NEW YORK-Following its three-month preview for Xfinity X1 and Flex customers, NBCUniversal is now bringing its new Peacock streaming service to all viewers, and officially entering the ever growing streaming market with its launch on July 15.
Peacock is the latest example of a major media company launching its own streaming platform for both new original content and classic fan favorites, a strategy that has been deployed to varying degrees of success for new services like HBO Max, Apple TV+ and, most notably, Disney+. However, there is one new wrinkle that NBCU hopes will be an advantage over its competitors-a free service that features more than 13,000 hours of content with advertisements.
Additional subscription options are available for consumers, including a premium tier with 20,000 hours of content with plans of $4.99-per-month with commercials and a $9.99-per-month plan without any ads at all.
Among the content that Peacock will be offering viewers at launch are 10 original productions, including Brave New World, a reboot of SyFy series Psych and The Capture. Some planned original series had to be put on hold because of production limitations as a result of COVID-19, including a Friends reunion special.
Sports will also be a part of the platform, another unique feature to the service compared to most of its competitors. Peacock will be the exclusive U.S. streaming home to the 2020-2021 Premier League season, with the premier tier having access to 175 games. It will also serve as the streaming hub for Olympics content, starting next year with the delayed Summer Games in Tokyo. Other sports that will be available on the platform include an NFL Wild Card Game, the Tour de France and the Ryder Cup.
In addition, current NBC shows will debut new episodes on Peacock one week after airing for the free tier, and one-day after for paid tiers. Full libraries of classic shows will also be available, from The Carol Burnett Show and Saturday Night Live to Fright Night Lights and Battlestar Galactica, and many more.
One of NBCU's flagship programs, Today, is also launching something brand new on Peacock- Today All Day, 24 hours of lifestyle programming, including original video and digital series, and Today segments. The new offering will be available for free on Peacock, as well as Today.com.
This is a historic moment for our company as we proudly introduce Peacock to consumers nationwide-a groundbreaking vision that was brought to life by an incredible team of people from across Comcast, NBCUniversal and Sky, said Matt Strauss, chairman of Peacock. From current, classic and original movies and shows, to live news, sports, curated channels and trending content from around the world, Peacock is the only free, premium ad-supported streaming service that brings together everything consumers love about television and streaming-all in one place.
NBCU says that at launch Peacock will be available on Google gadgets-Android mobile devices; Android TV-powered smart TVs, set-tops, dongles and streaming sticks; Chromecast dongles and streaming sticks; and Chromebook computers. Support will also be available on Apple iPhones, iPads and Apple TVs, Microsoft Xbox One gaming consoles, and Vizio and LG smart TVs. PlayStation 4 gaming consoles will support the service as of July 20.
However, there is no current deal in place that will allow Peacock to play on Roku or and Amazon TV devices.
For more information, visit www.peacocktv.com.
Most recent headlines
05/01/2027
Worlds first 802.15.4ab-UWB chip verified by Calterah and Rohde & Schwarz to be ...
04/08/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
04/07/2026
April 7 2026, 19:00 (PDT) Detective Conan: Fallen Angel of the Highway Opens in...
01/06/2026
January 6 2026, 05:30 (PST) Dolby Sets the New Standard for Premium Entertainment at CES 2026
Throughout the week, Dolby brings to life the latest innovatio...
02/05/2026
Dalet, a leading technology and service provider for media-rich organizations, t...
01/05/2026
January 5 2026, 18:30 (PST) NBCUniversal's Peacock to Be First Streamer to ...
21/04/2026
Cloud-based production isnt going anywhere, and BitFire is doubling down by prov...
21/04/2026
The topic of artificial intelligence has a stranglehold on the sports-video-prod...
21/04/2026
5G is still a hot topic in live event production, and this workflow continues to...
21/04/2026
At the 2026 NAB Show, Ed McGivern, GM and President of Appear US, discusses the ...
21/04/2026
Studio Network Solutions (SNS) has announced an on-premise AI suite designed for...
21/04/2026
Suite Studios has integrated its file-streaming technology into the newly announced Frame.io Drive, a desktop application from Adobe company Frame.io. The colla...
21/04/2026
Net Insight has integrated InSync Technology's FrameFormer into the Nimbra E...
21/04/2026
Fox Sports has selected Appear as a technology partner to support the next phase...
21/04/2026
Diversified has appointed Tyler Affolter as Chief Revenue Officer (CRO) to lead the company's commercial organisation. The appointment follows the firm'...
21/04/2026
Layercake has formalised the integration of Bitmovin's video streaming infra...
21/04/2026
The International Judo Federation (IJF) has extended its distribution partnershi...
21/04/2026
Glookast has launched the Cinnafilm Tachyon plugin for its Media Producer and Me...
21/04/2026
Eutelsat has entered into an agreement with Cadena Tres, a division of Grupo Ima...
21/04/2026
Dolby Laboratories and TV Azteca have partnered to introduce Dolby Atmos immersive audio to free-to-air television broadcasts. The implementation utilises the A...
21/04/2026
FOX Entertainment partnered with Verizon to overcome significant production hurd...
21/04/2026
Osprey Video has announced its technology showcase for the NAB Show 2026, highli...
21/04/2026
Riedel Communications (Booth C4908) introduced a range of new solutions at NAB S...
21/04/2026
The NAB Show is in full swing, and the SVG and SVG Europe editorial teams are chasing down the hottest stories from all over the Las Vegas Convention Center. He...
21/04/2026
Blackmagic Design has announced the URSA Cine Immersive 100G, an immersive cinem...
21/04/2026
Clark Wire & Cable is continuing its evolution from cable supplier to full-scale solutions partner for broadcast and live production. At the 2026 NAB Show, we s...
21/04/2026
Rashad Frett attends the 2025 Sundance Film Festival premiere of Ricky at Eccles Theatre on January 24, 2025, in Park City, UT. (Photo by George Pimentel/Shut...
21/04/2026
Five years ago, Spotify arrived in Pakistan, opening a new chapter in the country's music scene. Since then, local listeners have explored across genres, ge...
21/04/2026
Since its launch in 2020, RADAR has been our program for spotlighting emerging artists around the world. This year marks the sixth edition of RADAR Spain, our o...
21/04/2026
Offers compact wireless solution for pedalboards
Taiwanese audio brand Cloudvocal have announced the availability of a new pedalboard-friendly wireless syst...
21/04/2026
Latest hybrid sampling/synthesis instrument arrives
Arturia's Augmented series offerings rely on a mixture of sampling and synthesis, allowing users to ...
21/04/2026
Rohde & Schwarz to host Power Electronics Online Conference From Design to Vali...
21/04/2026
MAS and Lockheed Martin partner to establish an F-35 depot in Canada, enabling in-country sustainment and creating high-skilled aerospace jobs....
21/04/2026
Advertising strategies shift as competition grows for a large, active and qualit...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
21/04/2026
Layercake Deepens Bitmovin Integration to Power End-to-End Media Orchestration w...
21/04/2026
Cobalt Digital Announces Launch of blueCORE at NAB Show 2026: Compact Powerhouse...
21/04/2026
On-Premise AI Suite from Studio Network Solutions Debuts at NAB Show 2026
Melanie Ciotti April 21, 2026
0 Comments
Unlimited processing, no cloud depe...
21/04/2026
London, 21 April 2026 IBC today announced the appointment of Tim Banham as its first Chief Commercial Officer (CCO), a newly created role that reflects the or...
21/04/2026
Motion Design Tools - April 2026
Roland Kahlenberg April 21, 2026
0 Comments
Within 2 days, Maxon and Canva announced pro-level motion design apps - A...
21/04/2026
Chaos and Zero Density to Showcase Real-Time Ray Tracing for Virtual Studios and...
21/04/2026
Share
Copy link
Facebook
X
Linkedin
Bluesky
Email...
NEW YORK-Following its three-month preview for Xfinity X1 and Flex customers, NBCUniversal is now bringing its new Peacock streaming service to all viewers, and officially entering the ever growing streaming market with its launch on July 15.
