
NBC Sports Group Technical Summit Brings Decision-Makers Together To Preview Latest Production Tech Engineering, production execs get a peek at vendors' latest offerings, tip-of-the-spear workflows By Jason Dachman, Editorial Director, U.S.
Monday, March 17, 2025 - 10:07 am
Print This Story | Subscribe
Story Highlights
NBC Sports Group held its third Technology Expo this week at All Mobile Video's Chelsea Studios in NYC, bringing together key decision-makers from across its various properties for an up-close look at the latest technology the industry has to offer and to discuss common issues and challenges.
More than a dozen technology vendors were handpicked to roll out their latest solutions for the broadcaster's engineering and production leaders gathered for two full days of hands-on demos, in-depth presentations, and interactive workshop sessions. Spearheaded by SVP, Engineering and Technology, Darryl Jefferson and Director, Live Event Workflow and Remote Engineering, Kamal Bhangle, the gathering focused on a variety of industry trends, including cinematic tools for live broadcasts, workflow improvements and automation tools, and immersive and virtual production.
Executives, vendors, and support staffers at NBC Sports Group's Technology Expo at All Mobile Video's Chelsea Studios
The timing is perfect, says Bhangle, because we are actively in planning stages right now for all of our fall sports launches - college football, college basketball, NFL, and NBA - and then we have Olympics and Super Bowl coming up next year. We have a lot on our plate, and this allows us to bring all the key leaders from across the company together to have open conversations with vendors and product owners.
NBC Sports Group production stalwarts Fred Gaudelli, Mike Sheehan, and Drew Esocoff joined the tech and engineering leaders. Bhangle worked closely with AbelCine and a variety of technology providers to put together two days of demos and sessions on the latest in sports-production technology.
This provides our team with a place to collaborate with vendors and see what new technology options are out there while we're actively in our planning stages, she notes. I've truly been astounded at the level of collaboration between the vendors over the last couple weeks to make this all happen. What they've been able to accomplish has been nothing short of amazing.
Cinematic Broadcast: Cine Cameras, Lenses, Movement Tools Come to Sports Production As the use of cinematic capture tools expands in live sports production, technology providers look to streamline the workflows. Thus far, a majority of the cinematic solutions deployed in the broadcast ecosystem have required workarounds and stopgap solutions.
However, major cinema-camera/lens manufacturers are expanding broadcast capabilities and offering tighter integration for Super 35 and full-format cameras in an effort to eliminate pain points for live sports production. In addition, many broadcast-technology providers are offering enhanced cinema-optics capabilities and options on existing products. At the same time, the market is seeing increased performance in capture devices across all form factors and price points.
In addition to tech demos highlighting these new solutions, Sports Broadcasting Hall of Famer Thomas Fletcher presented on the advantages of using cinematic-capture tools for live sports production and how the market is embracing these solutions to deliver a more compelling experience for viewers.
Another session presented by Steadicam guru Rey Reyes highlighted how new movement tools can achieve cinematic vision on the field for live sports productions. The in-depth session began with a look at how the pioneering innovations of Steadicam inventor Garrett Brown have led to the dynamic tools of today and offered a look at the latest stabilized camera offerings on the market.
Other Big Topics: Cloud, Virtual and Immersive Production, 5G, Automation Another major theme at the expo was the increasing popularity and reliability of end-to-end camera-to-cloud workflows. In addition to several cloud-based demos, a Day 2 session featured an NBC Sports Team presentation on camera-to-cloud workflows from multiple vendors.
The buzz around immersive and virtual production could be heard loud and clear, with a variety of demos highlighting XR, AR, and MR technology, frame remapping, and GhostFrame workflows. Immersive-capture solutions for innovative experiences like Cosm and Sphere were also on display.
Other key presentations and demos focused on the evolving role of 5G in live production, automation tools to supplement and support the operator, and a variety of tools to increase interoperability. Parked outside the facility, All Mobile Video's Cinematic HDR mobile unit showcased a REMI studio-production workflow.
I'm so grateful to all the vendors, who have gone above and beyond to make this such an amazing event, says Bhangle. And I'm thankful to our own folks as well. This is the only time we are able to get so many key decision-makers together in one room to have this kind of dialogue. There have been many great conversations between the [NBC Sports] folks attending and the vendors.
More from Sports Video Group
30/10/2026
A highlight clip goes to air after a person says yes. What would it take to say how often that yes had to be earned?
Andreas EhstandA common design for automat...
30/10/2026
SNF's Chiefs-Seahawks leads the week with 26.3 million, Prime Video's Pa...
30/10/2026
The company aims to be more horizontal and not vertical' in managing sports rights and producing events
GRUP MEDIAPRO has begun charting a new course that...
30/10/2026
Player mics, an in-arena drone, enhanced replay operations, and a full onsite pr...
29/10/2026
Jameis Winston and Willie Colon are among current and former players hosting pro...
29/10/2026
After arriving in Fayetteville with dreams of calling games, the Arkansas native found her passion in the control room, building a promising future in replay an...
29/10/2026
The National Hockey League is taking on a larger role in local game production w...
29/10/2026
Media Links has appointed Mikhail Zavalin Market Development Technical Specialis...
29/10/2026
Gravity Media delivered the live broadcast and media infrastructure for the 2026...
29/10/2026
Rise AV has announced the 23 women selected for the second year of its Elevate program, a six-week management and leadership development course. The cohort incl...
29/10/2026
The F d ration Internationale de l'Automobile (FIA) and Amazon Web Services (AWS) have announced a global partnership under which AWS becomes the Official A...
29/10/2026
Advanced Systems Group (ASG) has appointed Bob Daniel Storage and Workflow Solutions Architect within its Enterprise Storage team. Daniel has more than 30 years...
29/10/2026
FloSports and the Pac-12 Conference have entered a media partnership that will b...
29/10/2026
TSN will launch Film Never Lies Grey Cup Playoffs Watchalong, an altcast hosted by TSN football analyst Luke Willson, for two CFL Grey Cup Playoffs games. Wills...
29/10/2026
For decades, broadcasters have designed production around one rule: build for th...
29/10/2026
Live event production company FOH Productions has built a portable camera switch...
29/10/2026
Gravity Media is marking its 25th year facilitating the host broadcast for the M...
29/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
29/10/2026
LA28 has named film producer Kathleen Kennedy Head of Ceremonies and Content for the LA28 Olympic and Paralympic Games. Kennedy, an eight-time Academy Award nom...
29/10/2026
In-house local telecasts have added new camera angles, graphics package, and dee...
29/10/2026
In this SVG New Sponsor Spotlight, Jake Blount, EVP, Sales, ICAT Logistics, disc...
28/10/2026
MLB Network is nearly all-day media day coverage across MLB Now, MLB Central, ML...
28/10/2026
Voyage Audio and Shure microphones are in the forefront of the sector's transition to digital
Microphones may have come late to the digital table, but they...
28/10/2026
Having long resisted the transition, broadcast audio's most fundamental element is finally entering the digital era
About 25 years ago, a microphone manufa...
28/10/2026
The Wireless Microphone Spectrum Alliance (WMSA), formed in 2025 to raise awareness with government entities about wireless microphone operations, has held meet...
28/10/2026
The manufacturer's brands span a variety of markets, with a focus on radio, streaming, intercom
Telos Alliance was at last month's IBC in Amsterdam onc...
28/10/2026
Companies presented latest offerings and explored opportunities in sports broadc...
27/10/2026
Satellite, bonded cellular, and IP- and cloud-based solutions. Those are three o...
27/10/2026
Eutelsat has renewed its partnership with Qatar Media Corporation (QMC), Qatar...
27/10/2026
PROTON Camera Innovations GmbH will show the PROTON FLEXY at SATIS 2026 (Booth A13-B12), after the camera won a Best in Market award in the ProAV category at IB...
27/10/2026
ATSC, the Broadcast Standards Association, has reported results from a laboratory validation and live demonstration in Brazil of interference cancellation and s...
27/10/2026
The PGA Tour announced Monday that Brian Gordon has joined PGA Tour Studios as executive producer and head of live content. He began with the Tour on Oct. 26 an...
27/10/2026
The NBA has announced agreements to establish a framework for NBA-related predic...
27/10/2026
Apple Music, the NFL and Roc Nation have announced that JAY-Z will perform at the Apple Music Super Bowl LXI Halftime Show at SoFi Stadium in Los Angeles on Sun...
27/10/2026
DIRECTV and DAZN have signed a multi-year distribution agreement for local telec...
27/10/2026
The NHL has announced NHL Monday Night Hockey, a new initiative that will bring 11 live NHL games to fans across Europe in local primetime windows on Monday nig...
27/10/2026
Telef nica Servicios Audiovisuales (TSA) has deployed Grass Valley AMPP for Movi...
27/10/2026
SES and CANAL have extended their partnership through 2040 with a multi-year agreement covering satellite capacity across Europe, Africa and the Caribbean.
Un...
27/10/2026
Gravity Media deployed a flypack production system and RF cameras for Red Bull R...
27/10/2026
Appear has announced that NSC TV, a TV Globo affiliate in Brazil, has selected t...
27/10/2026
MLB's Ryan Zander discusses the league's work to integrate the ABS Chall...
26/10/2026
In-venue and creative video staffers at the professional and collegiate level ha...
26/10/2026
The company helps content owners take advantage of the burgeoning FAST business to give viewers more choices
Amagi EVP, Global Sales, SaaS, Dan Marshall has se...
26/10/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
26/10/2026
Diversified has launched Google Beam demo centers in Los Angeles, Chicago, Nashville and Newark. The centers let businesses try HP Dimension with Google Beam, a...
26/10/2026
Indian news broadcaster NDTV has adopted Amagi's AdFlow Orchestrator to improve channel performance on FAST (Free Ad-supported Streaming TV) and Connected T...
26/10/2026
TEGNA and the Houston Comets have announced a multi-year partnership making KHOU...
26/10/2026
The San Antonio Spurs have named Sinclair Broadcast Group their new over-the-air media partner, bringing Spurs basketball to local fans beginning with the 2026-...
26/10/2026
FOX Sports will mark Veterans Day weekend with two days of NFL and college footb...
26/10/2026
DIRECTV has signed a multi-year distribution agreement with the NHL for four tea...