
Back to All News
Rio de Janeiros Famed Sugarloaf Serves as a Backdrop for the Launch Event for Desperate Lies, the Series Starring Juliana Paes and Vladimir Brichta
Entertainment
02 July 2024
GlobalBrazil
Link copied to clipboard
Rio de Janeiro, July 2, 2024 - As seen from the window of the lead couples apartment at the launch event for Desperate Lies: this incredible view of Sugarloaf, one of Rio de Janeiros most iconic images, was the postcard setting for a chat about Netflixs first Brazilian melodrama series this Tuesday morning. Host Regina Volpato, actors Juliana Paes and Vladimir Brichta, artistic director Maur cio Farias, and author and screenwriter Angela Chaves all discussed details about the series, which premieres Friday, July 5.
Angela believes that people will identify with what Liana (Juliana Paes) has to deal with at home. "The plot takes on some very difficult subjects without making judgements about the character or her decisions. What matters -- the heart of the story -- is how her life is transformed by the violence she endures. Heteroparental superfecundation is, in fact, just the jumping-off point for a great family drama," Angela confirms.
After watching a scene in which Liana confronts Oscar, the villain, whos played by actor Felipe Abib, Juliana Paes reacted with enthusiasm to the role. "It was complicated to do, its complicated to watch. Liana goes through a lot: the dream of having a family, the pregnancy, the abuse... The most delicate matter for me is how sexual abuse is understood over time. Its a process people take a while to understand. Building this character took a lot of work and sensitivity", the actress says.
Vladimir Brichta jumped into the conversation: "Today things have a name. In 2006, when we start to tell the story, people could say that my character, Tom s, is high-strung. Now, in 2024, we know that he is toxic. And understanding exactly what this type of behavior is and giving things the right name is the first step towards correcting them. I profess a generational faith: the next generations will improve on the ones that come before them.
Maur cio Farias recalled that the natural beauty of the backdrop was part of the reason it became an element of the plot.Desperate Lies is a story that could take place anywhere but, to bring Lianas drama home for viewers, we went to the most intimate and private part of Rio de Janeiro. These locations have an artistic and production design that is very precise. This is realism, onscreen. And the series is long: it took six months of preparation, 27 weeks of recording on two locations, and a team of more than 300 people.
The brunch was also attended by actors Palomma Duarte and Jo o Vitti, who delighted the guests by talking about the breezy and mature love of Vicente and Silvia, the characters they play. In the end, Felipe Abib sent out a special video message: "I hope you hate my character." The current cast includes Martha Nowill, Antonio Grassi, Analu Prestes, Felipe Ricca, Jos Beltr o, Yohama Eshima, Pedro Manuel Nabuco, M rio Borges, Rui Ricardo Diaz, Agatha Marinho, Bento Veiga, Amanda Spanner, Andr Dale and Dani Ornellas.
In a single 17-episode season, produced by A F brica, Desperate Lies is the story of dreams that are hard hit with great plot twists, loss and learning opportunities. Liana, a woman who dreams of becoming a mother, endures events that are beyond her control and affect her marriage to Tom s. After discovering her husbands infidelity, Lianas night ends in a non-consensual encounter and a scientific rarity, heteroparental superfecundation: a pregnancy with twins from different fathers. Liana, willing to fight to keep the situation a secret, finds herself emotionally confused and unsure that she will be able to love both children equally and maintain her family bonds as they were before.
Download more photos of the event HERE (Credits: Nat Odenbreit/Netflix and Marcos Serra Lima/Netflix)
*Please download the images and do not publish the link*
About Netflix
Netflix is one of the largest entertainment services in the world. With 270 million paid subscriptions in 190 countries, Netflix viewers can access series, movies and games in different genres and languages and can watch, pause and continue to enjoy them as many times, and whenever and wherever, they want.
About A F brica
Since its creation in 2016, A F brica, now a division of Banijay Americas (a leading entertainment creator and producer made up of production companies throughout the United States and Latin America), has established itself as a leader in high-quality scripted content in Brazil. Led by partners Luiz Noronha, Renato Fagundes, Cecilia Grosso, Samanta Moraes and Alberto Elias, the company has produced many of the countrys best scripted series and films for TV, cinema and streaming platforms. Its titles include Minha Vida em Marte; Airplane Mode; Double Dad; Lulli; Barba, Cabelo & Bigode; Galera FC; #NoFilter; Wedding Games; the documentary Son of a Mother; and Vai Que Cola, the highest-rated cable TV comedy in Brazil.
Press Information
Ag ncia gora
Anna Oliveira | anna.oliveira@agora.site
Luriana Volpe | luriana.volpe@agora.site
Ana Andrade | ana.andrade@agora.site
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
10/11/2026
New Compact industry-standard Support Fits in the Trunk of a Small Car
Pioneering C-Stand innovator, Matthews Studio Equipment, introduces the 33 Sliding Leg...
09/11/2026
In a new home, the show had its traditional focus on music production, but broadcast themes received significant emphasis
The Audio Engineering Society (AES) c...
09/11/2026
Content creation and rights, YouTube archive, production workflows, investment, ...
09/11/2026
Industry leaders from Prime Video, NASCAR, FOX Sports, and more discuss the tech...
09/11/2026
SMT (SportsMEDIA Technology) is delivering on-air graphics and shot data for the Women's Team Golf League (WTGL), which made its debut Sunday, Nov. 8, at So...
09/11/2026
BKB Bare Knuckle Boxing has appointed Michael Ridout Managing Director, UK. He will lead BKB's operations in the United Kingdom and take on wider operationa...
09/11/2026
SMPTE's Media Technology Summit (MTS2026) takes place Nov. 16-19 at the Pasadena Convention Center. The schedule:
Media Tech Business Forum (Monday, Nov. 1...
09/11/2026
The Audio Engineering Society (AES) held AES Show Nashville 2026 Oct. 30-Nov. 1 at the Gaylord Opryland Resort & Convention Center. AES reports nearly 3,000 reg...
09/11/2026
Analyst Josh Stinehour will share results Jan. 26 in Mountain View, Calif.
Devo...
09/11/2026
Behind The Mic provides a roundup of recent news regarding on-air talent, includ...
09/11/2026
Permanent mixed-reality activation debuted against the Brooklyn Nets at Rocket A...
09/11/2026
The new agreement brings the Playoff to 23 games, including 16 on-campus matchup...
09/11/2026
SMT provided production technology and graphics support for all three NASCAR nat...
09/11/2026
Captures Nils Frahms upright concert grand
In their latest collaboration with composer Nils Frahm, Native Instruments have captured a vertical concert grand...
09/11/2026
18-19 November 2026, Sonic College, UC SYD, Kolding, Denmark
Sonic College have announced that their annual Sonic Days conference is set to return to Koldin...
09/11/2026
Cinematic scoring tool gains free entry-level version
Sonuscore's Elements range offers a free entry point into the company's line-up of scoring too...
09/11/2026
Rohde & Schwarz and ZES ZIMMER present test solutions for power systems and auto...
09/11/2026
The BBC and BritBox have announced further casting for the forthcoming six-part series Hercule from Mammoth Screen and Agatha Christie Limited for the BBC and B...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
{alert(Link copied)}).catch(err => {console.error(Failed to copy: , err)}) data-platform=copy_link data-action= class=font-ui-heading py-2 text-sm tex...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
09/11/2026
Berklee's Singers Showcase Celebrates Whitney Houston's Music and Her Go...
09/11/2026
Monday 9 November 2026
Life in the fast laneTurn on cookies to view this content. Go to Privacy options and select Accept All'.
Privacy options
From Tik...
09/11/2026
Monday 9 November 2026
Cathy Newman to revist defining moments in recent histor...
09/11/2026
Monday 9 November 2026
Sky VIP unwraps over one million free rewards for customers this Christmas
This Christmas, Sky VIP is giving away more than one million...
09/11/2026
When is a city green' and when is it a big polluter? As we approach COP 31, when country leaders from around the world meet to negotiate climate policies a...
09/11/2026
Focusrite Control 2 iOS and Android apps now support Scarlett 3rd Gen, Clarett ,...
09/11/2026
Korea's Ministry of Science and ICT and NVIDIA hosted the MSIT-NVIDIA AI Sta...
09/11/2026
Simulation, which has long been the proving ground for robots learning to walk, ...
08/11/2026
Updated modules & new Analyze function
Acon Digital's all-in-one restoration plug-in has just been updated, and now boasts an Analyze button that allows...
08/11/2026
Run analogue gear emulations on your GPU
AnalogX have released a new GPU-powered mixing ecosystem that's been designed to change how users handle analog...
08/11/2026
COW Jobs: Set and Production Design Expert - Remote
Brie Clayton November 8, 2026
0 Comments
Set and Production Design Expert (Remote, worldwide)
No...
08/11/2026
NVIDIA is releasing Dynamo-optimized deployment recipes for Korea's leading open models: A.X K2 from SK Telecom, K-EXAONE 2.0 from LG AI Research, Solar Ope...
08/11/2026
NVIDIA and Korea's Ministry of Science and ICT (MSIT) are expanding their collaboration across the country's sovereign AI ecosystem, from AI semiconduct...
08/11/2026
As AI agents take on more work, they need capable open models and security that advances alongside them.
Hyundai Motor Group is exploring NVIDIA NemoClaw bluep...
08/11/2026
Tapping into the country's strengths in manufacturing and engineering, NVIDIA is helping advance Korea's physical AI ecosystem.
The country's indu...
07/11/2026
Mix Analysis, improved Render window & new bundled instrument
The free version of Tracktion's DAW software has recently received an update that introduc...
07/11/2026
The National Film and Video Foundation (NFVF) is a statutory body established to promote and develop the South African film and video industry, including animat...
07/11/2026
NEW YORK - November 5, 2026 - An estimated 31.2 million people watched primetime coverage of the 2026 U.S. midterm elections on Tuesday, November 3, according t...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
07/11/2026
COW Jobs: Production Manager - Las Cruces, NM
Brie Clayton November 6, 2026
0 Comments
Production Manager
November 5, 2026COW Jobs: Faith-Based UGC ...
06/11/2026
It's been a big week in Australia horse racing as the Victoria Racing Club (...