
SVG On Demand: ROOT SPORTS Northwest VP/EP Jon Bradford Breaks Down the Eye-Popping Aerial Camera Used on Seattle Mariners Broadcasts The two-point aerial camera system has pulled in gorgeous visuals that has garnered praise from viewers By Brandon Costa, Director of Digital
Wednesday, September 23, 2020 - 8:00 am
Print This Story | Subscribe
Story Highlights
As this unique Major League Baseball regular season nears its conclusion, regional sports networks across the country are putting the finishing touches on a shortened schedule that required operations teams to think outside the box to accomplish their goal of bringing live baseball to viewers at home.
Some, like the team at ROOT SPORTS Northwest (the regional sports network based in Seattle), took advantage of opportunity to try some innovative technology on its live broadcasts of the Seattle Mariners. Most notably, the network rigged a two-point aerial camera system the DACTYLCAM PRO by DEFY above the stands down the third base line at T-Mobile Park to pull in gorgeous cinematic views of on-field play.
Jon Bradford, Vice President and Executive Producer for ROOT SPORTS Northwest chats with SVG's Director of Digital Brandon Costa about the creative inspiration behind the camera and what advice he would give to other broadcasters looking to experiment more in aerial cameras for baseball:
The DACTYLCAM PRO can reach maximum speeds of up to 40 miles-per-hour, can carry a maximum payload of 100 pounds, and can run for up to 10 hours on a pair of 48v batteries. In this use case, the cable runs nearly 500 feet over T-Mobile Park's lower bowl of seats on the side of the third base line.
For more one-on-one interviews and highlights from SVG events, visit SVG On Demand.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
03/11/2026
Grass Valley has announced that France T l visions has completed the first phase...
03/11/2026
SES and WELT TV have renewed their partnership under a new multi-year agreement for satellite distribution in Germany. The agreement runs into the next decade a...
03/11/2026
Eutelsat's OneWeb low Earth orbit (LEO) network will provide connectivity as...
03/11/2026
CONMEBOL has renewed its agreement with GRUP MEDIAPRO, which will continue to run the CONMEBOL Hub's end-to-end operation through 2030. The Hub handles prod...
03/11/2026
Aggreko has returned as Official Temporary Power Partner for the FORMULA 1 HEINE...
03/11/2026
Gravity Media has deployed its fully IP-based OB truck, Nova 110, in Belgium for the first time. It made its operational debut supporting a UEFA Europa League m...
03/11/2026
The NFL and TMRW Sports have unveiled Premier Flag, the brand identity for a new...
03/11/2026
Stephen Arnold Music has developed the original musical theme and sonic branding...
03/11/2026
Monumental Sports Network (MNMT), the local media rights holder for the NHL's Washington Capitals, NBA's Washington Wizards and WNBA's Washington My...
03/11/2026
has brought its specialist SMARThead robotic camera technology to the United Sta...
03/11/2026
In under two years, a seven-person startup has grown to more than 270 staffers, ...
03/11/2026
Olympics history is currently being made in Dakar. During the next two weeks, the Youth Olympic Games, which began on Oct. 31 and conclude on Nov. 13, are the f...
03/11/2026
There are many challenges in the sports-video-production industry that keep personnel up at night, and one that's currently on the minds of individuals in b...
03/11/2026
Telstra Broadcast Services may call Australia home but this year it continued to...
03/11/2026
Employs German-made CK12 capsule
Myburgh have announced that their long-awaited M28 microphone is now shipping. Said to be the ideal choice for engineers in...
03/11/2026
New AI-powered denoise & stem separation tool announced
iZotope have just released a new GPU-powered tool that pairs stem separation with a powerful selecti...
03/11/2026
Rohde & Schwarz to demonstrate technologies supporting Europe's sovereignty ...
03/11/2026
New path-to-purchase research solution connects 30 consumer categories and more ...
03/11/2026
Latest Nielsen data reveals a surge in advertising investment during key festive...
03/11/2026
aconnic AG (ISIN: DE000A0LBKW6), Munich, announces the launch of the iSphir OT s...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
PlayBox Neo has taken 24/7 playout for the news outlet Cheddar to the cloud. Powered by PlayBox Neo's own CDN and the full PlayBox Neo Suite media platform,...
03/11/2026
Blendkit for Unreal
Brie Clayton November 3, 2026
0 Comments
Blendkit expands ecosystem with new Unreal Engine integration alongside 8th anniversary l...
03/11/2026
Blackmagic Design Announces New UltraStudio Express HD
Brie Clayton November 3, 2026
0 Comments
New capture and playback solution with 3G-SDI, HDMI an...
03/11/2026
Berklee Artists Return for Performances at Bostons Snowport Holiday Market Presented through a partnership between Snowport, Mohegan Sun, and Berklee, the wee...
03/11/2026
Grass Valley announced that France T l visions has completed the first phase of its Genesys production infrastructure renewal program for Franceinfo, moving the...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
03/11/2026
SmallHD announced the launch of the new Focus 504 Monitor, featuring a low-profile form factor, die-cast aluminum construction, professional-grade I/O, and the ...
03/11/2026
Gaffer Webb helped light the pivotal Kill Room scene with Astera QuikSpot...
03/11/2026
IllusionFX 1.1 is Out!
Alex Perea November 2, 2026
0 Comments
More tools, more creative freedom.
Graph editor. Shape your animation curves with preci...
03/11/2026
Rowan University Explores Virtual Production Workflows
Brie Clayton November 2, 2026
0 Comments
Students work across camera tracking, compositing and ...
03/11/2026
How to Hand Over an After Effects Project So the Next Person Can Open It
Ozgur Gorgun November 2, 2026
0 Comments
Most After Effects projects get open...
03/11/2026
Don't F*** with Fans comes to Sky Documentaries on 21 NovemberTuesday 3 Nove...
03/11/2026
From The Ghoster to The Flake, new research reveals the characters, chaos and ca...
03/11/2026
For every stage of creation From first idea to finished song, Scarlett is there for whatever comes next.
Start where you are Music-making rarely waits for t...
03/11/2026
Omar films with the 2017 Shotgun Microphone from DPA Microphones. By his estimate, he has used it for about a year and a half to two years, and he says he cant ...
03/11/2026
CUPERTINO, CALIFORNIA Apple today announced financial results for its fiscal 202...
03/11/2026
Demand for advanced chips is rising. The processes to build them are getting mor...