HP Helps Mobile Operators Enhance Services through Intelligent WiFi TechnologiesPALO ALTO, Calif. HP today announced a new solution designed to help mobile network operators (MNOs) improve overall service quality and customer experience by leveraging WiFi technologies.
MNOs around the world are looking to offer WiFi technology as an alternative access method alongside their existing mobile networks. Though WiFi as-a-Service is widely available, most customers are often only offered basic services that lack the quality they require to be productive. MNOs need a comprehensive approach to help plan WiFi as part of their evolution to heterogeneous networking.
Even though WiFi access growth has been impressive, mobile operators need to holistically integrate WiFi into their network instead of exclusively utilizing for access offload. This is critical for ensuring they can provide the same level of personalized services and loyalty programs for WiFi access as they do for primary radio access networks, said Jim Hodges, senior analyst, Heavy Reading. In order to facilitate this transition, vendors such as HP are now bringing to market enhanced HLR/HSS and authentication gateways that seamlessly integrate WiFi with 3G and 4G access.
With its intelligent WiFi solutions, HP is providing a wide set of modules that can be used independently or together to enable WiFi services such as WiFi Offload.
HP intelligent WiFi solutions consisting of hardware and software provide a comprehensive blueprint for operators to evolve their WiFi offloading offerings. The solutions enable MNOs to implement WiFi services via a strategic evolution path for reduced costs, improved revenue and an assured customer experience.
With this blueprint, HP is providing a holistic understanding of the network and end-user experience. As a result, MNOs can offer users a superior customer experience and streamlined charging options. Additionally, HP is helping MNOs build a comprehensive WiFi infrastructure that seamlessly integrates with their legacy infrastructure. And, by using business intelligence, HP also can help MNOs monetize their WiFi offerings and support new revenue streams such as advertising or third-party commercial agreements.
The HP intelligent WiFi solutions deliver capabilities such as:
The new HP WiFi Authentication Gateway (WAuG) software solution that supports seamless authentication and quality customer experience across heterogeneous networks.
WiFi Access Network provides a complete range of LAN equipment for the access network including Wi-Fi access points and controllers, access and aggregation switches, and routers enabling solutions that scale from a small retail location to a sport stadium.
Authentication and routing that resolves end-user identity and verifies service credentials.
Service usage analytics that combine subscriber information with business intelligence to support improved network utilization and better quality of experience.
Policy control and charging where hot spot network selection, policy decisions, charging rules and the business analytics reside.
Gateway and switching with core layer elements of Packet Data Gateway securely links WiFi traffic with the data network.
Today's WiFi services are often difficult to use and provide an inconsistent quality and billing experience for end users, said David Sliter, vice president and general manager, Communications, Media and Entertainment, HP Enterprise Services. The functionality of HP's intelligent WiFi solutions is based on our breadth of offerings and on cross-domain experience that results in a best-in-class blueprint for WiFi implementation to enhance service and customer loyalty.
Pricing and availability
HP's Intelligent WiFi solutions are available worldwide with pricing based on solution size and architecture.
Additional information is available at www.hp.com/solutions/WiFi.
HP's premier EMEA client event, HP Discover, takes place Dec. 10-12 in Barcelona, Spain.
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