
World Games Provide Test Bed for Olympics Production Cloud-based workflow is deployed for 10-day multi-sport event By Dan Daley, Audio Editor
Friday, July 22, 2022 - 11:09 am
Print This Story | Subscribe
Story Highlights
Think of it as a Summer League for the Olympics. The World Games 2022, the international multi-sport event that ended on Sunday after a 10-day run in Birmingham, AL, is a proving ground for possible tweaks to Olympics-production workflows as well as a parade for potential new Olympic sports.
International Sports Broadcasting's David Taunton (left) and Ursula Romero at The World Games 2022
Like an Olympics, The World Games are usually held every four years (one year after a Summer Olympics), but it offers a cavalcade of largely unfamiliar sports: for example, fistball, floorball and korfball, lifesaving, orienteering, and Muay Thai. It's worth noting, however that several sports or disciplines featured at past World Games are now part of the Olympic Games. All told, more than 30 sports were included in the TWG 2022 official program, and around 3,500 participants from nearly 100 nations took part.
Other than the somewhat exotic sports lineup, though, The World Games' workflow would be familiar to many who work the Olympics. That's largely because the overarching federation, the International World Games Association (IWGA), is under the aegis of the International Olympics Committee. Its International Broadcast Center (IBC) is heavily populated by Olympics-broadcast veterans: it's led by Ursula Romero, managing director, International Sports Broadcasting (ISB), the Olympics' longtime broadcast-technology vendor, and includes ISB Head of Engineering Jorge Pickering and Head of Production David Taunton. The World Games events are viewed through Olympics.com as well as various rightsholders like ESPN Latin America and CCTV.
Eight Production Vans Move From Sport to Sport The workflow is pretty much the same, though on a smaller scale, Romero said during the event. We have production OB vans deployed at eight sports [venues] every day, and these mobile units get moved around from sport to sport as needed. Our aim is to cover as many semifinals and finals as possible, and, on some occasions, we've managed to also do all the preliminaries: for example, with gymnastics and lifesaving. But, with the eight mobile units, provided by F&F Productions, we've been basically driving all over Birmingham, going from venue to venue rigging and de-rigging, then packing up and going to the next venue. In an ideal world, we would've had more OB vans to be able to cover more and not have to move around so much. But that's what the budget allowed for.
(A significant difference between The World Games and the Olympics is that host cities are not required to construct dedicated venues for events. Say the World Games website, Ideally, the event is to be staged at existing venues, in appropriately sized facilities that have been planned or built regardless of the candidate host bidding for the event. )
CBS Sports Softball announcers Kayla Braud (left) and Gray Robertson called the gold-medal game from the International Broadcast Center.
A total of 23 competition venues in and around Birmingham were used for TWG 2022. The signal was backhauled from the production vans, over either IP or fiber, to the International Broadcast Center (IBC), located at the Birmingham-Jefferson Convention Complex (BJCC), also the site of the dancesport and gymnastics competitions.
ISB is set up at the BJCC South Hall of the IBC, where we receive all feeds from the venues, explained Pickering, who served as project coordinator. Here, the signal is verified and distributed internally for the production of The World Games Channel, which was offered to broadcasters around the world 24/7 with English commentary.
Production Packaged for The World Game Channel ISB also established a master-control room to receive and distribute the signal internally to the logging and server facilities used for editing and integration at the dispatch station of The World Games Channels. The transmission was offered on audio Channels 1 and 2 for international sound; Channels 3 and 4 had English commentary with a mixdown of the international-feed audio.
From there, said Romero, we package the World Games Channel, which is a 24/7, ready-to-air channel similar to what OBS does during the Olympics with the Olympics News Channel: a mix of live sports, delayed sports, and two daily highlight packages. That includes sport that is covered with ENG, which is edited here in the IBC as well, plus little feature-type pieces about Birmingham.
(For Birmingham, The World Games is its second significant sports coup this year: the state's third-most-populous city was also the site of the entire second season of the USFL, which took place at Protective Stadium. Located at the BJCC, the city's new $180 million stadium hosted the TWG 2022 official introduction and grand-finale entertainment event.)
The IWGA's partnership with [ISB] put the Birmingham Organizing Committee in experienced hands to showcase the city, the competitions, and the athletes to the world, said Hammond Reynolds, executive producer, broadcast, The World Games 2022. The sights and sounds from these games have been spectacular. The beautiful video has showcased our beautiful city and the 34 sports. The sounds, the interviews, and ISB's commitment to the highest quality of audio has allowed viewers to feel like they were there.
Local broadband was provided by Unity, under the auspices of the Birmingham-based WG Organizing Committee. Broadband for streaming to rightsholders was provided by Haivision, using the Secure Reliable Transport (SRT) open-source video-transport protocol. According to Romero, the use of
More from Sports Video Group
23/10/2026
CBS Sports will be the exclusive U.S. Spanish-language rights holder for the Con...
23/10/2026
Fubo has announced new distribution agreements for carriage of seven regional sports networks for the 2026-27 NBA season. Through those agreements, the Fubo str...
23/10/2026
CBC/Radio-Canada has selected Dalet to modernize its news operations across Canada, deploying Dalet Pyramid across the organization. CBC/Radio-Canada operates 2...
23/10/2026
EZDRM has been granted US patent 12,659,532 for a method of delivering DRM-protected content over low-latency WebRTC (Web Real-Time Communication) infrastructur...
23/10/2026
Audio-Technica has acquired a new facility in the Hollywood Media District in Hollywood, California, expanding its U.S. operations. The 8,966-square-foot, two-s...
23/10/2026
Audio-Technica (booth 514) will display its studio and live sound microphones and headphones at AES Show Nashville 2026, taking place Saturday, Oct. 31, and Sun...
23/10/2026
As regional sports networks (RSNs) decline, teams and leagues are producing more...
23/10/2026
Acceleration Community of Companies (ACC) has released The People's Games: W...
23/10/2026
GameTime Productions is using Stripe TV's Lightbox and Telestripe wireless t...
23/10/2026
CLOUDflex Broadcast has announced a direct integration with ZoomISO Cloud, Zoom's remote contribution solution for cloud-based media production systems. Dev...
23/10/2026
TMRW Sports has appointed Chris Zaber senior vice president of ticketing and venue experience as the company continues to build out its portfolio of sports prop...
23/10/2026
The BBQ World Cup & Expo has announced an investment from Wheelhouse, the content, talent and investment company founded by Brent Montgomery, and Omaha Producti...
23/10/2026
BKB Bare Knuckle Boxing and Bally's Corporation have unveiled Bally's Fi...
23/10/2026
Yahoo Sports has launched Perfect 5, a free-to-play fantasy basketball game tied to each week's marquee NBA on Prime matchups. It is designed to run alongsi...
23/10/2026
At the SVG Remote Production Summit at Techwood Studios in Atlanta, Steve Grigel...
23/10/2026
Fox Sports will broadcast game one of the 122nd World Series tonight from Milwaukee as the Milwaukee Brewers and Tampa Bay Rays square off. And with a crew of 4...
23/10/2026
Emmy-winning Culver City studio, bicoastal Game Creek Video mobile units return ...
23/10/2026
A playoff season featuring three series sweeps allows broadcast crews extra time...
22/10/2026
BeckTV, Beam Dynamics, and Providius have announced a collaboration linking Beck...
22/10/2026
NETGEAR Enterprise has extended its Professional Services program beyond the network layer to cover AV-over-IP workflows, with NDI as the first ecosystem partne...
22/10/2026
USSI Global has promoted Ted Korte to Chief Technology Officer (CTO). The promotion follows the recent appointment of Ed McGivern as Chief Revenue Officer as th...
22/10/2026
Calrec has appointed Video Progetti, a Rome- and Milan-based broadcast distributor and AV system integrator, as its distribution partner for Italy. Video Proget...
22/10/2026
NHL Network's NHL Tonight will mark its 5,000th episode on Tuesday, Oct. 27, at 7 p.m. ET. The milestone covers episodes since the show began broadcasting f...
22/10/2026
CURE Insurance Arena in Trenton, New Jersey, has partnered with Daktronics to install a five-display centerhung system and three entrance displays. Installed th...
22/10/2026
Arkona technologies has announced native integration between its BLADE//runner AT300 platform and Bitfocus Buttons, the control system from Bitfocus. The arkona...
22/10/2026
U2 will perform at halftime of the NFL Thanksgiving Eve Game on Netflix, celebrating the band's 50th anniversary. The game, the first NFL Thanksgiving footb...
22/10/2026
Nyaal Banyul Geelong Convention and Event Centre in Victoria, Australia, has dep...
22/10/2026
Arqiva has migrated its occasional-use event scheduling and resource-management ...
22/10/2026
NBC Sports will present every alpine World Cup and World Championship race under...
22/10/2026
FOX Sports and The New York Racing Association (NYRA) have announced a multi-year agreement between NYRA and 1/ST establishing FOX Sports as the television home...
22/10/2026
Alpha, a technology integration and solutions partner for broadcast and production, has launched a Media Modernization practice and The Lab, a customer-facing e...
22/10/2026
Sweetwater's Dolby Atmos mobile recording studio, built inside an Airstream travel trailer, will make two Nashville-area appearances as part of a nationwide...
22/10/2026
SPORTEL Monaco 2026 wrapped up three days at the Grimaldi Forum from Oct. 19-21, welcoming rights holders, broadcasters, investors, federations, agencies, and t...
22/10/2026
Parks Associates research finds that 39% of U.S. internet households watch live ...
22/10/2026
As the Brooklyn Nets tip-off their 2026-27 NBA regular season, the technology be...
22/10/2026
Tech types from broadcasters, streamers, leagues, vendors, and service providers...
21/10/2026
The lifelong Terps fan is making the most of his dream school, producing and directing broadcasts while gaining professional reps across the Washington, DC, spo...
21/10/2026
University of Washington Intercollegiate Athletics has brought its new Sundodger...
21/10/2026
The Pac 12 has appointed its first ever Chief Commercial & Growth Officer, compl...
21/10/2026
The Wildcats' $875 million home blends an intimate 35,000-seat design with 3...
20/10/2026
Sony's Beyond Sports technology will power real-time animation of the game, ...
20/10/2026
The NBA is putting on a full-court press when it comes to digital offerings this year, and that includes some great new features on the NBA App as well as a new...
20/10/2026
Testing what works is an important part of developing successful fan engagement....
20/10/2026
One fan in The Nordecke will wear the device via headset on Wednesday night
Spo...
20/10/2026
Regular-season game coverage will continue to be a mix of REMI and onsite produc...
20/10/2026
Grass Valley has added Bridge Technologies to the company's Media eXchange Layer (MXL) initiative, demonstrating how this has supported the containerization...
20/10/2026
Gravity Media has rapidly deployed complete IP-based broadcast infrastructure fo...
20/10/2026
Ateme has announced a strategic partnership with Viamedia, the ad tech company b...
20/10/2026
As concerts and other live performances reach audiences through global streaming...
20/10/2026
Media Links' Xscend platform and MDP3020 IP media gateways supported live broadcast contribution for the All-Asia Games, that recently took place in Japan.
...