ERA Launches Media-Focused Cloud Services

ERA Ltd, an IT and broadcast technology integrator and reseller, today announced the launch of ERA Cloud, a new on-demand services platform tailored to the needs of broadcast & media companies.

ERA Cloud offers access to leading technology with the simplicity, scalability and affordability of a secure hosted environment. Services currently available through the e-store platform include IaaS, servers on demand, security and continuity, media management and publishing.

As experts in IT and broadcast workflow, ERA is perfectly positioned to help media organisations embrace the benefits of cloud-based technology, says Sean Baker ERAs Commercial Director. Weve created ERA Cloud to help businesses manage digital assets more efficiently, without additional hardware expenditure or IT headaches.

In an expansion of its portfolio of ERA Media solutions (which include automated workflow and collaborative editing) ERA has also launched a new cloud-based media management and publishing system: ERA MediaCloud. The pay-as-you-go hosted system enables content owners, broadcasters and post-production companies to simply and cost-effectively manage, publish and monetize video, audio and image files.

Using ERA MediaCloud, content owners can easily distribute and monetize their assets through a branded web interface, allowing visitors to watch content online, search detailed information and buy clips for private viewing or commercial use.

Working in a secure hosted environment without the need for further hardware expenditure broadcasters and post-production companies can also deploy ERA MediaCloud to efficiently manage their media and collaborate remotely on project reviews and approvals. This frees creative teams from hours of non-creative tasks like moving and sharing content, figuring out how and where to store it and ensuring the right files get to the right place in the right hands. ERA MediaCloud integrates into existing systems, making it possible to streamline workflows, increase productive capacity and speed of delivery - without compromising quality.

With competitive pay-as-you-go pricing, easy set-up, unlimited upload and download capacity - backed up with high security and our expert technical support - ERA MediaCloud is an attractive proposition for companies looking to exploit the benefits of connected content and the Cloud Baker concludes.

For further details of ERA Cloud and ERA MediaCloud, please visit www.eraltduk.com

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