible Apple TV 4K and Roku devices....
21/11/2025
NAPERVILLE, Ill. Media industry employers are continuing their multiyear trend of increasing salaries for all worker segments but lag general industry raises, s...
21/11/2025
WASHINGTON The National Association of Broadcasters said it is accepting nominations for the 2026 NAB Technology Awards, honors that recognize excellence in bro...
21/11/2025
American Amplifier Technologies has released a vector network analysis module....
21/11/2025
The Best Movie Musicals on Every Streaming Platform From Wicked to The Sound of Music, heres where to stream all the classic movie musicals and recent hits on...
21/11/2025
Sky Media's £2m award-winning sustainability initiative crowns its first charity as this year's standout changemakerFriday 21 November 2025
GoodGym nam...
21/11/2025
As COP30 draws to a close, the International Electrotechnical Commission (IEC), ...
20/11/2025
MLB Media-Rights Shakeup: NBC's New Three-Year Deal Covers Sunday Night Bas...
20/11/2025
MLB Media-Rights Shakeup: New Deal Will Bring 30 National Games to ESPN's Li...
20/11/2025
MLB Media-Rights Shakeup: Netflix Lands Opening Night, Home Run Derby, Field of ...
20/11/2025
MLB Media-Rights Shakeup Overview: ESPN, NBCU, Netflix Ink Three-Year DealsESPN gets new 30-game package, MLB.TV; NBC extends Sunday nights; Netflix adds tentpo...
20/11/2025
SVG Students To Watch: Henry Thuss, Indiana UniversityThe Southern California product has his goals set on the front benchBy Brandon Costa, Director of Digital ...
20/11/2025
Done+Dusted's Guy Carrington on Creating the Spectacular League of Legends W...
20/11/2025
FIA Extreme H World Cup Host Broadcaster Aurora Goes Inside the Production of th...
20/11/2025
Platinum White Paper: Amagi Utilizes Cloud Production for Sports Events - Multi-...
20/11/2025
2025 Sports Broadcasting Hall of Fame: Marc Herklotz, Steady Hand Behind the Sce...
20/11/2025
NFL Deep Dive: How 32 Cameras at Each Stadium Drive Virtual Measurement, Boundar...
20/11/2025
Charlie Shackleton attends the 2025 Sundance Film Festival premiere of Zodiac K...
20/11/2025
Your playlists are personal. They're the soundtracks to your road trips, your quiet mornings, and your biggest celebrations; collections of memories and dis...
20/11/2025
Spotify, uzun s redir zerine al t T rk m zik k lt r n n ikon haline gelmi ...
20/11/2025
For the first time, Spotify has teamed up with The Hollywood Reporter to cohost ...
20/11/2025
This year's ARIA Awards marked a turning point for Australian music, and Spotify was right at the heart of it. For the first time in the awards' nearly ...
20/11/2025
L3Harris has achieved NSA Cybersecurity Directorate certification for its KSV-650 space hub end cryptographic unit, ensuring secure, adaptable communications fo...
20/11/2025
Left to Right: David Taubman, Regional Managing Director, Central and Eastern Europe; Arek Szalpuk, Poland Sr. Account Manager; Mr. Marcin Wi niewski, President...
20/11/2025
15 March 2012
SHARE Facebook Twitter Linkedin Email
Cinegy and Vericom are pleased to announce the recent deployment of Cinegy Archive for production and as...
20/11/2025
6 September 2012
SHARE Facebook Twitter Linkedin Email
FIC Turkey supplies media content to Pay TV under Fox TV Channel brands in Turkey.
At the start of s...
20/11/2025
25 June 2014
SHARE Facebook Twitter Linkedin Email
Last month VIVA finalized its Cinegy installation in order to produce and broadcast the World Cup Brazil ...
20/11/2025
1 October 2014
SHARE Facebook Twitter Linkedin Email
With 5 locations spread out around Baden-W rttemberg, Schw bisch Media required a scalable end to end s...
20/11/2025
27 April 2015
SHARE Facebook Twitter Linkedin Email
Cinegy, which develops and produces media asset management products that are used in flagship production...
20/11/2025
12 August 2015
SHARE Facebook Twitter Linkedin Email
Munich, Germany, 26 October 2015 - Cinegy, which develops and produces software technology for digital ...
20/11/2025
5 November 2015
SHARE Facebook Twitter Linkedin Email
Munich, Germany 3 November 2015 - Cinegy, which develops and produces software technology for digital ...
20/11/2025
12 February 2016
SHARE Facebook Twitter Linkedin Email
Munich, Germany 9 February 2016 - Cinegy, which develops and produces software technology for digital...
20/11/2025
22 June 2016
SHARE Facebook Twitter Linkedin Email
Munich, Germany 21 June 2016 - Cinegy today announced that ABS BROADCAST, one of the largest independentl...
20/11/2025
10 January 2017
SHARE Facebook Twitter Linkedin Email
Find us on page 12 of the Program Guide 2016
Tags
NewBay Media Awards , Program Guide 2016 , broadc...
20/11/2025
15 March 2017
SHARE Facebook Twitter Linkedin Email
Munich, Germany 15 March 2017 - Cinegy today announced that Thailand's Next Step direct-to-home Free...
20/11/2025
12 December 2017
SHARE Facebook Twitter Linkedin Email
Munich, Germany 13 December 2017 - Cinegy today announced that it is making its Cinegy Air Cloud Pack...
20/11/2025
25 June 2018
SHARE Facebook Twitter Linkedin Email
Munich 25th June 2018 - Cinegy today announced that Canada-based Accessible Media Inc. (AMI) has implemen...